Ari Herzog

Why You Should Clean Your Social Connections

Ari Herzog

I never followed them before — because they were drowned out by social marketers who tweet constantly. The purpose of LinkedIn , according to the company, is “to connect the world’s professionals to allow them to be more productive and successful.

Stop Dividing Marketing and Media

Ari Herzog

Why are we creating schisms in marketing and media? Digital marketing. New marketing. Online marketing. Social marketing. Social media marketing. If you call yourself a digital marketing consultant then I suggest you are a marketing consultant.

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Help Me Find My Next Job?

Ari Herzog

My recent background includes teaching communications to college students, educating sales training skills to employees, designing integrated marketing campaigns for clients, developing strategic messaging for constituents, and implementing digital media strategies for employers. I offer over a decade of experience in marketing communications, content creation, social media strategy, and public relations; with a knack for explaining complex concepts clearly and concisely.

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How to Submit a Guest Blog Post

Ari Herzog

Step 2: Comprehend the difference between guest blogging and article marketing. While these guidelines are specific to my blog, they should probably be followed for other blogs too. When in doubt, contact the individual blogger. Step 1: Review prior guest posts. Step 3: Scroll through the archive and see what I write about. Step 4: Contact me with your idea. Be specific. Thanks for reading. Please sign up to receive blog posts by email. Related Stories Help Me Find My Next Job?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls

How to Submit a Guest Blog Post

Ari Herzog

Step 2: Comprehend the difference between guest blogging and article marketing. While these guidelines are specific to my blog, they should probably be followed for other blogs too. When in doubt, contact the individual blogger. Step 1: Review prior guest posts. Step 3: Scroll through the archive and see what I write about. Step 4: Contact me with your idea. Be specific. Thanks for reading. Please sign up to receive blog posts by email. Blog News

Here’s the Thing About Superheroes

Ari Herzog

It’s s a meat market. With the exception of The Incredibles aka Mr. Incredible and Elastigirl aka Bob and Helen Parr, it’s unheard of for superheroes to marry each other. The hero would be distracted and lose focus from preserving justice. Think about it.

Why I Blog – and Happy 10th Birthday

Ari Herzog

You can visit the archive and read my initial blog posts about apartment life, later posts about digital marketing, and ultimately about minimalism and productivity. May 2017 marks the 10th birthday of my blog! It’s seen four URLs and numerous layouts.

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Why I Blog – and Happy 10th Birthday

Ari Herzog

You can visit the archive and read my initial blog posts about apartment life, later posts about digital marketing, and ultimately about minimalism and productivity. May 2017 marks the 10th birthday of my blog! It’s seen four URLs and numerous layouts.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

Strategies and Tips on Social Media Marketing

Ari Herzog

June 2010 seems like an eternity ago when I took initiative and created a LinkedIn Group to share strategies and tips in social media marketing. Over time, people none of us knew searched LinkedIn for keywords about social media marketing and also joined the group.

Saying Goodbye to Digital Marketing: Meet the New Me

Ari Herzog

I spent four wonderful years self-employed as a digital marketing trainer, consultant, and community manager. I led national conference panels on social media marketing. I taught MBA students and small business owners everything from Facebook marketing to email marketing.

Why You Should Clean Your Social Connections

Ari Herzog

I never followed them before — because they were drowned out by social marketers who tweet constantly. The purpose of LinkedIn , according to the company, is “to connect the world’s professionals to allow them to be more productive and successful.

Meet Social Restaurant Co Co. Sala

Ari Herzog

Whenever I am asked to speak about digital marketing, I mention a chocolate lounge in Washington, D.C. Marketing branding Twitter called Co Co. Sala.

Twitter: Why I Follow 500% More Than 1 Month Ago

Ari Herzog

These include folks who self-identify as civic hackers, urban studies professors, anthropologists, journalists, social marketing managers, etc. This Twitter screenshot shows my follower to following ratio during the initial weeks of 2016.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them

Win a Copy of The Facebook Marketing Book

Ari Herzog

Want to win a free copy of The Facebook Marketing Book , a 262-page softcover guide that provides easy-to-follow advice and illustrations on profiles, groups, pages, applications, advertisements, events, and other Facebook etiquette you need to succeed? Marketing books Facebook

What Comes Easy and Natural to You That Others Struggle With?

Ari Herzog

After five years self-employed in digital marketing and concurrently serving as an elected councilman, I want to combine my digital and policy lives and help an organization with public affairs.

Why Your Website Might Lose its Google Rank

Ari Herzog

Related Stories Stop Dividing Marketing and Media [Untitled] What I Submitted to BlogWorld. Marketing design Starting April 21, 2015, Google is penalizing any website from appearing in its search results if the website is not mobile responsive.

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Be Wary of Absent Ties

Ari Herzog

Related Stories Why I Want Weak Ties Strategies and Tips on Social Media Marketing How to Be Productive on Facebook. …in some places. Mathematical sociology suggests there are three types of interpersonal connections. Strong ties are people who live, work, or play with you.

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SLAPPED! LinkedIn Warns Me For Being Friendly

Ari Herzog

Related Stories Strategies and Tips on Social Media Marketing Be Wary of Absent Ties Why I Want Weak Ties. Imagine my shock when I attempted to invite someone (who I did not know) to join my LinkedIn network: Huh?

The ROI of Social Media

Ari Herzog

Marketing Strategy culture Pam Moore created a Twitter chat last night and asked people to explain the return on investment of social media. Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. Sometimes other KPI. getrealchat.

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When I Was Hired Sight Unseen

Ari Herzog

Why I Want Weak Ties Strategies and Tips on Social Media Marketing.

Drafting My Next Job Description

Ari Herzog

Work closely with marketing staff to develop strong and effective advocacy messages, create stories, and generate content for blogs, social media, and our website. Fluent in internet technologies and tools and with highly developed skills in oral and written communications, I have a proven ability to explain complex concepts clearly and concisely. I am comfortable serving as a liaison to government officials and lay citizens, and am familiar with legislative and regulatory processes.

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Why Facebook Pages Should Be Deleted

Ari Herzog

Laurent works for an email marketing company and has her own Facebook page to promote training events and ask her fans what they think about the evolution of social media. Julia Campbell talks about the importance of social media marketing for nonprofits on her Facebook page.

Unfriend, Defriend, Kill Your Friend

Ari Herzog

I once met a woman who works in marketing but cannot be found on Google. by Frank Steiner I feel sorry for Sarah – she works in marketing?

Facebook Changes For Me — and You

Ari Herzog

AriHerzog is a digital marketing and government professional seeking a position in community affairs. I want to delete my Facebook account. I’ve wanted to do this for years.

Weekend Reading

Ari Herzog

You may enjoy them too… First, a fun video: Between Medium and Linkedin, which has a better audience for content marketing ? Are you confusing marketing and communications ? Here are some articles I’ve recently read and shared.

90 Percent of Small Business Use Social Media

Ari Herzog

When he's not blogging, Ari helps brands improve their digital media marketing.

Why We Need To Talk About Testicles

Ari Herzog

When he's not blogging, Ari helps brands improve their digital media marketing. Marketing socialchangeI bet you know someone with a silicone bracelet promoting awareness of breast cancer, epilepsy, multiple sclerosis, poverty, or some other cause.

Happy 8th Birthday to My Blog

Ari Herzog

You can visit the archive and read my initial blog posts about apartment life and everything under the sun, tracing when I started writing about digital marketing. May 2015 marked the eighth birthday of my blog! It’s seen three URLs, multiple names, and many designs.

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Share Strategies and Tips on Social Media Marketing on LinkedIn and Facebook

Ari Herzog

June 2010 seems like an eternity ago when I took initiative and created a LinkedIn Group to share strategies and tips in social media marketing. Over time, people none of us knew searched LinkedIn for keywords about social media marketing and also joined the group.

3 Words

Ari Herzog

Chris Brogan suggests defining three words to guide your year. He views the words as more purposeful than resolutions, arguing that each word have its own depth and intent, such as his choices this year for Plan, Leverage, and Fabric.

Social is More Important Than Social Media

Ari Herzog

Related Stories Why Your Website Might Lose its Google Rank Stop Dividing Marketing and Media [Untitled]. MarketingI bought a Shark steam mop a few months ago and, with a question about the best way to wash its microfiber pads, I first turned to Google.

Why I Killed 61% of My LinkedIn Friends

Ari Herzog

AriHerzog is a digital marketing and government professional seeking a position in community affairs.

22 of the Quirkiest Twitter Bios

Ari Herzog

Sarah Welstead, @sarahwelstead : Good marketing can solve 90% of your problems. Twitter bios are fascinating to read. Everyone has one. Each biography has a limit of 160 characters. Sometimes, I use keywords from the bio to compose an icebreaker introduction. Other times, especially if I’m familiar with the person’s tweets, I visit the bio to see if we share anything in common — or if it changed. I want to introduce you to some of the world’s quirkiest bios.

22 of the Quirkiest Twitter Bios

Ari Herzog

Sarah Welstead, @sarahwelstead : Good marketing can solve 90% of your problems. Twitter bios are fascinating to read. Everyone has one. Each biography has a limit of 160 characters. Sometimes, I use keywords from the bio to compose an icebreaker introduction. Other times, especially if I’m familiar with the person’s tweets, I visit the bio to see if we share anything in common — or if it changed. I want to introduce you to some of the world’s quirkiest bios.

How Obama Sets Online Marketing High

Ari Herzog

It has nothing to do with Obama himself, other than the fact that his team was the first to use online marketing strategies effectively in the execution of a presidential campaign. Commentary on Search Engine Marketing. Marketing finance leadershipPhotograph by Pete Souza.

Stop Your Smartphone From Telling Burglars Where You Live

Ari Herzog

AriHerzog is a digital marketing and government professional seeking a position in community affairs. Photo by Pieter Vieu. Used with permission.

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Why You Should Unfriend Facebook Friends

Ari Herzog

One of my interest lists comprises 79 people (and climbing) in the social media marketing industry. When he's not blogging, Ari helps brands improve their digital media marketing.