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Open Community Case Study – GoPlow

SocialFish

Community: GoPlow. GoPlow is the Snow & Ice Management Association ‘s (SIMA) online community. Brian believed they couldn’t do that until they had a open community website generating solid content. In terms of community metrics, I don’t track that info at this point.

Social Media Training: 3 Day Intensive Advanced Class

Laurel Papworth

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Lecture : Laurel was named in 2012 by Forbes magazine in the Top 50 Social Media Influencers globally, and Marketing Magazine named her “Head of Industry, Social Media”.

Class 68

From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

From shared databases to communities of practice: A taxonomy of collaboratories. From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories. The types are: Distributed Research Centers, Shared Instruments, Community Data Systems, Open Community Contribution Systems, Virtual Communities of Practice, Virtual Learning Communities, and Community Infrastructure Projects. Community Data Systems. Virtual Community of Practice.

How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Training. Are you involved in setting the direction for your companys IT budget or strategy? Apply today for a FREE subscription to CIO Magazine! How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. To drive KM at Russell Reynolds, the company circulates a document every afternoon throughout its 32 offices worldwide that shows all outstanding proposals and projects.

Facebook Intensive Class – Computer Class, 1 Day

Laurel Papworth

Overview of customers and companies on Facebook, plenty of case studies. All your questions will be answered as your facilitator has been managing Facebook Pages with 1 million plus fans for several years and growing online communities in general for 20 years. Other Training?

Class 81

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Now you may wonder, “ How do we build a community? Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community.

7 Powerful Reasons Why Companies Will Pay for You to Blog

ProBlogger

Bloggers worldwide are proving to be fierce competition for mainstream media, as companies decide how to get the best return on investment for their marketing buck. If you have the following seven things, then your blog and social media networks will be highly valuable digital assets, sought after by major companies. If companies are already paying big bucks to advertise to your audience on TV, radio, magazines and newspapers, then you’re in a profitable niche.

Cooks Source: How to Avoid an Unnecessary Crisis

Dave Fleet

Tweet Situation: When food writer Monica Gaudio discovered that Cooks Source magazine had lifted an article she’d written and printed it in the magazine, she emailed the magazine to inquire about how it had come about.

Issues 390

Put Yourself on the Social Map: From Vagueness to Greatness

Convince & Convert

Nissan is one of the few multi-national car companies with a dedicated Hispanic presence. That means money is being sent to TV, newspapers, magazines, outdoor, and even radio advertising before it’s getting spent on Internet advertising. Erich Marx, Nissan @emarxe.

Are You Ready If Wikileaks Targets You?

Dave Fleet

Is your company ready to handle the crisis if an organization like Wikileaks decides to focus its attention on you? Tweet Wikileaks creator Julian Assange has announced that his site is now going to begin to focus on businesses.

Monetization: Social Network Advertising

Laurel Papworth

Social Media Monetization is becoming THE hot issue in online community chatter. Probably because companies are getting past the “why should we care?&# At least with TV and magazines you know that at least nominally, they are there with some focus.

The Continuing Evolution of the Indian PR Landscape

Waxing UnLyrical

With such a huge chunk of the audience online, it becomes increasingly important to reach them outside of the traditional ways of communicating (newspapers/magazines/TV/radio). Usually, they rope in company’s spokesperson and an influencer/celebrity to maximize reach.

10 Content Promotion Opportunities You Might Be Missing

Convince & Convert

Many companies don’t understand the influence of 1:1 email, or that 112 billion 1:1 business emails are sent every day! These personal touchpoints can play an important role in getting your external audience more in tune with your brand and company initiatives.

Hot Association and Nonprofit Social Media Jobs This Week – April 5

SocialFish

Position requires daily communication and coordination with other members of the magazine team, particularly the editor-in-chief and editorial director. Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board !

Monday Roundup: Integrated Communication Case Studies

Waxing UnLyrical

3 Ways a B2B Software Company Improved Its Integrated Communications. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Why AAA Should Be Worried About Getting a C- From Me

Waxing UnLyrical

We don’t get the magazine, don’t really have a use for the various discounts, are very happy with GEICO so don’t plan on switching from there … So why are we dropping a hundred+ bucks on AAA?? A couple of days ago, I received a membership renewal notice from AAA.

Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

Note to bloggers: if you point out fallacies in the way companies do marketing, PR and so forth, you can have pretty intense debates. People can also be bullied online by groups of people such as class groups or collective members of an online community. What is a cyberbully?

Shifting Focus From The Traditional Marketing Funnel To Personalized Messaging Using Social Media

SocMed Sean

More and more companies are waking up to the fact that they can connect with their consumers via digital channels with more impact and for significantly less budget than traditional television, radio and print approaches.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. ” She was named B2B Magazine’s 2012 Digital Marketer of Year.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). Companies Struggle To Manage Social Media by MediaPost.

Tips 271

10 Top Influencers to Guide You through the Social-Media Jungle in 2016

Socialmedia.biz

According to Entrepreneur Magazine, Neil created one of the 100 most brilliant companies in the world. She also co-founded Social Success Academy , a digital marketing agency and social media training platform designed to help businesses and brands build a vibrant online presence. Fast Company called her “A veritable engine of personal branding, a relationship marketing whiz and the Pied Piper of the Online World.” Post by Adi Englander.

Association Social Media: The CFA Institute

SocialFish

Additionally, I oversee our member magazine and continue to help look after our organizational blogging strategy, two key editorial platforms that we hope to bring much closer together. 5) Is community management (group moderation) part of your responsibilities?

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Hailing from San Antonio, Alicia is founder and CEO of Sanera, a professional development and training firm for sales and business leaders. Jenara is an Asia-based filmmaker, organic farmer, and freelance journalist for Fast Company magazine and CNNGo, as well as a Harvard and Berkeley grad.

Work from Home Jobs

SocialFish

Most professional journalists and top news companies use the site. The listings you are likely to find include; radio, television, public relations, magazines, digital media, non-profit academia, trade publications, technology, etc. Most companies have an online presence.

25 Newsletter Content Ideas + Bonus Newsletter Idea Resources

Writtent Blog

Because magazine and newspaper editors are pros at coming up with content ideas. The same is true for your company newsletter. Employee spotlight or profile: Like executive letters, employee profiles humanize the company and help strengthen the community around your brand.

How to Create Shareable Content for Social Media on a Consistent Basis – First Round Review [SSM025]

Buffer Social

“Right now we’re at a critical juncture of content marketing where it’s becoming a real career path – where you need training and you are a true professional content marketer. First Round Review (Magazines and Manifesto).

Review 104

105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

This is a classic for marketers, magazines, and sites like Buzzfeed. These are their own words—a form of word of mouth—that you use to inspire interest in your company, products, or services. Company News. Your company is ever-changing. Company Goals. Magazines.

Types 171

Is your Organization Capable of Unorthodox Thinking?

SocialFish

Staff in this type of organization is trained to develop products within existing categories; through defined processes and roles in the hierarchy. Compare the tenet of conversations and implicit mode of thinking in conversations between conventional associations and a company such as Amazon.

105 Ideas to Add to Your Editorial Calendar

Convince & Convert

This is a classic for marketers, magazines, and sites like Buzzfeed. These are their own words—a form of word of mouth—that you use to inspire interest in your company, products, or services. Company News. Your company is ever-changing. Company Goals. Magazines.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. How can you “train&# your CEO to use social media productively? 6 Basic Questions For Social-Optimizing Your Company Website by BlueGlass. Magazine.

Tips 252

Hello – Is that really you I’m talking to?

Proactive Report

“The minute we (as a community) allow and accept traditional mass media tactics to pollute Social Media, is the minute that all is lost.&#. He refers to the article about Ghost Blogging in the February issue of Entrepreneur magazine. . Image Credit: Chiara Marra. .

57 Notable and Unique Content Marketing Ideas

Writtent Blog

Online Communities. The Home Depot is one of several brands with a highly-popular online community. Many marketers believe that in-person events, like free trainings or networking parties, are the single best way to get publicity with content marketing. Company Manifesto.

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Here are 10 reasons why you as a company entity should avoid it.

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. 40 Examples Of Creatively Designed Twitter Backgrounds by Tripwire Magazine. Hint: it helps to have a community manager.

The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Time is money, and inquiries are usually made to those possessing a certain level of expertise that only is available to those who have had years of training, which is also time and money (and even debt for some!). They couldn’t sacrifice all of their training and all of their expertise.

7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

However, when faced with a screen dominated by a solid block of text, it’s very hard for them to follow your train of thought. As my company builds out our first blog- there are great tips in here, thank you. I train on social media marketing and blogging.

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

Mark Frauenfelder Mark Frauenfelder is a co-editor of Boing Boing and the editor-in-chief of MAKE Magazine. For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company.

The importance of content moderation in Social Media

Lucy Hall

It’s easy to suffer from ‘brand bias’ and try to defend your company by covering it up or appropriating blame elsewhere. Hannah Rainford adds: 'It’s wise to prepare replies to potential queries in advance so that your community manager can respond quickly and appropriately. A social media management company normally creates a social media strategy, manages the content creation and engagement for your social media accounts.

How to Immediately Gain Traction on Twitter (and Grow Your Business)

Rebekah Radice

Today I’m going to share with you 11 ways to immediately gain traction on Twitter and grow a thriving community. your hometown, niche, industry or company name). Staying focused on your niche will make it easy for you to build a community centered around similar interests.

The Bamboo Project Blog

Buzz Marketing for Technology

Companies that didnâ??t Facebook or LinkedIn) or other communities of practiceâ?? The investment these companies will make in blogs, social networks, and communities will â??stimulate Presentation was by Reuben Tozman President of EdCetra Training.