Best Practices for Mobile-First Social Video
Ignite Social Media
MARCH 8, 2019
One way to do that is with mobile-first video. What’s mobile-first video? It is classified as video created and edited with handheld devices in mind. Make the most of social feeds and Stories by formatting videos in a 1:1 ratio–at the very least–4:5 or 16:9 for certain other placements. In fact, 79% of video viewers report that vertical video formats are more engaging. Videos under sixty seconds are a must for most social placements.