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Social Media News Ticker: Twitter Adds Photo Tagging, Facebook Acquires Oculus VR

The Realtime Report

Lithium Technologies acquires Klout–ties social media influence to brand sentiment – social influence measurement company Klout has been acquired by Lithium Technologies (WSJ). Any social media updates that we missed? Let us know in the comments below.

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Top Five: Tidal Wave of New Social Media Features

Sherrilynne Starkie

The new data regime in Europe undoubtedly will have an impact on how businesses like Klout and its parent company Lithium Technologies can conduct business. Klout is shutting down on May 25, which also is the day new privacy regulations, known as General Data Protection Regulations, take effect in Europe. New features for Twitter apps.

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Social Customer Service Is the New Heart of Marketing

Buzz Marketing for Technology

This webinar was sponsored by Lithium and featured Dave Evans ( @evansdave ), the VP of Social Strategy at Lithium, Erna Alfred Liousas ( @ErnaLiousas ), an analyst serving B2C Marketing Professionals at Forrester Research, and Brien Hall ( @BrienHall ), Social Media Manager for Guest Services at AMC Theatres.

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Remembering the Dangers of Social Media Research

Convince & Convert

It was the Lithium and CMO Council study on the Social Brand Experience from December, 2011. ” Lithium/CMO Council Social Brand Experience Survey. Lithium published age and gender demographics, which were not weighted to match national patterns. It stuck with them. I remembered it too, and looked it up.

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Beyond Facebook Insights: Useful Facebook Analytics Tools

Adam Sherk

In this post I’m purposely leaving out comprehensive suites like Radian6 or Lithium and focusing on solutions that are specifically (or at least mostly) geared towards Facebook analytics. But many still find it lacking so a number of companies have stepped in to try to fulfill this need.

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Sysomos Acquired By Marketwire

Dave Fleet

Lithium Technologies. Jive Software. January 2010. February 2010. April 2010. April 2010. Scout Labs. Note: CNW Group is a 76design client. Thanks to William Johnson for the DNA13 pointer and Steve Dodd for the Buzzgain tip.).

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Sure I love the conversation but…

Direct Marketing Observations

With this Salesforce/Radian6 deal, and Lithium grabbing ScoutLabs and MarketWire folding Sysomos into the mix, you are now seeing an alignment of B2B with social beyond just the conversation. The folks at Sales Force believe that.

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