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How to schedule Instagram Stories [2024 Guide]

Sprout Social

Want to keep your brand top-of-mind for your audience using Instagram Stories ? However, scheduling Instagram Stories can help avoid these scenarios. We’ve created this in-depth guide to show you how to schedule Instagram Stories. Why should you schedule Instagram Stories? Manual publishing also has its challenges.

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Video Content Creation Do’s and Don’ts for Higher Education

Social Media Strategies Summit

Laura at USCs Keck School of Medicine suggests beginning with the fundamentals: Are you shooting for a horizontal platform like YouTube or a vertical one like Instagram Reels, TikTok, and YouTube Shorts ? David at Bates College agrees that if authenticity is your goal, students need to be at the forefront of your content creation process.

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Instagram Features & Updates You Should Know in 2025

Ignite Social Media

Keeping up with Instagrams constant evolution can feel like a full-time job. As social media managers rolling into a new year, here are 10 important Instagram updates that you need to be aware of: Test the Waters with Trial Reels Ever wished you could preview how your content might perform before going all in? Contact us today!

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Instagram engagement rate: How to calculate yours in 2024

Sprout Social

When people see an Instagram post they like, they often engage with it by Liking and commenting on it. These engagement actions can tell you whether your Instagram strategy is paying off. So you need to closely monitor your Instagram engagement rate to understand your performance. But what is a good engagement rate on Instagram?

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Experiment: Does early engagement boost reach on Instagram?

Hootsuite

Did you know that the average Instagram post only reaches about 32% of an account’s followers? Heres what we found and how you can use these insights to supercharge your own Instagram marketing strategy. Quick likes and comments tell Instagrams algorithm your content is worth showing to more people. We decided to test it.

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How to Get Verified on Instagram: 2 Ways To Get Your Blue Check in 2025

Buffer Social

As much as it can seem like a status symbol to be verified, there are also really practical reasons to have a verified Instagram account. Verification helps with engagement, can help Instagram users find real sources of news, and can stop impersonation, among other things.

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Top 8 Social Media Marketing Trends to Watch for in 2025

Social Media Strategies Summit

Fortunately, weve made your lives a little easier by rounding up eight key social media marketing trends to look out for in 2025 and beyond, from the increasing adoption of AI to the growth of authenticity in brand storytelling. But in 2025, authenticity is no longer a nice-to-have its essential.

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