The Hottest Trends In Digital Marketing Automation
AUGUST 11, 2016
By choosing the right marketing automation software for your business, you will find success at driving leads and making sales. Mollie McDonnell has more. The post The Hottest Trends In Digital Marketing Automation appeared first on Spin Sucks.
Animals in the Wild ‘Tweet’ Via GPS Trackers
The Realtime Report
JANUARY 23, 2014
In Central Kenya, four GPS-tagged bull elephants are “tweeting” through the hashtag #ElephantsLive. GPS trackers on each elephant allow scouts to follow their location via mobile phone app. How many ‘animals’ do you follow on Twitter?
6 Gorgeous Apps With GPS Integration
FEBRUARY 20, 2014
Last year, it was social; this year, GPS integration is the new must-have for app design. As Avenue Mobile, a group of app developers in Los Angeles , reminds us: GPS integration is essential for making customers aware of your product and getting them in the door.
Mobile: Give Your Customers That Something Extra
NOVEMBER 9, 2012
Now, Macy’s, the big all-American department store, has truly tapped into the SoLoMo movement by giving their customers that little extra something in their already launched Macy’s app : A GPS function to navigate in their flagship store in NYC!
Is Marketing About To Get Really Creepy Or Really Good?
MARCH 28, 2013
" If you can get beyond the marketing jargon, WiFiSLAM is, essentially, GPS for the indoors. Having GPS capabilities inside businesses is still in its nascent stage. indoor gps. Apple acquired a company last week. It's something to pay attention to. There is still one slightly unchartered territory that will - without question - be the last mile in marketing. It is the ability for a brand to deliver contextual and highly targeted marketing at the local retail level.
The Year Of More
JANUARY 3, 2012
Through mobile (which are GPS-enabled) and other innovations, there will be a much bigger push to deliver services to the consumer where they physically are in much more effective ways. While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". It sounds a little incredulous to say this when we're in a world that is struggling for stability.
Invasive or Indispensable: The Case of Permanent GPS
Techipedia: Tamar Weinberg
OCTOBER 20, 2010
Is it only a matter of time until we do something ridiculously life saving but also incredibly invasive — like implant GPS tracking devices — so that we can never truly disappear? Invasive or Indispensable: The Case of Permanent GPS is a post written by Tamar Weinberg. ].
This Is Being Recorded. By You
MAY 8, 2012
Most people just stare at the map of their GPS system and wait for the voice commands to bark out their next turn. I never tagged myself as an analytics jockey, but switching over to the trip data screen of my GPS turned the long drive into both a game and fascinating collection of data. The art of self-tracking. It was one thing to know where I was going.
Find Twitter followers by location 2011
OCTOBER 7, 2010
Or based on the phone GPS co-ordinates that are sent with the tweet to Twitter. Doesn’t work if they are on a computer or they block GPS location on their phone. If you know the GPS co-ordinates put them in (see later).
Five Forms of Mobile Media
APRIL 14, 2011
4) Geolocation Applications : Taking advantage of the GPS enabled smartphones, geolocation networks have been the holy grail for many networks. Mobile app savvy application apps gamification geolocation gowalla GPS Key Yarmosh mobile savvy apps smartphones SMS webImage by Paul Swansen.
A Brand Of People
FEBRUARY 19, 2013
The app also enables you to see how many cars are in your area, approximate waiting time and once a driver has decided to engage you, their information (name, mobile number and license plate) is sent to you, plus you can track their position via GPS. It's strange how much of a brand's foundation is laid by the people who represent it.
The Marketing Moral Compass
FEBRUARY 13, 2014
Most marketers run afoul or try something that inevitably gets them into trouble, because they haven''t defined their moral compass of marketing and they have no bearings when presented with opportunities that could wind up messing with their cultural GPS. Are marketer''s the most loathed human beings on earth? It is a question worthy of an answer. As a marketing professional, I often wonder where the vocation sits on the list of the most respected and appreciated industries out there.
Stop Your Smartphone From Telling Burglars Where You Live
AUGUST 14, 2013
Because today’s smartphones are preinstalled with GPS technology (that power your maps and Foursquare apps so you always know where you are), that technology is also added in the form of metadata that is attached to every photo or video your device records. Photo by Pieter Vieu.
City of Forking Paths Turns Downtown Indianapolis Into A Gamer’s Dream
AUGUST 4, 2014
The idea of being on your phone is, these days, associated with waiting for your coffee, trying to look cool when your date is late, or using GPS maps to try and find a bar. But what if there was something that encouraged you to not only use your phone in public, but simultaneously connect you.
The Drone Wars. Business Style
JANUARY 4, 2013
As Anderson has already stated on countless occasions: the advanced technology that encapsulates a smartphone (GPS, accelerometers, gyroscopes and simple-to-use software and interfaces mixed with sophisticated and light hardware) means that cheap solutions to unmanned air vehicles are a certainty. Drones are everywhere. Less than a decade ago, The Pentagon had about fifty unmanned combat air vehicles (known as drones or uav).
A Better Waze To Handle Traffic
AUGUST 7, 2012
Giving my family member the address for the apartment where I was staying, I just figured he would pump the directions into his GPS. Knowing that the price of GPS apps from companies like Garmin and TomTom run in the $40 to $70 dollar range, I was shocked to hear that Waze was completely free (much like Google Maps ) and offers turn-by-turn GPS functionality with a fascinating twist. GPS only works if we're all actively updating it. gps app.
Open source development, forking and GP licences
The Way of the Web
AUGUST 26, 2011
open source forking free software gps licence v3 jigoshop wordpress ecommerceI’ve spent the last 24 hours concentrating on some work for friends and clients, Jigoshop regarding their use of the GPL Licence V3 and the repercussions of ‘forking’ a project under that licence, so if you’re at all interested in open source, you might want to head over and read the latest post to see what’s going on.
3 Fun iPhone Apps for Cyclists
DECEMBER 19, 2011
The Runkeeper app uses the great GPS technology of the iPhone to keep track of all your bike rides. You won’t be needing any of those expensive GPS watches anymore. Cyclemeter GPS Bike Computer for Road and Mountain Cycling.
eBook - Social Media Marketing GPS: A New Media Roadmap For Creating A Social Media Strategy
Diva Marketing Blog
MAY 17, 2010
I am excited to launch Social Media Marketing GPS , as free eBook, in celebration of Diva Marketing's 6th blog birthday! Social Media Marketing GPS is the first business book based on Twitter interviews. Sometimes you just have to color outside the lines.
How to Write a Killer Lead
DECEMBER 30, 2014
From an Article about GPS Tracking Systems It’s the middle of the night and the cellphone on your bedside table lights up like a Christmas tree. And it all happened because your GPS system knows you don’t cut grass in the dark. By Stacey Zinn Roberts The cursor blinked at me. Blink.
Being Your Own Competition
JULY 6, 2012
You focus on following your path instead of “retracing someone else’s GPS route guidance,” as Chris Brogan recently called others’ plans. Who is your competition? Not who is your company’s competition but who is your personal competition.
How Social Media Has Become a Tool For Clinical Research
Techipedia: Tamar Weinberg
APRIL 7, 2014
Clinical Trials GPS – Clinical Trials GPS provides a unique experience when it comes to finding new clinical trials. The exceptional growth and adaptation of social media networks represents an ideal opportunity to overcome one of the most challenging aspects of the clinical research industry. This rapidly evolving medium can be a powerful recruitment tool that can be used to: Target specific patient demographics. Drive more pre-qualified patient referrals.
Kuwait Has Most Twitter Users Per Capita
The Realtime Report
JANUARY 14, 2014
Only tweets sent by smartphones that included GPS location data were used for the study. Kuwait has the most Twitter users per capita, according to a recent paper by analysts from Northeastern University.
13 Things to Include in a Communications Firm Business Plan
NOVEMBER 11, 2014
Can you imagine being in a new city and having to find your way to a meeting without GPS, your phone, or a good old fashioned map?
Augmented Reality for PR and Marketing Pros
SEPTEMBER 20, 2012
Augmented reality, according to Wikipedia, is: a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data. I spoke last night to the PRSA Central Ohio chapter.
Has Social Media Killed Off Privacy?
MAY 5, 2011
I’ve finally figured out how to use my iPhone as a GPS Navigation system. Most of these GPS navigation systems are connected to the Internet in some way, so Tom Tom thought it was fair game to sell the data , to offset the diminished sales in their GPS navigation systems.
How to Hire Your SEO Partner
Techipedia: Tamar Weinberg
NOVEMBER 29, 2011
At the agency where I work now, we focus on the middle market, working with relatively complex firms that do things like credit card processing and GPS vehicle tracking. This is a guest post by Brad Schorr.
Explore the World with these 4 iPhone Apps
OCTOBER 21, 2011
This Orbitz app is compatible with GPS functions. The app sports some GPS-like features such as points of interest to visit along your route and voice guidance. Travel used to be so dangerous and maybe it still is.
4 Great Gadgets for Ocean Sports
MAY 10, 2013
It is GPS-enabled, water-resistant to 164 feet, and sends data wirelessly to your computer. Since 2007 I have called Honolulu, Hawaii my home.
10 Tips For Taking A Vacation From Social Media
FEBRUARY 22, 2012
We use them for online boarding passes, restaurant locators, maps/directions to popular tourist destinations, and leveraging the phone for GPS. By using the book, you’ll get back to the basics of traveling, relying less on GPS and mobile technology.
How to Use Story and Humor to Rise Above Business Jargon
Convince & Convert
JANUARY 6, 2016
How to use your business GPS. Simple Yet Compelling Storytelling. Kathy Klotz-Guest is an expert at helping business professionals become better storytellers for their companies. With a resume steeped in Silicon Valley culture, you may believe Kathy to be a specific kind of marketer.
Five Marketing Metrics that are Definitely NOT “Worthless”
SEPTEMBER 16, 2013
” But that criteria would ignore many “interim” metrics that, while not directly bottom-line related in and of themselves, are important guideposts to designing and executing financially successful marketing plans—similar to the way a pilot may use GPS or visual landmarks.
Approaching Strangers Through Foursquare
JUNE 1, 2012
Using GPS chips embedded in your smartphone and latitude/longitude addresses, it is fairly easy for me to log into an app such as Foursquare , Loopt , or Google Latitude and (if your privacy settings allow me to) see who is proximate to my location.
Is Your Contact Page A Dead End?
Small Business Mavericks
MARCH 12, 2015
An address so they can put it into their phone and use GPS to get there. When someone decides to contact a company, they generally will figure that the contact page will be their best bet. Unfortunately, some contact pages are not so great at actually letting the user contact a real person in the company. Bizjournals just took a look at the contact challenge in Brandon Bruce’s post on 6 must-have elements for your website contact page.
4 Radio Apps for the iPhone
DECEMBER 9, 2011
Wunder Radio supports GPS for honing in on your local stations and can stream in the background while you work. There are so many wonderful radio apps out there to choose from for your iPhone.
Tweet to Translate: Free Twitter Hub at Sochi Games
The Realtime Report
FEBRUARY 6, 2014
Million Twitter Sweepstakes Animals in the Wild ‘Tweet’ Via GPS Trackers Cinime Lets Moviegoers Connect Little Screen To Big Screen. We’ve all heard the dismal reports from journalists checking into not-quite-ready hotels , but there’s some good news at Sochi too.
Esurance Tempts Super Bowl Fans With $1.5 Million Twitter Sweepstakes
The Realtime Report
FEBRUARY 5, 2014
Related Stories Super Bowl XLVIII: The Social Media Scoreboard Kicking Off Super Bowl XLVIII On Social Media Animals in the Wild ‘Tweet’ Via GPS Trackers. Esurance found one way to get fans tweeting about their company — just offer them the chance to win $1.5 million.
Apple Debuts iBeacon Location Technology in U.S. Stores
The Realtime Report
DECEMBER 18, 2013
How is iBeacon different than using GPS for geo-location? How can a retailer effectively reach consumers in-store and educate them about deals that might be of particular interest?
2012 Marketing: Five Ways to Power It Up
JANUARY 2, 2012
Isn’t it much harder to navigate to a destination with hand-written directions only, and much easier with a map or a GPS? Today’s guest post is written by Mana Ionescu. . During the holidays I prepared two days of meals, made three grocery trips, and cooked for about 12 hours straight.