Aggregate Social Network Data Using the New Group Report

Sprout Social

The Group Report allows you to compare and analyze your social strategy across networks by aggregating common metrics across channels and timeframes. Pair With Network Reports for Deeper Analysis. We’ve wrapped up our reports overhaul with an update to our Group Report.

13 Competitor Analysis Tools to Spy on Your Competition

Sprout Social

And while the idea of conducting competitive analysis isn’t particularly “fun,” it’s absolutely necessary. Why Competitor Analysis Tools Are a Must-Have. Competitor analysis tools for SEO. Competitor analysis tools for content. Competitor Analysis Tools for Social Media.

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4 Ways to Thump Your Competition with Better Facebook Analysis

Convince & Convert

For example, People Talking About This is the mathematical coin of the realm these days, but is a steaming gumbo of aggregated data that rolls together 13 different behaviors.

The 21 Best Content Curation Tools

Webbiquity SMM

This works much like the highlighting feature in Kindle…it acts more like a news curator than a compiler — and there are plenty of aggregator apps out there — but it’s a fast way to check out what others are reading, too. A personalized news aggregator.

This weeks #SocialMedia Tweetchat Topic: Sentiment Analysis-Opinions Matter, If Only You Knew Which Ones

Direct Marketing Observations

The challenge, after aggregating all of the buzz or mentions of everything you are tracking, is to make sense of it all and to make it actionable back inside your company. So the sticking point here is whether or not you can use automated analysis to provide sentiment or if it has to be all human interface. She will host our next chat with the following topic and questions: TOPIC: Sentiment Analysis: Opinions Matter, If Only You Knew Which Ones.

Breaking: Demographic Analysis of Your Instagram Audiences Is Now Possible

SocialFish

All statistics are aggregated to protect individual privacy. Analysis of people tagging photos with #trumpyourcat reveals 70.1% The post Breaking: Demographic Analysis of Your Instagram Audiences Is Now Possible appeared first on Social Fish

Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

I did a website analysis and custom demonstration for a local IT recruiting company recently. By Peter Caputa. This is a very successful company. They’re a leader in their field and they have a good number of recruiters working for them.

What is Market Basket Analysis

Social Media Network Marketing

Market Basket Analysis is a modelling technique. The set of items a customer buys is referred to as an itemset, and market basket analysis seeks to find relationships between purchases. Most have already figured out a way to consolidate and aggregate their data to understand the basics of the business: what are they selling, how many units are moving and the sales amount.

Digimind and El País Partner to Monitor Online Public Discourse about the 2017 Catalan Elections

Digimind

Digimind recently partnered with Prisa, a global Spanish and Portuguese media group and the official public opinion aggregator for the Catalan elections to be held on December 21st. Analysis Build Strategy Events KPI Media Planning Social Media Listening

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media.

Tools 269

Facebook Changes Hitting Monitoring Platforms

Net-Savvy Executive

As for the broader set of Facebook post data, DataSift''s new PYLON API is the so-far exclusive source for most developers in the social media analysis business. The data includes private posts, but everything is anonymized and aggregated, and it doesn''t include verbatim text.

How to Use Competitive Social Monitoring on Twitter

Convince & Convert

The power of competitive social media analysis is not the awareness of every tweet or post. Rather, the true power comes from the trends you find by aggregating data to extract patterns. The first step in this analysis is to find which companies are worth examining.

Social Media Monitoring: Bespoke, Tailored, or Off the Rack?

Net-Savvy Executive

So much of the public discussion of social media monitoring and analysis focus on commercially available platforms that are more or less ready to go to work. Social media analysis

Social media: the ultimate skills cheat sheet

Sherrilynne Starkie

Surface content sources, compile lists, links, aggregate and package content, publish and distribute content. Surface content sources, compile lists, links, aggregate and package content, publish and distribute content. Analysis Turns data into actionable insight. Create audience personas, conduct SWOT & PEST analysis, formulate evaluation frameworks, prescribe corrective adjustments. Automation Useful in real time media monitoring and media analysis.

Skills 272

Five models of content curation

SocialFish

Aggregation – There is a flood of information online and Google can only give you a best guess at the most relevant, but there are millions and millions of pages returned for any search result. I’d love you to take a look at this post by Rohit Bhargava: Five Models of Content Curation.

The Best Free Tools for Twitter Analytics

Adam Sherk

During a social media audit I like to run a company’s Twitter profiles through some basic analysis tools to set benchmarks and compare them to competitors. I’m focusing specifically on profile analysis as opposed to Twitter tools for other purposes.

Attribution Modeling vs Marketing Mix Modeling

Oktopost

Despite conscious efforts to stick to data-driven analysis with the goal of providing accurate and specific answers, attribution is still not where it should be. Based on that analysis, it wouldn’t necessarily be effective to invest more heavily in Twitter ads.

Five models of content curation

SocialFish

Aggregation – There is a flood of information online and Google can only give you a best guess at the most relevant, but there are millions and millions of pages returned for any search result.

The Most-Read Posts of 2012

Net-Savvy Executive

Applying Social Network Analysis to Social Media - September 2010. Human vs. machine analysis - April 2007 (#5 in 2011). Visual text analysis - April 2007 (#6 in 2011). Professional-Strength Social Media Aggregators - June 2010 (#8 in 2011).

Some Social Tools You Should Know About

Direct Marketing Observations

Inside View gives users an aggregate view of the social presence and activity of a company. Note that it may take some time for Tweriod to gather enough data for analysis.). Thanks to the folks at imediaconnection , I give you 15 social tools you should know about. Friend or Follow tells users whom they’re not following on Twitter. Conversocial.com helps users manage customer service at scale on Facebook and Twitter.

Tools 177

Lies, Damned Lies and Mis-understood Statistics

Dave Fleet

The original data is useful because the analysis is conducted at an aggregate level, over 630 respondents. Tweet. Earlier this week, All Facebook featured a post on a report by DDB and OpinionWay examining the reasons that Facebook users “unlike” brand pages.

Sneak Peek into Facebook Audience Insights Beta

Ignite Social Media

The data is broken down into three tabs: overview, audience analysis and post trends. The audience analysis tab has the typical 17 demographic segments you are used to seeing for your page demographics (age, gender, relationship, household income, etc.).

Instagram Looks More Like Snapchat and Facebook’s New Video Metrics | Social You Should Know

Ignite Social Media

They’ve added aggregate video views for a page instead of just individual video views and they are simplifying aggregate video views by just including 3-second views (eliminating 10-seconds). Instagram Copies Snapchat (Again) and Facebook Puts a New Twist on Video Metrics.

Text Analytics in the Cloud

Net-Savvy Executive

There, that should be enough for another 300 social media analysis startups. :-). series: Building Blocks of Social Media Analysis. Professional-Strength Social Media Aggregators.

Compare Performance Across Pages With Sprout’s Facebook Competitors Report

Sprout Social

Learn more about how you can use this report for Facebook competitor analysis below. Each section of the report includes an aggregated average of each Pages’ social metrics. Be on the lookout for more reports focused on competitive analysis and provide any feedback in the comments.

5 Essential Skill Sets For Your Social Media Team

Ignite Social Media

Data Collection and Analysis. However, while many tools tout the ability to aggregate the data, it’s the analysis of that data that becomes an essential skill set for your team. We hope you had time to catch our team’s August webinar on Staffing for Social Success !

Skills 161

Why you won’t be able to scale your social media

SocialFish

I’m always encouraged when I watch a Jeremiah Owyang presentation and see that the work that we are doing is exactly right according to his analysis of the social business integration path that we are all on (yes, you too.)

7 best social media audit tools in 2019

Unmetric

Content analysis is an important aspect that needs to be analyzed while performing a social media audit. Using its predictive analysis, it mines through news, events, social media crises, and much more to help you discover emerging trends, avert crises, and stay ahead of the curve.

Tools 110

What You Liked in 2010

Net-Savvy Executive

Monitoring Social Media Before You Have a Budget - May 2008 (#1 in 2009) Visual text analysis - April 2007 (#4 in 2009). Sentiment Analysis is Not a Mood Ring - March 2010. Human vs. machine analysis - April 2007 (#7 in 2009). Comparing Social Media Analysis Platforms - March 2010. Professional-Strength Social Media Aggregators - June 2010. Guide to Social Media Analysis - June 2007 (#9 in 2009). Another year gone, another post or two in the archive.

Cross-network insights to drive your paid strategy

Sprout Social

More networks in play, means the need for more experimentation, optimization and analysis. Now in Sprout you can understand spend, conversions, impressions, cost-per metrics and more in one report without any additional work–and then easily aggregate and sort every campaign from each network by KPI. As mentioned earlier, aggregating data is only half the battle.

Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Aggregation and de-duplication : crawling web data, aggregating multiple media databases, removing spam and duplicate articles 2. Mark as read Approve comment Sentiment analysis is getting better and teachable (Baysian) capabilities are helping.

Free Assessment – Let’s Find Out How the World Sees You

Convince & Convert

You’ll receive a very detailed online analysis, as well as a downloadable PDF, all at no cost ($37 value). Today is the six-year anniversary of the Convince & Convert blog.

How to Use Hashtags: A Quick and Simple Guide for Every Network

Hootsuite

They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag. Start by doing a competitive analysis on social media. Click “Get Report” for detailed analysis on the hashtags it displays.

What is an Ideal Facebook Ad Frequency?

Jon Loomer

This is as expected, as the final cumulative frequency is an overall aggregation of the entire period. Facebook has a very interesting analysis titled Effective Frequency: Reaching Full Campaign Potential. Do you consider Frequency in your performance analysis?

Survey of 100 Inbound Marketers: 73% Say Their #1 Blog Metric Is…

Writtent Blog

Key Findings and Analysis. Analysis: Most inbound marketers create content. Analysis: There’s never enough time. Answering the same question as the previous graph, this graph shows the aggregated data, grouping together similar answers.

Top Posts of 2011

Net-Savvy Executive

Human vs. machine analysis - April 2007 (#4 in 2010). Visual text analysis - April 2007 (#2 in 2010). The Specialization of Social Media Analysis - March 2011. Professional-Strength Social Media Aggregators - June 2010 (#8 in 2010). I don't really do predictions—at least, not publicly. I do, however, find it interesting to look back and see which posts have drawn the most attention in the past year.

6 steps to create an org-wide social listening strategy

Sprout Social

Competitive analysis. You can’t listen and aggregate this much data “by hand,” so it’s important to choose a listening tool that reaches the deepest corners of social, brings forth actionable data, measures sentiment, and integrates effortlessly into your business strategy.

Can Publishers Harvest Social Media Intent in a Meaningful Way?

Adam Sherk

great article or “good tips”) that information may help with sentiment analysis but it may not reveal intent. That said, by looking at social media activity in aggregate publishers can start to get a better understanding of user behavior as it relates to their content.

How to find your most successful social media posts

Sprout Social

Like Facebook, Pinterest’s platform provides a day-by-day analysis of content performance coupled with individual post metrics. Start with some analysis. If you’re trying to figure out how to find your most successful social media posts, your head is in the right place.

Hot Association Jobs This Week – May 17

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

Applying Intelligence and Analytics to Online Statements

Net-Savvy Executive

Proposing a formal definition isn't my point, so let's think about it this way: We do a lot of quantitative analysis these days. We care about the results because they present trends or aggregate data points in some way.

An Explicit Link Between PRISM and Social Media Intelligence

Net-Savvy Executive

What you do in your analysis may be even more sensitive than the data you base it on. Writing at Wired UK, Paul Wright has some concerns about the use of social media monitoring in law enforcement: Meet Prism''s little brother: Socmint.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

A realtime social media monitoring tool featuring sentiment analysis, key influencer tracking, and the ability to sort/view results by geography and demographics. 6 slick news aggregators you should try by iMedia Connection.

Tools 268