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10 Reasons Market Research is Critical to Social Media

Adam Cohen

They Have the Best Contextual Insight Bruce Temkin , former Forrester Research analyst on customer experience, wrote a post a few months ago about how market research needs less statistical analysis and more contextual analysis. 3. “We’ve got data! What did I miss?

Research 265
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5 Social Marketing Stories You Need To Read

Firebelly

Data Shows That Social Behavior Gets More Followers By Dan Zarrella The linguistic analysis engine behind TweetPsych has given me a bunch of cool data points to analyze, so I’ve begun to look at various factors and their relationship with follower counts.

Marketing 100
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Campaign Analysis. Sentiment Analysis. Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.”

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. Reply Akash Sharma January 28, 2010 at 11:54 am Fantastic analysis Tamar, I think virality of a video depends on a lot of things most of them you have mentioned above clearly but it also depends a lot on the luck and timing as well. It’s why she is now famous.

Video 236
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Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

Brightkite: Email and SMS – mobile web is definitely the wave of the future. Making sure your site is not only accessible on mobile phones but can interact with them is extremely important. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca People don’t like to be disconnected.

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Marketing, Social Media & Branding Blogs in India

The Marketing Blog

Home About In the Media themarketingblog@wordpress on Mobile Applying the Johari Window to a s/w Product July 24, 2008.3:37 Home About In the Media themarketingblog@wordpress on Mobile Applying the Johari Window to a s/w Product July 24, 2008.3:37 Primarily, there was a need for an XML/OPML file for india focussed blogs.

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Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Some of these tools also provide sentiment analysis plus the ability to respond to posts or schedule updates right from within the application. Driven by increasing use of mobile web access and interest in visual content, Instagram and Pinterest have grown into two of the largest social platforms. Facebook Marketing Tools.

Tools 170