Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! However, if there is one thing that is becoming painfully clear to me is the need to be relevant to your audience – whether you are advertising to them, being social with them, or just creating the right kind of conversations about your brand. View more presentations from Networked Insights.

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Blog Visits Increase Despite No Tweeting

Ari Herzog

But we also know that less John Smiths were using social networking. Comparing the present to the past is more evident with data from Quantcast , a company that has measured my site for years. Looking at unique visitors from 2009 to 2013, and if you forget about the abnormal dates (such as why one blog post quintupled prior visits), it is unsurprising that more people visited 2010 to 2012 when 1) I blogged more frequently and 2) social networking began taking off.

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Compete Responds To Criticism

Dave Fleet

If you’re looking for sentiment data visa-vi social networks, I like using Google Realtime to build out timelines that correspond with news and product happenings. Outstanding question #1: How accurate are Compete’s/Quantcast’s/Alexa’s numbers for top-tier websites? My questions again: How accurate are Compete’s/Quantcast’s/Alexa’s numbers for top-tier websites?

20+ Cool Social Media and Web Tools

Webbiquity SMM

Looking for a way to monitor social media activities and results on a tight budget? Want to show the world how social you are with a cool widget on your website or blog? You’ll find all of this and more in this collection of tools and reviews of some of the coolest free or low-cost social media monitoring and web tools so far this year. Social Mention. ** 5 stars. A social media monitoring tool that combines powerful features (e.g.,

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Fetching Friday – Resources Mashup & Unseen Sea

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. 10 WordPress Plugins & Other Enhancements That Will Make Your Business More Social – These tools can help you do just about anything, including make your blog and your website more socially engaging. Social Media / Social Networking.

Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

Quantcast Visitor Demographics. I ran the social news site Reddit through the tool as an example and I’m told that around 55% of visitors are male (though I expect this to be a little lower than reality) and 24% of the audience are over 50 years old. Below is Quantcast’s estimation as to which sites people visit after Reddit. The results page also shows you traffic stats over time and, like Quantcast, displays ‘similar’ websites.

How to Build a Billion Dollar SEO Empire

Viper Chill

One of the reasons I loved the movie The Social Network is because it really dug into the beginning of Facebook. I’ll save you having to read the 15 pages yourself, but here’s pretty much what they contain: Webmasters and ad networks doing absolutely everything they can to stop the growth of RMN. Keep in mind that 7 years is a long time in the internet world, and back then people were dealing personally with networks to get coupon codes.

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$100,000 in One Week, a Viral Nova Follow-Up

Viper Chill

Again, I prefer the idea of content being on the left rather than packed between navigation, but at least put something there that entices people to click on more articles or simply share your website via social media. The essence of the article was that Facebook have made changes to their algorithm which is making it harder for these “Viral nova style” websites to get traffic from the social network.

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Many loyal readers have checked in on the newsletter throughout 2011 to get both evergreen content , the content that typically embraces these monthly updates, in addition to something completely new, monthly digital trends – the stuff you use for presentations and proposals, for arguing that social media and online marketing does have a firm place in today’s landscape. How Social Media Affects Content Relevance in Search : Why is social media so important?

The 23 Best Free Google Chrome Extensions for Digital Marketers

Webbiquity SMM

These Chrome browser extensions perform all sorts of interesting tasks, from displaying information about your email contacts to better managing your time, saving memory (your computer’s, not yours), sharing updates across social media platforms, managing passwords, taking notes, using voice dictation, protecting you from viruses and malware, viewing SEO information for any open web page, and more. ” — Social Media Examiner (Tools). Buffer Social .