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Three Things Email Subject Lines Must Do

Waxing UnLyrical

The other day I needed a bit of comic relief (we were gearing up for the #HopeProject launch and it was a bit frenetic, to say the least), so I posed this question on Facebook: “Complete: ‘You know you have a winner when the email subject line reads __.’ What’s in a subject line?

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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Shift Toward Vertical Video Over the past five years, mobile devices have accounted for more than half of global internet traffic , peaking at almost three-fifths of traffic in mid-2022. Growth of Video in Email Marketing Email is one of the most cost-effective marketing channels. Not all topics are a good fit for live video.

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6 Email marketing templates that drive results

Sprout Social

But there’s one method that’s stood the test of time: Email. Or at least, this was true until email marketing templates came along. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient.

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SHORTHAND: Erik Qualman on Digital Leadership, Disruption & Reputation

Firebelly

In my new Shorthand series, I’ll be asking fellow social media marketing industry leaders for three quick and easy-to-digest insights into their areas of expertise or interest. 2) Is there such a thing as optimized disruption? Erik: There is such thing as optimized disruption, but it will differ from company to company.

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How These Small Businesses Are Winning at Email Marketing

Buffer Social

Sending emails. Checking emails. Responding to emails. Emailing – in all of its iterations –  is a huge part of communication in today’s world. Emailing has especially proven to be an effective medium for small businesses to connect with their customers.

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[Event Info] Announcing the #SocialPRbootiecamp

Waxing UnLyrical

Regardless of where you’re based, I’m guessing you’re thinking the same thing, and are indulging in some end-of-year introspection … or maybe just crazy holiday shopping. Easy , because it can’t get any easier than turning your email inbox into a lab. Quick , because it’s only three lessons.

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Gmail’s New Tabs and What They Mean For Business

The Social Media Incubator

The changes included having the inbox separated into three different main tabs: primary, social and promotions. The “primary” tab includes the user’s emails marked as important or, for example, emails from people who they exchange messages with the most. Gmail users are reporting that they like this new feature.