Expert insights. Personalized for you.
Unfortunately many small business owners and marketing teams jump on social media expecting fast results. They are quickly disappointed when what they thought was a well thought out social media strategy, campaign or program fall flat on its face. MORE
How DO you get people to engage with you? Then, how do you KEEP them engaged? We'll tell you MORE
We looked at the back-to-school social media trends over the years using, Unmetric Discover , the world’s largest branded content catalog, to see what brands have done in the past for their back-to-school social media campaigns. MORE
Social media has transformed the way people interact with each other and how businesses market their offerings. So, how do you get your audience to comment on your social media posts? How do you spark your social media engagement ? MORE
Are you familiar with the concept of a social media hub? Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. MORE
But when it comes to social media, organic reach is all about the influence content has without paying to boost it. Also, most social media platforms are vigilant about clearing out fake/spammy profiles. Learn a little more about copyright info for social media here.). MORE
One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. What is Working Well for Brands on Social Right Now. MORE
With a YouTube video, Instagram post and tweet, the total engagement reached more than 216,000 people, and had nearly 2,000 engagements and more than 61,000 impressions. Her content had more than 39,000 views and more than two million engagements. MORE
A wise man once said social media is a cocktail party. A lot has changed in social media in the nine years since that book was written, but one thing certainly has not: engaging with your fans matters. What social channels do they frequent? MORE
The adage holds true in the world of social and digital media where the pace of change is constant. Despite sinking time and resources into social media, many companies are not seeing the results they want. Want to get real business benefits from social media? MORE
If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. Does engagement matter? MORE
There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Social media platforms and practices evolve constantly. MORE
Simply too many brands use social media as a free advertising platform where they can sell, sell, sell. While the drive to push sales on whatever platform available is admirable, social media (as most of us have realized by now) plays by different rules. MORE
2018 has been a whirlwind of a year for everyone, but especially in the world of social media – a world that is changing by the day. Social didn’t slow down in December – read on for a round-up of December social media updates! December Social Media Updates. MORE
I don’t know a marketer out there that would say that influence in social media is not a commodity, if you know how to leverage it. Discussions on influence in social have been around since social began. The key to being a good social media marketer is what? MORE
Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! Do you have social media problems? . MORE
Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You feel as if you constantly spin your social media wheels with little real business results. MORE
Client engagement is one of the core ways businesses grow their client base. To that end, this week’s roundup features seven posts from around the web that focus on social media engagement for business. Summer Social Media Prep for Fall Management. MORE
As a brand, reactive social engagement is one of the best ways to make an impression and develop a relationship with your audience. First things first is that you’re speaking as the brand and should make sure that your social tone and voice align. Always Engage. MORE
Brands too celebrate events like this with heartfelt and touching social media campaigns to woo their audience. Contests and Rakhi-related themes engaged the most, followed by product-related campaigns and offers. MORE
Do you ever feel like you are spinning your wheels on the social web? It's not “what can the social networks do for you today” but instead, “what can I do with the technology available to me today.” Social media is not free. MORE
Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! The post Social Media Updates appeared first on yMarketingMatters. MORE
They say April showers bring May flowers and Social’s in full bloom! So many new, fresh and exciting things are popping up on the social scene. Let’s dive into the May Social Media Trends! LinkedIn Live is the newest update to come out of the working-world social platform. MORE
To help you with your Ramadan 2019 social media campaigns, we’ve curated 13 of the most engaging pieces of related content that brands have done in the past. This post performed really well on social media, garnering over 174K Likes. MORE
However, the volume of posts around Onam saw a dip in 2018 across all the social networks. Facebook was the most preferred social network for brands. In addition to running the usual campaigns, some brands also focused their marketing efforts on social causes. MORE
If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. Does engagement matter? MORE
September saw some great social media updates for marketers. Here are the most important updates you should be aware of to improve your social media marketing for your business: Facebook. I hope this helps you improve your social media marketing. MORE
For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Social media simply makes it easier to do such. MORE
Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. MORE
Now that many businesses have made the transition to social media to interact with their audience in a more personal way, a new study has come up which proves how engagement in social media affects consumer spending. MORE
Social media success isn’t nearly as random as it can seem. Though it’s a challenge, there’s no magical force keeping you from reaching your social media goals. To establish that, begin with a social media audit. What Is a Social Media Audit? MORE
If you want to track engaged followers, identify brand ambassadors, and monitor your brand’s DMs, you need a tool that goes beyond native platform features. Find out how to build an engaged audience with the help of a social media CRM. Track engaged follower activity. MORE
In the growing world of social media, user experience and customer service are playing an ever-crucial role. It’s your job to engage with these individuals and build 1:1 relationships with them. Do’s of Engaging on Social: • Do be personable. MORE
As 2019 draws to a close, many of you may be putting the finishing touches on your social media strategy plans for the next calendar year. Read on for our key social trends for 2020 planning. Social media continues to play a vital role in brand and product discovery. MORE
” Do you have what you think is an amazing social media or digital marketing plan? This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved. ” Or “how can social media really impact our business?” MORE
As a social media only agency, our favorite time of year is when we get look forward to the next year and make informed predictions about where the space may be headed. Purely Organic Social Media Strategies Will Continue to Decline. MORE
What should be your social media marketing budget? Newbies are often surprised by how much time social media can eat. But with a social media strategy that links activities to expected outcomes, you can avoid wasteful, time-consuming and low-impact activities. MORE
You’ve come up with a great social media strategy and your team has created some fantastic content. One last question before you do: will you post and monitor your comments natively, or will you use a social media management tool? MORE
You know social media changes so fast, any advice you hear today might very well be out of date by next. But I have learned that there is one simple formula for social media success that works no matter what. Great Content + Consistency + Engagement = Success. MORE
When you talk about having a social media strategy , social media engagement is a crucial part to any online marketing strategy. Social media engagement can be difficult from a B2B marketing standpoint. MORE
I am thrilled to announce that Social Profit Factor is finally here! We have worked on Social Profit Factor for more than a year to solve for an underserved need in the world of online business and internet marketing today! Why did we create Social Profit Factor? . MORE
Sherrilynne Starkie
JANUARY 27, 2020
What should be your social media marketing budget? Newbies are often surprised by how much time social media can eat. But with a social media strategy that links activities to expected outcomes, you can avoid wasteful, time-consuming and low-impact activities.
Ignite Social Media
FEBRUARY 6, 2017
A wise man once said social media is a cocktail party. A lot has changed in social media in the nine years since that book was written, but one thing certainly has not: engaging with your fans matters. What social channels do they frequent?
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Social Media Today
MAY 10, 2019
How DO you get people to engage with you? Then, how do you KEEP them engaged? We'll tell you
Unmetric
AUGUST 22, 2019
We looked at the back-to-school social media trends over the years using, Unmetric Discover , the world’s largest branded content catalog, to see what brands have done in the past for their back-to-school social media campaigns.
Ignite Social Media
MARCH 9, 2017
In the growing world of social media, user experience and customer service are playing an ever-crucial role. It’s your job to engage with these individuals and build 1:1 relationships with them. Do’s of Engaging on Social: • Do be personable.
Waxing UnLyrical
AUGUST 5, 2013
Client engagement is one of the core ways businesses grow their client base. To that end, this week’s roundup features seven posts from around the web that focus on social media engagement for business. Summer Social Media Prep for Fall Management.
Pam Moore
AUGUST 31, 2018
” Do you have what you think is an amazing social media or digital marketing plan? This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved. ” Or “how can social media really impact our business?”
Unmetric
AUGUST 16, 2019
However, the volume of posts around Onam saw a dip in 2018 across all the social networks. Facebook was the most preferred social network for brands. In addition to running the usual campaigns, some brands also focused their marketing efforts on social causes.
Pam Moore
SEPTEMBER 6, 2017
Do you ever feel like you are spinning your wheels on the social web? It's not “what can the social networks do for you today” but instead, “what can I do with the technology available to me today.” Social media is not free.
Ignite Social Media
AUGUST 23, 2019
As a brand, reactive social engagement is one of the best ways to make an impression and develop a relationship with your audience. First things first is that you’re speaking as the brand and should make sure that your social tone and voice align. Always Engage.
Pam Moore
JUNE 2, 2017
Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! Do you have social media problems? .
Unmetric
JULY 12, 2019
Brands too celebrate events like this with heartfelt and touching social media campaigns to woo their audience. Contests and Rakhi-related themes engaged the most, followed by product-related campaigns and offers.
Pam Moore
MARCH 31, 2017
I am thrilled to announce that Social Profit Factor is finally here! We have worked on Social Profit Factor for more than a year to solve for an underserved need in the world of online business and internet marketing today! Why did we create Social Profit Factor? .
Pam Moore
AUGUST 7, 2018
Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018.
Pam Moore
APRIL 3, 2018
Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You feel as if you constantly spin your social media wheels with little real business results.
Sherrilynne Starkie
APRIL 5, 2018
The adage holds true in the world of social and digital media where the pace of change is constant. Despite sinking time and resources into social media, many companies are not seeing the results they want. Want to get real business benefits from social media?
Ignite Social Media
DECEMBER 12, 2019
As a social media only agency, our favorite time of year is when we get look forward to the next year and make informed predictions about where the space may be headed. Purely Organic Social Media Strategies Will Continue to Decline.
Ignite Social Media
NOVEMBER 4, 2019
As 2019 draws to a close, many of you may be putting the finishing touches on your social media strategy plans for the next calendar year. Read on for our key social trends for 2020 planning. Social media continues to play a vital role in brand and product discovery.
Convince & Convert
SEPTEMBER 30, 2015
Simply too many brands use social media as a free advertising platform where they can sell, sell, sell. While the drive to push sales on whatever platform available is admirable, social media (as most of us have realized by now) plays by different rules.
Ignite Social Media
MARCH 16, 2017
You’ve come up with a great social media strategy and your team has created some fantastic content. One last question before you do: will you post and monitor your comments natively, or will you use a social media management tool?
yMarketingMatters
NOVEMBER 2, 2016
Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! The post Social Media Updates appeared first on yMarketingMatters.
Ignite Social Media
NOVEMBER 15, 2019
But when it comes to social media, organic reach is all about the influence content has without paying to boost it. Also, most social media platforms are vigilant about clearing out fake/spammy profiles. Learn a little more about copyright info for social media here.).
Pam Moore
NOVEMBER 21, 2018
If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. Does engagement matter?
Pam Moore
NOVEMBER 21, 2018
If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. Does engagement matter?
Ignite Social Media
DECEMBER 27, 2018
2018 has been a whirlwind of a year for everyone, but especially in the world of social media – a world that is changing by the day. Social didn’t slow down in December – read on for a round-up of December social media updates! December Social Media Updates.
Pam Moore
APRIL 30, 2019
For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Social media simply makes it easier to do such.
Waxing UnLyrical
JULY 18, 2019
With a YouTube video, Instagram post and tweet, the total engagement reached more than 216,000 people, and had nearly 2,000 engagements and more than 61,000 impressions. Her content had more than 39,000 views and more than two million engagements.
yMarketingMatters
OCTOBER 9, 2015
September saw some great social media updates for marketers. Here are the most important updates you should be aware of to improve your social media marketing for your business: Facebook. I hope this helps you improve your social media marketing.
Webbiquity SMM
NOVEMBER 16, 2018
Social media has transformed the way people interact with each other and how businesses market their offerings. So, how do you get your audience to comment on your social media posts? How do you spark your social media engagement ?
Devumi
FEBRUARY 22, 2017
Now that many businesses have made the transition to social media to interact with their audience in a more personal way, a new study has come up which proves how engagement in social media affects consumer spending.
Unmetric
MAY 10, 2019
To help you with your Ramadan 2019 social media campaigns, we’ve curated 13 of the most engaging pieces of related content that brands have done in the past. This post performed really well on social media, garnering over 174K Likes.
Direct Marketing Observations
JANUARY 12, 2018
I don’t know a marketer out there that would say that influence in social media is not a commodity, if you know how to leverage it. Discussions on influence in social have been around since social began. The key to being a good social media marketer is what?
Webbiquity SMM
JANUARY 28, 2020
Are you familiar with the concept of a social media hub? Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events.
The Social Media Incubator
AUGUST 22, 2013
When you talk about having a social media strategy , social media engagement is a crucial part to any online marketing strategy. Social media engagement can be difficult from a B2B marketing standpoint.
Ignite Social Media
MARCH 23, 2020
One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. What is Working Well for Brands on Social Right Now.
Webbiquity SMM
JANUARY 31, 2019
Social media success isn’t nearly as random as it can seem. Though it’s a challenge, there’s no magical force keeping you from reaching your social media goals. To establish that, begin with a social media audit. What Is a Social Media Audit?
Ignite Social Media
MAY 31, 2019
They say April showers bring May flowers and Social’s in full bloom! So many new, fresh and exciting things are popping up on the social scene. Let’s dive into the May Social Media Trends! LinkedIn Live is the newest update to come out of the working-world social platform.
yMarketingMatters
OCTOBER 23, 2018
You know social media changes so fast, any advice you hear today might very well be out of date by next. But I have learned that there is one simple formula for social media success that works no matter what. Great Content + Consistency + Engagement = Success.
Pam Moore
JUNE 10, 2017
Unfortunately many small business owners and marketing teams jump on social media expecting fast results. They are quickly disappointed when what they thought was a well thought out social media strategy, campaign or program fall flat on its face.
Webbiquity SMM
JANUARY 24, 2019
There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Social media platforms and practices evolve constantly.
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