What every consultant should know about social media analytics
JANUARY 29, 2018
These are essential skills and talents, but to be a successful social media consultant you must add some ‘left-brain’ qualities. A good social media consultant will be au fait with: Google Analytics and Tag Manager. A social media consultant brings other aptitudes to the analysis piece too. Analysis plays an important role every day in the life of a social media consultant. The best social media consultants or teams are a perfect blend of left- and right-brained.