INDUSTRY INSIGHTS YOUR PEERS ARE READING
Industry : Automotive. How do you get more organic reach on Facebook? Or in layperson’s terms, how do you get more people to see your posts on Facebook without paying for ads? I think only one person knows for sure and he lives in Palo Alto. MORE
There’s a growing technology boom in the automotive industry that is based entirely on telematics. It utilizes in-dash technology to deliver real time data through the Internet for the benefit of drivers and their friends. For instance, GPS technology allows a driver to chart a course using Google Maps to arrive at a predefined destination via a predetermined route. In some cases, this can be done by voice commands. Awesome, right? MORE
ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for PPC / Search Engine Marketing candidates to fill a role supporting car dealers in their Online Marketing efforts. exclusively for the Automotive Industry. This role is a key position on the Search Engine Marketing Team and is responsible for providing critical and strategic search marketing support for our clients. MORE
” Adweek also reported that the brand was the first automotive advertiser on Draw Something to use brand-specific color schemes. ” Social Media Campaigns ad integration auto industry automotive Draw Something Lexus luxury brand luxury marketing mobile gaming Zynga MORE
Social Media Campaigns automotive contest Facebook contest Lexus LFA luxury brandLexus is using social media to link the new “Unleash the LFA” campaign - promoting a high-end model through a Facebook contest – with the brand’s end-of-summer sale event. MORE
ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for SEO Specialists to fill a role as part of the Search Team supporting car dealers in their Search Engine Optimization and Online Marketing efforts. ClickMotive is an innovative and rapidly growing software company that creates Interactive Marketing Software exclusively for the Automotive Industry. MORE
Certainly, when a company like Ford - from the historically lethargic automotive industry - spends 25% of our marketing budget on digital and social media, you know there's a significant movement afoot. MORE
Automotive searches, education, telcom, travel, business & finance tend to be favored searches on Bing. Bing is the second most popular search engine, and according to a recent article on Search Engine Journal, Bing tends to be preferred by certain parts of the market. If those Bing-users are in your target market, you should look at Albert Costill’s 10 Ways to Optimize a Website for Bing. Who Are These People? MORE
Social Media Campaigns Architizer Audi Audi Urban Future Initiative auto industry automotive Couchsurfing.com Lindsay Rule luxury brand Ridejoy MORE
But where does social media strategy and the immediate nature of the medium fit in the high-end automotive industry? How does Porsche’s strategy differ from other areas of the automotive industry? MORE
Here at Audiense the curiosity got the better of us and we decided to analyze the UK millennial population to uncover their favourite automotive brands ! As for the female UK millennial demographic, the most unique influencers have little or no links to the automotive world. MORE
The list includes: Automotive, eCommerce, Financial Services, Property, Travel and Technology to name just a few. Advertising on Facebook is getting more complicated. The team continues to change existing features and launch new ones seemingly every other week. MORE
Your automotive client might not desire a write-up in Good Housekeeping. Trending topics are the most talked-about news, and on Twitter, it can help companies boost their engagement, awareness, and clickthroughs. MORE
Heck, even automotive bloggers are getting some of the action. Pinterest…it’s kinda the bane of my existence as a social media blogger. MORE
7% come from the nation''s automotive capital of Michigan. The portion of Mr. Monty''s following consisting of those working in the automotive industry is nearly 2 ½ times the size of that in the average Twitter audience. MORE
For example, sports industry and automotive industry have the highest traction on Sundays whereas entertainment peaks on Thursdays and Fridays (18% higher rates). Tweet We all post content on Facebook. MORE
Wisely, the company’s Google+ profile is filled with auto industry graphics and news, so it’s a great outreach opportunity that appeals to current and future consumers, as well as vendors and other companies that also focus on the automotive industry. MORE
Automotive Brands Stay Ahead of The Super Bowl Advertising Game. To provide a response, Experian examined five automotive brands that had a social media component tied to their Super Bowl 50 campaigns. MORE
Case in point: last month we secured an opportunity for one of our client partners to speak at an automotive conference about the importance of establishing trust to empower autonomous driving. Guest Post by Kate Finley. My public relations career began with media relations. MORE
Facebook has published a new report which looks at how modern car buyers use digital platforms in the discovery and purchase process MORE
For example, an automotive parts manufacturer can repost industry-related news to their Facebook page and share content posted by car dealerships. Murphy’s Law states that anything that can go wrong will go wrong. This remains true in the world of social media. MORE
To date, the company has defined the taxonomy for two industry verticals: automotive and insurance. The Fortune Global 100 companies are mentioned 5.6 million times a month , and that’s just on Twitter. MORE
The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year. Social Media Statistics automotive education Millennial Media mobile ads mobile advertising native advertising sports travel MORE
Aston Martin, the luxury British automotive brand, saw visits rise over 100% on its website as a result of a social media campaign in Germany, the US and the UK. MORE
Ford Motor Company has been at the forefront of social media for some time. MORE
The top five industries benefiting the most from mobile search ads include retail, financial services, automotive, telecom and leisure travel. How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? MORE
But it was also in the 1920s that Alfred Sloan at General Motors applied trends in the fashion world to the automotive world and introduced the annual model year change. If you run any kind of business, you need to be constantly improving your product or service. MORE
It works for kitchen tools, woodshop tools, automotive tools, sewing tools, and many more categories. I love tools. There are so many kinds of them and they are so different that it’s fascinating. Sometimes you pick up something at a flea market and have to guess at what it does because you have no idea why that tool exists, but it exists for a reason. Somebody designed that tool to help them do something that needed to be done. MORE
» Jay Today TV automotive jd power robert rose social media Social Media Marketing social media research social media strategy social selling (watch video to see guest appearance from Sharpie, the hedgehog) I read an article a couple of days ago that really got me mad. MORE
It is also interesting to note that by the end of the week, all trending automotive stories pulled in by Zignal Labs featured “Volkswagen” or “VW” in the headline: Our prognosis? Social Fresh. Down in sunny Tampa, FL, Social Fresh 2015 kicked off on Wednesday. MORE
The results from a study analyzing 100k Instagram and Facebook posts from a sample of brands in the automotive, beauty, fashion and food industries between January and October of 2018. MORE
Google has become active in the smartphone industry with its Nexus line of phones and intends to become active in the automotive industry with their self-driving car. Guest post by Hilary Smith for SocialFish. MORE
The data (collected from Adobe AdLens and Adobe Social solutions) for this report comes from over 260 billion impressions for 338 companies in the automotive, CPG, financial services, media and entertainment, and retail industries and the activity of 70 million fans. MORE
The most popular video ads shared online are entertainment, fast-moving consumer packaged goods (FMCG) and technology, with automotive a distant third. In the automotive space, online reviews are just as influential as professional opinions for buyers. MORE
We “geared” up to explore whether there was a new market in the automotive industry. We used Audiense Insights to gain an understanding of this potential new audience and whether the automotive industry can proceed to conquer this new, unexplored target market. MORE
According to the Socialbakers statistics, G+ works well for automotive and media brands, where the average G+ page size exceeds a respectable one million followers. Picking the right social platform is important in order to build the strongest possible social presence for your brand. MORE
Social Media Campaigns auto industry automotive Chrysler crowd-funding Dodge Dodge Dart Millennial registry RocketHub wedding registryChrysler’s new campaign for the Dodge Dart is taking the ‘registry’ concept way beyond the wedding. MORE
automotive. Don't believe every headline that you read. There has been a long-standing statement that, "people hate advertising." For years, I (and many others in this industry) have said that this is not true. In actuality, "people hate bad advertising." Nobody likes to be annoyed and interrupted. Everybody loves to be entertained and informed. There are nuances. MORE
Fashion and beauty are the biggest categories by far, but food, travel, consumer electronics and automotive also feature. Influencer marketing is nothing new. PR pros have been building positive relationships with influencers since the dawn of the profession. MORE
For example, Sports industry and Automotive industry has highest traction on Sundays and Entertainment peaks on Thursdays and Fridays (18% higher rates). MORE
automotive. automotive industry. Are we seeing the bigger picture? There are three disruptive technologies that are emerging. Candidly, there are many more. Candidly, they may have already disrupted our society, but they have yet to impact brands and marketing. That will soon change. The big winner at CES this year was Amazon 's Alexa technology. In short: voice. Voice as navigation. Voice as control. Voice as search. Voice as OS (operating system). MORE
Automotive Related Topics Social Media Today
NOVEMBER 6, 2018
The results from a study analyzing 100k Instagram and Facebook posts from a sample of brands in the automotive, beauty, fashion and food industries between January and October of 2018.
The Realtime Report
FEBRUARY 1, 2017
Automotive Brands Stay Ahead of The Super Bowl Advertising Game. To provide a response, Experian examined five automotive brands that had a social media component tied to their Super Bowl 50 campaigns.
Social Media Today
DECEMBER 4, 2018
Facebook has published a new report which looks at how modern car buyers use digital platforms in the discovery and purchase process
The Realtime Report
DECEMBER 27, 2012
The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year. Social Media Statistics automotive education Millennial Media mobile ads mobile advertising native advertising sports travel
Convince & Convert
SEPTEMBER 3, 2014
» Jay Today TV automotive jd power robert rose social media Social Media Marketing social media research social media strategy social selling (watch video to see guest appearance from Sharpie, the hedgehog) I read an article a couple of days ago that really got me mad.
The Realtime Report
OCTOBER 2, 2012
” Adweek also reported that the brand was the first automotive advertiser on Draw Something to use brand-specific color schemes. ” Social Media Campaigns ad integration auto industry automotive Draw Something Lexus luxury brand luxury marketing mobile gaming Zynga
The Realtime Report
JANUARY 22, 2013
Social Media Campaigns auto industry automotive Chrysler crowd-funding Dodge Dodge Dart Millennial registry RocketHub wedding registryChrysler’s new campaign for the Dodge Dart is taking the ‘registry’ concept way beyond the wedding.
The Realtime Report
AUGUST 20, 2012
Social Media Campaigns Architizer Audi Audi Urban Future Initiative auto industry automotive Couchsurfing.com Lindsay Rule luxury brand Ridejoy
The Realtime Report
AUGUST 10, 2012
Social Media Campaigns automotive contest Facebook contest Lexus LFA luxury brandLexus is using social media to link the new “Unleash the LFA” campaign - promoting a high-end model through a Facebook contest – with the brand’s end-of-summer sale event.
Twist Image
JANUARY 24, 2017
automotive. automotive industry. Are we seeing the bigger picture? There are three disruptive technologies that are emerging. Candidly, there are many more. Candidly, they may have already disrupted our society, but they have yet to impact brands and marketing. That will soon change. The big winner at CES this year was Amazon 's Alexa technology. In short: voice. Voice as navigation. Voice as control. Voice as search. Voice as OS (operating system).
Twist Image
APRIL 24, 2016
automotive. Don't believe every headline that you read. There has been a long-standing statement that, "people hate advertising." For years, I (and many others in this industry) have said that this is not true. In actuality, "people hate bad advertising." Nobody likes to be annoyed and interrupted. Everybody loves to be entertained and informed. There are nuances.
Audiense
AUGUST 16, 2017
Here at Audiense the curiosity got the better of us and we decided to analyze the UK millennial population to uncover their favourite automotive brands ! As for the female UK millennial demographic, the most unique influencers have little or no links to the automotive world.
The Realtime Report
OCTOBER 25, 2012
The data (collected from Adobe AdLens and Adobe Social solutions) for this report comes from over 260 billion impressions for 338 companies in the automotive, CPG, financial services, media and entertainment, and retail industries and the activity of 70 million fans.
Audiense
OCTOBER 11, 2017
We “geared” up to explore whether there was a new market in the automotive industry. We used Audiense Insights to gain an understanding of this potential new audience and whether the automotive industry can proceed to conquer this new, unexplored target market.
The Realtime Report
JULY 6, 2012
Aston Martin, the luxury British automotive brand, saw visits rise over 100% on its website as a result of a social media campaign in Germany, the US and the UK.
Convince & Convert
NOVEMBER 13, 2015
But it was also in the 1920s that Alfred Sloan at General Motors applied trends in the fashion world to the automotive world and introduced the annual model year change. If you run any kind of business, you need to be constantly improving your product or service.
Mindjumpers
AUGUST 4, 2011
For example, sports industry and automotive industry have the highest traction on Sundays whereas entertainment peaks on Thursdays and Fridays (18% higher rates). Tweet We all post content on Facebook.
Convince & Convert
SEPTEMBER 28, 2015
It is also interesting to note that by the end of the week, all trending automotive stories pulled in by Zignal Labs featured “Volkswagen” or “VW” in the headline: Our prognosis? Social Fresh. Down in sunny Tampa, FL, Social Fresh 2015 kicked off on Wednesday.
The Realtime Report
DECEMBER 27, 2016
The top five industries benefiting the most from mobile search ads include retail, financial services, automotive, telecom and leisure travel. How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy?
agora pulse
JANUARY 30, 2019
The list includes: Automotive, eCommerce, Financial Services, Property, Travel and Technology to name just a few. Advertising on Facebook is getting more complicated. The team continues to change existing features and launch new ones seemingly every other week.
Mindjumpers
SEPTEMBER 18, 2012
According to the Socialbakers statistics, G+ works well for automotive and media brands, where the average G+ page size exceeds a respectable one million followers. Picking the right social platform is important in order to build the strongest possible social presence for your brand.
Sherrilynne Starkie
MARCH 21, 2018
Fashion and beauty are the biggest categories by far, but food, travel, consumer electronics and automotive also feature. Influencer marketing is nothing new. PR pros have been building positive relationships with influencers since the dawn of the profession.
SocialFish
APRIL 15, 2014
Wisely, the company’s Google+ profile is filled with auto industry graphics and news, so it’s a great outreach opportunity that appeals to current and future consumers, as well as vendors and other companies that also focus on the automotive industry.
SocMed Sean
AUGUST 14, 2018
Heck, even automotive bloggers are getting some of the action. Pinterest…it’s kinda the bane of my existence as a social media blogger.
Bill Hartzer
AUGUST 25, 2012
ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for PPC / Search Engine Marketing candidates to fill a role supporting car dealers in their Online Marketing efforts. exclusively for the Automotive Industry. This role is a key position on the Search Engine Marketing Team and is responsible for providing critical and strategic search marketing support for our clients.
Bill Hartzer
AUGUST 25, 2012
ClickMotive, a company that provides digital marketing solutions for the automotive industry, is looking for SEO Specialists to fill a role as part of the Search Team supporting car dealers in their Search Engine Optimization and Online Marketing efforts. ClickMotive is an innovative and rapidly growing software company that creates Interactive Marketing Software exclusively for the Automotive Industry.
SocialFish
MAY 29, 2014
For example, an automotive parts manufacturer can repost industry-related news to their Facebook page and share content posted by car dealerships. Murphy’s Law states that anything that can go wrong will go wrong. This remains true in the world of social media.
agora pulse
JANUARY 26, 2017
Your automotive client might not desire a write-up in Good Housekeeping. Trending topics are the most talked-about news, and on Twitter, it can help companies boost their engagement, awareness, and clickthroughs.
Small Business Mavericks
JANUARY 10, 2013
There’s a growing technology boom in the automotive industry that is based entirely on telematics. It utilizes in-dash technology to deliver real time data through the Internet for the benefit of drivers and their friends. For instance, GPS technology allows a driver to chart a course using Google Maps to arrive at a predefined destination via a predetermined route. In some cases, this can be done by voice commands. Awesome, right?
Mindjumpers
MAY 19, 2011
For example, Sports industry and Automotive industry has highest traction on Sundays and Entertainment peaks on Thursdays and Fridays (18% higher rates).
Small Business Mavericks
DECEMBER 9, 2014
Automotive searches, education, telcom, travel, business & finance tend to be favored searches on Bing. Bing is the second most popular search engine, and according to a recent article on Search Engine Journal, Bing tends to be preferred by certain parts of the market. If those Bing-users are in your target market, you should look at Albert Costill’s 10 Ways to Optimize a Website for Bing. Who Are These People?
Waxing UnLyrical
MAY 11, 2016
Case in point: last month we secured an opportunity for one of our client partners to speak at an automotive conference about the importance of establishing trust to empower autonomous driving. Guest Post by Kate Finley. My public relations career began with media relations.
Social Media Marketing
DECEMBER 13, 2011
Ford Motor Company has been at the forefront of social media for some time.
Audiense
MAY 16, 2016
But where does social media strategy and the immediate nature of the medium fit in the high-end automotive industry? How does Porsche’s strategy differ from other areas of the automotive industry?
SocialFish
AUGUST 20, 2014
Google has become active in the smartphone industry with its Nexus line of phones and intends to become active in the automotive industry with their self-driving car. Guest post by Hilary Smith for SocialFish.
agora pulse
MARCH 14, 2017
Industry : Automotive. How do you get more organic reach on Facebook? Or in layperson’s terms, how do you get more people to see your posts on Facebook without paying for ads? I think only one person knows for sure and he lives in Palo Alto.
Small Business Mavericks
OCTOBER 31, 2014
It works for kitchen tools, woodshop tools, automotive tools, sewing tools, and many more categories. I love tools. There are so many kinds of them and they are so different that it’s fascinating. Sometimes you pick up something at a flea market and have to guess at what it does because you have no idea why that tool exists, but it exists for a reason. Somebody designed that tool to help them do something that needed to be done.
Social Media Marketing
APRIL 11, 2013
7% come from the nation''s automotive capital of Michigan. The portion of Mr. Monty''s following consisting of those working in the automotive industry is nearly 2 ½ times the size of that in the average Twitter audience.
Social Media Marketing
MAY 8, 2013
The most popular video ads shared online are entertainment, fast-moving consumer packaged goods (FMCG) and technology, with automotive a distant third. In the automotive space, online reviews are just as influential as professional opinions for buyers.
Social Media Marketing
JANUARY 24, 2010
Certainly, when a company like Ford - from the historically lethargic automotive industry - spends 25% of our marketing budget on digital and social media, you know there's a significant movement afoot.
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