Trending Sources

Offsite Content Marketing: Six Tactics to Reach New Audiences

Spin Sucks

Scribd. Scribd is billed as a place where you can read unlimited books so don’t let that scare you. Save it in Scribd, tag it appropriately, and watch the software go to work for you. By Gini Dietrich. Yesterday we had a nice conversation about content distribution and how to gain new readers. Two ends of the spectrum and lots of smart comments in between. Guest Blogging.

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How to Build the Ultimate Online Newsroom

Webbiquity SMM

Use and link to social content sharing sites for your media assets as well, including YouTube and Vimeo for company videos, SlideShare for presentations, Podcast Alley and iTunes for audio, Flickr for photos, plus Scribd and Docstoc for PDF files. by TomPick and guest blogger Maria Verven. They were bulky, killed lots of trees, and of course weren’t searchable. if absolutely necessary.

Download Welcome to the Fifth Estate

Geoff Livingston

Fifth Estate Adam Ostrow Kami Huyse Scribd Social Media social media expert Strategy Welcome to the Fifth Estate by Geoff Livingston. It almost been two years since my second book Welcome to the Fifth Estate was published. Please feel free to download the book here. I’m sorry that it’s only available to you in this PDF format. And per the issues link, please forgive any typos.

Red Cross – Updated Social Engagement Handbook [Resource]


View this document on Scribd. This is the handbook that the National office of the Red Cross share with their local units (like chapters). Pretty self-explanatory and definitely awesome. ———— ( photo credit ). Content Strategy From the Trenches Implementation Open Community

How To Optimize Your B2B White Papers For Google

PWB Marketing Blog

Scribd is arguably the most popular document sharing site on the web with tens of millions of people and businesses publishing their documents and writings. Combine Scribd’s large community, easy accessibility, and Web 2.0 Scribd provides metrics and graphs on how many people read your white paper, leave a comment, share it with their friends (via Facebook, Twitter, etc.),

LinkedIn Profiles Can Be Very Boring

Myrland Marketing

Presentations that you first place in Slideshare, or are on Scribd, Prezi or others that have a public URL. Let’s face it. LinkedIn profiles are extremely important because they are what people see when they check out your qualifications, your experience, the updates you’ve posted, where you went to school, and so much more. The problem is they can be very dry and boring.

2011 PR Trends – Unlock and Socialize Existing Content

Proactive Report

One way to do this is to publish your content on social platforms like Scribd, Slideshare, Docstoc and Issuu – they all have over a million unique visitors each month. Google Trends shows how searches for Scribd took off in 2009 and stayed high through 2010. Slideshare is the next best bet in terms of web search and news search. Why is this so important? Follow me Twitter.

Social Media Adoption by Top 10 Media Agencies

Social Media Citizens

Full document on Scribd. The world of social media is maturing. People have adopted the new means of communication, companies are experimenting with the new business tools, but how the heart of the media industry is adopting to a new social landscape? Well it is quite strange, but not so well. Sources: Campaign “Top 50 Media agencies” + Netprospex “Top 50 Brands in Social Media”.

22 Effective SEO Tips to Optimize Your B2B Website

PWB Marketing Blog

If your company isn’t posting your B2B white papers on Scribd , you need to start doing it now. Within one hour of us uploading a demand generation white paper for our company, we received a Google Alert informing us that Google picked it up on Scribd. Do you ever wonder why your B2B website isn’t getting more traffic? Now that’s quick! Blogs have both. You’ll show up in Google News.

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How To Be A Twitter Spammer

Josh S Peters

If you like it, feel free to download it from Scribd (below), or from SlideShare if you prefer. Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » How To Be A Twitter Spammer How To Be A Twitter Spammer Written on September 3, 2009 by Josh Peters in Social Media 13 Comments - Leave a comment! this is great!

12 Ways to DO and NOT DO a Social Media Press Release – MSF Medecins Sans Frontieres

Laurel Papworth

I put this on Scribd because nothing quite says social media like a press release that is an attached PDF and no link to a social media press room online. View this document on Scribd. PDF EMBEDS ON SCRIBD: If you MUST use PDFs for example for downloadable ebooks, manuals, information cheat sheets and industry white papers, use – embeddable and foot traffic.

The Social Media ProBook

Social Media Marketing

They've made it available as a downloadable PDF ; I've embedded it here as a Scribd document: Social Media #ProBook Please share this post and this book with anyone you think could use it. #ProBook is the brainchild of Joe Chernov and the team at Eloqua and JESS3 - a team I've had the privilege of working with previously on this site. Enter this guide. However, talk is one thing.

Context vs. Content: What Sells Your Book

Debbie Weil

There are too many steps (hurdles) to start reading if you post a short book to Scribd , for example. Context is one of those words that sparks a multidimensional image in your head. That is key to understanding why context ( who , where , how , what , why ) has as much to do with the success or popularity of a new book as does the actual content of that book. That counts for a lot.

Social Media and Village Crisis Comms – Local Gov Councils and Emergency Services #NSWFires

Laurel Papworth

PS I wrote a book on Crisis Comms and social media back in 2008 (translated into Thai and used by Government of Thailand) which you can download for free on Scribd. . How information traverses social media during a crisis like the NSW bushfires. The role of crisis comms and official vs non official media sources. Too close to home and we were busy preparing the house and property. minutes.

A Step by Step Guide on Getting Started Using Facebook For Business

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials A Step by Step Guide on Getting Started Using Facebook For Business View this document on Scribd Share this: StumbleUpon Digg Reddit May 8, 2010 - Posted by akstout18 | Uncategorized | Facebook , facebook fan pages , facebook for business , facebook business pages , facebook like pages One blogger likes this post 18 Comments » [.] This post was mentioned on Twitter by A.K. Stout and AK Stout, Saying It Social. link] Part 2 with advanced tips is a work in progress… [.] Very useful.

Insider Trading, meet Outsider Traders, #SocialMedia style #Tesla

Laurel Papworth

View this document on Scribd. Wall Street should be monitoring social media. So should companies around the world. Cos we are just too smart as a crowd. The example below is from Tesla community but I betcha we could crowdsource Outsider Trading information on any product or brand or company… (Note: Australian Companies MUST report social media discussions that impact stock ).

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3 Ways to Ensure Your Social Promotions Follow the Law

Convince & Convert

One example I particularly loved was Scribd and Lonely Planet’s partnership on a campaign that asked people to pin images of their ideal book nook. The Federal Trade Commission recently completed an investigation into a Pinterest-based contest conducted by fashion brand Cole Haan. The most creative entry, as judged by Cole Haan, would receive a $1,000 shopping spree. Think bigger.

Singapore Social Media Workshop for PR and Online Media: September 2011

Laurel Papworth

You can also download the Social Media PR Singapore brochure from Scribd. On 13th of September, 2011 I am teaching a social media workshop in Singapore, AND presenting at a conference. If you want to know how to put out a social media press release, how to set up an online community monitoring station and how to measure social media, this workshop is for you! Details below and also the brochure and a discount coupon for 15% off! That’s not bad for a (full price) $399 workshop or even the full conference plus workshops. Why Attend. Been There? Done that? What should have been done?

Newsjacking: David Meerman Scott’s New Book on Real-Time PR Is Released in Real-Time

Debbie Weil

Wiley got the book into the various formats (Apple, Amazon, B&N, Sony, Scribd, etc.) David Meerman Scott often writes with great clarity about stuff that the rest of us are thinking about but haven’t gotten around to articulating. His newest book, Newsjacking , released today, is no exception. Two things are notable about Newsjacking : 1. I read about the book release on his blog.

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Newsjacking: David Meerman Scott’s New Book on Real-Time PR Is Released in Real-Time

Debbie Weil

Wiley got the book into the various formats (Apple, Amazon, B&N, Sony, Scribd, etc.) David Meerman Scott often writes with great clarity about stuff that the rest of us are thinking about but haven’t gotten around to articulating. His newest book, Newsjacking , released today, is no exception. Two things are notable about Newsjacking : 1. I read about the book release on his blog.

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Lance Armstrong and a tweeted Social Media Press Release

Laurel Papworth

If the document below is loading slowly try this link on Scribd. View this document on Scribd. Lance Armstrong has decided not to go on fighting the anti-doping charges. Instead he used his blog as a social media press release site and then used Twitter as a distribution channel for that press release to amazing effect. ” For me, that time is now. read more ). No point having 3.5

5 Search and Social Trends for 2011

Convince & Convert

We settled on 5 trends that we think will be especially important in 2011 (read or print yourself via Scribd, or see below for short summary). Recently, I participated in a Webinar with my friend and client Chris Baggott of Compendium. We talked about the convergence of search and social media, and how content marketing is bridging both areas. Also, if you’re a content marketing fan, check out this other white paper on Rethinking Your Content Marketing Strategy. Trends to Watch in 2011. Organizations Will Become Publishers. Make your own news. That’s job one.

How Ford Uses Social Media [VIDEO]

Social Media Marketing

In addition, we're active on Flickr for photo sharing, YouTube for videos, Plancast and Upcoming for events, Delicious for public bookmarking, and Scribd for document sharing (where we're the #5 most followed profile). Here's a great video that WebPro News did when we were at Blog World Expo last October. It captures a lot of what Ford is doing in the space. Disclosure: [link].

Twenty Tips to Make You a Successful Entrepreneur

Spin Sucks

Forget your wallet first” is a clarion call by most successful entrepreneurs including Catherine and David Cook of and Trip Adler of Scribd. By Jenny Richards. Are you a budding successful entrepreneur or do you feel like you have what it takes to make it in the volatile world of business? The Elephant in the Entrepreneurial Sitting Room. Admit Mistakes and Move On.

Making Contact: How You Deliver Your Content Matters

Convince & Convert

Utilizing sites like DocStoc , SlideShare , Scribd , and If you are reading this blog post, you probably already know that content can be a valuable tool for attracting and retaining great customers. Great, we are all on the same page, right? Not necessarily. After all, no matter how good your content is, it’s never going to get consumed unless that content reaches your audience.

How to Integrate Inbound Marketing Tactics Into Your PR Strategy

Convince & Convert

Take an hour to turn it into a PDF and use the Scribd app to make it a Facebook page download. Image via In the past, public relations has revolved around pushing a message out to a targeted audience to build awareness and drive sales. The ability to integrate inbound marketing tactics into the public relations mix has never been more important. What Remains the Same.

Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Workshop at Bentley - Upload a doc Read this doc on Scribd: Web 2.0 and excellent use of SlideShare, Scribd, & YouTube as examples!). ReadWriteWeb. RWW Network. ReadWriteWeb. ReadWriteTalk. Last100. AltSearchEngines. About. Subscribe. Contact. Advertise. RWW Daily by Email. RWW Weekly Wrap-up. Web Apps. Trends. Google. Microsoft. Facebook. Archives. 25 Comments. Social media. Web 2.0.

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Content Curation for Twitter: How To Be a "Thought Leader DJ"

Look for presentations on Slideshare and Scribd that provide valuable knowledge and best practices in your industry. For great social media discussions, follow the conversations on #smchat every Wednesday at 1 pm on Twitter, join the #smchat Ning community , and get the transcripts. Although this post breaks my rule for brevity , I hope you enjoy it!) A Content Curator is a DJ. Be specific.

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

Scribd If there are written works, such as documents, eBooks, and use cases, that you want available to your team or customers, Scribd is the way to go. Scribd allows people to read a piece of writing, share it with others, and provide comments on it. Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies.

Understand Social Media in 3 Words

Ari Herzog

If you upload photos to Flickr and videos to YouTube and documents to Scribd and Slideshare and Posterous, people will definitely come. I have a hunch you know the three words. Curious? But first, a video clip. In the 1989 film “Field of Dreams,&# three words were immortalized by the character, Terence Mann, played by James Earl Jones: People Will Come. People will come, Ray. They’ll come to Iowa for reasons they can’t even fathom. They’ll turn up your driveway not knowing for sure why they’re doing it. It’s only $20 per person. People will come, Ray.

65 Ways to Drive Traffic to Your Blog


Then submit your PDFs to document sharing sites like Scribd and DocStoc. This guest post is by Satrap of What is the best way to drive traffic to my site? What’s the fastest way to generate traffic to my site? What’s…? We all want to know the best way to drive the greatest amount of traffic to our sites. However, the truth is that there is no best or fastest way to drive traffic! What works for me might not work for you, and vice versa. Of course, there are some traffic generation methods that produce better results than others. Test them for yourself.

Social Media From A to Z: A Glossary


S Scribd : Scribd turns document formats such as PDF, Word, and PowerPoint into a Web document for viewing and sharing online. But never fear! Here’s a quick guide to some of the terms you may encounter. This list will constantly evolve — please add other terms in the comments below and I’ll be happy to incorporate them. An example of this is the Twitter API. A Web 2.0

10 Winnable Ways To Increase Blog Traffic (That You Haven’t Thought Of)

Small Business Mavericks

Take several of your most popular blog posts, convert them into a PDF file and distribute it through Scribd and Issuu. Increasing traffic to your blog is probably one of the most important things you should work on this year. Here are 10 uncanny ways to drive more traffic to your blog. Take posts from your blog and expand on them for an e-book. Create an e-book and self-publish it on the Kindle, ePub, and iBook formats. Sell it on Use your blog and guest blog posts to promote your book. Create a slideshow presentation on video and submit it to YouTube.

Link Building Helps Your Website

Small Business Mavericks

On document sharing sites like Scribd , you can upload your documents into a pdf file. If you look at several websites, you will see different links that will take you to related content. This is a great way to pull your website into the related content. How do you do it? It’s actually quite simple and you will be amazed at why you have not used links more. There are a lot of different techniques but the main one is using document sharing sites. They can then be distributed all over the Internet. Create links in the document back to your website.

How to Build a Business By Supporting Bloggers: a Case Study


By using Scribd, I was able to keep track of the number of downloads and the number of positive responses I received. This guest post is by Jeremy Delancy of Some people get struck by lightning, some people win the lottery, and some people make good money by blogging two hours per day in their pajamas. I’ve never met any one the above-mentioned people, but the snake oil salesmen of the Internet will try to convince you that you’ll be making millions in a few months if you buy their info products and start a blog. The truth is, profitable blogging requires hard work.

Social Media for Authors, Free ebook

Josh S Peters

To download click on More and then select Save Document, or you can download it directly from Scribd. Social Media for Authors Publish at Scribd or explore others: Books free download Tweet This Post Tags: Authors , eBook , free , Social Media Written by Josh Peters « Previous Post Next Post » SydneyTrainer Great Ebook. Whether you’re an author or just a social media beginner this free eBook is for you. If you’re not a beginner or an author we’d appreciate it if you’d send the book along to someone who could benefit from it. Jan G.

Social Network Statistics | Brian Solis - PR 2.0

Home Articles Business – Marketing PR 2.0 – New Communications Social Media Speaking Books Appearances About Revealing the People Defining Social Networks October 1, 2009 View Comments Source: Shutterstock Social Networks are among the most powerful examples of socialized media. So, how will you use this information to engage more effectively and genuinely? B, 8.7 M, 4.6 M, 4.6 M, 4.6

Social Networking For a Cause: The Power of Online Communities

Saying It Social

They have come up with an excellent tiered incentive program for corporate sponsors, there are sponsorship opportunities ranging from $100 to $3000, please take a peek at their sponsorship packet to see how your company could benefit from becoming a sponsor: View this document on Scribd Here is their flier: View this document on Scribd I invite you to join Saying It Social and become a sponsor to help Megan and her family with their wonderful cause. When I got to the facebook page I saw a picture of the most beautiful baby girl. She was at a healthy weight of 6 pounds 15 ounces.

How to Subscribe to Facebook Business/Fan Page Posts in Your.

Saying It Social

View this document on Scribd Share this: StumbleUpon Digg Reddit July 30, 2010 - Posted by akstout18 | Facebook | Facebook , facebook page rss feed url , facebook business page feed , facebook fan page rss feed , feed reader 1 Comment » [.] Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Subscribe to Facebook Business/Fan Page Posts in Your Favorite Feed Reader Hint: You can also use these tactics to get the RSS Feed URL of your page if you wish to import your Facebook Page’s feed on your blog or other sites!

The Red Cross Releases #crisisdata Findings, New Plans

Geoff Livingston

Today, the American Red Cross published those findings on Scribd. The Path Forward – ARC Crisis Data Summit Wrap-Up. Last August, Zoetica helped the American Red Cross (ARC) host the crisisdata conference here in Washington, DC. The effort sparked hundreds of fantastic conversations on the social web , and many have been waiting for the final white paper findings from their creative input. There are several critical takeaways from the conference. For next steps and to help foster that process, ARC is setting up five working groups to address them. Citizen Helping Citizen.