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PR Monitoring and Management Tools: Which is Best? Vocus vs. Cision

Webbiquity SMM

Vocus and Cision are both powerful and popular PR monitoring and management systems. Media Database Cision: A Vocus: B+ Both tools offer extensive databases of publications, media professionals and bloggers. User Interface Cision: C- Vocus: D User experience, unfortunately, isn’t a strength of either system.

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An xPotomac Flashback: Social Scoring

Waxing UnLyrical

The video quality is really good; Vocus , which provided the videography services, did an excellent job not just of filming but of editing them – so thank you, Vocus! I’m not here to rekindle that conversation, but I’m thrilled to tell you that all the speaker videos from xPotomac are now (drum roll, please) live!

Vocus 212
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Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far

Webbiquity SMM

Vocus vs. Cision (November 8, 2011). Vocus and Cision are both powerful and popular PR monitoring and management systems. Some of the entries are surprising, but life and the web can be unpredictable. These are the posts that Webbiquity readers have “voted” as the best by their traffic so far.

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Easter Bunny Kicked Out of PRWeb Press Release Web Site

Bill Hartzer

According to the editors at Vocus, they did not feel that it was correct to mention the Easter Bunny in a press release–although the mention of the Easter Bunny in this case was related to an Easter promotion that was being done at a hotel. I have reached out to the folks at Vocus for an official comment on the matter.

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Fewer PR Organizations Plan to Increase Focus on SEO and Social Media in 2011

Adam Sherk

The results of the Vocus 2011 PR Planning Survey are out and the number of organizations that plan to focus more on SEO and social media has declined. For comparison here is the 2010 chart that I included in my post on last year’s Vocus survey.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Vocus provides a rich set of tools for traditional and social media monitoring, media outreach and news distribution. Through PRWeb, which Vocus acquired in 2006 , it offers extensive news distribution and tracking capabilities.

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SMBs go for content marketing, social and email marketing: report

Social Email Marketing

Digital Marketing Survey”, Vocus and Inc. marketing automation Vocus' share their findings on the “state of digital marketing for SMBs” Email marketing plays an important role and, although the website still reigns, the more connected and integrated digital marketing mix becomes apparent.

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