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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

The tools to track events to this level of granularity (parts of a day) are not available in most of social analytics platforms I have worked with, but Radian6 Insights has the necessary breakdown to analyze events such as the storm today or the Netflix outrage (where I examined Twitter only). Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Four Step Process to Create an Integrated Marketing Campaign

Spin Sucks

You may do it by using Google analytics , customer relationship management software (such as Salesforce with Radian6 ), and your website. Integration Marketing content management divvyhq editorial calendars Google alerts Google analytics infusionsoft integrated marketing Radian6 salesforceIt used to be all we had to worry about was advertising, public relations, and direct marketing.

Five Step Process for Using the Social Web

Spin Sucks

Tools such as Spiral16 , Radian6 , or Sysomos are the best. Social Media Social Media Strategy clicky Danny Brown fliptop gist Google HubSpot infusionsoft process for social media qwery Radian6 Small Business spiral16 sysomos xobni” This makes my blood boil. If he or she did, they would never advise this. Play Where Your Customers Play. It’s not complicated. Listen. Xobni.

Social Media Has Created Two Types of Users

Spin Sucks

At work we have segmented time allotted to monitoring Radian6 (now known as the Salesforce Marketing Cloud ) or Jugnoo (client), or browsing Hootsuite for interesting content. Today’s guest post is by Tyler Orchard. Some of you were probably driven to this post by a cleverly crafted tweet from the brilliant Gini Dietrich. It’s now not what we do, but who we are. The Two Worlds.

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#FollowFriday: Lindsay Bell

Spin Sucks

Lindsay spent most of her career with the Canadian Broadcasting Corporation , and most recently was in charge of content at Radian6 and then Jugnoo. FollowFriday Social Media canadian broadcasting corporation content director jugnoo lindsay bell Radian6 Spin Sucks spin sucks proAlright. She is joining our team! She has a 13-year-old son. She loves beer like I love wine.

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Lasica and Kim Bale review 20 powerful fee-based tools for professional social media monitoring, among them Radian6 , Lithium , Alterian SM2 and Attentio. Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? What should I monitor for? What to do? But 44.24

Executive Series: Listening on Social Media is about Insight Management and Analyzing Data


Executive Series Analyse conversation creating engagement Executive series Jonas Klit Nielsen listen and engage listening tools Lsitening Meltwater Buzz monitoring product development Radian6 Social MediaTweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. Last week, I wrote a about the importance of data. Listening tool.

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Gin and Topics: The Elephant Rise In Social Media

Spin Sucks

In’s Deal for Radian6, a Nod to Facebook’s Rise. Big news in the social space this week when Salesforce announced they’ve acquired Radian6. Social Media Top 5 elephants godaddy google +1 ken mueller Radian6 salesforce tablets TwitterHappy April Fool’s and Opening Day! That means spring is almost here! Are you ready for your Gin and Topics?

How Social Media Has Changed the Hotel Business

Spin Sucks

That’s why I wrote a Twitter Case Study that describes Hotel 71 Chicago’s elegant handling of a sticky customer complaint – from Amber Nasland , VP of Social Strategy for Radian6 – that was broadcast to the world. Guest post by Ann Manion , president of Hotel Advantage. I would not describe the hospitality industry as a community of early adopters when it comes to social media. So I did.

The Future of Analytics

Spin Sucks

This week I’m giving you a little repeat from a video I did for Radian6. Analytics Social Media analytics future of analytics Radian6It’s Facebook question of the week time (clap, clap, clap!). I’m a big fan of theirs so I was ecstatic when they asked me to guest blog for them. And then they changed their minds and asked me to do a video instead. But they were sure.

Social Media Success In Five Steps

Spin Sucks

As you begin to grow on the web, you’ll eventually want to pay a monitoring service, such as Spiral16 , Radian6 , or Sysomos. Planning Social Media assess engage flowtown gist Google alerts jay baer Listen measure online success Radian6 refine spiral16 sysomos xonbiThis first ran over at The Whale Hunters. Hell has frozen over! Oh wait. Never mind. You run a business. Listen.

Social Media Monitoring Grudge Match: Radian6 vs. Scout Labs

Home About Archives How To Pitch SME Newsletter SME-TV Speaking Work With Me Social Media Monitoring Grudge Match: Radian6 vs. Scout Labs April 13, 2009 · View Comments Share Jason Falls Ever since I reported on the launch of Scout Labs , I have had people ask, fairly or not, how it compares with Radian6. Here’s what I found: Radian6 offers a very simple setup.

Social Media Q&A

Spin Sucks

Then you can move to paid tools such as Engage 121 , Spiral16 , Radian6 for monitoring where your prospects are and what they’re saying and Flowtown (which is my favorite), Gist , and Xobni for your current customers habits. At the time I said, “Sure!&# without really thinking it through. All I thought was, “Great! I don’t know what we did before Twitter. until 6 p.m.,

Super Bowl Becomes Social Bowl


Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials. Marketing & Communication Advertising Boston BrandBowl2011 Facebook Mullen Radian6 Social Media Super Bowl TwitterThe brand with the top score will win the BrandBowl2011 – and the prize is a date with the head cheerleader.

9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Social Media Marketing Alterian SM2 analytics Beevolve BP social media failure Buzzlogic Cision Converseon free social media monitoring tools HubSpot Jive Klout Lithium OneRiot Radian6 realtime alerts Scout Labs social media monitoring tools social monitoring tools Socialmention SproutSocial Sysomos Topsy Trackur UberVU Vosuc workflowSocial media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. But how do you choose one? Range of coverage. Frequency of alerts. Value.

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PR Monitoring and Management Tools: Which is Best? Vocus vs. Cision

Webbiquity SMM

Vocus built its own tool, which is fully integrated into its PR monitoring system; Cision white-labels the Radian6 social media monitoring tool. The benefit of Cision’s best-of-breed approach, on the other hand, is that the system combines the extensive Cision media database with the power of the highly-regard Radian6 tool for social media monitoring. Also, the freshness and elegance of the Radian6 UI makes the clunkiness of the Cision interface even more obvious. Vocus and Cision are both powerful and popular PR monitoring and management systems. So which is best?

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A Closer Look At The New Radian6 Engagement Console Features

Dave Fleet

Tweet Earlier this week I posted a review of some new features Radian6 has incorporated into its online dashboard. Super users have an additional screen in Radian6′s online dashboard where they can see users and profiles, and edit each. The Radian6 team will undoubtedly keep rolling-out adjustments over time. The changes to functionality are four-fold: Extensibility.

Social media- it’s not about the ratings

Janet Fouts

In fact, Radian6 , who I respect very much, is working with Klout as well as some other tools like OpenAmplify and OpenCalias to get a better rounded picture of what the relationships are and the value of those relationships. The Radian6 dashboard is going to knock the socks off the competition with this. Talk to their clients and look at their own social presence online. BRAVO!

Sure I love the conversation but…

Direct Marketing Observations

Well yesterdays news of the Salesforce aquisition of Radian6 is a game changer. Like I said, Watershed moment… social media social media monitoring radian6 salesforce.comI used to be a social media purist but I’ve evolved. Well we have evolved. But what made all of those discussions and conversations cool was that we were connecting. Great for us but what about B2B ?

Social Commerce And The New Consumer

Twist Image

" Over the past few days, I was honored to attend (and give a closing keynote presentation on the opening day) Radian6 's first-ever user conference in Boston, Social 2011. Radian6 live streamed the presentation and you can feel free to watch it below (it lasts about 45 minutes). radian6. community content conversation ecommerce ipad keynotepresentation media mobility oneclickshopping publicspeaking radian6 sharing smartphone social2011 socialcommerce socialconsumer socialmedia socialmediamonitoring technologyIt's not just Social Media. content. conversation.

Digging-in to the new Radian6 Dashboard Improvements

Dave Fleet

Tweet Last week, Radian6 announced a whole raft of improvements to their platform and to their engagement console. Our team uses Radian6 for many clients, and I’ve used the tool for several years now, so I thought I’d take some time to dig into the updates and distill the key improvements for you. This time around: changes to the Radian6 dashboard. Key Changes.

Web Presence Optimization Software Review: gShift Labs

Webbiquity SMM

Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., Social Media Marketing Web Analytics Web Presence Optimization Alterian SM2 backlink checking Chris Adams Google Analytics gShift Labs review HubSpot Krista LaRiviere online reputation management Radian6 SEMRush SEO management tools SEO Powersuite SEOmoz social media metrics Web CEO web presence optimization software WPO

There Is A Bigger Picture (And It's Worth Thinking About)

Twist Image

We schmoozed a little bit when I spoke at the Radian6 user summit a few years back in Boston. radian6. blogging boston businessbook chickenandwaffles emmichellephan entrepreneur getseen hubspot inbound2013 loreal makerbot mashable michellephan networking newmedia podcamp podcampboston podcasting qik radian6 skype socialmedia socialnetworking startup startupinvestor stevegarfield stratasys twitter videopodcasting youtube youtubetutorial I had not seen Steve Garfield in a long time. That''s not entirely true. I first met Steve in 2006 at the first-ever PodCamp Boston. Today.

Video 26

The New Marketing Hacker

Twist Image

The main reason why marketers shun the majority of these innovative startups (and why many of them suddenly become amazing successes - look no further than Radian6 ) is because marketers fall into two classifications: Clients. radian6. There is a massive and missed opportunity happening in the marketing industry. It seems like Judy Shapiro (Chief Brand Strategist at CloudLinux and blogger at Trench Wars ) was busy asking herself some very similar questions at the TechCrunch Disrupt conference in New York this past week. " It's not about adults versus startups. The brands.

9 Indispensable B2B Social Media White Papers

Tags: Communications Social Media 101 B2B b2bento ebook hivefire Hubspot marketo Microsoft radian6 socialmeida white paper

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Radian6 – Monitoring Social Media

About | Contributors | Contact us | Subscribe: via RSS , via Twitter Radian6 – Monitoring Social Media by Bill Ives November 10, 2008 at 5:38 pm · Filed under Reviews With the continuing rise of Web 2.0 I recently spoke with Chris Ramsey of Radian6 , a service that addresses this need. Chris showed me how Radian6 works. Radian6 provides 6 metrics. data. Cheers.

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Radian6. Popular with agencies as well as corporate users, Radian6 offers a rich set of tools for social media monitoring, responding, tracking, benchmarking and analytics. The Radian6 Dashboard enables you to monitor conversations in real time, while the Engagement Console lets you respond directly or route posts to appropriate individuals or teams and analyze the results of social media interactions. Until fairly recently, keeping track of your organization’s online presence was relatively easy. A simple tool like Google Alerts would pick up most stray citations.

SalesForce Marketing Cloud – The Next Step In Social Media Engagement?

SocMed Sean

If you recall, Salesforce purchased Radian6 a while back and recently announced that they purchased Buddy Media. Via Radian6, the company continues to monitor the prospect to determine how they felt about the information provided by the sales person (did they tweet that they liked the demo?) No…I haven’t gone off the radar. Feel free to leave your thoughts in a comment.

An Open Letter To Conference Organizers

Twist Image

At the Radian6 User Conference, Social 2011 , last week in Boston, the website had live links to each speaker's Twitter profile. radian6. billablehours conference conferenceorganizer event eventmanagement eventplanning facebook keynotespeaker linkedin marketing networking onlinesocialnetwork professionalspeaker publicspeaking radian6 social2011 socialmedia speaker twitterDear Conference Organizer, It's rare that you will get a letter from someone like me. Be careful how you market your events. What does that look like? Prepare your speakers. Pay your speakers. conference.

Emerging Social Media Trend: Logo Detection In Images


” Common social listening tools like Radian6 miss many of the photos with your brand’s logo in them unless the person who uploaded it mentioned you in the description. If you’re only doing hashtag and text-based searches for your brand, then you’re literally “missing the pictures.” A tool like Ditto Photo Analytics was built for logo. Blog Social Media

The Art And Innovation Of Listening

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One of the leaders in social media monitoring solutions is a company called Radian6. radian6. americanredcross art blog brand brandreputation businesscolumn consumers content customerreviews customerservice dell digitalchannels digitalmarketing facebook google googlealerts influence innovation listening montrealgazette newspaper newspapercolumn onlineconversations pepsico postmedia publishing radian6 rss searchengine social2011 socialcommerce socialmedia socialmediamonitoring socialmediamonitoringtools twitter twittersearch vancouversun youtubeSocial 2011. brand. consumers.

The Radian6 vs. SM2 Death Match

The Radian6 vs. SM2 Death Match by Michael Bourne on November 3, 2009 The Radian6 vs. SM2 Death Match Management consultant Peter Drucker is attributed with saying “If you can’t measure it, you can’t manage it.” Amber Naslund Director of Community, Radian6 @ambercadabra | Aaron Newman Michael, I love the death match analogy! We are all born social.

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

A quick list of eight leading monitoring tools, from Alterian and Radian6 to UberVU and Sysomos. With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. by Kuno Creative. s, 50?s,

Social Media Monitoring Tools In Action: Radian6 vs Alterian / Techrigy SM2

Ken had come along some noticeable inconsistencies in the results reported by two leading social media platforms, namely Radian6 and Alterian/Techrigy SM2. By the way, here’s a pretty detailed post by Jason Falls actually comparing the use of Radian6 to ScoutLabs, another social media monitoring tool. So I am aware that some variation in the reported results is to be expected.

A Day I’ll Always Remember

Convince & Convert

It’s co-sponsored by Radian6 (Amber’s employer), and ExactTarget (my long-time client). Feb 14 Radian6 Webinar. Convince & Convert News Speaking Engagements The Now Revolution Amber Naslund exacttarget radian6 social media book the now revolution WileyAnd as one chapter ends, another begins. Many of you have purchased the book , and I thank you vigorously.

Book Review: The Social Employee

Webbiquity SMM

To accomplish this kind of sorting, the SMLCC team uses Saleforce’s Radian6 technology to assess and report on the trending social media topics related to Dell.” One of the most powerful impacts of social media is the way has democratized brands. Those voices collectively shape the brand. This reality can be scary as hell for brands, but it also creates new opportunities.

Social Media ROI: 5 Must-Reads


By Radian6 Knowing how to calculate social media ROI is not always obvious, but this infographic will help you figure out how to take your social media metrics and turn them into valuable information for your business. Here are 5 must-reads on social media ROI that we don’t want you to miss. 5 Social Media Metrics That Matter Now. Measure Social Media ROI with Google Analytics Social.

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Book Review: The B2B Social Media Book

Webbiquity SMM

Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Cohen Kipp Bodnar relationship based sales Salesforce Radian6 social media lead generation webinars white papersThe opening chapter, “Why B2B is Better at Social Media than B2C,” helpfully lays the groundwork for the book with two key sections. Stop now.

Is this the end of Choice and Innovation in Social Media Measurement?

Jeff Esposito

Last week, the social media world was rocked about the acquisition of social media monitoring company Radian6 by CRM vendor to the tune of $326 million. Radian6 maps conversations to users and easily integrates with both their new company and other CRM tools like Oracle. If Salesforce makes Radian6 exclusive to their clients, Oracle users (for example) will have to consider switching vendors in order to continue using Radian6. social media end of measurement Radian6 Social Media Measurement Social Media MonitoringWhat say you?

Five Free eBooks to Start Your New Year

Spin Sucks

I’m a big fan of the content that Radian6 produces…and they have a free eBook every month (we aspire to that level). Social Media B2B Blogging Building and Sustaining Brand Communities Danny Brown David Meerman Scott from stats to strats ingrid abboud Mark Schaefer New Rules of Viral Marketing Radian6 social media bootcampThis one is more than a year old, though.