Flash Mobs Go Social in India
APRIL 3, 2012
What the iPhone is to smart phones, flash mobs are to marketing. While a slew of such campaigns have taken place in India, one that caught the fancy of many is the recent flash mob organized by the IBM OnDemand Community. Flash mobs have a way of engaging the audience.
Legal Rules for Creating Flash Mobs and Performances
APRIL 24, 2012
Recordings of flash mobs, smart mobs (their commercial publicity counterparts), pranks, and other guerilla performance activities now comprise their own entertainment genre, and their transgressive nature is central to their appeal.
The Ethics of Flash Mobs
FEBRUARY 28, 2011
Last October, when ace photography blogger Scott Bourne posted on Twitter’s digital copyrights , angry photographers flash mobbed his site, causing Bourne to close comments. What are the ethics of the flash mob as a means of dissent? Flash Mobs as Bullies.
Agency Flash Mobs vs Social Flash Mobs
SEPTEMBER 1, 2010
This post takes a look at how grassroots, user generated flash mobs got hijacked and became agency created, professionally choreographed and danced by hired talent, to flog products. This is an agency created (won ad of the year) flash mob for T Mobile – Saatchi and Saatchi.
Gin and Topics: Ellen’s Never-Ending Scares
JANUARY 8, 2016
Dick Van Dyke’s 90th Birthday Flash Mob. This flash mob for his 90th birthday is incredible. Celebrate Dick Van Dkye's 90th birthday with this fun flash mob Click To Tweet. By Gini Dietrich. Welcome back, Gin and Topics!
Capturing Attention: The First Step to Action
DECEMBER 21, 2011
This past weekend, my friend Ken Mueller shared a video he’d taken of a Christmas flash mob at the Lancaster Central Market, singing the Hallelujah Chorus. I love flash mobs – who doesn’t, right?
Give to the Max
NOVEMBER 8, 2011
It’s been a real fun and meaningful experience, from flash mobs to training hundreds of nonprofits on how to be more successful online. Cause capacity DCWEEK exercise flash mob Give to the Max Day nonprofit rally training
T Mobile Scores Again With a New Viral Hit
DECEMBER 16, 2011
T Mobile has, in past, brought the best virals and flash mobs like The Fake Royal wedding , The Parking Ticket Stunt and the Welcome Back. Best Practise Cases Fake Royal wedding Flash mob T mobile The Parking Ticket Stunt Video Virals Welcome Back Youtube
By: Marriage Equality – DANCE with Flash Mob at SF Pride - Lez Get.
JUNE 7, 2010
From flash mobs to toast mobs?
The Way of the Web
NOVEMBER 18, 2010
It seems as if one of the industries creating more unusual advertising and marketing material has to be mobile handset makers. e.g. Share hosted by Wikio. Which is linked to the new HTC Wildfire , as well as setting a new Guinness World Record for toast mosaics.
The Internet Is Not Evil
AUGUST 18, 2011
Flash mobs , text messaging and Twitter doesn't create a platform for crime. flash mobs. It's easy to blame technology, Social Media and even Facebook when people do bad things. Please watch this: "Guns don't kill people. People kill people." " I actually don't believe that. I'd prefer a world without weapons. That being said, the Internet is neither good nor evil. It's what people do with it that will make it good or evil.
The Beast About Strike
NOVEMBER 2, 2011
The Twist Image team spent over six weeks in training for a very special Flash Mob that took place on Halloween in Montreal. flash mob. It's not about me. Many people know me as the public face of Twist Image.
Yelp is Broken and Social Flashmobs Apparently Rule
Direct Marketing Observations
MAY 17, 2013
This doesn’t absolve the restaurant owners but it does highlight the typical flash mob actions that occur on social networks. How many of those 1131 reviewers actually ate at the restaurant and how many just piled on for some good old flash mob social media bashing?
The Age of Authenticity Washing
JULY 31, 2011
Many people claim to be nice in the social media blogosphere while they curse out their peers in emails or police contrarian opinions through flash mobs. Two x Two Faces by J.D. Hancock.
Cartoon of the day
NOVEMBER 28, 2011
Cartoon of the Day Cartoon comic Flash Mob thattababy
Why Conservative Doesn’t Mean Boring in Financial Content Marketing
Convince & Convert
JANUARY 14, 2016
Wells Fargo – Wells Fargo organized a flash mob in Times Square that became great video/social media content. Image via BigStockPhoto.com. I gave a webinar a few weeks back about how to come up with fresh and fun ideas for content marketing using improv comedy.
Super Bowl Anti-Marketing
FEBRUARY 5, 2011
Examples include clubs with no names, flash mob purchasing of suddenly available classic Nikes, and stripped-down menus that just offer one type of fare.
How a Video Breathed Life into a Michigan City
AUGUST 2, 2011
The beauty of flash mobs is when people come together in public places to entertain others. Train stations and outdoor plazas are typical locales of flash mobs due to their vast performance spaces and pedestrian-friendly hubs.
The Age of the Sycophant
JANUARY 25, 2011
Instead of dialogue, we have “ social propaganda designed to convince the sycophant to buy products, subscribe to questionable services, market their heroes trying to build businesses, and in the worst cases, defend offended parties via the flash mob.
The Bulgarian Principle
MAY 3, 2013
In the past year, I defended Guy Kawasaki and Cathryn Sloane from flash mob pile-on attacks on this blog, and I received a few interesting remarks about civility from those who felt justified in forceful criticism.
All Polls and Surveys Are Not Equal
AUGUST 10, 2011
Keep in mind on line polls — particularly those on social media — often suffer from fan based flash mobbing towards a favored outcome. Image by renaissancechambara. In Washington, polls and surveys drive policy decisions, particularly around campaign season.
The Murky Nature of Internet Vigilantes
MAY 28, 2013
The severity of mob justice can cause one to forget the original provocation, creating permanent tar and feathering moments that scar recipients forever in mind AND Google. Watching flash mob justice is frightening. Image by Frank Tellez. Freedom allows many things, good and bad.
The Future of Link Building
JANUARY 1, 2013
Think of the flash mob dance hosted by T-Mobile and The Noob Guide to Online Marketing by Unbounce. This is a guest post by Christopher Jan Benitez.
Haters Hate and I Choose to Listen
SEPTEMBER 4, 2012
Inspiring people to change behavior requires a different approach than fingerwagging or worse, troll-like attacks and flash mobs. Image by pixel8. Haters gonna hate. It’s what top bloggers and community managers say when they interpret criticism to be nasty and inappropriate.
Occupy Wall Street – The Revolution is Twittervised
OCTOBER 1, 2011
And in other news, San Francisco subway shuts down cellphone signals to stop social media organisation of civil protests and Braunschweig, Germany bans flash mobs (using Facebook to organise sudden demonstrations).
Mera Bharat Mahaan, or, Thoughts on India’s Independence Day
AUGUST 15, 2012
And though no one may cop to it, I’m convinced the whole flash mob thing was dreamed up by someone inspired by the epic song-and-dance sequence in typical Hindi films. Today is India’s 65th Independence Day.
We live in strange times…
The Way of the Web
AUGUST 10, 2011
I’ve seen the media mis-label social networks and flash mobs, and at the same time as they look at communication tools as a cause, they’re using them to share their own content from reporters on the ground and news teams back at the studio. It’s been a strange couple of weeks, both personally and given the events occurring across the country.
It’s a Book: How Give to the Max Day Could Help Kids Read
NOVEMBER 7, 2011
That’s a G2MD flash mob from last week; thanks to Geoff Livingston for allowing me to use his photo. I love how, when used well, social media can build powerful communities to effect real change and real results.
Social Media From A to Z: A Glossary
JUNE 30, 2010
Flash Mob : A flash mob is a large group of people who assemble suddenly in a public place, perform an unusual and pointless act for a brief time, then quickly disperse.
Coca-Cola's Happiness Machine | Justin Levy
JANUARY 20, 2010
It ties in well with other “hidden camera videos making their way around the web now, like the improvisational dancing in train stations and flash mobs at museums.
7 Traits of Highly Effective Viral Videos
Techipedia: Tamar Weinberg
JANUARY 28, 2010
It’s why T-Mobile succeeded with a flash mob.
Version 2 of Viral Success
JULY 8, 2010
Radiotjänst really put a focus on thanking their customers and is doing so with quite extreme actions; they also did Sweden´s greatest flash mob as part of the campaign.
What drives participation in a social network?
Direct Marketing Observations
APRIL 27, 2010
Social Media flash mobs go nuts over corporate missteps-they validate each other in unison and then are further validated by Twitter, blogs and reaction from the company itself.
Curb Your Blogging Frustration in 8 Steps
SEPTEMBER 15, 2012
Barely enough traffic needed for a respectable flash mob. This guest post is by Marc Ensign of MarcEnsign.com and NotAnotherSEOBlog.com. That last blog post was really good. It was supposed to be the one. The post that launched you into blogging stardom. Right into the spotlight. Making you an overnight success. That post was supposed to change everything. But it didn’t. Instead, it received the usual handful of tweets, smattering of likes and a gaggle of comments.
When The Media Plays Scrooge
DECEMBER 13, 2010
perhaps the Washington Post should have sent out a flash mob alert.
Journalism Skills for Everyone
NOVEMBER 26, 2010
In some cases, this has given rise to questionable leadership enforced with punitive measures and in the worst cases, flash mobs. Otherwise, society will deteriorate into some quality networks and in the worst cases, ignorant mobs.
10 social sites to start your year off with
Direct Marketing Observations
JANUARY 6, 2010
Odd, but the net and social media does create somewhat of a Flash mob “follow mentality. 2010 is going to be an interesting year for all of us. With that being said, what year isn’t right?
Election 2010: GetUp Tony Abbott Mashup
AUGUST 3, 2010
Down with the Teflon Revolutionaries
NOVEMBER 19, 2010
With pitchforks and torches, the mob brought down an unresponsive and paternalistic media, that had used decades (broadcast) and centuries (print) of scarcity and monopoly to own the agenda. Like Andrew Keen predicted, the mob is ugly. The following is a joint manifesto.