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7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

OCTOBER 15, 2010

Think of Wal Mart or Astroturfing. 3) Mobile will be THE social platform.The global mobile market is expected to reach $1 trillion by 2015. Get serious about mobile. How are you currently addressing the fact that people will be using a mobile device and could be doing searches through their social network of choice for products and service and companies? Often times you have to step in it to realize you are in it.

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Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

JULY 8, 2009

The Glossary – Add to Your Vocabulary and Your Business Practices Astroturfing - These are blogs deliberately intended to create content that appears to come from a “grass roots&# organization but is actually being produced by a PAC, a PR firm, or some other groups wanting to influence a conversation without admitting their true goals or funding sources. One of the better known cases was “Janet&# who created a Twitter profile for Exxon Mobile.

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