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Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We then added to that with web information from Google, comScore, and Quantcast.

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Measuring your Social Media Impact? Meet your new Best Friend!

Harp Interactive

Not only does it pull in your website traffic ranks and graphs from, Alexa and Quantcast, Social Website Analyzer also categorizes your website’s social presence into buckets with hyperlinks for each including: Search engine results for social back links for Google, Bing and Yahoo.

Newsvine 307

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Blog Visits Increase Despite No Tweeting

Ari Herzog

Comparing the present to the past is more evident with data from Quantcast , a company that has measured my site for years. Here is Quantcast data of unique visitors from 2009 to present. I imagine this is related to less visitors but more engaged visitors, especially as the duration per visit remains constant at under a minute each.

Quantcast 161
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Compete Responds To Criticism

Dave Fleet

Outstanding question #1: How accurate are Compete’s/Quantcast’s/Alexa’s numbers for top-tier websites? My questions again: How accurate are Compete’s/Quantcast’s/Alexa’s numbers for top-tier websites? Thirdly, I still have two outstanding questions. Are we looking at a 5% error margin?

Compete 277
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On Weirdoes, The Long Tail, Seth Godin And You

Twist Image

In 1998, he has since gone on to launch Squidoo (which is ranked among the top 125 sites in the US by Quantcast ) to his latest venture, The Domino Project , a new type of book publishing company that is powered by Amazon. When you scratch beneath that surface, what you uncover is a passionate entrepreneur who is walking the talk. leadership.

Quantcast 103
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30 Tips To Be a Digital Storyteller

Ari Herzog

Consider Quantcast and Alexa. Be aware of FTC rules about disclaimers. Use Google Analytics or similar to track metrics. implements its own tracking data but is usually less accurate than third-party tools. Grade your blog and follow all advice given. This list is not exhaustive. Please sign up to receive blog posts by email.

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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

Everyone knows that data from Nielsen, Compete, Quantcast, Alexa and their ilk is only semi-accurate unless the site chooses to report actual numbers, so we’ve mostly accepted the fact that website traffic is a dull topic not worth our curiosity or bile.