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New Report Provides Insights into How to Drive Customer Loyalty Amid Connective Shifts

Social Media Today

The report looks at what consumers expect from brands, and how to drive enhanced loyalty.

Loyalty 180
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New Report Provides Insights Into How to Drive Customer Loyalty Amid Connective Shifts

Social Media Today

The report looks at what consumers expect from brands, and how to drive enhanced loyalty.

Loyalty 144
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Presentation: The Power of Loyalty in Social Media

Dave Fleet

In my presentation – entitled The Power of Loyalty in Social Media – I posited that social media presents an opportunity to drive significant ROI through customer loyalty. There is a significant opportunity to drive post-purchase loyalty, advocacy and re-purchase through social media.

Loyalty 344
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New Report Looks at Creator Loyalty on YouTube, and What it Means for Marketers

Social Media Today

A new report from Tubular Labs looks at creator loyalty on YouTube, and which genres see more viewer retention on average.

Loyalty 212
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Presentation: The Power of Loyalty in Social Media

Dave Fleet

In my presentation – entitled The Power of Loyalty in Social Media – I posited that social media presents an opportunity to drive significant ROI through customer loyalty. There is a significant opportunity to drive post-purchase loyalty, advocacy and re-purchase through social media.

Loyalty 257
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Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

Koka Sexton

This book provides readers with an in-depth understanding of how to tap into customers’ behavioral instincts in order to drive customer action and loyalty. This offers a comprehensive look at using behavioral science to promote customer action and loyalty. Emotional loyalty is one approach to creating strong customer loyalty.

Loyalty 81
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Facebook's Testing a New Option Which Would Connect Brand Loyalty Programs to In-App Activity

Social Media Today

Facebook recently launched a new program which enables users to connect their brand loyalty programs to their Facebook activity, adding a new way for brands to incentivize engagement.

Loyalty 193