Trending Sources

4 Reasons to Use Social Enterprise Networks for Business


Most people wrongly assume social enterprise networks are simply Facebook for business. This month, I surveyed end users to find out how they draw value from going social. Social enterprise platforms move conversations from someone’s inbox to the public, so management has continuous insight into the team’s progress. Future of Social Media? Centerstance Inc.

There's Plenty of Room to Grow for Enterprise Social

Stay N' Alive

On Thursday Altimeter Group released a report, titled "A Strategy for Managing Social Media Proliferation", on the state of social media strategy in global corporations with over 1,000 employees. The report is quite telling, suggesting that most organizations in this category simply aren't properly aligning business values with social media strategy and lack the proper tools to manage their. altimeter Technology tools social enterprise social smms social media management system

530 – Become a Force for Good

Engaging Brand

You can find out more at Grassroots Social Innovations. What is a social entrepreneur? What is the difference between a social movement and a social change from within? How does a social change culture develop within a company? Are we expecting too much from companies – to implement social change? How to identify social movements and social change?

Social Media is Complicated [Infographic]

Puzzle Marketer

As introduced to us by Business Insider , Buddy Media’s Social Enterprise Software is a suite of products is “designed to help brands build and maintain relationships with consumers to accelerate their business.” Start sharing content and use social media as another channel to amplify it. Remember, social media is a conversation used to build relationships.

Social Business: Four Real-Life Truths about Collaboration


Since nearly five months we started working with BT Global Services on an integrated global social business, training and content marketing program. Many departments, countries, languages and actions: you can imagine it learns one a few lessons on social business and collaboration. Social business is all about people, integration (the silos, remember?) Some facts and data.

Social Business Failure Is a Choice: Speaking a Common Language


Gartner predicts 80% of social business efforts will not achieve intended benefits through 2015. In practice, social business is a huge Babylonian confusion. The lack of speaking a common language within the enterprise, let alone within the global context, is always a reason for failure. Here are three simple questions to start with: - What is social business anyway?

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

As noted in 33 (of the) Best Social Media Guides, Tips and Resources of 2012 So Far , posted here a few months ago, social media marketing adoption is now so widespread there’s little further question of “if” or “when” in the minds of most marketers–but many “how” and “what” questions still remain. Research] by Heidi Cohen.

5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)


———— “I don’t have time for social media.”. “I I don’t have the money to hire anyone to do our social media marketing.”. Social media? Getting your organization out there on social media can be daunting… but it doesn’t have to be. Quality over quantity – Pick one or two social media platforms you want to be active on.

How Team Sprout Uses Message Tagging for Product Development

Sprout Social

Social is where these ideals intersect. In fact, according to a Nielsen report , more than one-third of customers prefer to contact businesses for customer support questions through social media. We don’t take customer feedback on social lightly—and you shouldn’t either. The product team continuously calls on us and Sprout’s Tag Report, to gather data, distill requests and identify patterns easily observed from our social community. This post How Team Sprout Uses Message Tagging for Product Development originally appeared on Sprout Social.

Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Rewarding badges and points systems on your intranet – social scorecards – could be the turning point for turning your enterprise 2.0 Foursquare becomes Social Work and all the better for it. Now we can see leaderboards and games played out in social spaces, it’s easier to buy into as a concept. Economies of Social Scorecards. Enterprise 2.0:

Bubble or No Bubble, We’ll Still Be Social

Waxing UnLyrical

Far too much has been said on the valuations of the social web startups. Incessant “social media for business&# workshops mushrooming all across India are minting unthinkable cash from what can best be justified as rudimentary skills in social media. Redundant strategies are disbursed in sessions with over 500 attendees, about an area as dynamic as social media!

Real Brands Need Real-Time Leaders

Blue Focus Marketing

The Importance of Embracing Social Media in the C-Suite. The impact of social media in the digital bazaar is undeniable. In today’s social world, CEOs, CMOs, CIOs and senior management must become aware of the many reasons for joining social networks. Vala Afshar (@ValaAfshar), CCO – Enterasys, is a champion of social enterprise. Be inspired by them.

Real Brands Need Real-Time Leaders

Blue Focus Marketing

The Importance of Embracing Social Media in the C-Suite. The impact of social media in the digital bazaar is undeniable. In today’s social world, CEOs, CMOs, CIOs and senior management must become aware of the many reasons for joining social networks. Vala Afshar (@ValaAfshar), CCO – Enterasys, is a champion of social enterprise. Be inspired by them.

This Week in Social Media – 5/29/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine.

14 Experts Predict 2013 Social Media Trends for Small Business

Blue Focus Marketing

When I started this post, I wanted to share 13 Social Media Predictions for Small Business in 2013. In 2013, for businesses small & large, I predict that the quality of online relationships and content will rise to the occasion in the vast sea of social media. Also, crowdsourcing will become a more active player in the mainstream social enterprise.”. Meghan M.

Does the Great Gatsby Live on Empire Avenue?

Spin Sucks

Many have made new social networking contacts. Others see it as the ultimate in social networking gamification. However, beyond personal objections about the quantification of social worth , there seems to be little value for Empire Avenue. Influence Social Media empire avenue geoff livingston influence welcome to the fifth estateIt was the Roaring Twenties.

Klout 26

Nonprofit Webinar Series – Social Fundraising

Janet Fouts

Whether you work with a grass roots organization or a humongous nonproft you know that social media can be an effective way to make your message more visible out there in the world. Keeping an online community lively and exciting is a combination of psychology, sociology, social engineering, user interface design, and black magic. So what to do? Free webinars you say? Register Here.

Thank you Google, for the Antithesis of a More Social Network

Waxing UnLyrical

The need for a social network that automatically aggregates all my “friends&# and then cuts off the irrelevant noise. Or are we in an infinite loop of growing out of social networks every five years? The thoroughness of it all did not imply the need to mindlessly obsess over “integrating&# all other social channels with Google+. Amrit Pal Guest Posts Social Media

The Murky Nature of Internet Vigilantes

Geoff Livingston

Social media empowers anyone to speak out for justice, and successful acts are met with attention and notoriety. Activism and social enterprises like the Body Shop feel better to me than vigilantism. Image by Frank Tellez. Freedom allows many things, good and bad. The rationalization of justified Internet vigilantes arguably falls in both camps, depending on your perspective.

A Better Social Web Exists

Geoff Livingston

A better social web exists. Today, this social web isn’t popular, instead it has fascinating small pools and eddies of action and meaningful dialogue. But this can be The Social Web, a place better than a popularity driven attention sphere focused on the best looking unicorn (Bieber or Kardashian, take your pick). But inside this heart a better social web exists.

Cause Competitiveness: Keep Your Eye On The Prize

Geoff Livingston

They are a business to be sure, but unlike a for-profit, which seeks to dominate markets and yield profits, a cause or social enterprise seeks to provide a solution. The ability to see the problem and a unique answer to it (or a part of it) is at the heart of social entrepreneurship. They shouldn’t want to be the organization who uses social media the most cleverly.

Interview with Geoff Livingston Author of Marketing In The Round

Diva Marketing Blog

Geoff Livingston: When Gini Dietrich and I focused on multichannel integration, our logic centered on delivering ROI and outcomes for social media. So much of today’s conversation is about how marketers can get results from social. both traditional and social media. Google clearly listens to feedback, and it seems to me they are becoming a social enterprise. .

Mix of Social Media Trends 2011

Digital Influence Mapping Project Home About John Speaking & Events Papers Contact Archives Links Useful Tools December 28, 2010 My Mix of Social Media Trends 2011 It's trendy to write a "trends" post at the end of the year. 2011 will be a big year for brands who have gotten serious in social media.   Is Social Media Killing the Brand Web Site? " 3.

Love Drop: Making Money By Giving It Away

Spin Sucks

It is a for-profit social enterprise. Innovation Leadership Social Media entrepreneur charitable giving for-profit Love Drop microgiving Nate St PierreNate St. Pierre is the founder of ItStartsWith.Us , a global group of people committed to changing the world in just 15 minutes a week. I probably read only about 10 blogs regularly (oh, the horror!), It’s my kinda place.

96 Free Professional Blog Topics

Geoff Livingston

Whether the owner of an accounting firm or a social media wonk, these general questions are meant to provoke answers about your views in a way that would interest your community. Does the continuing social media buzz represent a bubble? How do you build content creation (email, newsletter and/or social media) capacity inside? Image by HansKristian. Here we go! Marketing. Media.

3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

We look at the numbers of social shares, links, mentions and page views. Social media penetration (total share numbers on-site and across syndication channels). For Salesforce, we helped get the Social Success content microsite up and running in a few months, from a standing start. But how do you turn these ebooks, whitepapers, videos, webinars, Slideshares, etc.,

PB165: Interview with Daniel Flynn – Thankyou Cofounder


In today’s episode, we hear from Daniel Flynn, co-founder and Managing Director of Thankyou a social enterprise that sells consumer products like water, nappies, hand sanitiser and much more here in Australia and soon to be New Zealand. In today’s episode, we do hear from Daniel Flynn, the Co-founder and Managing Director of Thankyou, a social enterprise that sells consumer products.

Climate Change, Poverty and The Great Horse Poo Debate of 1898

Laurel Papworth

My social enterprise, Selco India has provided 112,000 solar home systems to low income households and institutions. Or will new technologies, social entrepreneurship, microfinancing (peer to peer loans) from unexpected quarters save our skins? blogs social media cars climate change horse poo manureHorse manure was a global problem until cars came along. Solar power?

Social Media Lessons For Brands & Their Agencies From Football

Diva Marketing Blog

Social media use is a contact sport, not a spectator sport. When it comes to an agency or consultant social media service (versus social media services ) there is a new model emerging. Instead of the client sitting in the stands encouragng the agency to make that social media touchdown, the agency becomes the cheer leader and the coach. Role & Responsibilities of the New Social Media Agency/Consultant. High Level Perspective - The role of the social media agency/consultant becomes much more complex as a social media sherpa. Client cheers!

Grow Your Wiki

Buzz Marketing for Technology

enterprise 2.0. Enterprise 2.0 Enterprise Wiki. social. social media. International Forum on Enterprise 2.0: International Forum on Enterprise 2.0 is underway here in Italy, and I presented “Cultivating wikis to change the enterprise and improve the bottom line&# this morning. Social Enterprise: Interview with 7thFloor Magazine.

Wiki 11

I Didn’t Fail the Test, I Just Found 100 Ways to Do It Wrong

Social Media Strategery

I like hearing how one social strategy fails miserably in one organization yet thrives in another. I’ve written before about the need to start talking about failures at conferences so that others may learn, so that’s why I was excited to attend Kevin Jones ‘ presentation, “Enterprise 2.0 Failures – And What We Learn From Them,&# yesterday at the Enterprise 2.0 Kevin is a Social Media & Network Strategist/Manager at NASA’s Marshall Space Flight Center, and he gave us several “ways to fail&# at Enterprise 2.0

Marketers, Here are the Keys to Your IT Department – Good Luck

Convince & Convert

As Jay lays out 4 Nearly Guaranteed 2012 Social Media Predictions , what do you notice? Have a quick look at his 4 predictions: Multi-Media Soars – Jay is speaking about video and photo apps that enhance social media, draw more users off of the likes of Facebook and into new channels driven by mobile app technologies. Why Marketers are Now Technology Geeks? What does this mean?

Social Pros 17 – Maria Ogneva, Yammer

Convince & Convert

This is Episode 17 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Maria, and our Social Media Stat of the Week ( this week : are Facebook and Twitter like the Tortoise and the Hare?). Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Welcome to Social Pros number 17.

The New World of Member Engagement – Webinar Series


Generation Y prefers to communicate through mobile or social media and you want to capture them for the future of your association. Shana is a founding Partner of Beekeeper Group , a DC-based public affairs firm, where she helps a wide array of association clients with their communications and advocacy strategies, focusing on social media and online community building. Peggy M. world.

Social Media Marketing Plan _1

Diva Marketing Blog

From social media networks to blogs, widgets, tweets and hot mobile apps marketers are faced with more choices than we ever could have imagined. One of the benefits that social media brings to the enterprise is a critical need to ensure cross functional communication systems are in place. As we're seeing social media does not live only in PR or Marketing or Customer Service.

Tuesday Tune-Up: Interesting Reads

Geoff Livingston

Some interesting reads this morning around the social web, which you may enjoy: The New America Foundation breaks down three types of collaborative design for community technology, human centered, appropriate and participatory. The second is MissionMarkets , which is working towards a regulated exchange for equity investments in social enterprises. Engineering, right?

Beware! The Social Media Dog Strategy Mentality

Diva Marketing Blog

With over 13,500 views on YouTube , my dog Max thinks he's a social media rock star pup. For him quasi social media star status is good enough bragging rights at the doggy park. What is disheartening is many organizations/brands have similar, let's call it a " Social Media Dog Mentality " where cute and counting are the extent of their planning process. Max is a dog.


Clearstep Business Community : Clearspace: Clearstep

Buzz Marketing for Technology

Internal Collaboration Discover best practices in leveraging enterprise social software. As Director of Social Enterprise Evangelism, Gia is on the front lines of social networking and collaboration. Gia holds a degree in Organizational Communication and has over 10 years experience in developing, educating, consulting and selling social and collaborative solutions with IBM, and now with Jive Software. Re: Building the Business Case for Enterprise 2.0. Re: Building the Business Case for Enterprise 2.0. Welcome, Guest. L ogin. R egister.

Age of Conversation 3: Time To Get Busy!

Diva Marketing Blog

Social media is all about the stories. This tale could never have happened without the technology of the Internet, the culture of social media and the generosity of over 100 people from all over the globe. . It is also a case study that reinforces that social media does create real and sustaining relationships. In 2007, they asked people active in social media to write 1 page.

Social Media Cupcake Thoughts

Diva Marketing Blog

As with social media. The Social Enterprise - Social media's impact is not confined to the department that initiated the tactic or program. Authentic Brand Stewardshi p - Social media brings interesting challenges to marketers who are responsible for keeping the brand safe. Questions: How do you define brand stewardship in the age of social media?