Twitter Reminds Us How Much Of The World Is Absent From Geotagged Social Media

Forbes Social Media

The siren song of GPS-tagged social media has led us to artificially narrow our focus to the parts of the world offering the richest geographic insights, further increasing the divide between those whose voices are heard online and those who appear merely as empty space on our “big data” maps

4 Ways To Tap Into Local Markets

Harp Interactive

Geotagging and local search optimization are two technology-based solutions that savvy marketers are using to attract the crucial local market segment. 4 Tips To Extend Market Reach Through Local Search Optimization & Geotagging. Geotagging: Allows businesses to embed geographical location information within websites, images, videos and other digital media. Google has added geotagging to Blogger.

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Social Media Glossary: 100+ Terms and Definitions for Online Success [Infographic]

Social Media Today

Do you know your geotag from your hashtag, your native ad from your meme? If you find yourself unsure about the latest buzzwords, check out this list

Does Twitter's Decline Mean The End Of The Global Town Square?

Forbes Social Media

Twitter has shrunk almost in half, shed its vaunted geotagged resolution, centralized around an ever-older set of elite accounts and transitioned from a place to hear from the world to a place to retweet from afar. What does this mean for the future of the global town square

Twitter's Shift Away From GPS-Tagged Tweets Suggests It Will Be Harder To Fight 'Deep Fakes'

Forbes Social Media

Twitter's shift away from geotagged tweets over the past seven years suggests even the oversharing user base of social media regards their locative privacy as sacrosanct and thus solutions to "deep fakes" that involve GPS-based digital signatures are unlikely to gain traction

5 Ways to Tell Your Brand Story with Instagram Stories

Sprout Social

3) Covert Hashtagging and Geotagging. Let’s say you want to geotag an Instagram Story you’re about to put up, but there’s just no visually appealing way to work it into the content. Move the geotag you created in Step 2 to the location where you plan to place the sticker/text you made in Step 3. Move the item you made in Step 3 to its final location, where it will now sit on top of the geotag, effectively hiding it from view!

A Pretty Awesome Way to Schedule Instagram Posts

agora pulse

I can add extra emoji , geotag, share with additional networks, and BAM! All of our plans include monitoring keywords, geotags, comments, and ads comments on your Instagram accounts. Each month, more than 20,000 people search Google for a way to schedule Instagram posts. If you’re a social media manager, you might very well be one of those 20k searchers. Search no longer, my friend. We have a way to schedule posts to Instagram from your desktop or mobile device.

#SproutChat Recap: Using Keyword Search for Twitter & Instagram

Sprout Social

Take Advantage of Geotagged Content. Instagram users not only love beautiful images, but they also enjoy adding geotags to their posts. Geotags are a great way to learn more about conferences, festivals or meetups. Monitoring a combination of hashtags and geotags via Instagram can be incredibly beneficial for understanding a community. Monitoring your organization’s brand mentions is really only one segment of the conversations worth monitoring.

No-chella: Why Brands Need to Look Beyond Music Festivals for Community-Driven Success

Pixlee

At Coachella alone, so much content can be derived without the need for influencers; from “ Instagram hot spots” to VIP area geotagging, and this year some brands are saving their marketing budget by re-investing in nanoinfluencers, small-time promoters with fewer than 10,000 followers. Coachella just wrapped its 2019 show, complete with an Ariana Grande & Justin Bieber surprise performance and an Easter Sunday sermon by Kanye.

Are Social Media Monitoring Tools Really Expensive?

agora pulse

With Agorapulse, for example, you can track mentions, set specific alerts and listen out for keywords, hashtags and geotagged posts. When you are building your social media management toolkit, you need to make some hard decisions. With so many tools out there, you’ve got to chose between the must-have and the wouldn’t it be nice kind. So what about social media monitoring tools? Do they deserve a place in your toolkit or are they just too expensive to be worth the trouble?

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How to use Snapchat for business in 2020

Sprout Social

One of the things that makes Snapchat so popular are the filters—or Lenses, as they’re referred to—and geotags on the app. When Snapchat emerged in 2012, it excited users by letting them tell stories, use fun filters and create off-the-cuff content.

The Complete Guide to Instagram Stories for Brand Marketers

Ignite Social Media

It’s no question that Instagram Stories have become a major component of every brand’s social media marketing strategy. Since launching in 2016, this singular feature of Instagram not only garners the attention of over 500 million users every day but 25% of Millennials and Gen Z users leverage Stories for product consideration, making it a very powerful business tool for brand marketers to leverage.

3 Tips for Covering Live Events on Social

Likeable

Create Facebook and Instagram geotags in advance, and keep hashtags visible on premise. Whether your brand is a participating sponsor at a major conference or hosting an event of its own, there’s no question that live events are a major investment for marketers. With so much time and money on the line, organizers are increasingly turning to digital channels to expand the footprint of their events and supercharge their investments.

What Steps Should I Take When My Instagram Engagement Is Dropping?

SocMed Sean

Posting times are critical on Instagram to draw optimal engagement numbers, and they vary across niches and geotags. SocMedSean - Social.Media.Sean. What Steps Should I Take When My Instagram Engagement Is Dropping? Sometimes, Instagram can really set you in a foul mood… If you depend on social media platforms like Instagram as your marketing platform of choice, then you know how critical dropping engagement numbers can be for your brand.

How to Create a Snapchat Geofilter

Ignite Social Media

local geotags); Your cleverness and wit (i.e. If there’s one thing users like when it comes to social media, it’s showing off how cool they are. And let’s be honest, brands too. In the past year, the newest kid on the block, aka Snapchat, has taken over in terms of coolness, and part of its popularity is due to the fact that you are able to customize and personalize things like: Your face (i.e.

Instagram vs. Snapchat: Which Is Best for Your Business?

Sprout Social

Snapchat’s editing feature has text options, stickers, geotagged city stickers, personalized Bitmoji and an enormous variety of selfie filters. . While there are options to add stickers and geotagged locations, the filter options are noticeably less than Snapchat’s. Since the launch of Instagram Stories in mid–2016, Snapchat and Instagram have been competing at break-neck speeds to release hot new features and keep customers on their own platform.

How Ski Resorts are Winning with Community-Driven Marketing this Year

Pixlee

With thousands of geotagged photos submitted every month, Breckenridge recently found an avenue to monetize these photos, putting them to work as advertisements. Imagine a day on the slopes followed by an apr è s-ski drink at a picturesque lodge, all accompanied by your close friends. You can thank the community-driven marketing efforts from leading ski resorts for the mental image you’re painting right now.

How Our Social Media Management Tool Continued Evolving in 2019 [Infographic]

agora pulse

Geotagging posts. Another tactic to increase reach and exposure is to add a geotag (or location) to your posts. Social media platforms are continually evolving … so shouldn’t the tool you use to manage them do the same? We believe so, and we work hard to keep our tool growing and adjusting. Our social media management tool allows you to publish, engage, and report on social media from one easy-to-use dashboard.

How to Use Instagram to Expand Business Reach

Rebekah Radice

This feature allows you to geotag your image location and share the specific site where the photo was taken. California Donuts (a local donut shop I wish I didn’t follow on certain days) offers tasty pics and an easy way to find them with geotagged photos. Are you using Instagram to connect with potential customers? If not, now is the time. With over three hundred million active monthly users , Instagram can no longer be overlooked.

6 ways social media can improve customer service

Socialmedia.biz

If one of your customers geotags an image from your store and captions it “Look at this cute thing I bought! Post by Megan Totka. ChamberofCommerce.com. Your business probably already has a social media presence. Surely you’re using social media for marketing and branding purposes. Did you know that you can leverage social media to improve customer satisfaction and increase repeat business?

How To Optimize Google+ Photos

Small Business Mavericks

Locations – You can also geotag your photos by adding a location. Like all things related to SEO, photo optimization is bound to change as well. In fact, Google+ recently added photo search for Google+ users. That means photo optimization is a new opportunity for small business owners and businesses that want to rank better inside Google+ (and who doesn’t?).

How to Manage Instagram Followers Effectively and Efficiently

Hootsuite

Geotags, hashtags and mentions expands the conversation and creates a sense of community. For example, does your following increase when you use geotags, or polls or video? Wondering how to manage your Instagram followers? Not sure what it even means to manage your Instagram followers?

15 Simple Ways to Increase Instagram Engagement

Hootsuite

Geotag your posts. Geotagging creates a sense of community among Instagram users who visit your brick-and mortar location and post photos when visiting. When you geotag your location, your photo will show up in the “Places” tab in Instagram’s Search and Explore section, along with all the other posts tagged to the same location. Increasing Instagram engagement takes time and it takes effort.

Quick Tips for Making the Absolute Most of Your Hashtags

agora pulse

Geotag or add locations relevant to your post or business (i.e., Hashtags help businesses expand their reach, build their brand, and establish a community when used properly. Use hashtags to put your content in front of people searching for keywords associated with your brand or industry. To use hashtags to the best of their ability, you need to be mindful of how you use them, how many to use, and the basic do’s and don’ts.

How to Get Free Instagram Likes (Because They Still Matter)

Hootsuite

Geotag your location. More than just a humblebrag about your excellent taste in gastropubs or coworking spaces, geotagging your location is a way for more people to find and like your photos. Meanwhile, if you’re a brand with a brick and mortar location, geotagging is especially helpful as you build up a sense of community with your regulars and… potential regulars. How do you get more Instagram likes on your posts? First step: don’t buy them. Trust us.).

5 stats brands need to know to engage Irish & UK consumers

Sprout Social

Monitoring also gives marketers an opportunity to engage with customers who are talking about the brand, even if they don’t tag the brand or geotag its location in their social posts. There is no denying the power of brand social media. From raising a brand’s global profile to supplementing research and development efforts, social media can help grow multiple aspects of any organization.

10 Super Easy Ways to Get More Traffic and Leads on Instagram

Socially Sorted

using Geotags to get 79% more engagement. Or…do you post just to ✓ it off your “To Do” list Do you have a Bio that captures someones attention in 3 seconds Do you have a Posting Strategy that aligns with YOUR brand Are you using relevant hashtags & NOT popular ones that attract SpamBots Do you use Geotags to get 79% more engagement Do you use CTA’s? Are you on Instagram but not getting results? .

How to accelerate Instagram growth (without buying followers)

Sprout Social

Location tags: Posts with geotags earn up to 79% more engagement. You’ll find the geotag in the top left of your post. In Summer 2018, Instagram finally smashed the 1 billion users milestone. Today, Instagram is one of the most popular social platforms on the web. It’s a place where people create, share and interact with both their friends and their favorite brands. 80% of Instagrammers follow businesses on the channel.

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4 Tips to Fuel Your Instagram Campaign to Success

Convince & Convert

For the first time ever, Instagram photos were incorporated throughout the Indy 500 marketing campaign, including an interactive map featuring geotagged photos. Sometimes deepening the relationship between your brand and your fans is as simple as giving people a way to engage on a new level.

Which Instagram Analytics Tool Will Work Best for Your Business?

agora pulse

You can also monitor user posts geotagged to a specific location if you own a brick-and-mortar store, such as a restaurant or spa and want to see if anyone is posting about you when they visit your store, but just not tagging you. Historically, Instagram hasn’t offered a central place for businesses to view their analytics. Instagram business pages are slowly being rolled out and will include analytics, but they might not be enough for most marketers.

#SproutChat Recap: Creating Content for the Travel Industry

Sprout Social

If you don’t have the resources in-house, ask for permission on Instagram to use geotagged posts or hire a freelancer. It’s expected that most people will take a vacation and then post pictures and videos of their trip on social. This makes marketing for travel professionals easy, right? Even in an industry overwhelmed with user-generated-content , there are challenges. How do you get folks to your travel destination when cost and time often get in the way?

How to Get on the Instagram Explore Page

Sprout Social

How to Use Instagram Geotag to Engage With Local Followers. If you’ve recently joined the visual-first hordes of Instagram to generate awareness and recognition for your brand, then there’s a good chance you’ve found yourself hoping for a spot on the Explore Page. In the world of social media marketing, the Instagram Explore page is like snagging a spot on prime-time TV or a billboard on your target customer’s commute.

Five Social Media Predictions for 2010

Socialized

Twitter recently rolled out its Geotagging capability on a limited basis. Here are my five social media predictions for 2010. Augmented Reality Applications Will Start to Go Mainstream. Augmented Reality (AR) is the ability to place computer-generated information, such as text and labels, on top of live real world data, such as video from a smart phone. Most AR applications in 2009 were quaint curiosities designed to demonstrate the AR concept.

Google+ Tips and Tricks

Janet Fouts

Pay special attention to the geotagging of uploaded photos and who gets to see tags linked directly to your profile. This post is meant to be a getting started guide for those of us who got an invite and are now wondering how to use Google+. If you’re looking for an overview of Google+ check out Part 1 of this post: Google+ and World Domination. Start with your Google Profile.

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The Limits to Personal Data Use and Abuse

Net-Savvy Executive

Unposted travel plans do not advertise absence; non-geotagged photos and posts are not used to track individual movements. As ubiquitous surveillance is increasingly the norm in our society, what are the options for limiting its scope? What are the levers that we might pull? We have more choices that you might think, but their effectiveness depends on which surveillance we might hope to limit. One night last summer, I woke up with an idea that wouldn''t leave me alone.

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The Four Locations of Social Media

Net-Savvy Executive

How does that compare with a geotagged photo (4) of the same event sent from Cairo (3) by an account that says it's located in Cairo (2)? Do you put social media data on a map? Location is another handy dimension for slicing, dicing, and visualizing your data. The question is, which location are you visualizing? Even a single tweet—in under 140 characters—can have four different locations.

Facebook Stories: Should We Give Them A Chance?

Ignite Social Media

with Instagram, meaning that stories created on Instagram can be shared to Facebook automatically with almost all of the same functionality (GIFs, polls, music, geotagging, link sharing, etc.). Photo credit NeONBrand. Ah, Facebook. They always keep it interesting. From the constant cycling of features to the incessant changing of algorithms, the top social media network always manages to keep brands on their toes when it comes to reaching audiences (or even using the platform at all).

7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Geotagging. Social Media 7 Best Social Media Practices To Boost Your Conversions. Few businesses create social media accounts just for fun. They post on social media in the hopes of converting their fans and followers into customers. Without a strategy and some information on how to do this, the likelihood is that they will feel like most of their social posts fly out into the ether somewhere - never to be clicked upon, and therefore never converted. Does social media increase sales?

Social Media Terminology: Social Media Words You Need to Know

agora pulse

Geotag. Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help you better understand all the different social media terms. You’ll be able to drop terms like a pro.). Or maybe you’re a seasoned social media manager … but you still come across new words now and then in your workday. This glossary can help you keep you up to date with the latest terms as well.

How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media

Convince & Convert

Geotagging might be a lucrative place for Facebook to concentrate its mobile advertising efforts. Scott Gulbransen, H&R Block @sdgully.

10 Instagram Best Practices You Should Be Following in 2020

Hootsuite

Expand your reach with hashtags and geotags . If you’re a brick-and-mortar business trying to reach users in your area, using geotags can help you make those local connections. Instagram best practices continue to change. As new advertising, creative, and sales tools come online, brands are discovering new ways to engage users. For breakout success in 2020, you’ll need to keep up with the latest trends and make full use of what Instagram has to offer.

Communication (and Coordination?) in a Modern, Complex Organization

Buzz Marketing for Technology

geotagging. Collaborative Thinking. Perceptions on collaboration and social software by Mike Gotta. See how were connected. July 2008. Categories. Attention Management. blogging. BurtonGroupCatalyst07. BurtonGroupCatalyst08. Business_IT_Alignment. Collaboration. Commentary. Communication. design. digital+life. e-Mail. Enterprise 2.0. Findability. future_technology. gaming. ibmanalystconf06. In The News. Innovation. Instant Messaging. Knowledge Management. learning. lotusphere2007.

25 of the Best Blogging Tools to Make You a Better Blogger

Rebekah Radice

Organize/search for your notes by geotag, keywords or tags. Blogging is one of the best ways to grow your business online. But there’s no doubt about it. Managing a blog can be hard work. Between the setup, design, and content creation… maintaining your blog can feel like a full time job. Not to mention the optimization and promotion that comes once you hit publish. Yikes! Sounds overwhelming, right? That’s where tools come in.