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Social Sharing: The New Coffee Table Magazine Spread

Adam Sherk

This is a guest post from Mik Stroyberg of Issuu , a digital publishing platform for magazines, newspapers and catalogs. I love reading magazines, and I love my iPad because it lets me carry 8 million titles around in one lightweight device. Content, in all its forms, is more than information: It’s part of our identity.

iPad 167
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StumbleUpon Traffic to Magazine and Content Sites Down 27%

Adam Sherk

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. Related posts: Pinterest Traffic to Magazine Sites Up 141% But Figures Still Modest. What Types of Sites Get the Most Links?

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3 Tips to Use QR Codes For Information, Not Destination

Convince & Convert

Have the phone nearby and usable when you encounter a QR code (easy in a magazine ad, perhaps less so for QR codes now appearing on highway billboards). I vividly remember debating whether we should use www.internetdirect.com or [link] on a series of ads my first online company ran in PC Magazine, Net Guide, and Internet World in 1994.

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Eight steps to thriving on information overload

Buzz Marketing for Technology

« Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. d post an article I originally published 10 years ago in the October 1997 issue of Company Director magazine.

Web 2.0 244
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Top Five: New social media ‘stories’ features

Sherrilynne Starkie

Must-know social media news for communicators and marketers for this week include new Stories innovations from Facebook and YouTube, insight on finance journalists, a new editor for a LGBTQ+ magazine and search innovations from Google. Interesting stats to inform communications tactics in the finance industry. percent), fintech (41.6

Features 150
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The wine blogger kerfuffle

Sherrilynne Starkie

The issue of blogging ethics came to the fore recently when prominent Canadian wine blogger, Natalie MacLean was accused of copyright infringement by the US wine magazine, Palate Press. We trust that the information is accurate and the report is fair and balanced and done without conflict of interest. Trusting bloggers as journalists.

Blogger 265
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 this would have included customer magazines, flyers or newsletters. Google is prescriptive about how to present information. Shared Media includes social media but it’s more. It includes partnerships, alliances, syndicates and more. Owned Media is self-published content.

Marketing 367