Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. Mobile use is disrupting the way people engage with brands.

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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business.

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Gushcloud: Mobilizing Social Media Marketing

Mindjumpers

Mobilizing target networks online. During the inspiring days in Austin, I also had the chance to meet the co-founder and CEO of Gushcloud, Vincent Ha, for a chat about their new social media marketing platform. Gushcloud is more than a social media marketing tool. Tweet.

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Ready Yourself Now for a Mobile Only Future

Waxing UnLyrical

This mobile-only group of users is forecasted to increase to 52 million people by 2021. For businesses, that means learning how mobile-only communication is different than other types of communication, and driving automation as much as possible when working in this space.

Mobile 209

5 Reasons Your Mobile Strategy Isn’t Working

Buzz Marketing for Technology

Whether you completely neglected to build a website for your mobile platform or there’s a lacking call to action, there are common mobile faux pas than can result in lost loyalty, brand following and even support.

Mobile 275

Facebook Pages are getting mobile friendly

Sherrilynne Starkie

Facebook has just announced that business pages are getting a whole lot more mobile friendly thanks to new features and functions designed with hand-held devices in mind. Facebook Featured Headline Marketing Uncategorized mobile

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Top Tools for Mobile Marketing

SocialFish

The world of mobile marketing has been in development for several years now and businesses of all stripes have “gone mobile”. The organizations that invest in mobile marketing are the ones who will see the most success.

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The Impact of Mobile Web Usage [Infographic]

Mindjumpers

As we have written in a previous post about social media mobile usage , more than half of all Facebook users are mobile. These numbers put together means that nearly 360M Facebook users check the app on their mobile device on a daily basis. Adapting to mobile devices.

Mobile 280

Social Media Gone Mobile

Mindjumpers

Tweet As yesterday’s tip on our Facebook page advised, the SoLoMo (Social, Local, Mobile) revolution of how we interact on social media platforms refers to the need of an intensified focus on use of mobile devices in daily life of social media. The social media market it gearing up.

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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. What Can A Mobile Strategy Do For Me?

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Facebook Timeline for Pages on Mobile Devices

Mindjumpers

Tweet Facebook has announced that the timeline design will now also be implemented for pages on mobile devices, which can improve user engagement. The timeline design will make the Facebook experience more consistent and could also help improve conversations for mobile Sponsored Stories.

Mobile 270

How To Start A Mobile Marketing Strategy

The Realtime Report

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience. SMS Marketing.

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Get Your Business Moving: 9 types of Mobile Marketing

Harp Interactive

Why should your marketing be? It’s time to cut the cord and set your marketing-mix free to keep up with your active customers. More and more businesses are realizing the potential of mobile devices as a viable medium for call-to-action advertising.

Mobile 338

How Businesses Use Mobile Marketing To Their Advantage [Infographic]

Social Media Today

This infographic shares a few of the most astounding mobile marketing campaigns by renowned brands

Mobile 115

Statistics: Facebook on Mobile [INFOGRAPHIC]

Mindjumpers

In a social media world where consumers and users are increasingly applying a SoLoMo (Social Local Mobile) attitude towards their social networks, the number of active users of the mobile Facebook app is therefore an indicator of what is to come. Facebook Mobile Penetration.

3 Ways Mobile Insights Are Informing Online and Offline Marketing

Buzz Marketing for Technology

Posted in Customer Experience Mobile. It’s predicted that shoppers around the world will have purchased about $119 billion worth of goods and services through their mobile phones by 2015. So how can mobile consumer data improve sales and marketing efforts?

Mobile 238

Is Shazam the Future of Mobile Marketing

Convince & Convert

Are we about to finally crack the mobile marketing code? Here’s the challenge, and this has always been the challenge for mobile. This video is f rom Jay Today is my near-daily 3-minute video where I talk about social media, content marketing, business and life.

Mobile 139

Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business.

Mobile 130

3 Ways To Improve Mobile Email Marketing

Small Business Mavericks

Chris Crum recently shared what not to do in mobile email marketing on WebProNews. This is important, because mobile is how many of us read our emails and respond to them. If you are going to use email marketing, and I hope you are, it’s a very good idea to make sure your emails are mobile-friendly along with your website. Nobody wants to open an email that excites their interest and get hung up in a website that doesn’t work for mobile devices.

Mobile 116

A Mobile Website is Key for Business in 2015

yMarketingMatters

Mobile usage is at an all-time high ! more time with mobile on an average day than in 2013. Check this out: 11 Stats Why You Should Care About Mobile Web Performance ! Blog Integrated Marketing Mobile Marketing In 2014, US adults spent 23.0%

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The Transistor Radio and the Dawn of Mobile Media

Waxing UnLyrical

In a way, it marked the beginning of our mobile society, which would be fully realized in our current decade given all of the devices available today. Fast-forward to today: people are more mobile than ever. Marketing’s part of the sales pipeline and the middle of the sales funnel).

Mobile 281

Quick Fix: Optimize Your Facebook Business Page Cover Photo for Mobile

yMarketingMatters

Is Your Facebook Business Page Cover Photo Currently Optimized for Mobile? I see so many Facebook Business Pages from my mobile phone that are not optimized. On desktop, it looks ok, but on mobile, not. billion: number of Facebook mobile monthly ACTIVE users: [ source ].

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Effective Email Marketing In The Mobile Environment

The Realtime Report

Effective Email Marketing In The Mobile Environment By Jasmine Chambers. Five years ago, most businesses paid little attention to the way their marketing emails looked to recipients viewing them on their mobile phones. Why Mobile Optimization Is Important.

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The Facebook Mobile

Mindjumpers

Tweet In the beginning of the last three press conferences held by Facebook, Mark Zuckerberg has been very quick to decline the rumours that Facebook is about to launch a mobile phone. I am looking forward to try out the Facebook mobile when it hits the market.

Mobile 209

81 Percent of Marketers Optimize Social Video for Mobile [Infographic]

Convince & Convert

New improvements in mobile hardware and data plans have led to a video-first world that is largely mobile too, which means that your customer is quite literally not listening anymore. How Marketers and Consumers Use Social Video.

Mobile 109

From Social to Local to Mobile

Direct Marketing Observations

Retailers and advertisers and marketers used to be able to dictate and call the shots and we as consumers responded like we were pavlov’s favorite dogs. Because of social, mobile and local, the pressure to woo us, to incentivize us and to convert us, has never been greater.

Mobile 249

Going Mobile with B2B Marketing

Buzz Marketing for Technology

As I mentioned in my Top 10 predictions for 2010 – I think the Mobile Marketing in 2010 will become more mainstream. As a marketer I always like to play the “odds not the lottery&# and to me when you have a market of 3.3

B2B 193

Top Ways to Utilize Mobile Marketing and Payment Options Today

Idaconcpts

The prevalence of smartphones, in particular, has really led to a variety of new marketing and sales techniques that are beneficial for both customers and businesses. If you want to get in on the mobile payments action, now is definitely the time. Use Specialized Marketing Strategies.

Mobile 106

What Is Mobile Marketing?

Small Business Mavericks

This week we’re talking about mobile marketing. First, what is mobile marketing? In a word, mobile marketing is any marketing that involves interactive marketing through mobile devices such as cell phones, PDAs, Bluetooth devices, tablets, and other connected handheld devices. The means and ways of mobile marketing have grown a lot since the advent of the science less than a decade ago. Mobile web marketing.

32 Data-Driven Tips to Optimize Mobile Marketing [Infographic]

Social Media Today

If you're looking to improve your digital strategy, here are 32 research-backed mobile marketing tips that have proven to be successful

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Why Some CMOs Believe Mobile Marketing Isn’t Worth It

Convince & Convert

I am ready to proclaim that 2016 will be the Year of Mobile. In other words, enough already with the “(Insert Year here) will be the year of mobile” nonsense. The world is mobile. Among the topics this time around was mobile marketing. The Mobile Dichotomy.

Mobile 111

81 Percent of Marketers Optimize Social Video for Mobile [Infographic]

Convince & Convert

New improvements in mobile hardware and data plans have led to a video-first world that is largely mobile too, which means that your customer is quite literally not listening anymore. How Marketers and Consumers Use Social Video.

Mobile 104

7 Mobile Marketing Stats That Will Blow Your Mind

Convince & Convert

Mobile marketing is the future. Any marketer, or marketing firm worth their weight in invoices knows that the key to future success is adapting to and optimizing for the mobile market. Mobile users are shoppers, and we’ve got data to prove it.

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76% of Mobile Video Ads Are Viewed In-App [Study]

The Realtime Report

Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance.

Mobile 183

Mobile: Give Your Customers That Something Extra

Mindjumpers

Recently, we took a look at Carlsberg’s non-branded mobile app, Crowdit , which is a great example of how brands can provide their customers with a relevant service without stuffing a logo down their throats. Similar Posts: Social, Local, Mobile: The SoLoMo Revolution.

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How to Track Mobile App Conversions

Convince & Convert

To understand the meaning behind downloads for your mobile app, you need to know how to track conversions effectively. On a mobile app, a download is by no means a conversion, although it does have valuable data that can increase your conversions. Image via BigStockPhoto.com.

Social, Local, Mobile: The SoLoMo Revolution

Mindjumpers

People are connecting to their social networks through their mobile phones , and last week Socialbakers announced that the majority of Facebook users (57%) access Facebook through mobile; a fact that convincingly underlines the mobile revolution.

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3 Reasons to Get on the Mobile Marketing Bandwagon

Meltwater

It’s the rise of mobile marketing. As digital marketers, we hear about it almost daily.… … Read More.

Mobile 142

The 10 Key Mobile Trends for 2011

Mindjumpers

Like Mindjumpers, he is associated with Social Marketing Forum. Mobile marketing is becoming increasingly important. And, according to the TNS Digital Life report, mobile users spend 3.1 Mobile is part of the mix! Mobile banking a must have.

Mobile 244

Why Mobile Search Is Important

The Social Media Incubator

One emerging trend in online marketing is mobile search. With more people buying smartphones and using them to find businesses online, mobile search is poised to be a high growth marketing opportunity for many businesses all around the globe.

Mobile 135

The State of Retail Mobility [Infographic]

Direct Marketing Observations

How have other top retailers responded to the mobile challenge? Marketing Mobile marketing retail mobile social retailBig huge thanks to global IT and business solution provider Cognizant for this infographic.

Retail 184

Using Social Media for Mobile App Marketing: Get Downloaded!

Devumi

With the stiff competition in the app market these days, good marketing is often the key to getting people to download your product. Read on and learn how you can effectively use various social media platforms for mobile app marketing.

Mobile 104

How to Choose the Best Mobile Strategy for Your Business

Convince & Convert

These days, mobile strategy is an imperative for marketing departments across every industry. While today’s CMO is looking at mobile advertising and optimizing websites for tablets, the first word on everyone’s mind is “app.” This is a ripe opportunity for mobile.

Mobile 162