12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity SMM

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Other than some minor jockeying for position, the chart below showing the largest social networks hasn’t changed much in the past few years. And what does that mean for marketers?

49 Noteworthy Social Networking Stats and Facts

Webbiquity SMM

Though new social networks continue to be launched (e.g. the “big three” among both consumers and marketers continue to thrive and dominate. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. In addition, 96% of all B2C and 88% of B2B companies use Facebook for marketing. Social Media Examiner ). Marketing Think ).

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Which social network would you quit?

Sherrilynne Starkie

If you had to quit one social network, which would it be? Six people would leave the most popular of social networks. Many people fail to find value in participating in these two networks. It’s heartwarming that a few people couldn’t bring themselves to leave any network, but none shouldn’t be the answer when choosing at least one was the object of the exercise. Related posts : Social Media Informer. The ROI of social media.

Growing Privacy Concerns Put Social Networks’ Targeting at Risk

Ignite Social Media

Advertisers on social may find themselves with fewer insights and ways to target as third-party cookies get phased out. Without cookie data, social networks lose access to valuable information. To learn more about the program, check out the Facebook Marketing Partners site.

Top five: New features from social network giants

Sherrilynne Starkie

Top five: New features from social network giants. This week's top five social media must-know news includes new features from Facebook, Google, Instagram and Linkedin. Influencer marketing data as bonus. Five Great Influencer Marketing Studies. New influencer marketing studies provide fresh insight into trends and best practices. The post Top five: New features from social network giants appeared first on Sherrilynne Starkie. REPORT.

35 Stupendous Social Networking Facts and Stats

Webbiquity SMM

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4.

Facebook Launches a New Social Network | Social You Should Know

Ignite Social Media

This week we see Facebook release a brand new social network aimed at white-collar enterprise workers, proof that Messenger bots are going to be the latest rage (whether we need them or not), and data showing us how many users are viewing Instagram Stories. All of this, in this week’s Social You Should Know. Facebook Introduces Enterprise-Focused Social Network, Workplace.

What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity SMM

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive? The overall results—that social media drives 1.1% How much traffic do social networks drive to B2B websites?

Top Five: Social networks invest in quality news

Sherrilynne Starkie

This week’s must-know social media news for marketing and communications professionals includes headlines about Facebook’s attempt to clean up, support for journalism from Twitter and Google, the continuing importance of links in SEO and some new, clever features from LinkedIn. SEO remains an important part of digital marketing communications practices. The post Top Five: Social networks invest in quality news appeared first on Sherrilynne Starkie.

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5 Step Success Strategy to Prioritize Social Networks for Your Business

Pam Moore

Every marketer and business leader is faced with the challenge of where to prioritize their time and investment. How we spend our time can make or break business and marketing success. When it comes to digital marketing, social media and branding, it is no different. In my 20 years of business and marketing experience I have never heard a marketer exclaim, “I have so much time, resource & budget I don’t know what to do with it.”

Thoughts on Poken & Off-line Social Networking

The Marketing Blog

While, the diary still scored over cellphone in some of the features the socially conscious consumer just wanted to have a single device. Fast forward to 20 September 2010 i.e. today where I just finished reading Kapil Ohri’s latest write-up on afaqs.com which talks about Poken – a USB enabled pen drive type social business card device. The device allows users to exchange their contact details and social networking profile within a few seconds.

Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Millennials Are 56% More Likely To Find Brand Content On Social Networks. The average millennial checks their smartphone about 45 times a day, and is 56% more likely to find brand content on social networks than on search engines or other online news feeds, according to SDL’s global study.

Social Networking Stats: LinkedIn Is Most Important Social Network for B2B Marketers, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. LinkedIn Is Most Important Social Network for B2B Marketers. When asked which social media method is most important for their social outreach, LinkedIn was the clear winner among B2B marketers (chosen by 30%) according to new research by BtoB.

10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Creating your profile on each of the major social networks is a first step, but just that. As with most things in life, you’ll get out of social networks what you put into them.

New Social Networks & Features to Try in the New Year: What You Need to Know

Ignite Social Media

Have you started planning your 2020 social media strategy? 2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. Definitely consider a heavy focus on Instagram Stories for your brand in your 2020 social strategy.

Social Networks Have More Reach

Small Business Mavericks

If reach is an important metric for your business, there is a new study out that indicates social networks have greater reach than ad exchanges and networks. Social networks were compared to ad exchanges, networks, video networks, and mobile campaigns. Of those, social networks won out for having the highest reach. Before you start any social media campaign, make sure your landing page is optimized and ready to convert.

YouTube Tuesday: The Social Network Trailer

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media News: Top 5 Stories of the Week | Main | 3 Stories That Rocked The Social Media World This Week » July 27, 2010 YouTube Tuesday: The Social Network Trailer The Social Network , aka "The Facebook Movie," hits theaters October 1st. The film is about Facebook founder Mark Zuckerberg and how the popular social networking site got its start.

Four Points to Remember When Adopting a New Social Network

Waxing UnLyrical

While I haven’t given in to the craze yet, it’s impossible to ignore its meteoric rise in the world of social media, not just within our industry but in mainstream adoption. Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective. Here are some questions to ask yourself as you develop a strategy for social networks, both new and old.

The 2012 Social Networking Privacy Policy

Webbiquity SMM

If you were to do a Google search for some of the top social networking sites , you’ll almost certainly stumble across a news story concerning privacy issues with user data. Though membership continues to grow for companies like Facebook, 2012 hasn’t been kind to the social giants when it comes to what they’re doing with all of our personal data and facts about ID theft online. This is where social networking is going in 2013.

Social Networking Friends vs. Real Life Friends | Almost Savvy

Almost Savvy

Social Networking Lines Get Blurred With the unprecedented growth of Facebook, it has become the largest social networking platform by far. Is this because social networking is new? The Real Life Social Network I’m excited to share a thought-provoking presentation about Real Life Social Networks from Paul Adams , a blogger and researcher at Google. The Real Life Social Network v2 View more documents from Paul Adams.

The More, the Merrier: Audiences Are Increasingly Embracing Multiple Social Networks

agora pulse

Some brands still believe the common misperception that social media is a zero-sum game regarding platforms: If audiences are embracing one platform, then it must mean that they are rejecting another. . That misconception comes in part from how social is covered. Often in analyses, we see different social networks pitted against each other, with some ascendant and some in decline. An important thing to note is that frequency varies widely among networks.

The Secret Sauce of Social Networks

Direct Marketing Observations

What is the secret sauce of a social network? What motivates people in your networks? Right now, companies are obsessed with or have deduced that the only way to grab market share in social is to incent their customers into doing something-give them something. But at some point a social loss leader strategy will waver because of the weight of constant escalating consumer expectations. SEO/SEM Social Networks

How to Optimize Videos Across Every Social Network

Oktopost

From Instagram Stories to Facebook Live, more and more B2B marketing professionals are realizing the potential of social video in driving greater audience engagement, higher conversion rates, and more revenue. Social Media Marketing Facebook Instagram LinkedIn Social Engagement Social Media Strategy Thought Leadership Twitter Video Marketing YouTubeWe’ve all heard the numbers: video is expected to make up more than 80% of all web traffic by 2019.

The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

The launch of Geocities by Yahoo marked for some the beginning of a new revolution in the online media called social networking. Later, several other websites such as Classmates.com and Friendster contributed to the development of social networking to help reach our present day scenario, where we see the domination of Facebook, Twitter, LinkedIn, and Google+. Likewise, social networking is also subject to several stages of its own life cycle.

China: The Most Popular Social Networks

Mindjumpers

Facebook is a “one size fits all social network” for much of the world. It does not matter what age or social background you have, you are on Facebook. The networks in China are much more fragmented. The users of the top social networks that I will present here, are more divided. This blog post is the second part of two , on the state of social media in China. Web-based social networks. Specialized networks.

Fad Four: 4 Social Networks You’ve Probably Forgotten About

Ignite Social Media

New social networks pop up every now and then, leading the marketing and tech blogging world to collectively proclaim it as the next big thing. In this post, I want to pour one out for the fallen warriors of social media innovation. Beyond that, it’s hard to describe, so I’ll let this video do the talking: Social media pundits pit Peach against Facebook and Twitter, speculating the network would provide serious competition.

Introducing ArtStudio! The Tool That Creates High Impact Images For Your Social Networks

Postcron

A new tool that allows you to design the best posts for your social networks, and even better: your Instagram Stories. Our main goal is to help anyone that works in the Social Media field to save time managing their social networks, which also means generating great content for posting. There are many other reasons for using ArtStudio to make you get the most out of your social networks: 1- Find the exact size for each type of post and social network.

How B2B Social Network Enhance Your Business Brand

Social Media Marketing

If you look around, then there lies an innumerable amount of tips to get richer in the market and immediate success, but all of them fail to achieve the exact result. So, if you are the one who has a great desire to do so, then B2B social network is a great place to start, especially for those who are new to the world of internet marketing. Having an internet business online is full of fun and profitable too.

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The Unfriendliness of Kid-Friendly Social Networks

Socialized

Everyone’s talking about the launch of Togetherville , a social network designed to bring parents and their kids together with the goal of learning responsible social networking. Does it occur to anyone that children six to ten years old (Togetherville’s target) don’t need social networks, and to encourage them to use one is the antithesis of responsible social networking?

Will Amazon Improve Social Networking?

Small Business Mavericks

Amazon recently announced the company has acquired social networking site Goodreads , a site for readers and book lovers. I think there are several ways this acquisition could make marketing better for authors, and particularly for authors who are small business owners. Secondly, if a Goodreads Kindle app is on the way, then you may have a more effective way to network with your readers through that app. Social Media Amazon authors Goodreads Kindle social networking

My Social Networking Primer in 2014

Ari Herzog

With over 8,400 people in a LinkedIn group I manage about social media marketing , why did I create a new group using that dotcom name and ask people to join that? I wanted to create new social networking channels on some of the leading platforms and watch them grow. Put the "social" back in social media. I realized that instead of creating new social networking channels, it made more sense to leverage my existing channels.

Social Networking to Advance Your Career

Janet Fouts

Silicon Valley Tech Women held a panel at the shiny new SalesForce offices in downtown San Francisco entitled Leveraging Social Networking to Advance Your Career. Global Social Media Marketing, Cisco Systems. Takeaways from the discussion were many, and largely about developing a professional brand, creating real networks of people who are interested in the same topics, staying in good standing in the community and supportive of others in their extended networks.

How B2B Social Network Is Effective For Lead Generation

Social Media Marketing

Yes, the E-mail marketing campaigns still providing the results, but if you wish to succeed in the current climate, one must explore the benefits of social. These days social media is only a tool that brings both the business and people together and helps them to communicate with each other in different forms. Specially the business firms as they fail to choose the perfect network online.

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Why Facebook Is Still the Hottest Social Network for Brands

Firebelly

This just in from Business Insider ‘s Matt Rosoff: “ When it comes to mobile social network usage, there’s Facebook, then there’s everybody else. The two numbers considered were the number of monthly average mobile users for each social network in the U.S., and the total mobile minutes spent on each network every day in the U.S. Facebook Social Media MarketingMobile users spend 30 minutes a day on Facebook.

5 Great iPad Social Networking Apps

Jason Yormark

There aren’t too many great social networking apps for the iPad, but I have found a select few that I find myself using on a regular basis. Below is the list that I use regularly that cover using Twitter, Facebook, blogging, news consumption and social/web stats. Synchs with Google Reader which is a major plus and easy to share articles to your networks. Sometimes it’s great just to get some high level information about your web and social stats.

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The Serious Goings-On Behind The Social Networking Scene

Waxing UnLyrical

We met on someone’s blog, followed each other “home,” and now see each other on social platforms pretty much daily. It wasn’t a link to a “Join me at New Social Group.” I saw consistency in quality of character and communication across multiple social channels. The vibe I got via our communications on social media was just right. The Serious Goings-On Behind The Social Networking Scene.

Social Networking For a Cause: The Power of Online Communities

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes. Please also use the “share&# button to let your networks know how they can help.

Coleman Campsite: The Original Social Networking Site

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Fun Twitter Quizzes | Main | What the F**k is Social Media NOW? » July 13, 2010 Coleman Campsite: The Original Social Networking Site "We're not saying that  Facebook and Myspace got their idea from us, but we're not saying they didn't either." Video URL: [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing.

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Social Networking Stats: Comparing Top Brands (Big vs. Small) on Twitter, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . A new study from Simply Measured compares the Twitter accounts of the Interbrand 2013 Top 100 Brands and the Forbes 100 Best Small Companies in America to analyze how successful brands of different sizes use the micro-blogging social platform. Facebook: 1.19 billion monthly active users. via Facebook.

Instagram: The Perfect Social Networking Platform for Businesses

Social Media Marketing

Currently, Instagram is the most preferred social networking platform that most of the businesses use for marketing their business. This made it extremely tough for marketers to highlight the important stuff. Conclusion There is no denying the fact that marketing on social media is crucial for all businesses, whether they are big or small. Author Bio Walter Moore is a notable management consultant and digital marketing expert.

You have to be in social networks, but what role do they play in marketing strategy?

Audiense

This is a guest post written by Tristán Elósegui , founder and marketing consultant at Matridiana. Social networks are constantly evolving. Their role in a marketing strategy has changed over time. From the very beginning, companies have searched for ways to use social networks as one more sales channel in their marketing strategies. This is logical, companies survive on sales and not the number of followers of their social profiles.

Why Social Networks Need to Be Part of Your Holiday Sales Strategy

Ignite Social Media

Convenient, GlobalWebIndex just released some fascinating stats around product research on social platforms. According to the study, 37% of internet users use social networks to research products and brands. Among 16-24-year-olds, social networks are now just 6 percentage points behind search engines for product research. We’re just two weeks away from the biggest shopping push of the year.

Social Networking Stats: 52% of SMBs Use Facebook for Ads/Promotions, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . A recent study by BIA/Kelsey looks at what small businesses are doing on social media to engage millennials. Regardless of which platform they use the most, a whopping 85% of SMBs listed social media as a future marketing priority. Facebook: 1.23 billion monthly active users. via Facebook.