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The 12 Top Benefits of Chatbots in 2023

Hootsuite

The benefits of chatbots for businesses are well documented. The size of the chatbot market worldwide is expected to hit a whopping $1.25 Answering FAQs, helping with order tracking, product recommendations, and various other types of support are available at all hours. And they’re just getting started. billion in 2025.

FAQ 138
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Customer service tiers: What they are and how to create them

Sprout Social

Without this level of structure, skilled support agents might get stuck dealing with FAQ-level inquiries, while beginners wrestle with complex problems. For instance, a software company may require a more specialized support tier structure compared to that of a retail brand. Document these and share them back with your team.

How To 107
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GDPR and social media: What marketers need to know

Sprout Social

.” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. How does GDPR affect marketing on social media?

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9 Chatbot builders to enhance your customer support

Sprout Social

Chatbots are strategic assets that enhance your customer care and marketing strategies. We’ll also compare some of the leading platforms in the market so you’re equipped to select the best solution for optimizing your customer connections. But where do you start with building a chatbot? Table of contents: What is a chatbot builder?

Hubspot 104
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8 Best AI Copywriting Tools (Beyond Chat GPT)

Hootsuite

Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). Marketers and social media managers AI copywriters can’t create your marketing strategy from scratch, but they can: Suggest KPIs to track, hashtag ideas, and more. Coming soon Big news! Who is ChatGPT for?

Tools 135
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How to recruit more talent for your social video content

Sprout Social

In Sprout’s 2023 Content Benchmarks report , over half of marketers cite this as a challenge when planning and scheduling posts. Humanizes your brand There’s a reason why 42% of marketers hire creators for unboxing or reveal content. Tapping internal experts can also get you access to new areas of your company.

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The ultimate social media listening guide for marketers

Sprout Social

These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. This article is meant to be a practical, how-to guide to social listening for social media marketing professionals. Advantages of social media listening. Conduct a competitive analysis.