Trending Sources

How to Apply SEO Best Practices to the News Release

Spin Sucks

Maureen Jann has some great tips to show you how to use SEO best practices to increase visibility. The post How to Apply SEO Best Practices to the News Release appeared first on Spin Sucks. The news release is dead! Long live the news release!

How Google+ Could Affect SEO

Idaconcpts

Google HQ is constantly looking for ways to improve the quality of searches. The introduction of Google+ is an interesting attempt in bringing user-generated content through social media closer to the Google search engine. Here is a discussion of how Google+ could affect SEO.

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Google Plus SEO: The Business Benefits

Pamorama

Google Plus offers business opportunities available nowhere else. The social network run by Google — the gateway to your business — is a game-changer. It ties together several Google products and delivers many rewards for brands. Google Plus and social signals.

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Use Google Authorship to Improve SEO and Drive Traffic

Pamorama

Don’t miss a huge branding opportunity: Link your Google+ profile to the content you create Google is looking to put user identity at the forefront of a number of its products, including search. Blogging Brand Branding Google Google Plus Search SEO google plus

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SEO Strategies: Optimisation Ideas for Your Google+ Page

Mindjumpers

Tweet Guest post written by Emma Tomlinson , who is the Head of Retail at Smart Traffic, a SEO consulting company based in Bristol delivering successful campaigns to both SMEs and major brands. And, right now, Google+ is one of the dominating social networking sites.

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SEO Tips for Infinite Scrolling

Adam Sherk

Don’t Forget SEO. This creates an obstacle for SEO. This type of progressive enhancement is good for usability as well as SEO. Related posts: Google News Optimization Tips. SEO Guidelines for Sponsored Content and Partner Links.

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Don’t Ignore SEO Strategy in Favor of Content

Spin Sucks

If your SEO strategy is stale, it’s going to limit your visibility in the search engines. That’s why it’s important to revisit your site’s on-page SEO factors to ensure every piece of content you create is search engine friendly. By Tara Geissinger.

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Dallas SEO: Google Gets It All Wrong on Google Maps

Bill Hartzer

I don’t recall anytime recently when Google showed such a horrible, misguided, completely wrong search result lately. I am stunned that Google would even possibly show a result such as this. Take a look at today’s search results for the search query: Dallas SEO.

Should You Rely On Google Alone for Online Visibility?

Spin Sucks

Could you be relying on Google too much for online visibility? The post Should You Rely On Google Alone for Online Visibility? by Paula Kiger Related Stories Beyond SEO: The Power of Brand Building Long-Tail Keywords: A Lesson from Winemakers Digital Marketing: Five Costly Mistakes.

5 Ways that Social Media Impacts SEO

Adam Sherk

While the role of social media signals in Google and Bing’s ranking algorithms is still evolving there are already a number of ways that social media is having a clear influence. Both Google and Bing use social data to annotate select listings on their search engine results pages.

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Will SEO Exist in 2015?

Techipedia: Tamar Weinberg

SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. Today, SEO is much more intertwined with other marketing activities, making it difficult to know where SEO ends and where social media, for example, begins.

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Beyond SEO: The Power of Brand Building

Spin Sucks

By Jeremy Durant With content creation there is an obsession with SEO—and rightfully so. But SEO—particularly around keywords and phrases—may not be the end all, be all. Also, if you write for brand rather than SEO, the messaging will be more coherent and compelling.

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Two Major Changes to SEO this Year

Spin Sucks

SEO has a few basic principles that will never change, but search engines routinely refine their algorithms in ways that usually make any fringe efforts worthless. This year, in particular, has been especially harsh on websites that focused a lot of their attention on SEO.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project. Google News.

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Where does Google+ fit into your B2B Marketing plans? [infographic]

Buzz Marketing for Technology

Have you made Google Plus a part of your marketing strategy yet? After all, it’s not every day that a social media website goes to great lengths to make your business more visible, but that’s exactly what you’ll get from Google’s services.

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SEO Firm Impersonates Google, Claims Local Listing to be Deleted

Bill Hartzer

In a post on the Local Search Forum, Linda Buquet explains what disturbed her about the call she received from the SEO firm: I started off saying to him: The recording said my listing is in danger of being deleted or something? ” He said “Google IS in San Diego!”

List 59

The New Face of SEO: Content Creation Comes First [Infographic]

Mindjumpers

Traditionally, we think of SEO as something very technically rooted. Today, SEO is changing more and more towards a creative and marketing mindset, where content creators think about their audience first by prioritizing engaging content before optimisation for search engines.

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How to Hire Your SEO Partner

Techipedia: Tamar Weinberg

Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. Google’s algorithm – the formula it uses to determine page ranking – has undergone significant changes recently, and I believe we’re only seeing the tip of the iceberg.

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SEO Guidelines for Sponsored Content and Partner Links

Adam Sherk

However in any implementation it is important to comply with search engine guidelines to avoid negative repercussions for SEO. This topic has been in the news recently with Google first issuing a reminder that any links within sponsored content should not pass PageRank.

Why Businesses Need Local SEO Optimization

Idaconcpts

In July 2012, Google Insights indicated that every second 3.5 people looked up SEO on Google. million Internet users are interested in SEO every month. The interest in SEO is ever-growing. The Local SEO Solution. Local SEO is a key driver of sales leads.

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Facebook vs. Google+ [infographic]

Mindjumpers

Tweet Singlegain has compiled this infographic that compares Facebook with Google+. From the very beginning of its launch, there has been much debate whether Google+ will be an actual threat to Facebook’s dominance on the social media scene. Google+ vs Facebook: A Turf War?

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Google’s Search Algorithm is Like a Soccer Team

Spin Sucks

Google’s search algorithm was created to help users effectively and efficiently find the content they are looking for. The post Google’s Search Algorithm is Like a Soccer Team appeared first on Spin Sucks.

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The Six Best Google+ Marketing Tools

Webbiquity SMM

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do.

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Revealed: The New SEO (When Google Takes Freshness Too Far)

Viper Chill

That being said, it amazes me that every SEO blog is preaching the same old things that they’ve been saying for years. One person I was disappointed to see doing this was Rand at SEO Moz. I am pretty public about no longer believing in Whitehat vs Blackhat SEO.

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7 Local SEO Mistakes You Do Not Want To Make

Idaconcpts

You’re at your wit’s end working and spending your hard earned money on your website’s local SEO rankings, yet nothing seems to be working. Local SEO, when done right, can tap into markets that are willing and interested in your business.

SEO 130

PPC vs SEO

Social Media Marketing

PPC (pay per click) and SEO (search engine optimization) are two major channels which made up the search marketing. When it comes to ranking SEO is hit and miss affair, and ranking for highly competitive keywords can be virtually impossible for new sites. SEO has no such control.

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This One Thing Has Become The New SEO Reputation Management Secret This Year

Webbiquity SMM

Google and other search engines have different criteria that they look for when they are trying to figure out the rankings for different keywords and phrases. In order to figure out what Internet sites your brand is being discussed in, you could utilize Google Alerts.

Google News Tip for Google+ Embedded Posts

Adam Sherk

A quick tip for news publishers on using Google+ embedded posts. When embedding a Google+ post in a news article, be sure to include enough original editorial text to meet the 80 word minimum for Google News indexation. Google News Wants Title Tags to Match Headlines?

Do Google +1s Really Affect SEO?

Kikolani

Google+ is still gaining some traction online, slowly building an audience and drawing more people in to give it a try for the first time. Perhaps most importantly, marketers are still getting used to how things work, in particular with reference to the Google +1 button.

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LinkedIn is the Best Social Network for Improving SEO

Pamorama

Facebook Google LinkedIn Marketing Metrics Search SEO Social Media Twitter Social media marketingWhen it comes to sharing links, Facebook and Twitter immediately come to mind as the social networks of choice. Dan Zarrella, HubSpot social media scientist, recently conducted a study of link sharing and SERP (search engine results page) correlation on the top three social media platforms – Facebook, Twitter, and LinkedIn — to determine which platform improves search [.].

How Rich Answers Provide a New Approach to SEO

Convince & Convert

On Wednesday the 21st of October, I published the results of our latest study on Google’s Rich Answers. In that study, I showed how Google’s use of these types of results in the SERPs has increased over the past year. ” Google includes a link to the site.

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Monday Roundup: SEO Tips

Waxing UnLyrical

On today’s roundup, we’re talking SEO (search engine optimization). Enduring Questions on Press Releases and SEO. Why: In this guest post for WUL, Jessica Torres shares how she made her blog Cavy Savvy a success using smart SEO. Google Penguin 2.0

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Do Social Signals Drive SEO?

Convince & Convert

A day later you notice the post has been indexed by Google, and it’s at #4 on the second page one of your main keywords. A week later, you check that keyword again in Google, and lo and behold, it’s now at #5 on page one. Links are still a major driver of SEO.

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Why people don’t get Google+

Janet Fouts

Google+ is a great social network. Google+ is worth the effort. I like to say Google+ combines the best of Twitter and Facebook on one network. But nobody uses Google+. The SEO card. It’s no surprise that Mike has over 170,000 people following him on Google+.

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Five Ways to Improve Your Local SEO

Spin Sucks

This week our guest posts focus on the latest trends in SEO. Every day, more companies learn a bit more about SEO,and every day, competition for website traffic increases. Gini Dietrich wrote about the benefits of Google + just yesterday touching on it’s search benefits.

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Feature Content that Answers Questions for Better SEO

Spin Sucks

Nearly two years ago, Google changed their algorithm (and called it Hummingbird ) to accommodate the way people search the web—by featuring content that answers questions. When you do a Google search, how often are you asking a question? By Gini Dietrich.

5 SEO Tactics That Will Always Work

Small Business Mavericks

If you’re looking for evergreen SEO tactics – those methods of optimizing your website that worked ten years ago, work now, and will continue to work long after most people have forgotten when they started, – then I have some good news for you. Here are 5 ways you can SEO your website that will always work. How you optimize your page title may change from time to time, but optimizing your page title will always be an essential SEO element.

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5 Ways Your Social Media Posts Improve Your SEO

Convince & Convert

Google has been particularly enigmatic about how, or even if, its rankings are influenced by social media. But the experience of industry professionals has been universal—highly engaged content has much greater SEO value than do less popular pages.

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SEO and the Stock Market: How to Profit from Google Penalties

Viper Chill

We all know that Google updates can be highly frustrating, especially when Google are never forthcoming about exactly what changed and what you can do about it if you feel you were unfairly penalised. What if you could predict Google hitting other companies hard?

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How to Improve Your Facebook Page SEO

SocialFish

Facebook’s new Graph Search is very different from Google search. Google has been indexing Facebook Pages for quite some time now , so Facebook Page SEO (search engine optimization) isn’t anything new. This will improve your SEO on both Facebook and Google.

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