Waxing UnLyrical

OCTOBER 21, 2011

Image: ribarnica via Flickr, C C 2.0. In addition, Jen oversees CustomScoop’s media analysis offerings, including BuzzPerception Reports, which track messages and trends in social media for Fortune 500 clients. Go ahead, download it. You’ll enjoy it!

Tools 183

Tools Flickr eBook Analysis 183

Waxing UnLyrical

APRIL 4, 2011

Image: Hector Alejandro via Flickr, CC 2.0. Image: NVS_Inc via Flickr, CC 2.0. This is the sort of in-depth political analysis this country needs, to drag us out of this terrible recession and help us choose our leaders. I applaud her for getting the gig. She will receive $30,000. Shall we take a look at the two of them?

Flickr 265

Flickr Virtual World Microsoft Fashion 265

Waxing UnLyrical

APRIL 5, 2011

At the moment, marketers are relying too heavily on automated content analysis. Share PR data and reports since, with good analysis, they can spark a lot of ideas for marketers. Image: Lynae Zebest via Flickr, CC 2.0. Tools like Radian6, Netbase, etc., don’t work without analysts.

Radian6 177

Radian6 Marketing Sentiment Sample 177

Waxing UnLyrical

JUNE 12, 2013

Image: Roland Tanglao via Flickr, CC 2.0. Yet, once a marketing strategy is under consideration, an additional layer of analysis is deserved, one that analyzes the way an ad or campaign fits into a holistic view of the customer experience.”. Where do customer expectations come from?

Film 258

Film Metrics Flickr Loyalty 258

Waxing UnLyrical

DECEMBER 20, 2011

Our analysis also revealed that in 2010 the movie “Inception” staring Leonardo DiCaprio surpassed jarrers’ enthusiasm for Christmas. Research and Analysis. Images: nickb_rock via Flickr, CC 2.0. For them, Christmas has lost its “wow.”. We call it: Operation Sugar Plum Fairy. As you can see their plan is a mess.

Analysis 165

Analysis Overview Flickr iPhone 165

Waxing UnLyrical

JULY 12, 2011

Image: Abraham Lincoln’s Photography via Flickr, CC 2.0. [Ed: In addition, Jen oversees CustomScoop’s media analysis offerings, including BuzzPerception Reports, which track messages and trends in social media for Fortune 500 clients. To read the entire chat transcript, just follow this link. Should be fun.

Klout 173

Klout Journal Flickr ROI 173

Waxing UnLyrical

OCTOBER 7, 2011

Image: Beth Kanter via Flickr, CC 2.0. In addition, Jen oversees CustomScoop’s media analysis offerings, including BuzzPerception Reports, which track messages and trends in social media for Fortune 500 clients.

Influencer 163

Influencer Flickr Analysis Hosting 163

SocMed Sean

JANUARY 1, 2012

Photo courtesy of functoruser on Flickr via Creative Commons license. If you’re ready, though, and you really want to get your blog going in 2012, here are some questions that might help in your analysis: Who is your audience? Photo courtesy of skpy on Flickr via Creative Commons license. Can it be scanned quickly?

Creative Commons 279

Creative Commons Flickr Adwords Tumblr 279

Waxing UnLyrical

AUGUST 17, 2015

Is Your Company Creating Reporting Squirrels or Analysis Ninjas? Image: Bruce Clay, Inc via Flickr, CC 2.0. Why: When I featured this post in a roundup back in 2011 , I described it as personable, funny and really easy to read despite its long length. Four years later, that still rings true. ” 7.

Consultant 100

Consultant Analytics Flickr Metrics 100

Waxing UnLyrical

MAY 24, 2011

Members of the PR measurement trade association also found that more and more clients were waking up to media analysis metrics and how these could be linked to business goals and outcomes, opposed to simply looking at outputs. Top image: Bain McLeod via Flickr, CC 2.0 ; AMEC graphic used with permission. Will you help us?

Social Media 227

Social Media Metrics Flickr Industry 227

Waxing UnLyrical

MAY 6, 2015

Then do a self-analysis. . The time has come,” the Walrus said, “to talk of many things…of shoes-and ships-and sealing-wax-of cabbages and kings.” ~ Lewis Carroll, “Through the Looking Glass” Image: Master Cheng Yen via Flickr, CC 2.0. Are you someone whom others approach with their “what do you think about…” questions?

Banking 100

Banking Flickr Travel Meeting 100

Social Media Strategery

JANUARY 6, 2014

Quantitative analysis of big data is thoroughly disrupting our industry – everything we do now can be measured, analyzed and optimized. We use social network analysis to determine how messages flow from one person to another. Image courtesy of Flickr user themadlolscientist. And we’re only at the beginning.

Sysomos 134

Sysomos Radian6 Data Analysis 134

Waxing UnLyrical

JUNE 13, 2016

For instance, NATO cross-promotes across a variety of channels, but they also upload exclusive content on Flickr that you can’t find on their other networks,” says Steven Mehringer , Head of Communications Services in the NATO Public Diplomacy Division, in this Socialbakers post.

Education 100

Education Exercises Consultant Banking 100

Waxing UnLyrical

AUGUST 24, 2011

Therefore, they may not have the proper ground in data analytics to even do a good analysis.&#. Image: mahalie via Flickr, CC 2.0. And, “First, PR firms are not the best place for measurement to begin with, since their focus is on creative and spin. My reaction? “Ouch.&# So it should be good! postlink%%.

Metrics 163

Metrics Flickr Campaign Analytics 163

Social Media Marketing

APRIL 11, 2013

I received an email recently that contained an analysis of a high-profile Silicon Valley executive’s Twitter followers, as performed by PeekAnalytics. The request was to share the analysis with you, my readers. Photo Credit: Kalexanderson (Flickr). Twitter analytics'

Analytics 164

Analytics Twitter Automotive Class 164

The Realtime Report

AUGUST 29, 2012

The @BenJerrysTruck tweets often link to Flickr galleries showing the action. .” Fans also post their own photos to the website, with a Fan Foto of the week honored on Facebook with comments from the Ben & Jerry’s team such as this one: “ Now how many of you just licked your screen ?” ” The result?

Sample 180

Sample Samples Case Study Hotels 180

Waxing UnLyrical

FEBRUARY 25, 2011

Image: Marc Amos via Flickr, CC 2.0. Image: ladykat via Flickr, CC 2.0. When I do a cost-benefit analysis of remaining a subscriber to PRWeek , the answer is glaringly in my face: it doesn’t make sense from a financial point of view, it doesn’t make sense from an educational point of view, and.

Directory 180

Directory Survey Flickr Applications 180

Waxing UnLyrical

MARCH 22, 2011

Image: Mike Kline via Flickr, CC 2.0. Image: TimberWolf_qx via Flickr, CC 2.0. Tools to use for sentiment analysis and social media monitoring: Steve said they use a lot of the free tools (Google, Twitter Search, etc.), By now, you’d think they would. But there are still a lot of folk who don’t do it.

Research 172

Research Focus Group Survey Statistics 172

Waxing UnLyrical

MAY 30, 2011

I decided to do a worst-case analysis. Image: black vanilla via Flickr, CC 2.0. “Of course, we know this social-media-is-cool phenomenon makes big, bulky, white-elephant-ish corporations go tingly in their eyes. Currently, the money is fast and the firms naïve. Why miss out on making a quick buck?&#. Long live relationships.

Startup 172

Startup Social Enterprise Flickr Social Media 172

Bill Hartzer

JANUARY 15, 2013

– Conduct market research to assist team in determining the best opportunities for client’s marketing initiatives, as well as developing comprehensive competitive analysis. – Experience with but not limited to blogging, Facebook, LinkedIn, Google+, Twitter, Flickr, YouTube, Pinterest, Instagram, and more.

Social Media Management 129

Social Media Management Social Media Real Estate Tweetdeck 129

Ari Herzog

SEPTEMBER 9, 2015

I’m fond of saying that cave paintings , created some 30,000 years ago, led to today’s versions of Flickr and YouTube. P.S. If you’d like to read the larger context of the above quote by Elizabeth Breese, here is a 2014 interview with Advertising Age in which she talks about opinion analysis and pattern finding.

Social Media 70

Social Media Patterns Flickr LinkedIn 70

SocMed Sean

NOVEMBER 14, 2011

photo courtesy of anitakhart on Flickr 2) Don’t allow commenting or don’t respond when comments are left – A recent, cross-industry study by socialbakers indicates that 95% of posts left on a Facebook page go unanswered. When you build relationships in your personal life, do you “segment” or “target”?

Social Media 235

Social Media Social Networking Airlines SEO 235

Adam Cohen

JULY 12, 2010

They Have the Best Contextual Insight Bruce Temkin , former Forrester Research analyst on customer experience, wrote a post a few months ago about how market research needs less statistical analysis and more contextual analysis. 3. “We’ve got data! What did I miss?

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Research Social Media Marketing Retail 265

Waxing UnLyrical

FEBRUARY 25, 2015

She most recently served as Vice President of Content Marketing and Media Analysis for eOutreach/CustomScoop, analyzing media, digital content, and trends for Fortune 500 clients. Image: Droid Gingerbread via Flickr, CC 2.0. Earlier in her career, Jen worked at Fleishman-Hillard’s St.

Metrics 100

Metrics Skills Hosting Consultant 100

Atom Thought

NOVEMBER 27, 2008

I have personally been aggressively engaged in tracking the events in Mumbai through twitter, facebook, Wikipedia, flickr , various blogs and not forgetting good old Google. I have also observed the trending of reactions very closely, which began as news, evolved to provide helplines, and a few live descriptions of events, to now analysis.

Wikipedia 113

Wikipedia Aggregator Case Study Journal 113

Proactive Report

DECEMBER 31, 2010

Data mining and deep analysis is a new skill for PR, but it is one we absolutely have to master. Content analysis is something PR people have done for the past 100 years. Image credit: FeatheredTar Flickr. On average these companies grew 18% in a year when most businesses were struggling to maintain revenues.

Analysis 70

Analysis Skills Flickr Data 70

The Marketing Blog

MARCH 8, 2010

Reply Sorav Jain March 8, 2010 at 5:10 pm Very good analysis. Though looking for some more deeper analysis on the sales front or on overall impact on business (may be more qualitative, focus groups / individual interviews from the CEOs or MDs of the most activities companies on twitter).

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Study Company Web 2.0 Twitter 180

Talkwalker SM

JANUARY 25, 2016

For our analysis, we looked at data from 19-25 January and tuned in to the live coverage on the Forum’s official website , where there’s now plenty of recap material to watch. Featured image credit: CC/Flickr/ Stewart Butterfield (cropped image & added World Economic Forum logo). Davos 2016: The Big Picture on Social.

Forums 64

Forums Analysis Influencer Social Media 64

Razor Social

MARCH 30, 2016

Campaign Analysis. Sentiment Analysis. Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.”

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

ProBlogger

MAY 29, 2014

Image via flickr user Jason Howie. There are analysis programs for certain platforms, including many provided (free) by the platforms themselves, which give you valuable information. This is a guest contribution from Larry Alton. You need to know the details of both in order to garner this platform for optimal gain. Know your users.

Social Media 49

Social Media Analysis How To Tumblr 49

Waxing UnLyrical

FEBRUARY 6, 2012

Doing a quick mental opportunity cost analysis any time I feel conflicted. Image: kevin dooley via Flickr, CC 2.0. .” Helpful tools : listening to my gut, and remembering that “no” is not a dirty word. How are you doing with your three words? Are they working for you, or have you found you’ve had to change them?

Flickr 154

Flickr List Eventful Analysis 154

Proactive Report

JANUARY 10, 2011

They can do the listening and analysis of the conversations. Image Credit ShashaW on Flickr. And you don’t have to be a genius to know that you’re not having a real conversation with someone inside the company. Your agency can do a lot of preparation and support. They can guide your strategy. Follow me on Twitter.

Social Media 93

Social Media Sysomos Flickr Training 93

Almost Savvy

FEBRUARY 9, 2010

As of now, it will integrate will services including Flickr, Picasa, YouTube, and Google Reader. Both posts are great reads for those wanted more detail and analysis. With so many of us using Gmail, this just might stick. It will be rolling out over the next week. You’ll be notified when it is live for your account.

Platform 125

Platform Google Picasa Lijit 125

Convince & Convert

APRIL 1, 2010

The team has a lot of photographs on Facebook (and also some on Flickr). However, the photos in each location appear to be different, and the file names on Flickr are straight from the camera (tough to rank in search engines when your photo is named “CIMG1537″). link] Opinion@Large Great topic/analysis. At a minimum.

Social Media 120

Social Media Content Analysis Sports 120

Proactive Report

DECEMBER 15, 2010

Content analysis is something PR people have done for the past 100 years. Image credit: Marc_Smith Flickr. There is no point in spending time and money listening to these conversations if we don’t dig in and figure out what it all means, and use the insights to help the company improve the bottom line. We know how to listen.

Social Graph 99

Social Graph Skills Flickr Data 99

Waxing UnLyrical

MAY 2, 2011

Image: kondrag via Flickr, CC 2.0. Even a cursory qualitative analysis of the Facebook page indicates that these rider-driven training sessions have helped camaraderie and a sense of community amongst riders. A non-profit client is holding a two-day, 200 km+, cycling fundraiser. Participants must raise $2,500 to ride.

Training 156

Training ROI Eventful Cost 156

Firebelly

JANUARY 29, 2010

Data Shows That Social Behavior Gets More Followers By Dan Zarrella The linguistic analysis engine behind TweetPsych has given me a bunch of cool data points to analyze, so I’ve begun to look at various factors and their relationship with follower counts.

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Marketing Feed Reader Paid Search SMS 100