Revisiting the Web 2.0 Dictionary - Part I

The Marketing Blog

29 am Revisiting the Web 2.0 Dictionary – Part I Jump to Comments ‘Web 2.0′ ′ and related concepts have been the most heard, most searched and most talked about terms on the web & otherwise. Since the time I first heard about ‘Web 2.0′, Search frequency for Web 2.0 So ‘RSS’ essentially acts as pipeline and it pushes web-content to us in the RSS feed readers.

Web 2.0, Secondary Orality, and the Gutenberg Parenthesis

Buzz Marketing for Technology

Home > Web 2.0, Web 2.0, Web 2.0 Only now with Web 2.0 batsontr@mit.edu Cite this Site Trent Batson , "Web 2.0, This flaw apparently allows Web surfers to be spoofed, directing them to fake Web sites to gain passwords and load malware on their computers. Sophos Upgrades Web Security Appliance. Most Malware Found on Trusted Web Pages, Report Says. Digital Media/Web. Web/Portals. Web 2.0.

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Informal learning & web 2.0: the mash-up

Buzz Marketing for Technology

Informal learning & web 2.0: In January, Donald Clark, Nigel Paine, and I led discussions on informal learning and web 2.0 COMMUNITY. Community â?¼ Informal Learning Blog. ← Flipped to YouTube. the mash-up. June 30th, 2008 | informl2. at Learning Technologies 2008 in London. This is my first mash-up of conference presentations. I encourage you to steal the concept: life’s too short for linear video. Boil it down to essence.

Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

Here are a few companies in alphabetical order I thought had shown some real promise at the Web 2.0 Expo Ascentium – A model for the agency of the future I spoke to the CMO, Romi Mahajan who explained Ascentium 's go-to-market strategy to me. They are the nexus of a digital marketing company mixed with a technology firm that does Microsoft CRM, Business Intelligence and Analytics to provide creative solutions for brand perception and instantiation.

BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

Richard Smith: Get with Web 2.0 Web 2.0â??the t tell you much about Web 2.0â??despite The essence of Web 2.0 Most websites are firmly Web 1.0â??a Bmj.com has its Web 2.0 Web 2.0 but the only way to really understand Web 2.0, As an evangelist for Web 2.0 because the appearance of Web 2.0 The invention of the web was an essential technical development, but itâ??s 1] Web 2.0

Personal Learning for Learning Professionals - Using Web 2.0 Tools to Make Reading & Research More Effective

Buzz Marketing for Technology

eLearning 2.0. Web 2.0. Enterprise 2.0. Personal Learning for Learning Professionals - Using Web 2.0 This first post looks at how we can take advantage of some of the relatively recent Web 2.0 I may research this by searching the web, talking to people or asking questions in newsgroups. Using Web 2.0 Web 2.0 Bookmarking / Tagging Tool Ive just recently switched to Yahoos MyWeb 2.0

Changing Trends in Social Media Can Influence Your Business Model (part I)

Mindjumpers

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. With the emergence of web, more specifically Web 2.0, Your customers will knock at your door only when you have a door that’s distinctly ‘visible’ in the web. Its your web presence and your direct relationship with your customers that can actually gear up your business.

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Our Sweet Little Baby Turns One!!

The Marketing Blog

Powering new Community initiatives: Bachaparty, Social media Chat Noida. Filed under: Iffort , Itemperance , Web 2.0 Iffort Itemperance Web 2.0 Flashback to Shopprix Mall, Noida Sector-61 during the early months of 2010. We were sitting in a coffee shop with a single point agenda: Hire our first ever employee or more appropriately the third guy in the team.

Can Facebook Communities Replace Company Websites?

Firebelly

The internet is progressively moving in to a new age, where knowledge gathering is no longer the dominant use for the web. This movement used to be called Web 2.0 , but that term is unfortunately now just associated with overly-glossy websites with giant buttons. Many brands now opt to put “Find us on Facebook” next to or even in place of their own web address as they hope to build a community around their brand. Probably.

Social Media is not a campaign it’s a commitment!

Buzz Marketing for Technology

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Blogging Communications Crowdsourcing Customer Support Enterprise 2.0 Reputation Monitoring Social Media Social Networking Web 2.0

Tips for Using Facebook Fan Pages

Socialized

based interactive marketer Rosetta, found that 59% of the 100 leading retailers, including Best Buy, Kohl’s and Wal-Mart, are using Facebook. On the home page of its regular web site is a link titled Community Hub , which leads to the company’s blog as well as providing links to its Facebook , Twitter and YouTube accounts. You have a Web site, maybe a blog, perhaps a Twitter account and a few other social media vehicles. Web Business Fan Pages

Our Sweet Little Baby Turns One!!

The Marketing Blog

Powering new Community initiatives: Bachaparty, Social media Chat Noida. Filed under: Iffort , Itemperance , Web 2.0 Iffort Itemperance Web 2.0 Flashback to Shopprix Mall, Noida Sector-61 during the early months of 2010. We were sitting in a coffee shop with a single point agenda: Hire our first ever employee or more appropriately the third guy in the team.

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook by Tamar Weinberg on March 17, 2010 Share This is a guest post by Itamar Kestenbaum. Every time I tell someone I’m a Community Manager , I get a varied response. Once the web 2.0

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The New Community Rules talks about the important role social media has begun playing in our lives. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Why does one have to visit the same old web page with the same old messaging?

Content IS your Brand

Buzz Marketing for Technology

In Web 1.0 But in today's Web 2.0 I used to hate hearing in the Web 1.0 Everyone is into thought leadership, custom content, podcasts, videocasts, community – which I think is great. And this hasn't gone unnoticed – recent B2B Magazine article mentioned the top M&A target is a marketing company strong in integrating custom content and live events! Because of Google – everyone today has access to research that we have never had before.

Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Development Social Media Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship Sat, Oct 17, 2009 Government 2.0 I really like going to conferences like this and next week’s Web 2.0 Summit in San Francisco because they help me escape the Gov 2.0

How to Delete a Ning Network – Removal is not possible

Laurel Papworth

As the online community provider Ning moves from freemium to pay-for services (and eventual death, by Christmas, I reckon) they are sending out warning, reminder notices on email. Trust has diminished substantial with Ning, they clearly haven’t used an online community manager/strategist experienced in moving/shut downs of communities. Subgroups: Moderating an Online Community (4). Social Network Marketing Campaigns: Features Attributes (14).

Facebook Removal of Fanpages. Community Pages.

Laurel Papworth

Which is somewhat ironical since passionate committed fans do a better job of building fan pages than some intern in the marketing department halfheartedly spamming out special offers. But they are bloody good for distribution… This is not to be confused with inappropriate deletions due to community behavioural guidelines e.g. slurs on minority groups – Gay author has Band Fags page removed. Fanpage vs community vs brand vs groups. Community Pages. Web 2.0

Justifying Social Media to the Big Wigs

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 101 , buy-in , marketing , social media , web 2.0 I’m one of the leads for our social media/Government 2.0 It work like the RSS feed that I have set up for my “Web 2.0″ It work like the RSS feed that I have set up for my “Web 2.0

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy. We should still tackle some realities about social media marketing before you get too excited about its potential.

LiveBar – Add Community to your Site in Seconds!

Buzz Marketing for Technology

A live interview with the CEO, Peter Friedman, from LiveWorld at Web 2.0 If you ever dreamed of adding community to your website without having the hassle of a major integration effort involving your IT department then LiveWorld's newest product called LiveBar is for you. LiveBar adds contextually relevant community to your site by adding a single line of Java script to your header tag just to those pages which adds community to those pages in seconds.

The evolution of the employee-employer relationship

I'm not lost, I'm wondering

The emergence of Web 2.0 In many professions, communities of practice and professional organizations have replaced the shop floor and company mentors as the source of employee training. Here’s another piece from the archives, this one from April 2004. I’ve pulled this one out as part of a response to a discussion between Bill Brantley and Harold Jarche on the question of the work literacy gap and its impact on, and the role of, the organization. = = == ==.

Cool Presentations on Marketing

The Marketing Blog

36 am Cool Presentations on Marketing Jump to Comments I’ve been going through some nice SlideShare presentations on evolving subjects of Viral Marketing, WOM & Social Media Marketing. Marketing 2.0 Word of Mouth Marketing Viral Strategies & Buzz Marketing Share this: StumbleUpon Digg Reddit Leave a Comment Filed under Presentations Leave a Reply Click here to cancel reply. The scope of my blog-posts span across the Enterprise 2.0

3 Ways to Analyze Facebook Fan Page Traffic «

The Marketing Blog

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. The bottom-line is that as a marketer you would certainly want to measure the impact and effect of your activities on any channel. The solution has been created by a London based web-development company for further inputs you can read their detailed blog-post.

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. The answer is NOT always social media/community - that would be another warning sign if it was. 4) None of the following are community platforms: Wikis, Blogs or Forums. Best Engaging Communities.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Google , Industry News , Internet , Interviews , Marketing , Search Engine Optimization , Social Media , Viral Marketing , Web Design > Best Internet Marketing Posts of 2009 Best Internet Marketing Posts of 2009 by Tamar Weinberg on January 5, 2010 Share It’s my birthday!

10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Here is a quick list of reasons to get Market Research engaged early in order to give social media (People fueled) initiatives the best chances of long term success.

Cab Drivers as Word-of-Mouth Marketers?

The Marketing Blog

44 am Cab Drivers as Word-of-Mouth Marketers? Jump to Comments Imagine the cabbies playing the dual role of a ‘driver’ and a ‘product-marketer’ Recently, I had read in a blog-post that the company that sells ads on the outside of cars in London would now secretly pay money to the car drivers for product marketing. Reply Boxing » Cab Drivers as Word-of-Mouth Marketers? It depends on the product category and market.

Marketing, Social Media & Branding Blogs in India

The Marketing Blog

37 am Marketing, Social Media & Branding Blogs in India Jump to Comments What XML feed of some of the best Social-media, Marketing and Branding blogs in India Why Thoughts inspired by Age of Conversation’s Douglas Karr. Who All blog-readers who enjoy following trends/thoughts/insights/analysis on social-media , marketing and branding trends in India. The scope of my blog-posts span across the Enterprise 2.0 However, I still review some Web 2.0

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Market yourself as an individual

The Marketing Blog

53 am Market yourself as an individual Jump to Comments Long ago, somewhere in the streets of Nigeria, there used to live a young guy. Wise men refer/referred to this concept as marketing. People came to his small world and started doing different things and created web directory and online shopping paradises. The scope of my blog-posts span across the Enterprise 2.0 However, I still review some Web 2.0

Social Media Hybrid Marketing

Diva Marketing Blog

The more I watch companies expand marketing departments to include social media positions that put a premium on tech skills versus marketing experience. The more I see social media consultants focus on old/traditional messaging wrapped in new/social media Web 2.0. I wonder if along the way marketers created a hybrid which isn't social media in the traditional sense of building and nurturing relationships or providing added value to the customer.

6 Things Parenthood Taught Me About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Personal , Social Media > 6 Things Parenthood Taught Me About Social Media Marketing 6 Things Parenthood Taught Me About Social Media Marketing by Tamar Weinberg on June 3, 2010 Share Just last year, I became a mother for the first time. Many companies that have not embraced social media marketing often do so because of the fear of an uncontrolled message.

Google Spreadsheets Update: Blessing in Disguise for Marketers…

The Marketing Blog

10 pm Google Spreadsheets Update: Blessing in Disguise for Marketers… Jump to Comments Web-based productivity tools have been around for quite a while, but their usage and focus has primarily been limited to a very niche audience. On digging deeper, it appears that the update has solved a big problem for market-researchers and statisticians. A fantastic utility and must add to any marketer’s kitty. The scope of my blog-posts span across the Enterprise 2.0

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Marketing , Social Media > How to Use Facebook for Business and Marketing How to Use Facebook for Business and Marketing by Tamar Weinberg on May 5, 2010 Share As much as Facebook may not be kind to businesses , it’s still a tremendously valuable business tool. After all, Facebook could eat the web. You know about the potencial of brazilian market.

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Entrepreneurial resources

The Marketing Blog

10 pm Entrepreneurial resources Jump to Comments Customer development methodology Good product manager bad product manager Customer development process Minimum Viable Product Project rifle Research writing methodology Conducting market research Share this: StumbleUpon Digg Reddit Leave a Comment Filed under Entrepreneur , Entrepreneurship Tags: Entrepreneur , presentation , research , video Leave a Reply Click here to cancel reply. The scope of my blog-posts span across the Enterprise 2.0

Changing Trends in Social Media Can Influence Your Business Model (part II)

Mindjumpers

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. Not even a requirement for many companies who have strong platforms for communication like facebook, twitter or other web 2.0 Community building- The impact of group communication. Group communication can help you to share, discuss and spread your thoughts to a community as a whole.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer? What skills, though, do successful social media marketers have that put these individuals above the average (or addicted) social media user, and better yet, above the traditional marketer? I think as web 2.0

Indian Companies on Twitter – A Usage Study

The Marketing Blog

Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts. The scope of my blog-posts span across the Enterprise 2.0 However, I still review some Web 2.0

Study 153

Do You Know When to Create and When to Curate?

Convince & Convert

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. This week: From ExactTarget , a free set of case studies called The Power of Digital Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Paul Haskell, Omaha Steaks @phaskell.

Search Engine Statistics:: Google's share dips

The Marketing Blog

50 am Search Engine Statistics:: Google’s share dips Jump to Comments Although, Google continues to dominate the search market in U.S. Popularity In a blog-post dated 15th March’ 10 , Hitwise had talked about Facebook displacing Google as the most popular website in US with a weekly market share of 7.07% in comparison to Google’s 7.03% Search Share Yesterday, in another study they announced that Google’s monthly search market share has dipped by 1%.