Trending Sources

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Lasica and Kim Bale review 20 powerful fee-based tools for professional social media monitoring, among them Radian6 , Lithium , Alterian SM2 and Attentio. Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? What should I monitor for? What to do? But 44.24

Marketing Has a Long Way to Go

Spin Sucks

Jackie works for Walker Sands , the agency for Alterian , a social web content and monitoring company. Allow me to introduce you to the Alterian survey of nearly 1,500 marketing professionals to discover where brands stand when it comes to budgets, social media, level of personalization, and if they are ready for growth or if they’re at risk.

9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Social Media Marketing Alterian SM2 analytics Beevolve BP social media failure Buzzlogic Cision Converseon free social media monitoring tools HubSpot Jive Klout Lithium OneRiot Radian6 realtime alerts Salesforce.com Scout Labs social media monitoring tools social monitoring tools Socialmention SproutSocial Sysomos Topsy Trackur UberVU Vosuc workflowSocial media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. But how do you choose one? Range of coverage. Frequency of alerts. Value.

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Web Presence Optimization Software Review: gShift Labs

Webbiquity SMM

Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., Social Media Marketing Web Analytics Web Presence Optimization Alterian SM2 backlink checking Chris Adams Google Analytics gShift Labs review HubSpot Krista LaRiviere online reputation management Radian6 SEMRush SEO management tools SEO Powersuite SEOmoz social media metrics Web CEO web presence optimization software WPO

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Alterian SM2 Freemium. Alterian SM2. Tags: Social Media Marketing Social PR Alterian SM2 analytics Andy Beal Bacon's clipping service Cision Forrester Research Google Alerts Nielsen BuzzMetrics pricing PRWeb Radian6 sentiment tracking social media monitoring tools Social Mention Techrigy Trackur UberVU Vocus Until fairly recently, keeping track of your organization’s online presence was relatively easy. Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. No more. Social Mention. Vocus.

3 Reasons To Dig Deeper In Social Listening

Convince & Convert

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. For example, the benefit of using a professional tool such as Alterian SM2 is that it shows the distribution of conversations across all channels. She also blogs at [link]. Each can be drilled into and examined in detail.

50 Top Tools for Social Media Monitoring, Analytics, and Management 2013

Pamorama

Alterian/SDL ($) | Alterian is now SDL, an integrated platform that blends the marketing analytics, campaign management, and social media capabilities from Alterian with those of SDL. Use these platforms to manage, measure, and analyze your social media marketing initiatives. Determining which tools are right for you requires a clear definition of your objectives.

Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

Alterian – formerly known as SM2 by Techrigy offers a freeimum service that offers up to 5 search terms to monitor for and up to 1000 results, which could be good enough for some small brand with low volume. Sysomos – which is now owned by MarketWire is different than Radian6 or Alterian since it also indexes more traditional news (a nice touch). So lets dig in! ANALYTIC AGGREGATORS.

How Engaged is Your Brand?

Social Email Marketing

Late last year Alterian surveyed 1,462 marketers around the world at various industry event for their eighth annual survey. The basic question was: How engaged is your brand? Respondents in this survey agreed with other surveys which found that expectations were that marketing budgets would. Email marketing Social media marketing email marketing engagement segmentation social media marketing

Why community matters

Gemma Went

This is a guest post from James Ainsworth, marketing specialist at Alterian. This blog post may upset one or two of you. I’m sorry about that. I want to talk about coffee and realise I may well have lost a sizeable audience of tea drinkers before I’ve even got to the good part. You see, [.]. Community Social Media blogging community

Email Marketing and Social: review of Alterian’s “Extending Email to Social Networks”

Social Email Marketing

Email and social marketing are not competing channels. They are simply two of the many channels which consumers now travel in. They share a fundamental power to bring people together in communities and nurture and grow those communities via quick and easy communication. The sooner you shake off the. Email marketing Research Social email marketing

BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

Tools to consider include: Hootsuite for Twitter Google Alerts for your company name, brands, competitors, and industry keywords Topsy.com BoardReader.com Addictomatic.com Listorious.com Hashtags.org TweetReach.com 102) There are some good paid social listening tools out there like Radian6 , Alterian SM2 , and BrandWatch. I’ve been meaning to do this braindump for a while now. Cheers!

Social Media ROI with these 195+ Social Media Monitoring Tools

www.salesrescueteam.com

Home About Recommendations 195 Social Media Monitoring Tools Website Sales program Small Business Apps Read Up…RSS Sales Rescue Team Want More Customers? Need to Increase Website Traffic and Sales? 195 Social Media Monitoring Tools Is Social Media ROI on your mind? This list can help. Social media is about relationships. So is email. report. experts) for generously supporting our work.

Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Mid-sized to large firms may rely on fee-based social media monitoring tools like Radian 6 , Alterian SM2 , Cision or Vocus which provide automated sentiment tracking, while global brands can use tools like Neilsen BuzzMetrics or Cymfony. Some experts contend that because social media activity is rich in metrics , you can and should be measuring ROI constantly. Influence: a.k.a. Digg this!

SM2 2

Out with the Old (Marketing) And In With the New

Blue Focus Marketing

In addition, “the number of consumers who don’t trust advertising is disturbingly close to 100%”, per econsultancy , based on a report sponsored by Alterian. The power of television in the 1950’s gave advertisers the ability to push messages out to a mass audience. Internet marketer HubSpot believes that shoving unwelcome messages at consumers is like using a sledgehammer. Charles Darwin.

Study Finds Marketers Embracing Social Media Marketing In A Big Way

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Study Finds Marketers Embracing Social Media Marketing in a Big Way by Pam Dyer on January 21, 2010 Share Integrated marketing services provider Alterian today released the results of their seventh annual survey on social media marketing adoption. Alterian found that 66% of respondents will be investing in social media marketing (SMM) in 2010. To get a copy of the full report of the Alterian Annual Survey results, sign up here. This post was mentioned on Twitter by Molly Carter Gaines, Cheryl Burgess.

Brand Monitoring: Where Are They Now?

Net-Savvy Executive

To complete our set of steak knives Wave reports, we have Zach Hofer-Shall's July 2010 update on Listening Platforms , which added four companies to Forrester's coverage: Alterian Entered the market through its 2009 acquisition of Techrigy. Back-channel emails are a wonderful thing. A couple of CEOs have pointed out how few of the vendors ever featured in Forrester's reports on social media analysis are still independent. So, in the spirit of the filmmaker who's not sure how to end a movie, let's roll the "where are they now?" Cymfony is now part of WPP's Kantar Media. Companies

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

Chicago-based technology marketer Elyse DeVries most recently worked as Marketing Manager, Demand Generation at The SAVO Group, and prior to that did stints as Marketing Manager, Social Media at Alterian (owner of the former Techrigy SM2 social media monitoring product) and Marketing Specialist, ERP USA at Comarch. A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter.

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. What is it? The answer may come from the email marketing field. That is what has driven social media adoption. Jennifer Aaker. aaker. Ambal.

Social Media Success Starts with Listening

Webbiquity SMM

Social Mention , Alterian’s SM2 Freemium and Google blog search are helpful free tools, and a growing number of commercial suites are available. Tags: Social Media Marketing Alterian SM2 earning attention Google blog search industry resource influence the infuencers social media listening social media monitoring Social Mention So how exactly does a company “listen?&#

SM2 1

100+ Social Media Monitoring Tools

www.pamorama.net

Alterian Alterian’s social media engagement solutions make it easy to listen to the conversations taking place about your company and brand on the Internet. SM2 Alterian SM2 is a business intelligence product that provides visibility into social media and lets you tap into a new kind of data resource; your customers’ direct thoughts and opinions. Analytic.ly Greetz!

100+ Social Media Monitoring Tools

Pamorama

Alterian. Alterian’s social media engagement solutions make it easy to listen to the conversations taking place about your company and brand on the Internet. $. Alterian SM2 is a business intelligence product that provides visibility into social media and lets you tap into a new kind of data resource; your customers’ direct thoughts and opinions. From fans to followers, brands are actively working to engage their current and future customers via social media — and online reputation management is quickly becoming a vital part of doing business. Addictomatic.

Tools 49

Best Social Media Monitoring Tools

Bill Hartzer

Alterian SM2 – formerly Techrigy SM2, this social media monitoring and analysis tool was designed with marketing departments, and public relations companies in mind. Alterian SM2 helps you review positive and negative comments made about your brand across various social media channels – blogs, micro-blogs, wikis, social networks, and media sharing sites with alerts delivered directly to you in real-time. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. Digg this!

The “Must-Have&# Tool Kit of Social Media Citizen Vol. 2

Social Media Citizens

SM2 Alterian. There are as many social media tools as there are posts about these tools. It is a list of tools which has been used by top social media people generated from the interview series with Top Social Media Citizens. Free tools: Tweedeck. HootSuite. Seesmic Desktop. Google Alerts. Google Reader. Alltop. Techmeme. Addictomatic. BoardReader. YackTrack. Topsy. BackType. Technorati.

Social Media for the Boardroom

Buzz Marketing for Technology

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. Many listening engines provide you with “streams” of data which is great. Digg this!

213 Days as an Insider

Koka Sexton

I’ve been using a social monitoring tool called Alterian SM2. I haven’t blogged much since I started my awesome job at InsideView. The typical 1 st week post and then a little about the creation of social media university but that’s about all. Oh… I got to meet Brian Solis. How could I forget that?) I know, AWESOME right?!?). The past 5112 hours have been a freight train in motion.

What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Other acquisitions have tied SMA firms to PR/media (Sysomos/Marketwire, Brandtology/Media Monitors), market research (Cymfony/TNS, Umbria/JD Power, Evolve24/Maritz), and marketing management (Techrigy/Alterian). Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009. Enterprise software has noticed social media analysis.

Social Media Monitoring Tools – 2010 Review (intro)

www.freshnetworks.com

Over the last few weeks we’ve been carrying out detailed tests and analysis on 7 social media monitoring tools – Alterian , Brandwatch , Biz360 , Nielsen My Buzzmetrics , Radian6 , Scoutlabs and Sysomos – so that we can provide an in-depth review of the tools and a comprehensive report laying out the pros and cons for each tool. Who’s using the tools and for what?

Social Media Monitoring Tools Comparison Guide

www.pr2020.com

Connie Bensen August 13, 2010 5:03 PM | Permalink Hi Tracy, Have you seen Alterian SM2 (formerly Techrigy SM2)? It can be found at [link] Let me know if you have questions, Connie Bensen Director of Community Strategy, Alterian @cbensen Tracy DiMarino August 16, 2010 7:55 AM | Permalink Connie, Thanks for sharing. One setback, however, is its hefty cost in comparison to other tools.

100 Media Monitoring Tools for PR

www.pamil-visions.net

Alterian SM2 is extremely versatile with a variety of easy-to-use reporting options that have drill down capabilities for more targeted analysis. Comment by AlterianJames on 22 September 2010 : Thank you very much for your mention of Alterian’s SM2. When it comes to media monitoring and analytics, it’s really hard to choose. Discover product gaps and vulnerabilities.

Tools 49

Using social media monitoring to improve your search engine marketing relevance

Conversionation

Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’ I downloaded them and thought they provide useful insights and tips, so I decided to tackle some of them. The first one is called “Four ways to take your Search Marketing. Click title to read more

The Fifteen Classes of the Social Business Software Suite (Q4, 2010)

www.web-strategist.com

Frequently mentioned vendors include Radian6, Alterian, ScoutLabs, Visible Technologies, Cymfony, there are over 145 known vendor s. Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad.

Class 33

2011 #Nifty50 Top Twitter Women

Blue Focus Marketing

Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. What is it? The answer may come from the email marketing field. That is what has driven social media adoption. Jennifer Aaker – @aaker.

Brand Monitoring, Social Analytics, Social Insights

www.web-strategist.com

They don’t want to end up being trilobites and have become part of a larger system: Recent acquisitions include Scoutlabs+Lithium(community), Filtrbox+Jive(Community), Techrigy+Alterian(WCM) and others. Social data is overwhelming. More customers, buyers, and consumers are creating content everywhere they go. So what do I see happening next? Commodity technology. Not here, yet.

Sysomos Acquired By Marketwire

Dave Fleet

Alterian. As Ray Wang suggests , expect to see more of this kind of activity in the coming months with other companies such as Alterian , BuzzGain , Cymfony , Radian6 , Viralheat and Visible Technologies. In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Company. Acquired by. Techrigy. July 2009. Filtrbox. Jive Software. January 2010. Buzzgain. Meltwater. February 2010. Biz360. Attensity. April 2010. DNA13. CNW Group. April 2010. Scout Labs. Lithium Technologies. May 2010. Note: CNW Group is a 76design client.

Social Media Etiquette: 6 Important Lessons Learned from One Japanese Company’s Major Twitter Mistake

windmillnetworking.com

However, you may want to start looking at investing in enterprise-grade social media monitoring tools like Scoutlabs , Alterian , or Radian6 to not just monitor mentions but also monitor sentiment and do analysis on a whole lot more. If you join the Windmill Networking Facebook Fan Page , you can see that today I posted news of Alterian’s next free webinar. Exactly. And so on.

The Radian6 vs. SM2 Death Match

bournesocial.com

Continue reading here Tagged as: Alterian , Death Match , Ease of use , Functionality , Measurement , Price , pricing , Radian6 , ROI , SM2 , Social Media Monitoring , Techrigy marcstlouis2 Very interesting. As most people likely know by now, that hard work paid off and we are now part of a great company called Alterian (thanks David and Bob!). We are all born social.

Engagement – the new ROI?

Proactive Report

According to the Alterian “Annual Survey 2009” report Are You Ready to Engage? Engaging with customers is becoming paramount and the yardstick by which we measure those brands that survive and those that don’t,” says David Eldridge, CEO of Alterian. The term ‘engagement ‘ is popping up all over the place. Engagement is the key to success. The Marketer’s View.

Engagement – the new ROI?

Proactive Report

According to the Alterian “Annual Survey 2009” report Are You Ready to Engage? Engaging with customers is becoming paramount and the yardstick by which we measure those brands that survive and those that don’t,” says David Eldridge, CEO of Alterian. The term ‘engagement ‘ is popping up all over the place. Engagement is the key to success. The Marketer’s View.

21 Free Social Media Tracking tools

www.chrisrawlinson.com

Alterian’s SM2, Sysomos’ Heartbeat and Viralheat. Chris Rawlinson The Marketing Gentleman's Log Home Contact Photo Gallery Who is Chris Rawlinson 21 Free Social Media Tracking tools January 5, 2010 by admin Happy New Year and hope you all had a fabulous Christmas. Have been off on holiday for a few weeks so apologise for the lack of regular posts. Chris 1. YouTube, Ustream). Top Words.