The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

At our best, we are data conductors – maestros who can stand in front of our analytics dashboards like conductors stand in front of their orchestras, leading our data feeds through our campaigns and strategies, skillfully balancing the different inputs to create something truly artful.”

7 best LinkedIn analytics tools

Unmetric

While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. Downloadable PDF analytics reports. LinkedIn Page Analytics.

8 best Instagram analytics tools

Unmetric

If Instagram is part of your social media strategy, I’ve got a quick question for you: Are you using the right Instagram analytics tools? What is Instagram analytics? Here’s a tool to help you make the most out of Instagram with their in-depth owned Instagram analytics.

What every consultant should know about social media analytics

Sherrilynne Starkie

It takes being logical, objective and analytical too. Effective social media analysis takes the right combination of hard skills and softer aptitudes. A good social media consultant will be au fait with: Google Analytics and Tag Manager. An audit will include audience analysis.

7 best YouTube analytics tools

Unmetric

In-depth YouTube analytics will help you take your video marketing game from good to ninja level. So let’s walk through the top seven Youtube analytics tools to help you fine-tune your video marketing strategy and perform better on Youtube.

7 best Facebook analytics tools

Unmetric

By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. Since revenue and social media analytics go hand in hand, this is a great tool that’ll help you with just that.

6 best Twitter analytics tools

Unmetric

Twitter analytics tools give you key data points that are helpful in calculating your social ROI. You get valuable insights into your follower growth, competitor analysis, and much more to help you make better marketing decisions. Brands use Twitter for a whole bunch of reasons.

21 best social media analytics tools

Unmetric

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. Updated for 2019!

Discover a whole new world of Analysis

Unmetric

But what if you’re looking to dig a little deeper and do some content analysis? We have the answer with our brand new Analysis tab! All users of Unmetric Discover will be able to access the new content analysis capability right away.

The Best, and Worst, Social Media Analytics Platforms

Ignite Social Media

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Overall, Pinterest analytics aren’t too special.

8 Instagram Analytics Tools to Help You Grow in 2019

Later

Looking for an Instagram analytics tool to help you grow your account in 2019? One of our biggest Instagram predictions for 2019 is that businesses will be investing a lot more time and energy into tracking their Instagram analytics and optimizing posts based on their learnings from the data.

Breaking: Demographic Analysis of Your Instagram Audiences Is Now Possible

SocialFish

Demographics Pro has just launched their new Instagram analytics tool. Unlike other analytics tools, this one provides deep demographics (see my bold below) – not just number of followers and basic engagement metrics. Analysis of people tagging photos with #trumpyourcat reveals 70.1%

13 Competitor Analysis Tools to Spy on Your Competition

Sprout Social

And while the idea of conducting competitive analysis isn’t particularly “fun,” it’s absolutely necessary. Why Competitor Analysis Tools Are a Must-Have. Competitor analysis tools for SEO. Competitor analysis tools for content. Competitor Analysis Tools for Social Media.

Website Analysis Tools: 8 Powerful and Free Tools

Razor Social

What website analysis tools do you use for tracking your website performance? Here are 7 website analytics tools that are useful and worth exploring. Here are some other useful website analytics tools available: Heatmaps. Form Analytics.

nBA Pulse: a new social analytics tool

Sherrilynne Starkie

While I did not get all my questions answered (fees and costs), I was sufficiently impressed with the social analytics package that I decided not only to write a blog post about it, but I agreed to have some of my comments summarized in the launch news release. Analysis of spikes.

Instagram analysis: Adidas vs. Puma

Quintly

Content Marketing Instagram Analytics Research & TrendsIt’s a fun fact that founders of Adidas and Puma were brothers – Adolf and Rudolf Dassler. Together they founded the Dassler Brothers Shoe Factory.

New Report Highlights Key Instagram Stories Tips, Based on Analysis of 15k Stories

Social Media Today

Social analytics company Delmondo has teamed up with Buffer to put together the biggest report on Instagram Stories performance to date

10 Steps to Master Your Social Media Analytics

Convince & Convert

So, alongside the checklist below, we’ve also put together a simple 10-point infographic for social media analytics to help you with every step of the process. The first step in a measurement plan for social media analytics is to work out what you want to track and why.

All About Learning Analytics

SocialFish

“When you hear “analytics”, you might think of webmaster tracking visits to their site. But learning analytics combines this sort of data analysis with student interaction in online education tools, aiming to create a more integrated and customized learning experience.

Breaking: Demographic Analysis of Your Instagram Audiences Is Now Possible

SocialFish

Demographics Pro has just launched their new Instagram analytics tool. Unlike other analytics tools, this one provides deep demographics (see my bold below) – not just number of followers and basic engagement metrics.

Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? Audience Analysis Worksheet.

4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Luckily, there are a variety of Twitter analytics tools to help do this. Which are the best Twitter analytics tools with which to get started? The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis.

How to Use Predictive Content Analytics

Convince & Convert

We’re believers in predictive content analytics. We Experimented With Predictive Content Analytics. Predictive Content Analytics Resulted in Better Content Marketing. Overall, predictive content analytics generated more page views with 77% less content created.

Buzzlogix Feature: Sentiment Analysis

Buzzlogix

What is Buzzlogix Sentiment Analysis. Sentiment analysis allows for the calculation of the overall opinion or feelings behind a phrase, person, brand or product. Learn how to activate sentiment analysis in your social listening by following our step-by-guide.

The Most Important SEO Metrics For Backlinks Analysis

Kikolani

To maintain your organic traffic growth and assure that your site is safe from any Google penalty, it’s wise to perform an in-depth backlinks analysis. This feature works only if you are connecting your account with Google Analytics.

Using The Right Numbers For Analysis

Small Business Mavericks

Analysis Is Only As Helpful As The Data You Get. It is very important to have a clear understanding of the data being analyzed by your tracking & analytics tools so you can track the right stuff. Tracking & Analytics analysis localization serp Do you have the difference between Google Local/Google My Business listings and Google Localization straight in your mind?

The Future of Analytics: 6 Predictions

The Realtime Report

The Future of Analytics: 6 Predictions. Analytics have become an important part of the decision-making process for many companies in the past few decades, particularly with corporations using data assets as a core competency and point of origin. By Dr. Beverly Wright.

25 Google Analytics Admin Settings Explained

Razor Social

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. So go ahead, log into your Google Analytics account and click the Admin tab at the bottom of the menu on the left. in Google Analytics.

The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Adam Sherk

To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends. Competitive Analysis. SimilarWeb is fast becoming the preferred tool for competitive analysis projects.

How to Use the New Twitter Analytics Dashboard

Convince & Convert

What if Twitter launched the most awesome analytics dashboard and no one really noticed? I’ve been waiting for the posts that detail how much you can get from the tool and the different types of analysis you can perform.

Ultimate Guide to Social Media Competitive Analysis

Sprout Social

Performing a social media competitive analysis allows you to get an in-depth look at what your competitors are doing to be successful. Depending on your industry, aim for around five competitors and put them all into a social media competitive analysis template.

Content Tagging For Better Social Media Analytics

Talkwalker SM

This is an incredible time saver: our filters are great for handling most qualitative analysis, but manual categorization of results can be time consuming. Refine Sentiment Analysis With Rule Based Tagging. What is rule based tagging ?

Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. They have staff to pull monthly reports and do what they are calling “Insights analytics&#. SENTIMENT BASED ANALYTICS.

The Best Social Media Analytics Tools for Publishers

Adam Sherk

There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. The primary focus here is on social media analytics and share count tracking, along with identifying content and topics with the potential to go viral.

The Best Free Tools for Twitter Analytics

Adam Sherk

During a social media audit I like to run a company’s Twitter profiles through some basic analysis tools to set benchmarks and compare them to competitors. I got good response to my post on Facebook analytics tools so I thought I’d do something similar for Twitter.

How to Use Twitter Analytics: The Complete Guide for Marketers

Hootsuite

If you’re not using Twitter analytics, you’re missing out on key Twitter insights that could help you refine your strategy and maximize ROI. In this complete guide, you’ll find out why you should be using Twitter analytics, which Twitter metrics to track, and what tools to track them with.

5 Free Social Media Analytics Tools – With Recommendations from Experts

Talkwalker SM

Social media analytics tools come in many shapes and sizes – from free and niche to enterprise level and comprehensive. Below, we’ve compiled a list of five free social media analytics tool s that can help you find new insights for your brand.

How to Track Hashtag Campaigns with Social Media Analytics

Convince & Convert

Using social media analytics like Talkwalker’s Hashtag Campaign IQ App , instant and in-depth hashtag tracking is now possible. Using social media analytics hashtag tracking is easy, whether it be an event-related hashtag like #FIFAWWC or a more conventional brand hashtag like #Twitter.

Instagram Ad Analytics – Spending Money Wisely

Quintly

In this post I will cover how to approach the analysis of Instagram ads. Content Marketing Instagram Analytics Social Media MarketingLuckily there is still organic reach on Instagram, but it is also getting tougher to reach the right people with correct messages.

6 Twitter analytics tools to amplify your Twitter strategy

Sprout Social

A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. That’s why it’s worth investing in the best Twitter analytics tools to keep track of how your posts are performing. Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. Pull up custom analytics reports for any date range to understand how your posts are performing. Native Twitter Analytics.