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Buzz Marketing for Technology

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Seventh Edition of The New Rules of Marketing and PR Releases Today!

WebInKnow

When I was researching and writing the first edition way back in 2004 through 2006, I never could have imagined that it would still be selling strongly thirteen years after initial publication and it would be available in 29 languages from Albanian to Vietnamese.

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If Facebook Were Invented In The 90s

Firebelly

Has wondering what Facebook might have looked like if it was launched a decade earlier – 1994 instead of 2004 – kept you up at night? Rest easy, my friends. Here is your look at Facebook as if it were invented in the 90s: [Video URL: [link] ].

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Democratic Presidential Candidates Not Using Digital Platforms to the Full Potential

WebInKnow

I look at the Primaries and the General Election and I have done so since the 2004 cycle. Long-time readers of my blog may recall that each US Presidential election cycle, I love to analyze the marketing strategies and tactics used by the various candidates. I’m fortunate to live just 20 miles from the New Hampshire border so I can attend events hosted by the candidates at this first in the nation primary state.

Dove’s Inner Beauty and the Brand Experience

Cortex

In 2004, Dove launched its “ Real Beauty ” campaign that resonated with millions of women across the world. This campaign changed Dove’s future as a beauty brand and has changed the beauty industry forever. Not only has this campaign produced tremendous sales for the Unilever company, but Dove has also achieved a sense of mindshare for its niche. Dove is a perfect example of a brand experience that captures people’s hearts using emotional marketing.

This Is Marketing: You Can't Be Seen Until You Learn to See

WebInKnow

Yes, I am a Seth Godin fan having read all his books and every blog post he’s written since about 2004. Seth Godin’s new book releases today. I received an early copy and read it in two sittings. This Is Marketing is Seth’s best book because it’s written for people who think they already know about marketing. It’s written for today’s era of polarization and spin. It’s written to help us all get back to basics. Books Marketing Marketing Lessons from the Grateful Dead

#Selfie Is The Word Of The Year

Firebelly

As Mashable notes, Oxford has been awarding the title of word of the year since 2004. Despite my post a few weeks ago expressing my desire to stop the selfie movement , these pictures will not stop spreading like wildfire. So much so that the Oxford Dictionaries have named ”selfie” the 2013 International Word of the Year. The word, used to describe the action of taking a picture of yourself, was given this title after increasing in use in the last year alone by 17,000%!

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Hello 2015, Goodbye Comments

Ari Herzog

I’ve been blogging since 2004 (and on this blog since 2007) and with each year comes a swatch of new places for us to connect with each other. I am disabling blog commenting on this post and into the future. My reason is simple: You’re reading but you’re not commenting. It is a time management task to ensure comments are real and not spam and I’m seeing lots of spam comments try to get published.

Why Poland Is the Top Outsource Destination in Eastern Europe

The Realtime Report

Poland has been an official EU member since 2004. Why Poland Is the Top. Outsource Destination in. Eastern Europe. Eastern Europe is a common outsource destination, considering the price/quality rate of the end product.

Mathemagenic " Reasons for using weblog to keep information bits

Buzz Marketing for Technology

December 2004 (22). November 2004 (27). October 2004 (31). September 2004 (34). August 2004 (11). July 2004 (49). June 2004 (23). May 2004 (27). April 2004 (41). March 2004 (41). February 2004 (35). January 2004 (50). Mathemagenic. Lilia Efimova on personal productivity in knowledge-intensive environments, weblog research, knowledge management, PhD, serendipity and lack of work-life balance… Home. About.

Thinking About Blog Edits

Ari Herzog

I started blogging in 2004 on a LiveJournal site when I wrote about everything under the sun. It was an online diary. A true web log of my thoughts. I’m thinking of going back to that kind of blogging, to be free of topical constraints. However, I recognize that I’ll never grow a target audience unless (most of) my writing is focused. If so, what to focus on? My 2016 concept of 3-pronged blogging is outdated.

Social Media and the Role it Plays in our Lives

Social Media Marketing

The first internet services introduced in phones was in 1996, but the internet services were limited and really expensive, and this carried on till the year 2004 -05 when the internet services started becoming more popular in cell phones, it was around this year 2004 that the internet sensation Facebook was launched too and there’s no looking back. Social media plays such a vital role in our lives now. We can’t imagine life without it.

Google Trends Adds Top Charts Lists

Small Business Mavericks

It goes back to January 2004. Just in case you need a new search tool, Google has added one. It’s called Top Charts and it’s a part of the Google Trends project. Top Charts allows you to search for the top searches in a variety of categories by region and by month. Categories you can view top searches for include: Actors. Animals. Athletes. Actors. Baseball Players. Baseball Teams. Basketball Players. Basketball Teams. Books. Business People. Car Companies. Chemical Elements.

Will Watson Win?

Ari Herzog

If the above is gobbledygook to you, I refer to a three-night televised tournament between Watson , a computer built by IBM Research and a team of scientific universities; Rutter, the game show’s recipient of the most all-time winnings (with over $3 million in 2000); and Jennings, the recipient of the longest winning streak (from 74 games in 2004). I met Jennings two years ago on a book tour about his 2004 win.

Social Media New Year’s Resolutions That You’ll Have Fun Achieving

agora pulse

College students were the target audience for Facebook when it went live in 2004. Those college students of 2004 are the older millennials of today. Work-related New Year’s resolutions can be stressful. But they don’t have to be.

The Top 3 Social Media iPhone Apps

Firebelly

Since coming back to life in February 2004, Facebook has pioneered the path to creating sustainable social networking services worldwide. The list of the ” Top 25 Free iPhone Apps of All Time ” has, no surprise, social media platforms taking three out of the top five spots. With it’s growing number of over 1.1 billion users worldwide, Facebook came in at number one.

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Data Encryption Explained: Perfect Forward Secrecy (PFS) Protocol

Tweaklibrary

The term ‘Perfect Forward Secrecy (PFS)’ can be dated back to the early 90s and has been in use since 2004. Even though it has been around for around 3 decades now, it has been put to use widely only recently.

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4 Brands Embracing Diversity in Their Content

Pixlee

Dove’s Real Beauty campaign launched in 2004 and continues to run over a decade later. Inclusive marketing is more than just a buzzword.

The Future of Work Weblog

Buzz Marketing for Technology

December 2004. November 2004. October 2004. September 2004. August 2004. July 2004. June 2004. May 2004. April 2004. March 2004. February 2004. January 2004. The Future of Work Weblog. The official blog for the Future of Work Community. Visit here regularly for ongoing reports and conversations related to the changing nature of work.

Digital grassroots: the Internet fights back

Sherrilynne Starkie

It started in 2004 when a legislative committee held a series of hearings on digital copyright reform. Michael Geist (Photo credit: Wikipedia). Yesterday, Michael Geis t presented a keynote address to the IABC 2012 Canada Business Communicators’ Summit which was held in Ottawa. His topic, the year the Internet fought back, focused on how a genuine grassroots movement, fuelled by social media, impacted the Canadian Federal government’s digital copyright law.

Content marketing is king

Sherrilynne Starkie

Corporate blogging began circa 2004 and with the growing ubiquity of social networks many companies have been creating and sharing content as part of their marketing strategies. Content is set to be one of the biggest trends in B2B marketing for 2012, but the concept is not all that new. It’s become central to customer engagement and brand awareness.

Do You Read Blogs in 2018?

Co.Create

I started blogging in 2004; and I launched this blog in 2007. This is my first blog post of 2018. Are you still reading blogs? If so, who writes them and what are they about? Here’s a look back at why I did it. During the years, I strived to publish articles several times a week. That was A LOT of preparing, writing, culling, promoting, and maintaining. With the rise in social networking, I wrote every few weeks. If that. Last year, I churned out about a dozen posts.

But It Is Not Mundane, Meg!

Ari Herzog

” I said during that 2004 interview. She thought I’d be bored. She tried telling me my workload would be the same every day. I suppose she wanted me to agree. I didn’t yield from my passion for the job. I had already met with the chief of staff and the deputy chief of staff. Meg was a project manager and part of the executive secretariat in the Governor’s economic development office.

Social media and Montreal’s student protests

Sherrilynne Starkie

Our objective is to bring the SPVM closer to the community and our use of social media helps us do this,” said Melissa who is a graduate of the University of Laval with a degree in journalism and has been a communications officer with the SPVM since 2004.

How the Facebook Algorithm Works in 2020 and How to Make it Work for You

Hootsuite

2004 – 2009: Facebook was born in 2004, but its newsfeed didn’t show up until 2006. Congratulations to everyone on reaching a new decade, which means, of course, another set of updates to the Facebook algorithm.

Announcing the End of AriWriter

Ari Herzog

I bought ariwriter.com in 2007 with a desire to continue the type of blogging I’d done in 2004 on LiveJournal. All things must come to an end — and AriWriter is about to die. Photo by cayusa. Don’t fret, though, for it shall be reborn — on a different domain and with a different name. The ‘ariwriter’ moniker was based on my freelance writing career earlier in the decade.

HP’s Printing 2.0 Is Advantage Over Google

Socialized

I was at HP from 2004 to 2007 and one year I was fortunate enough to be a judge at the company’s OneVoice marketing awards. Despite the imminent end of the print era, Hewlett Packard has announced a partnership with the University of Michigan which would make over a half million of the books in the university’s library available in print. That’s right, in print. In book form. HP has a huge advantage over Google in an endeavor like this.

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The Future of Work Weblog

Buzz Marketing for Technology

December 2004. November 2004. October 2004. September 2004. August 2004. July 2004. June 2004. May 2004. April 2004. March 2004. February 2004. January 2004. The Future of Work Weblog. The official blog for the Future of Work Community. Visit here regularly for ongoing reports and conversations related to the changing nature of work.

8 Google Analytics Tricks For Marketers

The Realtime Report

Varun Sharma has been a digital marketing expert since 2004 and is a Director of one of the fastest growing digital agency in India KVR WebTech Pvt. 8 Google Analytics Tricks For Marketers. By Varun Sharma. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA). Almost every other website uses it, making the Google software the most popular and trusted analytic solution on the globe today.

Social Media "Pioneers" Tell Why

Diva Marketing Blog

Yvonne DiVita, BlogPaws, Lipsticking - I joined in 2004 and it gave me immediate results. Before I was blogging in 2004, I was already writing a lot for eMarketer (my full-time job), and then started contributing to MediaPost. I launched Diva Marketing in 2004, because my friend Dana Van Den Heuvel told me I had no credibilty talking about blogs, in training programs, unless I was actively involved. Barbara Giamanco - @BarbaraGiamanco Linkedin Began blogging 2004 (USA).

When You Need a Social Media Manager

Ari Herzog

With over a decade of professional experience in technology, journalism, and government, I have worked extensively in social media circles since 2004. When you need a social media manager, think of me? When you need someone to analyze, recommend, implement, monitor, or otherwise manage your internet presence, from being the voice of your Facebook page to steering tweets to evaluating whether the next best tool is a surefire way to outmaneuver your competition, I want to talk to you.

Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

December 2004. November 2004. October 2004. September 2004. August 2004. July 2004. June 2004. May 2004. April 2004. March 2004. chrisbrogan.com. Covering social media business strategy and personal power. About. Speaking. Rockstars. Subscribe. Newsletters. Make Your LinkedIn Profile Work for You. May 19, 2008. LinkedIn is a professional network built around one’s employment capabilities.

37 Speakers To See at State of Search 2014

Bill Hartzer

Back in 2004, I hand-picked about 16 of the best Search Marketers in Dallas to join me at a hotel conference room to talk about search. After all these years, I still cannot believe that it’s come this far. It cost me $87 to rent that conference room for a few hours that evening, and DFWSEM was born.

6 Tips to Make Your Email Marketing More Effective

yMarketingMatters

The average click-to-purchase rate has increased nearly 30% since 2004 and the average orders-per-email-delivered rate has increased more than 18% since last year. Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features.

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Announcing the End of AriWriter

Ari Herzog

I bought ariwriter.com in 2007 with a desire to continue the type of blogging I’d done in 2004 on LiveJournal. All things must come to an end — and AriWriter is about to die. Photo by cayusa. Don’t fret, though, for it shall be reborn — on a different domain and with a different name. The ‘ariwriter’ moniker was based on my freelance writing career earlier in the decade.

Most Popular Digital Marketing Jobs

The Realtime Report

Per Google trends, after reaching its popularity peak in August 2004 (a value of 100), interest in ‘Content Manager’ has fallen to a value of 38 (July 2019) meaning it is under half as popular as it once was. Most Popular Digital Marketing Jobs. UX Designer roles have risen in popularity; online interest peaked in January 2019. Data Analyst is currently the most popular – most searched for – job in digital marketing.

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9 Predictions to Fuel Your Social Media Strategy in 2021

Later

Dreams (2004 Remaster) – Fleetwood Mac. Ready for some predictions to fire up your social media strategy in 2021? We bet you are! 2020 was a challenging time for businesses big and small, creators, influencers, and everyone in between.

Facebook’s $5 billion IPO: By the numbers

Idaconcpts

Initial investment by billionaire Peter Thiel in 2004 in exchange for 44.7 $5 billion. Initial funding sought by Facebook, in one of the largest IPOs ever filed by a technology company. $75 75 to $100 billion. Estimated overall value of the social network — which may command “a valuation more than five times higher than Google Inc.,” ” says Bloomberg Businessweek. billion. Facebook’s annual revenue. Percentage of annual revenue in 2011 accounted for by advertising.

How to Quit Your Job and Build an Online Business

ProBlogger

Back in 2004, a lot of people told me, “Don’t give up your day job”. As we talked, he explained that back when he saw me starting my first blogs in 2002–2004, part of him wanted to do the same thing.

Social Citizens: How Social Media Can Help Social Problems

Mindjumpers

The campaign started in 2004 before social media had a firm grip on the majority of most countries’ population and the outcome was not really that impressive. Tweet Last week, Facebook finally revealed their much hyped “life saving” feature: the organ donor status. This has sparked our interest towards other examples of how brands and charity organizations have managed to use social media as a platform to help social problems through user engagement.