Mobile Video: 92% of Viewers Share Content

The Realtime Report

Mobile video viewers are highly likely to share mobile video content, according to a new study by the Interactive Advertising Bureau. Out of the 200 mobile video viewers surveyed, 92% share mobile video content with others.

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76% of Mobile Video Ads Are Viewed In-App [Study]

The Realtime Report

Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance.

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81 Percent of Marketers Optimize Social Video for Mobile [Infographic]

Convince & Convert

Much like the golden age of Hollywood, new advances in technology have cleared the path for today’s golden age of online video, empowering brands and small businesses alike to create video content like never before. How Marketers and Consumers Use Social Video.

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81 Percent of Marketers Optimize Social Video for Mobile [Infographic]

Convince & Convert

Much like the golden age of Hollywood, new advances in technology have cleared the path for today’s golden age of online video, empowering brands and small businesses alike to create video content like never before. How Marketers and Consumers Use Social Video.

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Facebook Pages are getting mobile friendly

Sherrilynne Starkie

Facebook has just announced that business pages are getting a whole lot more mobile friendly thanks to new features and functions designed with hand-held devices in mind. This will include the addition of a tab for each page section, somewhat like the current ones for videos and photos.

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Make the case for video content

Sherrilynne Starkie

Did you know that by using video content in email marketing you can boost click-through rates by up to 300 per cent? Were you aware that 96 per cent of people who watch a video on mobile tend to share videos with others? Key facts: Comedy is the most popular video content.

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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study.

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Mobile First

SocialFish

You’re in luck, here’s a handy video of the same talk (different event) for your viewing pleasure. Breaking Development April 2011: Mobile First from Breaking Development on Vimeo. Did you miss Luke Wroblewski’s opening keynote at #Tech11?

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Social Media News Ticker: Facebook Launches Mobile Ad Network, Snapchat Adds Text Chat & Video

The Realtime Report

Facebook Audience Network mobile ad network launches At f8 – last week Facebook launched its new mobile ad network; as the program rolls out over the next few months, developers can sign up or talk to their ad rep about getting early access (TechCrunch). Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, YouTube, Vine and Snapchat: Facebook.

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A Mobile Website is Key for Business in 2015

yMarketingMatters

Mobile usage is at an all-time high ! more time with mobile on an average day than in 2013. Now more than ever individuals use their smartphones to watch videos, shop, and consume information. Check this out: 11 Stats Why You Should Care About Mobile Web Performance !

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3 Quick and Easy Short Video Tools for Mobile Animation

Socially Sorted

If you are looking to stand out on social media then check out these short video tools for animating text and images. In this post I share 5 short video tools that help you to quickly (and easily) create animations for social media. animated video.

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Linkedin adds video stories to their mobile app.

Koka Sexton

Today it was confirmed after a brief set of rumors online that Linkedin was, in fact, releasing a video app. The post Linkedin adds video stories to their mobile app. appeared first on Koka Sexton. Blog Linkedin tips Social Selling Strategies

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The Transistor Radio and the Dawn of Mobile Media

Waxing UnLyrical

In a way, it marked the beginning of our mobile society, which would be fully realized in our current decade given all of the devices available today. Fast-forward to today: people are more mobile than ever. The Transistor Radio and the Dawn of Mobile Media.

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Why Video Should Still Be a Part of Your Social Media Strategy

Ignite Social Media

Create engaging video. As you focus on your brand’s social media strategy development for the new year, ensure that video is part of your content mix. A recent study by Brightcove shows that 85% of millennials have purchased a product after watching a video. That’s no surprise, given the amount of time consumers spend on their mobile devices each day. Fans are likely to further engage with your brand after watching a video on social media.

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Role of Mobile Marketing to Grow Your Business

Social Media Marketing

Mobile Marketing promoting is another meaning of web showcasing. Mobile phones have turned into a necessary piece of our life and steady utilization of cell phones in day by day life presents a thought for the improvement of this system.

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Top Tools for Mobile Marketing

SocialFish

The world of mobile marketing has been in development for several years now and businesses of all stripes have “gone mobile”. The organizations that invest in mobile marketing are the ones who will see the most success.

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New! Schedule Videos to Instagram with Auto Publish

Later

Today we are excited to bring a highly requested feature to Later : you can now schedule videos to Instagram that will automatically publish at their scheduled time! Instagram video scheduling is available now on all of Later’s paid plans , starting at $9/ month.

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10 Ways Small Business Can Use Facebook Live Video Streaming

Pam Moore

Facebook Live video streaming enables brands and businesses of all sizes to tap into the power of video marketing and social media. Using Facebook live video enables business marketers to humanize their brand.

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Mobile Trends for 2013

Firebelly

With mobile technology rapidly growing and changing it is exciting to see what we can expect to happen in the future. I discovered an article written by JWT on the 13 Mobile Trends for 2013 and picked out a few that I already see happening in my own mobile use. Video Unleashed.

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Gone Mobile

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Gone Mobile Written on January 5, 2010 by Justin Levy in announcements , blog , miscellaneous 2 Comments - Leave a comment!

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Ultimate Guide to Instagram Video: Stories, IGTV, Live, Posts, & More!

Later

Instagram video is one of the best tools in a marketers toolbox. Video marketing is no longer just for companies with big budgets, with an estimated 81% of businesses using video as a marketing tool in 2018. . And video on Instagram is no exception! Instagram Live Videos.

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Get Your Business Moving: 9 types of Mobile Marketing

Harp Interactive

More and more businesses are realizing the potential of mobile devices as a viable medium for call-to-action advertising. And don’t think cell phones are the only mobile medium worth considering. Mobile Applications: The ads can be hosted inside the application design and logic.

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Why Your Mobile Strategy Doesn’t Start With the Phone

Convince & Convert

It’s a bit of an exaggeration to say that a mobile strategy isn’t about the phone, but at the very least, it shouldn’t start with the phone. Mobility can involve technology, but at the heart of a mobile strategy lies the mobile human.

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How To Start A Mobile Marketing Strategy

The Realtime Report

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience. App Based Mobile Marketing.

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Comic: The ‘Always On’ Nature Of Mobile And Social Media

SocMed Sean

Social and mobile…they go together like peanut butter and jelly. The fact that our mobile devices are so portable means they go everywhere with us. And the reduced price of smartphones and data plans means that our social channels tend to go wherever our mobile devices go.

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Social Videos – Why, Where And How?

Mindjumpers

But the focus on visual content isn’t just centered on images: video is the fastest growing ad format worldwide. And it’s not videos like we know them, but short videos with a time limit. And videos on Facebook are shared 12x more than text posts and links combined!

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YouTube rolls out a built in chat feature on mobile!

Janet Fouts

YouTube is rolling out a messenger like feature called Native Sharing' Share videos and chat with your friends without leaving the mobile app. Social Media in Action Video chat YouTube

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Best Practices For Mobile Web Design

Socialmedia.biz

Mobile usage has increased by over 40% within the last decade. accessed the internet via their mobile devices. By 2022, the number of mobile online users is expected to be around 52.3 When making a site, it is advisable to optimize it for mobile use.

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On developing a mobile strategy

SocialFish

This is a great slide deck by Jeremiah Owyang on Developing a Mobile Strategy. Developing a Mobile Strategy. Here’s the video of him giving this talk. MobileI’m going to dig into this more later, but there are some great examples in here. See what you think.

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Is Shazam the Future of Mobile Marketing

Convince & Convert

Are we about to finally crack the mobile marketing code? Here’s the challenge, and this has always been the challenge for mobile. For more on this and similar concepts, check out the excellent book “ The Mobile Commerce Revolution ” from Tim Hayden and Tom Webster. .

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5 Video Optimization Tips That Are Incredibly Easy to Follow

agora pulse

Video is an incredibly powerful way to connect with your audience on social media – but the format in and of itself is not necessarily the “magic bullet” you’ve been looking for. Design for Mobile First. If You’re Not Creating Live Videos, Start Now.

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Save Mobile Data on Pinterest by Stopping Autoplay Videos and Ads

Devumi

While Pinterest’s video autoplay function on mobile has been a boon for marketers, it can be an annoyance to users. Not only can you turn off auto play videos, saving you mobile data, but you can also turn off advertisements from certain […].

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Tech Buyers: 43% Research Products After Seeing Mobile Ads

The Realtime Report

” The study – based on the responses of 3,100 visitors to technology news sites – looked at the effects of both social media and mobile on consumers’ likelihood to research and buy a product ( ClickZ ). The study also revealed the efficacy of mobile ads.

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T Mobile Scores Again With a New Viral Hit

Mindjumpers

Tweet T Mobile is back this holiday season with a new video that has gone viral and generated over 2 million views within a week. T Mobile has, in past, brought the best virals and flash mobs like The Fake Royal wedding , The Parking Ticket Stunt and the Welcome Back.

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3 Ways To Improve Mobile Email Marketing

Small Business Mavericks

Chris Crum recently shared what not to do in mobile email marketing on WebProNews. This is important, because mobile is how many of us read our emails and respond to them. If you are going to use email marketing, and I hope you are, it’s a very good idea to make sure your emails are mobile-friendly along with your website. embedded video. If your business is going to be competitive in the coming year, mobile email marketing is going to play a big role.

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Video Marketing For Your Business

yMarketingMatters

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

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How to Turn Video Content into Conversions

Convince & Convert

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions.

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Video Marketing For Your Business

yMarketingMatters

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Why the explosion of video content? Statistics for Videos.

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5 Ways to Increase Mobile Conversion Rates

Convince & Convert

Have you tried using QR codes, SMS, or NFC to increase mobile traffic, but are noticing little to no mobile conversions? If your website is not mobile friendly, you will be lucky to see any conversions. People using their mobile phones are on the go or about to be on the go.

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Top five: audio and video social media innovation

Sherrilynne Starkie

Voice Messages appear as a microphone icon on the right side of the text box, adjacent to the image button for uploading photos and video from your gallery. YouTube Stories last for seven days on the mobile app, they will appear for both subscribers and non-subscribers, and they’ll show up in YouTube’s “Up Next” sidebar beside a video. The post Top five: audio and video social media innovation appeared first on Sherrilynne Starkie.

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Video is The New King of Content Marketing

Mindjumpers

Video content is taking over. New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic. Your timeline is there to be noticed and video content could be just what you need to elevate your brand and engage your customers and fans.

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Monday Morning Reads: Mobile Apps; LoTR Revisited; Funky SEO

Dave Fleet

Lots of really interesting reads in the Monday morning reading hopper this week: a look at why dictatorships would be unwise to cut Internet access; several pieces on the latest in mobile applications; a new take on the Lord of the Rings and a couple of neat videos.

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4 Social Media Management Strategies for Mobile Consumers

agora pulse

How many social media management strategies REALLY incorporate mobile users? Marketing Land reported that nearly 80 percent of social media time is now spent on mobile devices. Mobile users are busy people, juggling multiple tasks at once. Link to Mobile-Friendly Sites.

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