Bloggers important in PR

Sherrilynne Starkie

Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable. Email marketing goes social.

Four (of the) Worst Practices for Pitching Bloggers

Webbiquity SMM

Influencer marketing has become a key component of PR and web presence optimization. B- and C-list bloggers receive fewer (though still not an insignificant number) of outreach emails, but also are typically written by part-time bloggers who cover fewer stories.

How to Market with Mom Bloggers

Convince & Convert

Therefore, brands of every genre are teaming up with mom bloggers and reporting awesome brand lift and campaign results. From fashion brands to food to travel, any brand that has moms as even some of their consumers has been at least dabbling with mom blogger partnerships.

8 Questions for a Big-Time Marketer Turned Influential Blogger

Convince & Convert

Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Q: You’re a travel blogger.

How to Own Your Blogger Outreach Process

Convince & Convert

At GroupHigh, I have worked with both brands and agencies on blogger outreach strategy. No matter the goal or the end result, a blogger outreach strategy that works has key components and crucial ingredients. IMI), one of the top digital marketing agencies. Why Bloggers?

Why Paying Bloggers For Posts Changes The Game

Dave Fleet

Tweet There’s been a lot of debate back and forth around bloggers (generally mommy bloggers , although they’re certainly not the only ones) receiving direct payment for posts over the last little while. Sometimes that will incorporate a blogger outreach program.

4 of the Best Blogger Outreach Strategies

Convince & Convert

Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well.

Top tips for bloggers and brands

Sherrilynne Starkie

Bloggers too, are being taken seriously as true influencers by marketers and are being courted by brands and the PR agencies that represent them. This is the key to building credibility with readers and that, in turn, gives a blogger the influence that brands are looking for.

3 Tips For Effective Blogger Outreach

Mindjumpers

Tweet Bloggers are one of the key influencers in the online sphere. Just like journalists in traditional media, bloggers in social media should not be taken lightly and an appropriate plan must be made if you as a brand wish to include blogger outreach to your social media efforts.

Marketing Tips For Bloggers in 2018 and How to do it in an Easy Way

Social Media Marketing

In recent years, blogging has proven to be one of the most valuable tools within the digital marketing strategy of companies that want to grow and increase their sales in a productive and lucrative way. Therefore, we create a complete and detailed content, providing all the knowledge you need to create a successful blog and potentialize your content and digital marketing strategy. How to create a Blogger?

Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. Bloggers offer brands enhanced value through their own social media activity.

How Bloggers and Brands Create Successful Partnerships (New Research)

Convince & Convert

At GroupHigh, we are on the forefront of blogger outreach and have worked with hundreds of brands and agencies on influencer marketing. Naturally, we have seen some exemplary marketing partnerships with bloggers. Key Takeaways from Surveying 4,000 Bloggers on Marketing.

Presenting as Shock Jocks… Or Bloggers?

Waxing UnLyrical

We are professional PR/marketing/social media professionals. Blogging Events Shonali Burke Social Media Speaking #bweny alienating your audience bloggers blogworld presentation skills shock jocks

Bloggers Unite! A 10-Point Guide for Blogger Collaboration

Convince & Convert

Web marketing isn’t a solo endeavor. Here’s a blogger collaboration guide to get you started: Note: If you’re already doing some blogger collaboration, check your activity against this list.

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Yet another post about 2018 B2B marketing trends? Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Here we go… Content Marketing Trends. ” — 2018 Trends: B2B Marketing , Edelman.

How This Fashion Brand Found the Sweet Spot in Blogger Relations

Convince & Convert

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. The Pros of Blogger Networks.

5 Best SEO Tools for Bloggers and Webmasters

The Realtime Report

5 Best SEO Tools for Bloggers and Webmaster. One of the most favorite tool by bloggers and webmasters, it’s a fully loaded tool that comes with many features to optimize your blogs and websites for high ranking in SERPs.

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How Smart Nonprofits Do Blogger Outreach Right

SocialFish

Here’s my presentation from the GroupHigh Outreach Marketing Summit. Enjoy. —————-. photo credit ).

Bloggers Aren’t Just Bloggers: A Solid Example of Multi-Channel Marketing

Convince & Convert

One of the many points that I illustrated in my post yesterday about a co-campaign that Daily’s Cocktails and Wholly Guacamole teamed up on was the value of a multi-channel marketing strategy. Bloggers also tend to be active on a plethora of channels since they.

The Ins and Outs of Blogger Outreach

Socialmedia.biz

So how do you get these top bloggers to promote your brand? What is Blogger Outreach and Why Does it Work? Blogger outreach, or “influencer marketing” is the use of well-established online authorities in your industry to promote your product or service.

What the Best Bloggers Do Right

Convince & Convert

So what are the qualities or distinct characteristics that mark these super bloggers, setting them on a plane higher than us lesser mortals? Being regular and keeping that blog fresh is one thing that nearly every successful blogger did. Last time I checked , 3.75

Blogger Burnout

Twist Image

I don''t do it because some other president at some other marketing agency is doing it. I wonder what Chief Marketers Officers would think about being happy with content that is transient? I found myself feeling very sad for all of the bloggers that were featured in this post (most of them designers in the house and home space). What made me the most sad about reading this article, is that none of these lapsed bloggers even mentioned a passion for writing and sharing.

Vote for idaconcpts.com for Best Marketing Blog at Blogger’s Choice Awards

Idaconcpts

The Blogger’s Choice Awards is now accepting nominations for the 2010 competition. idaconcpts.com has entered the race for Best Marketing Blog. Sign up and give your vote to idaconcpts.com in the Best Marketing Blog category.

How Smart Nonprofits Do Blogger Outreach Right

SocialFish

My presentation for the Grouphigh Outreach Marketing Summit. Enjoy! ————– ( photo credit ).

Dispelling Misconceptions About Bloggers

Kikolani

I’ve been reading a variety of blog posts and reactions to them recently about how bloggers should be doing this but should not be doing that that. I’ve come to realize that there are a few major myths about bloggers circulating out there that are just wrong.

Blogger Outreach Changes the PR Timeline Forever

Convince & Convert

PR behemoth Ketchum (the PR agency of record for ConAgra) caught it’s foot in a bear trap of its own manufacture recently, when it thunk up and perpetrated a bait and switch blogger outreach program. Bloggers Are Not Reporters. Bloggers are also typically not full-time writers.

The Blogger and Marketer's Cheat Sheet to Getting High Profile.

Techipedia: Tamar Weinberg

A blogger might say that he wants to write for a specific publication, sending emails and instant messages asking, “Hey, I really like that you write for this publication. Don’t expect a blogger to change his posts from the past. The same with bloggers.

15 Amazing Women Bloggers You Should Get to Know

Janet Fouts

As I wrap up the year I want to take a moment to share with you 15 amazing women bloggers I’ve gotten to know, respect and learn from on a daily basis. She’s smart, she says it like it is, and her insights on business and marketing are spot on.

Influencer Marketing During the Holiday Season

Ignite Social Media

Influencer marketing during the holiday season can be a great idea for brands. It helps keep you on top of changes in influencer marketing and just continues to build that relationship between your company and your influencer network. The post Influencer Marketing During the Holiday Season appeared first on Ignite Social Media - The original social media agency. Keep in mind though that like us, they are busy too.

Understanding Viral Content Marketing [Infographic]

Mindjumpers

Through a guest blog post called “ Tips for Viral Marketing Success: Channels, Stories and People ”, our posts “ Viral Campaigns: Do’s & Dont’s ” and How to Create Viral Success: Top 10 Viral Campaigns. Why should you opt for viral content marketing?

What Do the Best Bloggers Have in Common?

Kikolani

If you haven’t read about that many blog success stories , you may or may not know that it is in fact, the blogger’s attitude which plays a major role in the success of any given blog. As a blogger, your mindset defines your attitude. Someone you might call a “hobby blogger”.

Blogger Integrates With Google+

Small Business Mavericks

Well, that integration is happening right now for Blogger, the Google blogging platform. I’ve kept it no secret that I’m a fan of WordPress on your own domain name, but there are still people who would rather use Blogger as a free blogging platform. If you are a Blogger user and a Google+ user, then I believe integrating your two accounts will cause a big boost in your blog. Blogging is still one of the most powerful online marketing tactics.

Blogger: Redirecting

Buzz Marketing for Technology

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

Blogger: Redirecting

Buzz Marketing for Technology

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

Blogger: Redirecting

Buzz Marketing for Technology

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

How My Guinea Pigs Became Famous Guest Bloggers

Waxing UnLyrical

But I also make sure I promote other bloggers, and participate without posting any links. When you’re just starting a blog, chances are there’s another blogger out there who writes on the same topic as you do and already gets tons of traffic. Guest post by Jessica Torres.

The (R)evolution of Social Media Bloggers

Mindjumpers

What makes social media bloggers unique compared to all other online information is their voice. A blogger owns his inspiration, his voice, and is ready to let the world know his own opinion, what he is supporting or if he is taking a stand against something.

Best Buy Mistakenly Exposes Their Exclusive Blogger List

Bill Hartzer

Best Buy , in a recent internal communication to their Wolf Bloggers exclusive blogger list, sent out an email to their list of bloggers about an agreement with another affiliate organization. Best Buy also send those bloggers certain products to test and review.

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HootSuite for Blogging – Twitter Management for Bloggers

Kikolani

HootSuite offers many great features that can aid bloggers in managing their Twitter accounts for blogging uses including promotion, monitoring, keyword tracking, reputation management and more. Are you on a contributor on a multi-author blog, such as Famous Bloggers ?

Blogger: Redirecting

Buzz Marketing for Technology

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

Why Char-Broil’s Blogger Outreach Program Gives Me the Warm and Fuzzies

Convince & Convert

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post.

Blogger: Redirecting

Buzz Marketing for Technology

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

Guest Bloggers Wanted

Ari Herzog

Social Media Marketing Across Global Cultures by Christian Arno. Please continue reading Guest Bloggers Wanted and leave a comment if inspired. When he's not blogging, Ari helps brands improve their digital media marketing. You used to read guest blog posts every Friday.