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Content marketing is king

Sherrilynne Starkie

Corporate blogging began circa 2004 and with the growing ubiquity of social networks many companies have been creating and sharing content as part of their marketing strategies. Content is set to be one of the biggest trends in B2B marketing for 2012, but the concept is not all that new.

Content 307
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Many Eyes

Buzz Marketing for Technology

Percent of adults who currently smoke, 2004-2006. Try Our Featured Visualizations. Smoking in the U.S. alice wont you? in wonderland. Degrees Obtained by Lobbyists. Fannie Mae & Freddie Mac Stock Prices. playing with alices playful dialogue. Needing a little persuasion? In need of help? by iamcurious. by Christy. by Youlzari.

Sports 280
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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

December 2004. November 2004. October 2004. September 2004. August 2004. April 2004. March 2004. September 2005. August 2005. April 2005. March 2005. February 2005. January 2005. blog at chrisbrogan.com. +1 1 978-885-1551. AIM: cbrogandotcom. advertising. Announcement. chrisbrogan. communication.

LinkedIn 279
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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity SMM

The original term ‘weblog’ was shortened to just ‘blog’ a year later, and that term was named Merriam-Webster’s word of the year in 2004.” LinkedIn was launched in 2003 and had reached one million users by August 2004. Inxpo (founded in 2004) added surveys, games, and social media integration.

B2B 350
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If Facebook Were Invented In The 90s

Firebelly

Has wondering what Facebook might have looked like if it was launched a decade earlier – 1994 instead of 2004 – kept you up at night? Rest easy, my friends. Here is your look at Facebook as if it were invented in the 90s: [Video URL: [link] ].

Facebook 219
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Eight steps to thriving on information overload

Buzz Marketing for Technology

October 2004 (1). September 2004 (2). May 2004 (2). February 2004 (1). January 2004 (1). December 2005 (12). November 2005 (8). October 2005 (9). September 2005 (14). August 2005 (19). July 2005 (5). May 2005 (4). April 2005 (5). December 2003 (1). November 2003 (2). October 2003 (1). July 2003 (1). June 2003 (1).

Web 2.0 244
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Understanding Which Social Platforms to Choose When [infographic]

Mindjumpers

In 2004, users were sharing 1% of content (on Facebook). As clearly pointed out by Mark Zuckerberg in a recent press conference, it is interesting to notice the number of active users and the content they share. The amount of sharing per person is growing faster than the number of users. And it is expected to increase in the coming years.

Platform 262