Direct Marketing Observations

OCTOBER 15, 2010

Think of Wal Mart or Astroturfing. Often times you have to step in it to realize you are in it. With social media, you would have to have lived in a cave on an island in the Pacific to not know how ubiquitous it is. It’s permeating every part of our daily lives. With that being said, here are 7 “things” you should be aware of as we go forward in this digital world that can carry you and your company towards Web 3.0. 1) Look for more content to be produced by “others”.

Astroturfing 169

Astroturfing Tips UGC Mobile 169

Almost Savvy

SEPTEMBER 17, 2009

ORM and the Dark Side: Astroturfing, Flogging and the Viral Marketing Campaign that never was Reply Irene Koehler says: September 18, 2009 at 3:32 pm You’re absolutely right.

Social Networking 160

Social Networking Astroturfing Lijit LinkedIn 160

Socialized

NOVEMBER 26, 2009

The EU Unfair Business Practices Directive technically banned astroturfing (the practice of company or paid third-party representatives posing as consumers and leaving positive comments on a blog or forum) some time ago. Here are my five social media predictions for 2010. Augmented Reality Applications Will Start to Go Mainstream.

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SocialText Astroturfing Social Media Sharepoint 200

Convince & Convert

DECEMBER 16, 2010

Sadly, Astroturf didn’t.). Tweet The future of business is not in measured, scrutinized answers or carefully planned initiatives.

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Astroturfing Organization System Energy 85

Bare Feet Studios

JULY 8, 2009

The Glossary – Add to Your Vocabulary and Your Business Practices Astroturfing - These are blogs deliberately intended to create content that appears to come from a “grass roots&# organization but is actually being produced by a PAC, a PR firm, or some other groups wanting to influence a conversation without admitting their true goals or funding sources. See “Astroturfing&# above for more.

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Astroturfing Wikipedia Social Media Viddler 67