Sherrilynne Starkie

OCTOBER 23, 2012

Photo credit: Wikipedia). Château Laurier, Ottawa, Canada. Seen from the corner of Sussex and Rideau. Here’s your chance to win a free ticket to an IABC 2012 Canada Business Summit preconference workshop. The summit takes place November 1-3 at the Chateau Laurier in Ottawa.

Wikipedia 400

Wikipedia Conference Newsletter Skills 400

Sherrilynne Starkie

OCTOBER 28, 2012

Photo credit: Wikipedia). Many marketers have turned to paying for positive reviews with cash, coupons and promotions.” Gartner analysts said they expect a market of companies specializing in reputation defense versus reputation creation to emerge. ” However the risk of faking it can be great.

Review 368

Review Social Media Wikipedia MySpace 368

Buzz Marketing for Technology

JANUARY 28, 2010

According to Wikipedia – Influencer Marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole.

Influencer 194

Influencer B2B Marketing Wikipedia 194

Buzz Marketing for Technology

MARCH 2, 2010

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity. Related posts: B2B Marketing Content: Lure or Lasso? Measuring Engagement. Email this to a friend?

B2B 206

B2B Engagement Marketing Sentiment 206

Social Media Strategery

MAY 1, 2012

All Wikipedia articles and other encyclopedic content must be written from a neutral point of view. It's no wonder Wikipedia has advised against PR pros editing articles directly. That's a big reason why most PR professionals have avoided Wikipedia for so long, fearful of the wrath of the editing community.

Wikipedia 100

Wikipedia Committee Industry Communities 100

Sherrilynne Starkie

MARCH 17, 2012

Image via Wikipedia. Content marketing delivers sales leads. A catchy phrase to accompany your clever pranks. As popularized by Sheldon Cooper ( The Big Bang Theory ). I just replaced your toothpaste with denture cream. Origin of this phrase comes from a Happy Days episode where the Fonz jumped a shark on waterskis. Related articles.

Wikipedia 301

Wikipedia Newsletter Resources Examples 301

Justin Levy

MAY 14, 2018

While many businesses are focused on their website and their social media channels, many often overlook their presence on Wikipedia. A company’s Wikipedia article, if they have one, often trades between first and second place with their main website. Here are a few keys: What it takes to have a Wikipedia article accepted.

Wikipedia 100

Wikipedia Company Publishing List 100

Justin Levy

MAY 14, 2018

While many businesses are focused on their website and their social media channels, many often overlook their presence on Wikipedia. A company’s Wikipedia article, if they have one, often trades between first and second place with their main website. Here are a few keys: What it takes to have a Wikipedia article accepted.

Wikipedia 100

Wikipedia Company Publishing List 100

Justin Levy

MAY 14, 2018

While many businesses are focused on their website and their social media channels, many often overlook their presence on Wikipedia. A company’s Wikipedia article, if they have one, often trades between first and second place with their main website. Here are a few keys: What it takes to have a Wikipedia article accepted.

Wikipedia 100

Wikipedia Company Publishing List 100

Sherrilynne Starkie

MARCH 24, 2012

Red Pinterest logo (Photo credit: Wikipedia). Related posts: Content marketing is king. There’s been considerable online discussion of the risks for brands on Pinterest ; there’s also criticism about the kind of content that is being pinned including photographs of self harm. This morning, Pinterest has announced.

Wikipedia 289

Wikipedia API Policies Privacy 289

Buzz Marketing for Technology

FEBRUARY 9, 2010

Trust is not a new thing when it comes to marketing and communications as evidenced by one of the most awaited studies in the communications world is always the annual Edelman Public Relations Trust Barometer. This is actually good news for the B2B Marketer. Building demand for their unique point of view. Share it on StumbleUpon.

B2B 178

B2B ROI Communities Marketing 178

Harp Interactive

JANUARY 6, 2010

One of the main objectives for all social media marketing initiatives for a brand is to “ navigate the narrative&#. Social media monitoring is the somewhat new but indispensable tool that all serious marketers should use in order to keep track of what people are saying about their brand, their products and their competitors.

Brands 307

Brands Brand Monitoring Reputation Press Release 307

Buzz Marketing for Technology

JUNE 27, 2008

I started telling her about the Wikipedia article on Pluto. You may remember that Pluto got kicked out of the planet club a couple of years ago, so all of a sudden there was all of this activity on Wikipedia. Put another way, now that we have a unit, thats 2,000 Wikipedia projects a year spent watching television. consumption.

Wikipedia 279

Wikipedia Movable Type Wiki Project 279

Buzz Marketing for Technology

FEBRUARY 11, 2010

Related posts: Influencers vs Advocates in B2B Marketing According to Wikipedia – Influencer Marketing is a form of. B2B Marketing Content: Lure or Lasso? Tags: Blogging Communications Events Innovation Interactive Marketing Social Media Strategy Twitter Virtual Events. Stumble upon something good?

Case Study 183

Case Study B2B Study Wikipedia 183

Techipedia: Tamar Weinberg

MAY 5, 2010

Let’s just take a look at the potential of Facebook for business for a moment here and review the various options business owners have in order to be effective with Facebook business marketing. You can do many things to market your business, add value, and empower your customers. I am one of those users.

Facebook 279

Facebook How To Marketing URL 279

Sherrilynne Starkie

FEBRUARY 2, 2013

Photo credit: Wikipedia). Miles: What Marketers Can Learn From Lance Armstrong. Tom Cruise jumped on Oprah’s sofa, Whitney Houston confessed drug use and Rhianna admitted her undying love for her brute former boyfriend Chris Brown. None received the expected reputational boost from the exercise. Creative PR: eating a Ford.

Exercises 308

Exercises Sports Wikipedia Reputation 308

Mindjumpers

JUNE 24, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 4 Tips To Start a Blog Big Mashable Social Media Meetup in Antwerp » Everything You Need To Know About Social Media Posted by Anne Herngaard Jun 24th, 2010 Tweet We have stumbled across this useful resource made by the Candadian marketing company Eloqua.

Social Media 234

Social Media Wikipedia Microblogging Delicious 234

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). Image credit: Wikipedia. Here we go… Content Marketing Trends. Yes, but wait—this one is different.

B2B 311

B2B Trends Analysis Marketing 311

Sherrilynne Starkie

AUGUST 13, 2012

According to Wikipedia a word cloud is a visual representation for text data, typically used to visualize free form text. This format is useful for quickly perceiving the most prominent terms and for locating a term alphabetically to determine its relative prominence.

Analysis 335

Analysis Wikipedia Social Capital Sentiment 335

Webbiquity SMM

JULY 2, 2019

Cats rule the internet—so much so that the topic has its own Wikipedia page. Felines have made their way into marketing campaigns from companies like GoDaddy , Ikea , and many others. Felines have made their way into marketing campaigns from companies like GoDaddy , Ikea , and many others. So should your marketing include cats?

B2B 184

B2B Meme Marketing Authentication 184

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

Social Media 268

Social Media Marketing Policies Sysomos 268

Direct Marketing Observations

MARCH 21, 2013

Now I’m pulling this next blurb from Vivaldi Partners via wikipedia but pay attention to it: Vivaldi Partners defined social currency as the extent to which people share the brand or information about the brand as part of their everyday social lives at work or at home. Check out this image. .

Wikipedia 208

Wikipedia ROI Influencer Social Media 208

Dave Fleet

NOVEMBER 29, 2010

Should you edit that wikipedia page? Whether you’re looking for an agency to help establish your social media foundation (employee policies, processes, etc) or to execute marketing programs, make sure your agency has navigated these issues before. Should you post that status update under your client’s name?

Social Media 403

Social Media Proposal Consultant Wikipedia 403

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. Related posts: Influencers vs Advocates in B2B Marketing According to Wikipedia – Influencer Marketing is a form of. B2B Marketing Content: Lure or Lasso? Tweet This Post.

Types 255

Types Content Case Study Press Release 255

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. Related posts: Influencers vs Advocates in B2B Marketing According to Wikipedia – Influencer Marketing is a form of. B2B Marketing Content: Lure or Lasso? Tweet This Post.

Types 255

Types Content Case Study Press Release 255

Sherrilynne Starkie

JANUARY 25, 2014

Photo credit: Wikipedia). Jeff Jarvis , a respected journalist and blogger (of Dell Hell fame) blogged about the Times launch: “Do you find value in reading an opus from Dell about “Reaching Across the Office from Marketing to IT“? Content marketing is king. I go to Dell to buy hardware, not words.”. Related articles.

Advertising 289

Advertising Journal Survey Wikipedia 289

Mindjumpers

JUNE 19, 2012

According to Wikipedia, gamification “is the use of game design techniques, game thinking and game mechanics to enhance non-game contexts. More than 130 games on Facebook have over 1 million monthly active users. More than 4,500 timeline apps have launched since f8 in September 2011. So, what is gamification exactly?

Foursquare 267

Foursquare Badge Wikipedia Statistics 267

Firebelly

NOVEMBER 22, 2011

Source: Wikipedia. As with any marketing plan, it is essential to ask “Why are we going to try this?” Rodin's "The Thinker" depicts a man in sober meditation battling with a powerful internal struggle. Bring your elbow to your knee and rest your chin on your fist.

Social Media 151

Social Media Wikipedia Marketing SEO 151

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan? by MarketingProfs.

Social Media 215

Social Media Tips Tumblr Wikipedia 215

Pam Moore

DECEMBER 11, 2016

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. If you are interested in how you can best prepare your content marketing for success then you have landed on the right blog post and podcast today.

Template 167

Template Templates Content NewsCred 167

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 165

Review Social Media Marketing Handbook 165

Harp Interactive

DECEMBER 1, 2009

Below is a list of SEO and social media marketing techniques that you can use to ensure that the first page of Google search results for your brand related keywords does not include negative websites. Create Wikipedia articles, electronic press releases; leave comments on forums and blogs even those with <nofollow> attributes.

Reputation 249

Reputation Directory Press Release Real Estate 249

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Is MySpace marketing really worth it? How can I market effectively with Flickr ? How can I get changes made to my company’s Wikipedia page?

Communities 170

Communities Marketing MySpace Yahoo 170

Mindjumpers

JUNE 19, 2014

Industries such as marketing now rely heavily on a new field of social data science to make sense of the large quantities of information about their brand community. Stable drop: reveals the evolution as new articles break off and form their own entity (the magic of Wikipedia stigmergy).

Research 194

Research Data Social CRM Wikipedia 194

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. 2018 content marketing trends, statistics and predictions.

Template 167

Template Templates Trends Content 167

Sherrilynne Starkie

SEPTEMBER 23, 2013

Leighblackall-76202401 (Photo credit: Wikipedia). Related posts: Real beauty sketches: cynical marketing ploy? Studies have proven that having successful mentoring relationships result in greater career success including higher compensation, more promotions and greater job satisfaction. Are we really equals? Related articles.

Wikipedia 275

Wikipedia Influencer Skills Project 275

Direct Marketing Observations

FEBRUARY 23, 2010

This week’s discussion is around market segmentation and how social can change how we approach it. Market segmentation is more than what markers do with homogeneous products before deciding which actress to use in the commercial to best reach a desired consumer group. Q1) Is traditional market segmentation still relevant?

Marketing 152

Marketing Price Wikipedia Groups 152