The Corporate Social Media Summit 2011

Mindjumpers

The company was established in December 2009 by Nick Johnson , and until now Useful Social Media has put together two conferences about social media in marketing and communications relation. In June 2011, they will be holding The Corporate Social Media Summit in both New York and San Francisco. The State of Corporate Social Media 2011. The Corporate Social Media Summit 2011. Similar Posts: Lack Of A Plan Shows That Businesses Struggle With Social Media Marketing.

What Happens On Social Media In 2011?

Mindjumpers

Tweet Having reviewed what has happened across the different social media platforms in 2010, the next thought is what is going to happen in 2011? A lot of marketers have given their suggestions to what the year has in store for us, and a lot of interesting ideas have been published on blogs, presentations etc. However, I found this very good and simple presentation about 17 social media marketing trends for 2011, which can provide some tips of what to be aware of during this year.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

47 Books For Your 2011 Reading List

Dave Fleet

Tweet Looking for books to populate your reading list for 2011? I was so pleased with the results that I’m doing the same in 2011. The Age of Persuasion: How Marketing Ate Our Culture (via @DoctorJones ). The New Rules of Marketing and PR – David Meerman Scott (via @ruthings ). Here are a few to think about. Last year I set myself a challenge: reading a book every two weeks throughout the year (I actually managed one more than that).

List 305

20 Social Media Trends for Business in 2011

Dave Fleet

Tweet 20 Social Media Business Trends in 2011. Trend #17: Marketing in streams. social media trends communications marketing pr public relationsView more presentations from Dave Fleet. One of the great things about working in the digital space right now is observing the many changes constantly occurring. This week, I had an opportunity to pull together some of the key social media trends I’m seeing for a presentation at an event in Waterloo.

Trends 328

2011 Social Media Marketing Trends

Webbiquity SMM

Social media marketing has progressed from radical new idea to widely adopted practice in a remarkably short period of time. Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing. “Social is much bigger than marketing and PR. “Social is much bigger than marketing and PR.

Trends 159

Study: The Global Social Media Check Up 2011

Mindjumpers

The study is the Global Social Media Check Up 2011, which is an annual study investigating big companies’ presence on social media platforms like Twitter, Facebook, YouTube, blogs etc. The data used in the Social Media Check Up 2011 has been collected from November 2010 to January 2011, and is based on Fortune Global 100 companies’ activity on Twitter, Facebook, YouTube etc. - Social Media Marketing Goals & Tools.

Study 189

The Nominees for Bees Awards 2011

Mindjumpers

At the show, some of the best examples of international social media marketing will be presented and awarded. The Bees Awards was created to grant recognition to the best Social Media communications and marketing practices. Best Marketing Within Social Games. Best Social Media Marketing Theory. Social Media 2011 Bees Awards Corona Light Ikea International Social Media Award Show nominees San Francisco Toyota

SMS 146

My 3 Words for 2011

Justin Levy

Over the past week I have been working on my goals for 2011. to pay off a debt during 2011, I must make a specific payment each month) and then what the next action is to achieve that goal (e.g. Here are my 3 words for 2011: Consistency, Growth, and Create. With the growth of New Marketing Labs and Caminito Argentinean Steakhouse , remaining consistent has been a challenge. Growth – Growing will be a major part of 2011. Those are my 3 words for 2011.

SXSW 2011: Strong on Networking; Less on Content

Dave Fleet

However, by forcing myself to meet new people, I was also able to enjoy serendipitous meetings with folks like Kendall Aliment , Roger Dooley (neuro-marketing – fascinating), Patrick O’Keefe , Eric Kim (check out Twylah – it’s very interesting), Avesta Rasouli (founder of Coloft ), Christel van der Book ( Flipboard ) and Andrew D’Souza ( Top Prospect , a social recruiting site).

B2B Blogging Trends for 2011

Webbiquity SMM

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. Among the findings: • If you don’t have a blog yet, 2011 is the year to start one.

B2B 156

Top 11 Social Media Marketing Blog Posts of 2011

Firebelly

Here are the top 11 social media marketing posts on the Firebelly blog in 2011 based on number of views. Facebook For Business Tip #1: Pages not Profiles. Social Search: Tempur-Pedic “Ask Me” Commercial. Facebook For Business Tip #8: Wildfire Contests. Gettin’ Unique With QR Codes. Make Your Social Media Sharing Buttons Effective. Facebook for Business Tip #4: Custom “Tabs”. How To Build Your Own Social Network On WordPress.

Ad Age Lists 2011?s Biggest Mistakes in Social Media

The Social Media Incubator

From the offensive tweets of a spokesperson impersonating a duck, to the ‘Qwik’ fail of a new name and site for a DVD rental service, 2011 definitely saw its fair share of social media blunders. Oh, what the click of one button can do. A single click can cause an uproar of negative responses, uncover groundbreaking stories, or release an unlimited amount of information.

List 127

Smartphone Sales in India Q3 2011

The Marketing Blog

Monday’s Economic Times brings an interesting piece of statistic in its news story Nokia Bets on Lumia Regain Market Share. The graphic in the story talks about the market share of different players in the Indian smartphone landscape and how things have changed from Q3 of 2010 to Q3 of 2011. Certainly worth a look with the fortunes of likes of Nokia, Samsung and RIM swinging in opposite directions.

Search Engine Strategies 2011 Wrap Up

Jason Yormark

Related posts: Attending & Speaking At Search Engine Strategies 2011. Digital Marketing Social MediaWell my first official speaking gig wrapped last week at Search Engine Strategies , and I had a blast. Definitely had some nerves up to and during my session titled “ Social Media Solutions On A Budget ”, but overall, I think it was a success. Much of what I covered was pulled from many of the blog posts I’ve written over the years here.

Link Building In 2011

Small Business Mavericks

Veteran Internet marketer Debra Mastaler has an interesting post on how to obtain new links, a process she calls “link marketing&# instead of link building, for your website today. If you look at the list, it’s really nothing new. In fact, she tells you as much before she dives in. But there was one thing that caught my eye about her list.

Eleven Digital Trends to Watch In 2011

SocialFish

Eleven Digital Trends to Watch in 2011. Here are the headlines from David Armano’s post about the slides on Logic+Emotion , followed by my personal interpretation from the association industry standpoint: Attentionomics - Marketers begin to realize the value of attention and not just reach in driving conversion. Developer Engagement – Marketers typically don’t try to court developers, but that’s all about to change.

Trends 172

How To Promote Your Business In 2011 | Small Business Mavericks

Small Business Mavericks

3 Ways A Blog Helps You SEO-Wise » How To Promote Your Business In 2011 When it comes to promoting a small business, you have to prepare for changes. Marketing today is a far cry different than it was in 1950, or 1980, or even in 2000. Here are some of the most effective strategies for promoting a business in 2011. It’s the best search engine marketing money can buy. Article marketing – Article marketing is not dead.

Attending & Speaking At Search Engine Strategies 2011

Jason Yormark

Joining me will be panel moderator Greg Jarboe, President of SEO-PR and Jeffrey Harmon, Chief Marketing Officer for Orabrush. The New Gig: VP of Marketing & Social Media @ Strategies 360. Strategies 360 Is Hiring: Marketing & Social Media Associate. Digital Marketing Social MediaI’m definitely looking forward to attending at Search Engine Strategies in New York next week.

The Biggest Trend in 2011? Our Continued Laziness.

Direct Marketing Observations

Why do you think YouTube is the #2 search engine in thw world? Did you know that it was? Some of you might not know but are you surprised by that statement? Did you know that as of March 2010, 24 hours of video is uploaded to YouTube every minute? Here’s some perspective for you. Lady Gaga’s Bad Romance video has been viewed over 328 million times since it’s release. Why do you think that is? Entertainers aside, there is a reason we like to watch videos.

Trends 180

Link Love Monthly: Best of February 2011

SocialFish

Facebook Page Redesign: Why Should Brand Marketers Care? Got marketing technologists? Background of the Corporate Social Strategist: Educated, with a Focus on Communications and Marketing (Jeremiah Owyang). Don’t speak French to me: A social media marketing lesson for associations (Ben Martin). unassociated 2011 is open for registration!

The 10 Key Mobile Trends for 2011

Mindjumpers

Like Mindjumpers, he is associated with Social Marketing Forum. Mobile marketing is becoming increasingly important. So it’s really not exaggerated to say that marketers should be well informed regarding the mobile evolutions. Juniper Research has released its top ten wireless predictions for 2011, let’s step through and take a look at where they think mobile is going in the coming year. Word has it that Google will launch it’s Chrome cloud OS in early 2011.

Mobile 188

LinkedIn’s Announces First Earnings Call (Q2 2011)

Idaconcpts

On 08/04/11, LinkedIn reported their financial results for the second quarter ended June 30, 2011. Business & Marketing Social Media first linkedin earnings call LinkedIn linkedin earnings call linkedin gaap linkedin ipo linkedin q2 2011In the second quarter, the company saw record levels of members, unique visitors, and page views, while top line growth accelerated.

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

The answer may come from the email marketing field. Talking recently with Cheryl Burgess ( @ckburgess )—partner and CMO at Blue Focus Marketing, a B2B social branding consultancy firm in Bridgewater, New Jersey; 2011 & 2010 winner of the Twitter Shorty Awards in Marketing; and author of the Blue Focus Marketing Blog —we were both struck by how many of the same people we know through social media (and we both learned about some interesting new people to follow as well).

The Best in Social Media: Bees Awards Winners 2011

Mindjumpers

The Best in Social Media Marketing were awarded in second edition of The Bees Awards on May 3 at San Francisco with a lot of grandeur. Best Marketing Within Social Games (Nominees): Grape (Russia). Best Social Media Marketing Theory (Nominees): Francois Gossieaux (US). I feel every aspect of a successful marketing campaign is well captured here – engagement, interaction and dialogue. Similar Posts: The Nominees for Bees Awards 2011. Tweet.

Smartphone Sales in India Q3 2011

The Marketing Blog

Monday’s Economic Times brings an interesting piece of statistic in its news story Nokia Bets on Lumia Regain Market Share. The graphic in the story talks about the market share of different players in the Indian smartphone landscape and how things have changed from Q3 of 2010 to Q3 of 2011. Certainly worth a look with the fortunes of likes of Nokia, Samsung and RIM swinging in opposite directions.

How to Build the Perfect Facebook Fan Page, 2011 Edition

Techipedia: Tamar Weinberg

The new layout, rolled out to all Pages on March 10, 2011, gives over a full two-thirds of Page real estate to the Page owner: The Perfect Fan Page Leverages ALL the Available Opportunities. How to Build the Perfect Facebook Fan Page, 2011 Edition is a post written by Tamar Weinberg. ]. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed.

My 3 Words for 2011

Justin Levy

Over the past week I have been working on my goals for 2011. to pay off a debt during 2011, I must make a specific payment each month) and then what the next action is to achieve that goal (e.g. Here are my 3 words for 2011: Consistency, Growth, and Create. With the growth of New Marketing Labs and Caminito Argentinean Steakhouse , remaining consistent has been a challenge. Growth – Growing will be a major part of 2011. Those are my 3 words for 2011.

How to Get the Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Every year, I spend hundreds, perhaps thousands of hours reading articles on Internet Marketing for my annual Best Internet Marketing Posts blog post. The posts for the last five years are: Best Internet Marketing Posts of 2010. Best Internet Marketing Posts of 2009. Best Internet Marketing Posts of 2008. Best Internet Marketing Posts of 2007. Best Internet Marketing Posts of 2006. Marketing Personal Social Media

URL 157

2011 B2B Marketing Trends

Webbiquity SMM

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. The summary reveals no shocking surprises but a few interesting trends: 78% of marketers identified “generating high-quality leads&# as their top priority, while 44% said the same for “generating a high volume of leads&# (so generating low-quality leads is a priority for some marketers? Perhaps more of these marketers should seek professional outside help in these areas.

B2B 158

‘China’s Facebook’ Renren Seeks NYSE Listing [Data]

Idaconcpts

As of 2011, it has about 160 million registered users. Here are some important demographic and traffic data of Renren.com for 2011, courtesy of Brian Chappell from Ignite Social Media. market in recent months. According to AsiaTimesOnline.com , Renren, known as the “Facebook of China&# , will be listed in the New York Stock Exchange next month, raising up to US$584 million. Here is a break down of Renren, including demographic and traffic data. What is Renren?

Data 113

5 Search and Social Trends for 2011

Convince & Convert

We talked about the convergence of search and social media, and how content marketing is bridging both areas. We settled on 5 trends that we think will be especially important in 2011 (read or print yourself via Scribd, or see below for short summary). Also, if you’re a content marketing fan, check out this other white paper on Rethinking Your Content Marketing Strategy. Trends to Watch in 2011. Traditional marketing creates demand.

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Then we can really change the dynamic from marketing as a cost center to marketing as a profit center!

B2B 219

ONE SOCIAL MEDIA PREDICTION FOR 2011…YES, 2011

Myrland Marketing

About a year ago, Twitterville author Shel Israel wrote a blog post titled “My Predictions for 2011″ on his blog Global Neighbourhoods. Social Media Uncategorized Christian Science Monitor Craig Kanally Facebook GigaOm Global Neighbourhoods Gloria Goodale Huffington Post Libya Mathew Ingram Myrland Marketing Predictions Shel Israel Twitter YouTube

Your 2011 Digital Marketing Reboot

Twist Image

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. Small businesses can now effectively leverage the digital marketing channels in a cost-effective way. It's the beginning of January, so before things start to pick up and all of your New Year's Resolutions for 2011 become things you'll think about (once again) this coming December, why not commit to a Digital Marketing Reboot?

Fetching Friday – Resources Mashup, 2011 Black Friday & Cyber Monday Deals

Kikolani

How to Find Out Which Online Marketing Strategy Drives the Best Traffic – Do you participate in so many different types of online marketing strategies that when your boss asks you which one is the most effective, you don’t know what to say? 10 Ways for New Writers to Market their Business and Get Into the Spotlight – 10 solid tips to help your business get more results as a writer.

Mashup 117

3 new social media resolutions for 2012 and a couple from 2011 that still need attention.

Akamai Marketing

That said, I am glad I wrote my resolutions for 2011 as it gave me focus. Here’s my 2011 scorecard: ? social media Trends 2012 event marketing resolutionsThis is the 2nd year that I’ve published my social media resolutions. Reading over last year’s resolutions I’m proud to say that I stay committed to each of them fairly well, though I some I outright failed at doing one of them.

Vimeo 157

THE MOST EFFECTIVE SOCIAL MEDIA TOOL YOU NEED IN 2011 IS….

Myrland Marketing

We’ve all read posts and predictions about what’s going to happen to Social Media in 2011. There are many of them, and they are useful to help those who care about marketing, public relations, customer service and all communications stay on top of what’s going on out there, and what we might want to look out [.]. Social Media Uncategorized 2011 Marketing Plan Marketing Planning Predictions Social Media Tools

Tools 68

2011’s Deliverability Nuts and Bolts

Social Email Marketing

You can have the best looking and most informative email marketing newsletter on the planet, but it’s useless if it never gets to the subscriber inbox. Deliverability is one of those aspects of email marketing which everyone should be thinking about and yet too few do. 2011’s Deliverability Nuts. Email deliverability

My Top Posts of 2011 on SEO, PR and Social Media for Publishers

Adam Sherk

Nevertheless, here are my top 10 posts of 2011 by pageviews: Which NBA Teams Have Seen the Most Growth on Twitter and Facebook? Also a special mention for a post from 2010 that continues to bring in considerably more pageviews than anything else: The Most Overused Buzzwords and Marketing Speak in Press Releases. Looking at my 2011 posts, it is interesting that a sports topic got the top slot since that’s not a major focus for me.

Shaping My World In 2011: Tackling The Triangle

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Shaping My World In 2011: Tackling The Triangle January 1st, 2011 Tweet Taking a cue from Robin Ferrier’s Women Grow Business (disclosure: client) post on “ un-resolutions for the New Year ,&# I’ve been thinking about what my un-resolutions would be. In 2011, I will try to make wellness a part of my everyday life.