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What is Good Engagement Rate?

Oktopost

Want to hear more from renowned B2B marketing leaders? Within the first few minutes of this episode, Matt Bailey, President of SiteLogic, will have you hooked as he cautions marketers to beware of trends and be confident when it comes to working with data. Matt Bailey is a 15-year internet marketing veteran, author and entrepreneur.

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The Corporate Social Media Summit 2011

Mindjumpers

The company was established in December 2009 by Nick Johnson , and until now Useful Social Media has put together two conferences about social media in marketing and communications relation. In June 2011, they will be holding The Corporate Social Media Summit in both New York and San Francisco. The State of Corporate Social Media 2011.

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Study: The Global Social Media Check Up 2011

Mindjumpers

The study is the Global Social Media Check Up 2011, which is an annual study investigating big companies’ presence on social media platforms like Twitter, Facebook, YouTube, blogs etc. However, it becomes clear from the study that companies have become more engaged by answering questions asked through the various social media channels.

Study 234
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Not Everything Has Changed

Jon Loomer

A 70-page PDF called The Facebook Ads Experiment: 12 Tips to Crazy Engagement from 2016 underscores just how much has changed. This was the early peak of my journey into entrepreneurship, which began in late 2011. Unethical Strategies Aren’t Sustaining It doesn’t matter whether it’s 2011, 2024, or 1982.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Time spent reading newspapers is down 75 per cent since 2011. per cent since 2011. Canadian Media Consumption Trends.

Marketing 199
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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

The answer may come from the email marketing field. It’s a way to find and form relationships with others who share our particular interests and passions, whether down the street or on other continents; interesting people with whom there has been no practical way to engage before. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279
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Eleven Digital Trends to Watch In 2011

SocialFish

Eleven Digital Trends to Watch in 2011. Here are the headlines from David Armano’s post about the slides on Logic+Emotion , followed by my personal interpretation from the association industry standpoint: Attentionomics - Marketers begin to realize the value of attention and not just reach in driving conversion.

Trends 208