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PR and Wikipedia – let’s push for a better relationship

Danny WhatMough

So the CIPR and PRCA have both made efforts over the last few months to engage with Wikimedia and begin to develop a series of guidelines to help the industry. The consultation process is on a Wiki on the Wikimedia site and the initial phase will end this Sunday. Cross-posted from the EML Wildfire blog. PR people shouldn’t touch Wikipedia. PR), you shouldn’t edit.

Wikipedia Registers 11 New Domain Names

Bill Hartzer

We know that this was registered by Wikimedia Foundation, based on a recent check of the whois: The list of domain names is rather interesting–including names related to voyages, compass, holiday, destinations, and paths. But the others are interesting, which might indicated that the Wikimedia Foundation is going to branch out into other areas?

Tuesday Roundup: Dance Like A Chicken

Waxing UnLyrical

Image: Michael Gäbler [ CC-BY-3.0 ], via Wikimedia Commons. If you thought that the Chicken Dance was reserved solely for county fairs and wedding receptions, think again. Today’s National Dance Like a Chicken Day. Amazingly enough, our fine feathered friends have more to do with social media then you may think. The Chicken and the Egg Social Media Conundrum. ” 4.

Good Storylines Make For Great Fundraising

Waxing UnLyrical

Phillips Fox [Public domain], via Wikimedia Commons. G uest Post by Vipin Shri. Storytelling can be found in everything. Memories are made of stories. Good storylines imprint right into the minds of an audience, sometimes permanently. Image: E. A good fundraiser tells a story that easily evokes emotions and most importantly promotes actions. Overcoming the monster. Antagonist : Poachers.

How Internal Storytelling Impacts Company Culture

Convince & Convert

Image via Wikimedia Commons. Image via Wikimedia Commons. The stories employees and executives tell internally are the most human leading indicators of organizational health and marketplace effectiveness—more so than the marketing stories we tell externally. And at some point, these will be the same because there is no sound wall between external and internal worlds.

What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

Image: Tony Crescibene via Wikimedia Commons, CC 2.0. Guest Post by Dawn Buzynski. I’ve held on to a theory for a while now: Social media and media relations are a paradox. The former is new school, which allows you to control your message, and the latter is old school which gives you very little control, yet more credibility. The motto for the Duck Derby is “Adopt a Duck.

Study 55

The Long and the Short of It: What PR Can Learn From Good Short Stories

Waxing UnLyrical

Image by Dave C from Evergreen, CO, USA (Stories) [ CC-BY-SA-2.0 ], via Wikimedia Commons. When I read yesterday’s Daily Tootzypop, I had to swallow a laugh. You see, it was titled “ In Celebration of Being Short ,” and began: “Long or short? That is my query, as I wiggle my way into my monolithic mound of bed pillows. Sounds kinky, huh?…” The question.

Monday Roundup: Blogging Tips from Around the Interwebz

Waxing UnLyrical

Image: By Cortega9 (Own work) [ CC-BY-SA-3.0 ], via Wikimedia Commons. Happy Monday, everyone! There’s a ton of stuff going on, so here at WUL we’re taking a short break from “live” blogging this week. That doesn’t mean how we can provide value to you isn’t still on our minds… it is! Enjoy! Blogging Best Practices: How to Get More Blog Readers.

Six Things You Can Learn about Blogger Relations from Apple

Spin Sucks

Image: Rob Janoff, via Wikimedia Commons. Today is the day! The highly anticipated release of the iPhone 5. It’ll be interesting to see if any of the rumors are true, including the one that says none of your accessories will work with the new phone because they’ve changed the connectors. Is it going to be worth all the hype? Direct Approach. Blogger Relations. Send invites.

Apple 103

Business Lessons Learned From a Speaking Gig Gone Bad

Waxing UnLyrical

Image: Wikimedia Commons ( public domain ). Nine days from today, I won’t be getting dropped off at Dulles Airport, waiting in line to get through security, or boarding an airplane to fly to Egypt. Walk like an Egyptian… not. It’s not of my own volition that I won’t be doing any of these things. Of course, I was extremely irritated when it happened. Stuff happens.

Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

Image: Jonas Bergsten [Public domain], via Wikimedia Commons. Imagine you’re at a party. And imagine you’re a people person (if you aren’t already). Image: UOregon Conference Services via Flickr, CC 2.o. Now imagine someone asks you the classic party get-to-know-you question: “What do you do?”. Then you ask them the same question. And the response is, “I’m a person.” It is.

Four Ways Content Writers Can Change the World

Waxing UnLyrical

Image: Hownote via Wikimedia Commons, CC 3.0. I have long been a proponent of the power of language. I thrive on it and would perhaps die without it. I feel so strongly about this that I wonder sometimes what I would do if I couldn’t type because I had no fingers or couldn’t speak because… well, the thought is too horrible to entertain. Writers really can change the world.

Thursday Roundup: Twitter Tips

Waxing UnLyrical

Image: Pasquale D’Silva [Public domain], via Wikimedia Commons. Social media platforms will come and go; but I truly believe that if any recent platform has had a dramatic impact on how we communicate, it’s Twitter. And even if it “goes away” at some point, what it’s taught us about two- and multi-way communication, not to mention brevity, is remarkable.

Where to Find Free Images Online


Wikimedia Commons. Wikimedia Commons has almost 25 million freely usable media files. In a perfect world, we could all take amazing photos, edit them scrupulously, and somehow manage to have enough props and stylish flair to snap the exact image you need to illustrate your post. In the real world, we have access to other talented people who do that instead! Pin it for yourself!

Your 16-Point Content Publishing Checklist

Convince & Convert

If you don’t have a designer to work with, look at free stock sites like Wikimedia Commons or Unsplash. I love checklists. They break down very detailed processes into actionable, step-by-step items. I try to create them for every recurring project I do so I don’t miss a beat when the task comes around again. The same goes for publishing content. Content Is my title effective?

The 5 Commandments of How to Raise $1Million on Kickstarter

Waxing UnLyrical

Image by Heinrich-Böll-Stiftung (Flickr: Kick-Tipp) [ CC-BY-SA-2.0 ], via Wikimedia Commons. Guest post by Christopher Wallace. Let’s go back in time five years to 2007. You’ve got a great idea to build a watch with built-in Bluetooth, allowing you to control and access your phone or tablet from your wrist. How do you proceed? Call up your rich uncle and ask him to back you?

5 PR Tips From 2013?s 17 Year Cicadas

Waxing UnLyrical

Image: Wikimedia Commons. The first time I experienced “cicada mania” was in 2004. We’d just moved to the East Coast and were getting used to living and working in the DC area. And in all the advice people had to give us about our Eastward move, somehow they forgot to tell us that every few years, we’d feel like extras on the set of a B-grade thriller from the 50s.

Tips 67

NEVER Feed the Trolls

Janet Fouts

Here’s a definition on Wikimedia of a troll war. There’s a saying in social media that goes something like this “You know you’ve “arrived&# when you’ve got trolls commenting on your work&#. It’s true, the more connections you have on social media networks the more likely someone will disagree with you. Trolls are a special breed. You decide. Be nice.

Feed 48

Social Results Will Stay Small

Geoff Livingston

Image via Wikimedia Commons. Chart Source: CMO Survey. If you think small, you stay small. That’s why companies and brands that treat social like a unique practice — a box within the larger whole — will struggle to achieve results and intangible outcomes. Building seemless customer experiences should take the fore in all strategies. Marketing is Not a Product. Think in 3D.

3 Live Event Marketing Tips from Gucci’s Social Dominance at Oscars 2016

Talkwalker SM

Banner Image: From Wikimedia Commons and Twitter/LeahBergman. There are few annual events that can attract a mass audience like the Oscars. Social media hype around the ceremony was substantial with around 12.5 million uses of the hashtag #Oscars , proving that brands need to take advantage of this massive moment on television. Backing a Winner – The Gucci Buzz. share.

Why I Donated to WordPress Developers

Ari Herzog

For the third year in a row, I donated a little something to the Wikimedia Foundation as my way of saying thanks for developing Wikipedia which I frequently link and cite in these blog posts. I also donated small micro-payments to an assortment of WordPress plugin developers who enable this blog to be seen by all and increase our sociability. Those developers who made it easy for me to find their donation button or page received my holiday cheer. Andy Bailey – for CommentLuv , which lets people see your latest blog posts; and for GASP , the new competition to Akismet.

25 Experts Share Top 3 Content Marketing Trends for 2017

Writtent Blog

He is on the board of trustees of the Wikimedia Foundation, a brand ambassador for Mercedes Benz USA, and an executive fellow of the Haas School of Business (UC Berkeley). Content marketers who keep track of the current trends will have an advantage when it comes to planning for the future. We’ve listed all the responses below: Top 3 Content Marketing Trends for 2017 and Beyond.

Cognitive apprenticeship - Wikipedia, the free encyclopedia

Buzz Marketing for Technology

Wikipedia® is a registered trademark of the Wikimedia Foundation, Inc., Cognitive apprenticeship. From Wikipedia, the free encyclopedia. Jump to: navigation , search Cognitive apprenticeship is a theory of the process where a master of a skill teaches that skill to an apprentice. Constructivist approaches to human learning have led to the development of a theory of cognitive apprenticeship [1]. This theory holds that masters of a skill often fail to take into account the implicit processes involved in carrying out complex skills when they are teaching novices. fadesâ?? Contents.

15 Places to Find Free Images for Your Blog

Writtent Blog

The official Creative Commons website lets users search websites for free-to-use images from a variety of sources, including Google Images, Flickr and the Wikimedia Commons. Wikimedia Commons. While you can also find Wikimedia Commons’ images through Google or Creative Commons search, it’s an outstanding resource for a number of reasons. In fact, it’s easy. Stock.Xchng.

Common Creativity: Understanding the Rules and Rights Around “Free” Images on the Web


Thanks to sites like Flickr, morgueFile, Wikimedia, and Pixabay (just to name a few), thousands of free images are at your fingertips. Example: Wikimedia uses this license and it is recommended for all similar sites that share and incorporate various bits of information. We’re all familiar with the old adage: a picture is worth a thousand words. Wrong. The licenses.

Remix 25

Does Too Much Technology Make Us Bored?

Waxing UnLyrical

Image by Emiichann (Own work) [Public domain], via Wikimedia Commons. Last week I had to take my MacBook Pro in to the Apple store. The screen’s been going blank at random intervals, and since it’s still under the protection plan, I decided to listen to my friends and get the pros to look at it. Too cool for school. ” Perhaps this is technically true (is it?), Square!

Personal knowledge management - Wikipedia, the free encyclopedia

Buzz Marketing for Technology

Wikipedia® is a registered trademark of the Wikimedia Foundation, Inc., Personal knowledge management. From Wikipedia, the free encyclopedia. Jump to: navigation , search. This article or section appears to contain a large number of buzzwords. Because: Article seems to speak in very vague, glittering generalities , and to contain quite a few business vogue-words. Please help rewrite this article to make it more concrete and meaningful. This article does not cite any references or sources. January 2007). Please help improve this article by adding citations to reliable sources. Paul A.

How to Win Customers’ Hearts with The Art of Storytelling

Writtent Blog

Image credit: Wikimedia. People have been telling stories since we could draw on cave walls. Bedtime stories, grand odysseys, tall tales, epic adventures, tragedies, romances, comedies – these are how we understand one another, how we bond with each other. Stories are how smart marketers win their customers’ hearts. Image credit: Ediciona. What makes good storytelling? draws you in.

Standing Out Offline: 15 Ways to Use Tech in Trade Shows


Source: Wikimedia Commons. You’ve used every strategy in the book. You’ve created awesome content, promoted on social media like crazy and even paid third parties to put in a good word for you. And so far, you’re doing great! But you know what else can make your campaign better? Two words: Trade shows. “Wait,” you say. ” Good question! Pre-Show. Give Back.

Abandonment Issues – What To Do with Content Archipelagos

Convince & Convert

Image source: Wikimedia Commons. If you viewed your content marketing operations from a 35,000 foot level, what would they look like? Would your organization’s content assets, social media networks and web/mobile properties all be aligned and grouped in a cohesive, self-supporting structure? Would they appear to feed audience traffic to one another? Archipelagos. Why Do They Exist?

Open Community Case Study – Empowering the Periphery


The new container: iPad, photo by FHKE (Wikimedia Commons). This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Datalicious.

Open Community Case Study – American Library Association


The new container: iPad, photo by FHKE (Wikimedia Commons). This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Datalicious.

Getty Images vs Creative Commons and Privacy: What Bloggers Need to Know


Wikimedia Commons. This is a guest post written by Simon Schmid of iubenda. Getty Images recently announced a new image embed feature that allows bloggers (and others) to access and use their vast library of images for non-commercial purposes. How easy is it really over all though? And is it entirely without complications? What can you use Getty’s embed for? Google Search.

Improve YouTube Adsense Revenue Part 1: Better Videos and Ads


Money image from Wikimedia Commons. Beyonce photo from Wikimedia commons. Alright everyone, it’s time to drop your cat videos (unless that’s your focus!) and get serious about using YouTube to generate and increase your YouTube Adsense revenue. There are only a handful of people making serious money on YouTube, and you can be one of them if you work hard at it.

Social Media From A to Z: A Glossary


Wikipedia : Wikipedia is a free, Web-based, collaborative, multilingual encyclopedia project supported by the non-profit Wikimedia Foundation. But never fear! Here’s a quick guide to some of the terms you may encounter. This list will constantly evolve — please add other terms in the comments below and I’ll be happy to incorporate them. An example of this is the Twitter API.

How We Got a Link from The Huffington Post


By David Shankbone (Own work) [CC-BY-3.0 ([link] via Wikimedia Commons There are plenty of blogs that get links from HuffPo on a daily basis, but this was a first for us. This is how we got it. A couple weeks ago, I was browsing Reddit on my lunch break and saw a post that caught my attention. The next day, a pair of pingbacks arrived from two blogs I’ve never seen before. Big Whoop.

A Little Privacy, Please! Your Rights and Social Media Policies


Photo Credit: Wikimedia Commons. This post is reprinted by permission from Console and Hollawell Attorneys and originally appeared on their blog here. Thank you for the submission! Got something related to B2B, association or nonprofit social media you think would interest SocialFish readers? Send it our way! We’ll consider reporting it here. Your privacy is important to us. Maybe.

Research-Driven Ideas for Social Data


The footprint of a Wikimedia article visualized by @DaphnaLevin at ECIS2014. Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. They offered exceptional concrete value to practitioners of social business intelligence: 1.

How to Reach 100,000 New Twitter Followers


Flock of birds from Wikimedia Commons. Nest from Wikimedia Commons. To gain new Twitter followers you must build your reach. This means getting as many relevant and interested followers as possible. Reaching the 100,000 Twitter follower number is a common goal for many online marketers. Read on! How to Reach 100,000 New Twitter Followers. Keep your tweet numbers reasonable. Wrong!

Strategy for your Next Twitter Promoted Ad Campaign


Audience image from Wikimedia Commons. If you’re familiar with Facebook ads, or Google ads, or any other platforms ad network, and you think you’re ready for Twitter promoted ads …think again. Twitter is a very unique social media platform and needs to be approached as one. Here are three points that will begin to point you in the right direction. Analyze the size of your audience.