How to Build the Perfect Facebook Fan Page, 2011 Edition

Techipedia: Tamar Weinberg

The new layout, rolled out to all Pages on March 10, 2011, gives over a full two-thirds of Page real estate to the Page owner: The Perfect Fan Page Leverages ALL the Available Opportunities. How to Build the Perfect Facebook Fan Page, 2011 Edition is a post written by Tamar Weinberg. ].

Who Will Buy Your.Brand Domain

Ari Herzog

Companies have historically been limited in what they can buy and how they can market their brand in accordance to availability. Companies, organizations, and individuals can not buy their own domains in the name of themselves.

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Trending Sources

Buy and Sell Influence on Empire Avenue

Ari Herzog

That’s right, you can now track my sticker symbol and buy and sell shares of my stock to your heart’s content. I didn’t understand the rationale to buying and selling “stock&# in friends and websites.

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Groupon? Don’t Buy It

SocialFish

I’m a little concerned about a recent article in Associations Now extolling the virtues of Groupon for associations. Now, I’m no Groupon expert by any means, but I read a lot, and most of what I read about Groupon is BAD.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !:

What If Twitter Did Buy TweetDeck?

Waxing UnLyrical

Note to self: invent something people love and then buy an island). Considering UberMedia was rumored to be in the mix to buy TweetDeck for $30 million just a few weeks ago, that’s very interesting news. Will Twitter shut TweetDeck down if it buys it? Rumors ran rampant.

Should You Buy Facebook Fans? - Social Media

Social Media Network Marketing

We hear one or all of the below: Buy Facebook Fans Want Facebook Fans Link Exchanges I Fan You And You Fan Me Do you think that outright purchasing Fans solves your marketing concern? The retailer buys some 10000 people to just come to the retail outlet. People don't buy such thinking. Who perhaps could be looking at this? Lets look at a different scenario: Imagine there is a retail outlet in the brick and mortar world.

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How to Get the Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In 2011, this list is becoming more exclusive and only those who sign up will get this great content. How to Get the Best Internet Marketing Posts of 2011 is a post written by Tamar Weinberg. ]. Buy my book, The New Community Rules: Marketing on the Social Web , a primer to social media marketing, and subscribe to the Techipedia RSS feed.

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Fandango Making Good Use of Group Buying

Idaconcpts

However, there’s another company that is making good use of the group buying industry. Keeping under the radar, Fandango has been dishing out deal after deal through group buying websites. Fandango: A Leader in Group Buying?

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list.

Not Buying What You're Shilling

Twist Image

Transparency and full disclosure don't mean much in the world of Social Media anymore. Do you remember when the FTC got involved in Social Media (more on that here: Mashable - FTC to Fine Bloggers up to $11,000 for Not Disclosing Payments )? There was a lot of public discourse on the matter and my general sentiment can be summed up like this: if certain companies within an industry are doing something that requires government intervention to get them to stop, there's a problem.

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47 Books For Your 2011 Reading List

Dave Fleet

Tweet Looking for books to populate your reading list for 2011? I was so pleased with the results that I’m doing the same in 2011. Buyology: Truth and Lies About Why We Buy – Martin Lindstrom (via @Michaelynch ).

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5 Group Buying Sites to Stalk

Idaconcpts

Group buying sites are becoming a popular online destination for many shoppers. Group Buying Groupon green deals jdeal parents deals plum districtThe range of offers and deals mean that consumers can save on a number of different products and experiences.

Getting The Social Customer To Buy

Twist Image

Then, she heads down the store (if she hasn't made the purchase online) to buy the dress. Shopping is a social act. We'd like to think that it's the perfect fit for Social Media. Is it? Between us friends, I've shifted and changed my presentations on Digital Marketing in the past few months. It has moved away (almost completely) from what brands either should be doing in the Digital Marketing and how to think about the space to being one hundred percent customer focused.

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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

The 11 Twitter Tools and Apps I Use Every Day in 2011 by Business2Community. of the remaining 34, 23 responded to the test tweets, with GM, UPS and Best Buy responding most quickly.

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Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity SMM

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. Prospects often don’t surface until much later in the buying process than they did just a few years ago.

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Why Best Buy and Hertz Fail

Ari Herzog

Good luck unsubscribing from email newsletters sent by Best Buy and Hertz. If you are inspired to add a comment with your thoughts, please visit Why Best Buy and Hertz Fail in your browser.

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The Five Business Books That Shaped 2011

Twist Image

I'm also a bit of a business book geek, so in the spirit of the Holidays Season, year-end lists and "top 10 of 2011" linkbait posts, the world seems primed for. The 5 Business Books That Shaped 2011: Steve Jobs by Walter Isaacson ( Simon & Schuster - October 2011). " Poke The Box by Seth Godin ( The Domino Project - March 2011). Great By Choice by Jim Collins and Morten Hansen ( HarperBusiness - October 2011). best business book 2011.

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process.

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Social Networks Have Little Influence on What You Buy Online

Pamorama

Google is very worried about the growth of Facebook, and with good reason. The company has been playing catch-up when it comes to the social Web. Case in point: Google Buzz. At launch it caused a privacy outcry that led to a class action complaint , which was settled when Google agreed to pay $8.5

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What’s the difference between buying Facebook fans and buying a email list?

Akamai Marketing

I may now understand why people think its OK to buy Facebook fans. These same people have been buying direct mail and email. Eureka. I might have finally “gotten&# it. Facebook Vent social media advice engagement facebook Fans opinion

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How To Promote Your Business In 2011 | Small Business Mavericks

Small Business Mavericks

3 Ways A Blog Helps You SEO-Wise » How To Promote Your Business In 2011 When it comes to promoting a small business, you have to prepare for changes. Here are some of the most effective strategies for promoting a business in 2011. About Us What’s a Maverick?

Blog World LA 2011 Recap – Session Notes and Experiences from #BWELA

Kikolani

When people buy from you, they are going to be more connected to you. Why I Am Attending Blog World Expo 2011 Plus a 20% Off Discount Code. Great Education for Bloggers at the Blogging Success Summit 2011.

Mix of Social Media Trends 2011

johnbell.typepad.com

Digital Influence Mapping Project Home About John Speaking & Events Papers Contact Archives Links Useful Tools December 28, 2010 My Mix of Social Media Trends 2011 It's trendy to write a "trends" post at the end of the year. I see many indicators that that will change in 2011.

How to Spice up Your Social Media Strategy in 2011

Techipedia: Tamar Weinberg

How to Spice up Your Social Media Strategy in 2011 is a post written by Tamar Weinberg. ]. Buy my book, The New Community Rules: Marketing on the Social Web , a primer to social media marketing, and subscribe to the Techipedia RSS feed. This is a guest post by Jennifer Mattern.

39 More (of the) Best Social Media Guides, Tips and Insights of 2011

Webbiquity SMM

Erik Deckers advises against, among other social media faux paus, socialcasting, relying on a single network, or, interestingly, “Putting a B2B company on Facebook or a B2C company on LinkedIn…People go to Facebook to chat with family and friends, not to buy industrial adhesives.

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Wondering About Google+? Do Me a Favor and Go Buy My New Book.

Stay N' Alive

Go and buy my latest book, Google+ For Dummies, Portable Edition now. You may have read some of my posts about Google+ wondering what it is. Or, maybe you've tried out the service, and just can't see the point.

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Looking Back on the Year of the Panda: Google Algorithm Changes

Techipedia: Tamar Weinberg

In case you missed it through all the chaos, below lists all of the crazy Google changes that occurred in 2011and just what they all meant: Top 10 Google Algorithm Changes of 2011. 1: Ten More Updates Announced – Although the updates are over for 2011, ten more updates were announced for 2012.

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Is Link Buying Necessary?

Small Business Mavericks

» Is Link Buying Necessary? to incorporate link buying into your marketing plan. She says point blank that link buying is absolutely necessary in an “ultra-competitive&# niche. Is link buying evil? About Us What’s a Maverick?

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The Biggest Trend in 2011? Our Continued Laziness.

Direct Marketing Observations

Google buying YouTube awhile back might have seemed curious to some but now it looks like a brilliant move. Why do you think YouTube is the #2 search engine in thw world? Did you know that it was? Some of you might not know but are you surprised by that statement?

Why Most Social Media Departments Fail

Techipedia: Tamar Weinberg

Anyone can buy Twitter followers and artificially inflate the numbers on your account, thereby making your social media consultant look like a true social media rockstar , but once the money is invested, in all likelihood, how many people will actually buy your product or use your service?

Groupon by the Numbers

Idaconcpts

Groupon’s revenue for the first three months of 2011. Amount of money the company lost in the same quarter of 2011. Number of Groupons the company sold in the first quarter of 2011. Number of customers who bought Groupons in the first three months of 2011.

4 Reasons Why Twitter Should Buy TweetDeck

TwiTip

Last week, the blogosphere was on fire with reaction to a report by the Wall Street Journal that Twitter is in talks to buy TweetDeck for $50 Million (registration may be required to read the post). 4 Reasons Why Twitter Should Buy TweetDeck.

Once upon a time, I Believed in the Fairytale of Klout

Unspoken

I am dismayed and left saying this… It is shocking that anyone is still buying into this Fairytale of Scientific Nonsense. On August 10th 2011 Klout announced on their blog that they now measure influence across 10 networks.

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How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Andy Havard.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

of respondents said they’d be either somewhat less likely or far less likely to buy from that brand.” And most B2B buying cycles are 70%-80% complete before the salesperson is even aware of the buyer. 2011 Insane Mobile Marketing Facts & Trends by Bit Rebels.

2011 Round-Up Of My Social Media Cartoons And Comics

SocMed Sean

2011 was a great year for my blog and I appreciate everyone who stopped by to check it out. The biggest category of content that attracted visitors to SocMedSean.com in 2011 was definitely my social media comic strips.

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How Consistent Branding is Being Challenged in the Digital Age

Techipedia: Tamar Weinberg

For example, imagine you were thinking of buying a new car. It may put you off buying the car altogether. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed.

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QR Codes, Email, and Mobile Marketing: Tools for Small Businesses to Compete Digitally

Techipedia: Tamar Weinberg

Recently named #108 on the 2011 INC 500 report, you can get more great insights from Signal on Twitter , Facebook and on their blog. [ Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed.

17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed.

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