Hootsuite

NOVEMBER 7, 2023

With embedded sentiment analysis, Hootsuite Insights tells you not just what your audience is saying, but what they’re thinking and feeling. But it also contains a competitive analysis component that earns it a spot in our list of social media listening tools. It incorporates Blue Silk GPT for AI analysis.

Brand Monitoring 126

Brand Monitoring Tools Brands HootSuite 126

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. We’re talking about analyzing thousands of conversations, brand mentions and reviews spread across multiple websites and platforms—some of them happening in real-time. What is a sentiment analysis tool?

Sentiment 137

Sentiment Analysis Tools API 137

Sprout Social

MAY 8, 2025

Identifying behavioral archetypes can shape how and where your brand participates on Reddit. Find a Reddit analysis tool that meets your needs Combing through Reddit manually to find relevant trends is an impossible task, which is why finding a Reddit analysis tool is essential to maintaining productivity. Click New Topic.

Reddit 128

Reddit Trends Sentiment Analysis 128

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Net-Savvy Executive

APRIL 1, 2011

A couple of CEOs have pointed out how few of the vendors ever featured in Forrester's reports on social media analysis are still independent. The first report in the space was Peter Kim's Forrester Wave: Brand Monitoring (September 2006), which introduced us to seven companies: Biz360 Acquired by Attensity in 2010.

Brand Monitoring 77

Brand Monitoring Cymfony Attensity Alterian 77

Webbiquity SMM

OCTOBER 10, 2023

Image Credit: Smart Insights For brand and B2B marketers, social media increases brand exposure, drives website traffic, provides market insights, and fosters engagement with brand advocates. Viral Potential: The shareability of GIFs raises the likelihood that material will go viral, enhancing brand familiarity and visibility.

Social Media 266

Social Media Marketing B2B ROI 266

Keyhole.co

MARCH 30, 2023

Well, all your worries point to one solution— brand monitoring! What is brand monitoring? Brand monitoring is when businesses keep an eye on what people say about them online, especially on social media. Manage your online reputation with Keyhole Why is brand monitoring important for you?

Brand Monitoring 52

Brand Monitoring Reputation Brands Sentiment 52

Oktopost

NOVEMBER 20, 2024

To manage your reputation, you must proactively monitor social networks and review sites through social listening and sentiment analysis tools to see how your audience views your brand. Influence scoring and impact analysis Knowing who’s shaping the conversation gives you a clear advantage in reputation management.

Reputation 62

Reputation Social Media Tools Sentiment 62

Buffer Social

DECEMBER 5, 2024

It lets you track hashtags, keywords, and accounts, providing a wealth of information such as reach, top posts, share of voice, and more for your brand. You’ll also be able to create a competitor analysis with similar info. Decide whether to boost Facebook posts or not based on predictive analysis.

Analytics 106

Analytics Social Media Tools Price 106

Sprout Social

MAY 7, 2024

TikTok monitoring is the process of tracking and responding to social engagements to understand target audiences and protect your brand reputation. These engagements include @-mentions, comments, TikTok hashtags and keywords related to your brand. Monitoring should be a key aspect of your overall TikTok marketing strategy.

Tools 139

Tools Strategy Brands Sentiment 139

Webbiquity SMM

OCTOBER 13, 2010

Results can be exported to Excel for further sorting and analysis. An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information.

SM2 213

SM2 Vocus Alterian Radian6 213

Webbiquity SMM

FEBRUARY 13, 2017

The social media monitoring tools listed here do far more, enabling you to monitor brand mentions across social networks and online forums in real time. Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting.

Social Media 221

Social Media Tools Netvibes Samples 221

agora pulse

JUNE 13, 2020

Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. Here’s a handy list! Twitter Analytics. Union Metrics.

Analytics 204

Analytics Tools Twitter Hashtag 204

Oktopost

NOVEMBER 16, 2023

Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately. What Are The Key Components of Social Data Analysis? Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

Analysis 71

Analysis Data Sentiment Metrics 71

Keyhole.co

OCTOBER 7, 2020

But there’s a lot of chatter out there, so sifting through all of those mentions manually would be an impossible task for many brands. That’s what sentiment analysis tools are for. They capture everything that’s being said about you and tell you how your audience feels about your brand in real time. BrandMentions 5. Digimind 9.

Sentiment 59

Sentiment Analysis Tools Price 59

Webbiquity SMM

JANUARY 23, 2024

Social listening, and more broadly online brand monitoring, is essential. How to Use Social Listening to Retain More Customers Social media monitoring is no longer just an add-on element in social media marketing , but a must-have process to monitor the pulse of customer preferences. Through social listening.

Sentiment 150

Sentiment How To Analysis Trends 150

Keyhole.co

OCTOBER 22, 2024

Any good marketer or brand manager knows that a strong strategy is essential for success. And a crucial component of every good strategy is monitoring. Monitoring and ongoing analysis are vital for almost every aspect of your business – from keeping track of overheads to adjusting your sales funnel.

Tools 52

Tools Facebook HootSuite Marketing 52

Sprout Social

FEBRUARY 29, 2024

Trend analysis One important part of maintaining a relevant and exciting TikTok strategy is staying on top of popular TikTok trends. Brand24 Brand24 is an AI social listening tool built to help brands monitor their online presence, their competitors and their audience. Pricing: Starts at $32/month. Pricing: Starts at $89/month.

Analytics 135

Analytics Tools Strategy Price 135

Direct Marketing Observations

FEBRUARY 17, 2011

What I have a problem with is the type of content creation we run across when doing brand monitoring work for clients. I get that. It’s falling into two camps. Here’s the first.

Content 162

Content SEO Curation Adwords 162

Keyhole.co

DECEMBER 5, 2022

Well, we have a solution- conducting a social media competitive analysis. The key to competitive analysis is knowing what makes your competitors successful. A competitive analysis also helps you develop a long-term strategy as part of your business strategy. What is social media competitive analysis? What are they doing?

Analysis 52

Analysis Social Media How To Sentiment 52

Keyhole.co

JANUARY 4, 2023

To maintain brand visibility, it is crucial to keep a constant eye on your competitors’ social media activities. For that, you need to add Facebook competitor analysis tools to your marketing arsenal. Why should you do Facebook competitor analysis? Facebook competitor analysis enables you to assess your key rivals in the market.

Analysis 52

Analysis Tools Facebook Price 52

Oktopost

MARCH 7, 2022

Before the rise of social listening tools , B2B marketers would be completely reliant on hashtags and native search on social platforms to get a sense for what people were saying about brands. Everything in any kind of commerce and marketing boils down to pain points and how your brand alleviates them. Competitor Analysis.

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

MARCH 6, 2024

This is where social media sentiment analysis comes in to save the day. But when was the last time you actually went to see what people have to say about your brand? To help you out, today, we will explore the many benefits of social mention sentiment analysis and how to get started.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Sprout Social

FEBRUARY 13, 2019

In addition, take your day-to-day brand monitoring a step further and turn it into brand analysis. Performing research and data analysis to answer tough questions requires data be offered in a flexible format. Your team’s time should be spent acting and analyzing, not implementing. Put social data in the spotlight.

Authentication 111

Authentication Analysis Sentiment Tumblr 111

Hootsuite

MAY 16, 2023

It includes ways to humanize your brand and promote the positive vibes your fans share. Monitor brand mentions and conversations Social media brand monitoring and sentiment analysis are at the heart of all online reputation management efforts. Sentiment analysis is the contextual review of brand mentions.

Reputation 130

Reputation Social Media HootSuite Sentiment 130

Buffer Social

MAY 8, 2025

Social media monitoring tools don’t just provide a centralized dashboard — many also mark negative sentiment comments and share custom reports. You don’t gain these qualitative social media metrics analysis manually. You can even monitor how audience sentiment has evolved over time. In the U.S.

Social Media 64

Social Media Tools Sentiment Social Media Management 64

Keyhole.co

OCTOBER 10, 2023

Enter brand sentiment analysis! In this post, we’ll explore the importance of brand sentiment analysis, how it works, and the steps you can follow to analyze your public sentiment and improve business outcomes. What is brand sentiment analysis?

Sentiment 52

Sentiment Analysis Brands How To 52

Sprout Social

APRIL 29, 2024

Sprout’s unified Smart Inbox saves you time and stress monitoring and managing reviews across various sites and helps your customer care teams respond to reviews faster. It also includes noteworthy add-ons like employer and software brand monitoring and app store monitoring.

Reputation 132

Reputation Brands Sentiment Survey 132

Keyhole.co

MAY 30, 2023

With competitor analysis, you can fuel your customer acquisition speed by delivering them more than you promised with newer updates and strategies. Let’s see how exactly competitor analysis can give you that unfair advantage. What is competitor analysis? How to use SEO for competitor analysis?

Analysis 52

Analysis How To Marketing Price 52

Keyhole.co

MAY 24, 2023

These power stats reveal how crucial competitor analysis is as a part of rudimentary marketing. There are tons of competitor analysis tools for accomplishing a specific goal. Why do you need competitor analysis in the first place? Competitor analysis tools can help you do just that. Of course not!

Analysis 52

Analysis Types Tools Price 52

Hootsuite

JULY 17, 2023

Google Alerts Think of Google Alerts as your helpful but not super insightful personal assistant: someone who can be trusted to collect all of the days news and gossip about you, but who isn’t going to provide any deep context or analysis along with it. See how it works today!

Reputation 94

Reputation Tools HootSuite Sentiment 94

Keyhole.co

MARCH 9, 2023

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Unmetric

JUNE 11, 2019

But here’s my personal favorite feature: Unmetric’s newest functionality now provides in-depth visual intelligence and analytics to help marketers decide which images engage best for their brand. In addition to that, the tool gives you real-time social insights on sentiment analysis and mention analysis. G2Crowd Rating: 4.6.

Analytics 125

Analytics Social Media Tools Curation 125

Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Brand protection How you handle complaints directly affects your brand’s reputation. Here is a report from Sprout’s Listening capability.

Reputation 139

Reputation System Brands Knowledge Base 139

Sprout Social

DECEMBER 20, 2023

Social listening Sprout’s social listening solution and AI-driven technology offers custom topics, or pre-built topic templates that enable you to perform competitor analysis, analyze brand health, uncover industry insights, analyze campaigns and monitor events in a snap. And G2 reviews often highlight its user-friendly design.

HootSuite 138

HootSuite Brands Price Collaboration 138

Unmetric

SEPTEMBER 9, 2019

Sentiment analysis helps you identify how a certain brand or post is perceived by people. By applying sentiment analysis on your competitor’s profile you can, to a certain degree, get an idea of how people had reacted to a competitor’s campaign and in turn borrow ideas from them to tweak yours. G2Crowd Rating: 4.5. Pricing: N/A.

Tools 85

Tools Hitwise Analysis Price 85

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine. Updated – November 2020. BrandMentions.

Analytics 105

Analytics Social Media Tools Price 105