Brand Humanization: Transparency vs Authenticity

Pam Moore

” To understand this, let's first dig into the definition of authenticity and transparency. Authenticity. authentic — adj. not false or copied; genuine; real: an authentic antique. Authenticity does not require same level of transparency with every relationship.

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How to Create Authentic Instagram Content

Ignite Social Media

People go to Instagram to be inspired by others, including brands, that they care about. As marketers, it’s easy to get caught up in the cycle of pushing your brand’s message with the same content that you’re using for other marketing channels, but that doesn’t always work on Instagram.

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Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

Pam Moore

” To understand this, let's first dig into the definition of authenticity and transparency. Authenticity. authentic — adj. not false or copied; genuine; real: an authentic antique. Authenticity does not require same level of transparency with every relationship.

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Personal Branding 101: Power Up Your Business with the Authentic YOU FACTOR

Pam Moore

It's how you respond to their Facebook Messenger private messages on your Facebook business page, Instagram or blog comments, tweets, posts on your Facebook page… or ignore them. Do you need a personal brand as a working professional or business owner?

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Snapchat – Proof That Simplicity & Authenticity Wins

Mindjumpers

Because of its “in the moment” nature, Snapchat began as a more personal and authentic alternative to Instagram and all its filters. And somehow, the further development of Lenses has been successfully implemented and hasn’t damaged the spontaneous “here and now”, authentic feel – it has combined filters with real-time. Creating cool snaps on a regular basis requires a lot of resources for brands and the high expectation for authenticity can be hard to meet.

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How to Use Instagram for Business

Ignite Social Media

Let’s focus on using Instagram for business. Your business may currently be on Instagram, but we have a few tips for how to maximize your efforts. Utilize Instagram Stories. Instagram Marketing Instagram Instagram for Business instagram marketing

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How to Get Verified on Instagram

Ignite Social Media

Getting verified on Instagram and across social media is one of the ultimate signs that your channel has ‘made it’. Requirements for Instagram Verification. Instagram said they are opening the ability for global public figures, celebrities, brands and entities to apply for verification.

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13 Experts Share Their Instagram Predictions for 2019

Later

Wondering what Instagram is going to look like next? Get a glimpse of what’s to come with these 2019 Instagram predictions from influencers, experts, and the strategists behind some of your favorite Insta-brands. A screenshot from Facebook’s Instagram Account analytics beta.

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How to Get Verified on Instagram

Later

If you’ve ever wondered how to get verified on Instagram, you’ve come to the right place! There’s always been a great deal of mystery surrounding Instagram’s verification process… Does the number of followers you have matter?

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Social Media Authenticity Lessons From Nicki Minaj

Convince & Convert

HSN : Facebook , Twitter , Instagram , Pinterest , YouTube , Like2Buy. That will keep you grounded in authenticity and help you evolve without losing what makes you unique. It’s All About Her. With 1,600 brands, 1.2 million registered players, 1.1

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8 Instagram Analytics Tools to Help You Grow in 2019

Later

Looking for an Instagram analytics tool to help you grow your account in 2019? One of our biggest Instagram predictions for 2019 is that businesses will be investing a lot more time and energy into tracking their Instagram analytics and optimizing posts based on their learnings from the data.

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Breaking Down Instagram Stories Creative Tools

Ignite Social Media

Over the last few months, Instagram rolled out a slew of new features and updates for Stories, its rapidly growing, ephemeral content sharing section of the app. And if you’ve already got the latest updates down pat, skip ahead for tips on how to create great Instagram Stories ).

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Brands Rocking Instagram

Mindjumpers

Instagram has gained a large popularity during the past years – more than 100 million people have signed up and the platform has even outscored Twitter in number of active, daily users. With more than 850,000 followers, Redbull has been quite successful on Instagram.

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Get to swipin’! How Brands Can Story Tell Through Instagram Photo Albums

Ignite Social Media

WHAT ARE INSTAGRAM PHOTO ALBUMS? Instagram is giving us yet another way to story tell, sharing a more complete picture of our experiences. A few months ago, IG launched Instagram Stories, a platform for more authentic sharing in real-time.

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10 Ways Brands are Using Instagram Highlights

Later

Instagram highlights are less than a year old, but they’ve already made a huge impact for businesses! In the following post, we look at how 10 brands are using Instagram highlights for business: #1: Showcase Your Products in Instagram Highlights Like @article.

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How to Engage With Your Social Media Followers Quickly and Authentically

Buffer Social

So how can you minimize the time it takes to engage with your followers and still be authentic at the same time? In this post, we’ll share the tactics and tools we use to engage with our amazing social media followers quickly and authentically. .

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How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Pixlee

The holidays are the most important time of year for your eCommerce business—and authenticity is on the top of every consumer’s mind right now. If you want to make an impact this holiday season—and earn the sales to match—develop your authentic eCommerce brand now.

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10 Ways Small Business Can Use Facebook Live Video Streaming

Pam Moore

Instagram Stories vs Snapchat What You Need to Know. Related Stories Instagram Stories vs SnapChat in a Nutshell – What You Need to Know 10 Time Hacks to Design Your Dream Life and Business Time to Rethink Your Blog Strategy?

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How To Manage Your Instagram Followers

agora pulse

Instagram is a great tool for building connections with your audience but unless you have a plan to manage your Instagram followers you could be letting those relationships disappear. Like Twitter, Instagram lets us reach out and interact with anyone who has an open account.

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7 Instagram Influencer Marketing Tips for the Holiday Season

Later

The holidays are just around the corner, which means it’s high time to start planning your Instagram influencer marketing campaign! . There’s no question that social media influencers have become an indispensable tool for brands, especially on Instagram. View this post on Instagram.

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Instagram Tips for Creatives: Optimizing Your Instagram Portfolio

Later

Looking for Instagram tips and tricks for creatives? . If you’re a photographer, blogger, designer or creative business looking to get noticed by more clients, Instagram is a great place to showcase your portfolio and build your business online! Instagram Tip #4.

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Can Facebook Save Instagram?

Forbes Social Media

Facebook’s efforts to discourage certain practices on Instagram may seem like a good idea, but it won’t be easy and nor will it address all aspects of the problem, and quite possibly will be too late. The sad truth is that Instagram long ago ceased to be “authentic”. NASDAQ:FB

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How Can I Get More Instagram Video Views?

agora pulse

Most brands have always wanted more views on their Instagram videos, but ever since the number of views are now publicly displayed underneath each video, the pressure is officially on. The challenge brands are now focusing on is how to get more Instagram video views.

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How Beauty Brands Are Going Beyond the Instagram Feed

Likeable

Instagram is increasingly becoming the place to be for brands. But as Instagram Stories grows, and with the launch of the platform’s IGTV video hub, many beauty brands are widening their efforts on Instagram and focusing less on the feed.

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A Gen Z's Perspective on What Makes for an Authentic Brand

Pixlee

My name is Devon Smith; I’m a 14-year-old freshman in high school and am an active Instagram-er and snapchat-er. One of the things that I've noticed is that there are some brands on Instagram that appear authentic and engaging, and some that don’t.

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Instagram Follows in Facebook’s Footsteps | Social You Should Know

Ignite Social Media

This week we see Pinterest testing new features to help recommend even more relevant products to pinners, and new Instagram research shows over 2,500 branded profiles are dropping in follower and engagement rates, all in this week’s Social You Should Know.

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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Of course we also help you master every top social network such as Facebook, LinkedIn, Twitter, Instagram and more! Better connect with your audience in a human, authentic way. Do you have social media, digital marketing and branding problems? Good news is we have real answers!

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Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more! Creating content that inspires, connects and converts is not an easy task.

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Social Media 2018 Keynote Presentation: Power of Intent and Perspective in a Digital World of Change

Pam Moore

How do you win authentically in a way that you earn trust, draw people closer to you organically and not push them away with spammy tactics? Why authenticity and the intent behind every decision, post and piece of content matters in 2018, more than ever.

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Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

Courses with engaging and detailed video, video tutorials, worksheets, cheatsheets and more cover everything from social media strategy, audience marketing, personal branding, business branding, content marketing to Facebook, Twitter and Instagram, plus LOADS more.

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The #1 Reason Why Your Social Media Has Zero Return on Investment in 2018

Pam Moore

Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter. Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such?

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Don’t Listen to the Facebook Fear Mongers – What You Need to Know on Newsfeed Changes 2018 Webinar

Pam Moore

Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter. Do not get freaked out over the fear mongering “Facebook for business is doomed” posts!

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How Fake Accounts on Instagram Will Change The Influencer Marketing Game

Ignite Social Media

While influencers are utilized across multiple channels, Instagram remains a great way to get high quality content and with the right influencer, excellent reach. With the recent changes made by Instagram, it’s going to shake up the influencer game a little.

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What You Need to Know About Influencer Marketing in 2018: FREE Webinar Nov 30th

Pam Moore

Do you want to tap into the power of influencer marketing but don't know where to start? Or maybe you have tried utilizing influencer marketing only to experience frustration in finding the right influencers, knowing how to engage them and lack of overall business results for your efforts?

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How to Master the Art and Science of Content Marketing Creation and Curation

Pam Moore

The challenge can be overwhelming for marketers to consistently create content that is fresh, relevant and provides real value to their audience, customers, and prospective customers. Because of this pressure, unfortunately many marketers fall to lazy marketing tactics.

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6 Ways to Use Hashtags in Instagram Stories

Convince & Convert

Add hashtags to your Instagram Stories. You invested serious resources into creating and capturing the perfect Instagram Story. Instagram’s Story feature is completely supportive of hashtags—unlike, say, our good friend and pal Snapchat. How Hashtags Function on Instagram.

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4 Tips for Driving Sales with Instagram Ads

Socialmedia.biz

In the six years since its launch, Instagram has become a dominant photo sharing platform. Engagement on Instagram is astounding, making it a visual marketer’s dream. Instagram users like shared photos 4.2 Yotpo-generated Instagram ads are powered by real UGC.

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Content Marketing in a Nutshell – How to Use for Real Business Results

Pam Moore

Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on. Content. It's everywhere.

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5 Easy Ways to Get Better Instagram Engagement

agora pulse

” Social analytics and reporting firm Locowise recently revealed that Instagram engagement continues to trend downward. . Scotiabank used Instagram to raise awareness about a credit card program. Make sure you monitor your Instagram engagement statistics.

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[Product Update] Changes in the Instagram API: how does it affect to Audiense users?

Audiense

As you might already heard in the news, Facebook, Instagram’s parent company, has decided to shut several Instagram APIs overnight. Starting today, our customers won’t be able to synchronize new Instagram accounts.

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How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The move to algorithmic feeds will allow Instagram to serve users more personalized content suited to their interests.

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Will Your Number of Instagram Followers Matter in 2019?

Pixlee

Instagram is on pace for another record year of growth in 2019. With increasing saturation, many brands and influencers alike wonder if gaining Instagram followers actually matters. In the push to build an Instagram audience, many brands and influencers cut corners by purchasing fake followers that artificially inflate page numbers. Instagram is unique. Individuals interact with this content because it’s authentic, visually engaging, and relatable.

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Elevate Connection With Enhanced Paid Tools for Facebook and Instagram

Sprout Social

Despite the growing importance of social advertising—particularly on Facebook and Instagram—marketers are still faced with a familiar nemesis. You can also view your brand’s conversation history with a specific customer inside the Instagram and Facebook Contact Views.

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