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Must have graphic design skills for social media consultants

Sherrilynne Starkie

A great social media consultant needs to be able to guide the development of content that is useful, findable and accessible. Part of this is understanding how people use and view digital content, often referred to as the user experience (UX).

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What is Web Presence Optimization, and Why Should I Care?

Webbiquity SMM

Web presence optimization provides a structured approach for maximizing your “findability” online. For many businesses, particularly on the B2B side, if your buyers can’t find you online—you don’t exist.

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Third Tuesday feat. Craig Silverman

Sherrilynne Starkie

Content curation is collecting relevant online editorial content and organizing and republishing it to make it findable and useful. As an entrepreneurial journalist, author and a recognized expert on media and reporter accuracy, Craig has built his successful career by creating and sharing compelling content online.

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How To Create a Memorable and Findable Product or Company Name

WebInKnow

Naming is difficult! Finding that perfect company or rock band name; something to call your product or service; or a wonderful book title can take months. And if you choose to work with a naming agency, it can cost a ton of money.

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Top five: Linkedin keeps getting better

Sherrilynne Starkie

Adding new skills to a profile makes it more findable in searches. LinkedIn users will start noticing a monthly notification that suggests relevant trending skills among people with the same job title. The business social network will also recommend LinkedIn Learning courses when relevant too. Did you know that LinkedIn has its own ‘pixel’?

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Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework

Webbiquity SMM

Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business.

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Tips for Your Business from Social Media Day Conference

yMarketingMatters

Findability’ Will Make or Break Your Online Business. It’s a must have. . #2. With Google Search and mobile usage growing exponentially, people are searching for information 24/7, mostly on mobile. They must be able to find you! #3. Clarify your message across all channels.