agora pulse

NOVEMBER 30, 2020

Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts. Did you know that content marketing costs 62% less than outbound marketing but generates three times as many leads? Social media marketing.

Content 182

Content Marketing How To Social Media Management 182

Idaconcpts

JANUARY 26, 2011

The current marketing campaign from Xerox is very effective because it’s built on a simple business insight: In any given day how much time do we really spend on our core business? And that’s where digital document management comes in. And that’s where digital document management comes in. It’s very expensive.

Applications 130

Applications Technorati System StumbleUpon 130

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

B2B 119

B2B Influencer Brands Marketing 119

Josh S Peters

MARCH 5, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Utah CEO Article on Document Sharing Utah CEO Article on Document Sharing Written on March 5, 2010 by Josh Peters in Social Media 0 Comments - Leave a comment!

Lijit 100

Lijit Widget eBook Disqus 100

Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. Most companies were uncertain of the groundbreaking tech—concerned about data security and compliance requirements. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency.

Policies 109

Policies Marketing How To Guidelines 109

Buffer Social

DECEMBER 9, 2021

While a brand isn’t necessarily a tangible thing, it’s important for connecting with customers, shaping their perception of your company, and building trust among them. With that in mind, here’s a step-by-step process that companies of any size can use to create a standout, memorable brand.

Company 84

Company Brands Apple Small Business 84

Kikolani

OCTOBER 4, 2016

A lot of businesses fail to understand the importance of having a sound marketing strategy. These companies haven’t realized the value of having a marketing strategy to lead them forward. They rely on a combination of hard work and dedication (without marketing strategies) to reach their goals.

Strategy 156

Strategy Tips Marketing Resources 156

Sprout Social

AUGUST 10, 2022

Influencer marketing has grown from a $1.7 It’s little wonder, then, that influencer marketing has become an indispensable part of the PR and crisis management approach for most brands. Here are five ways to make PR and influencer marketing work for your brand during a crisis. billion industry in 2016 to a projected $16.4

Influencer 132

Influencer Marketing Reputation Collaboration 132

The Realtime Report

JUNE 4, 2019

Hotel Marketing Tips You Simply Can’t Ignore. As businesses across the globe start to recognize the importance of social media marketing in order to help their business find more success, the same must be said of hotel businesses looking to spread their brand and promote their business. Run Targeted Marketing Promotions.

Hotels 161

Hotels Tips Marketing Affiliate marketing 161

Convince & Convert

FEBRUARY 21, 2024

More than 92% of Fortune 500 companies are using ChatGPT. How AI is affecting workers and companies is nuanced and requires high-level thinking. Companies that best adapt to AI impacts will consider and respond to all of these considerations. Do you have company guidelines for AI use? Adapt for your use as needed.

Training 154

Training Policies Team Guidelines 154

Oktopost

NOVEMBER 18, 2021

Shawn Herring, VP Marketing at PandaDoc takes the hot seat. Watch the recording: Want to hear more from renowned marketing leaders? Over the course of his nearly 20 years of experience in marketing, Shawn believes an integrated approach to marketing plays a critical role within the revenue team. Catch all episodes here.

B2B 62

B2B Apple Marketing Startup 62

Buzz Marketing for Technology

NOVEMBER 16, 2011

Chief Marketing Officers take pride in being the trendsetters around the corporate corral – the arbiters of hip, the sharpest dressers, the consummate gadgeteers. Each year the Marketing team works hard to distill consumer insights into planning documents that will guide its programs in the months ahead. Now that’s cool.

Marketing 194

Marketing Sentiment Analysis Data 194

Forbes Social Media

NOVEMBER 30, 2021

However, documents also detail the company's ad products and how they’re perceived by users, marketers and employees. Much attention has focused on revelations about how Facebook has dealt with misinformation and other content.

Advertising 108

Advertising Facebook Company Products 108

Sprout Social

JUNE 15, 2020

.” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. How does GDPR affect marketing on social media?

Social Media 132

Social Media Privacy Marketing Policies 132

agora pulse

SEPTEMBER 23, 2020

One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. How have your likes and shares on Instagram helped the company reach its targets? Though social media has become more data-driven, only 32% of marketers have a documented strategy.

Social Media 144

Social Media ROI Social Media Management URL 144

Sprout Social

MARCH 21, 2024

There’s never been a better time to invest in influencer marketing —especially UK TikTok influencers. So, how do you turn these insights into strategies for influencer marketing success ? But don’t count the app out if your brand is outside of this target market, as the app is growing rapidly in popularity among other audiences, too.

Influencer 101

Influencer Brands Fashion Review 101

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 94

Analysis Report Examples Tools 94

Sprout Social

SEPTEMBER 10, 2020

Chances are you’ve heard that marketers need to create meaningful “experiences” for their customers. Marketers today are laser-focused on metrics (particularly conversions) and growth. That’s exactly why there’s an emerging emphasis on UX for marketers. Why UX for marketers matters so much.

Tips 127

Tips Sentiment Marketing Real Estate 127

Proactive Report

DECEMBER 4, 2018

The Need for a Documented Content Strategy. Only 37 percent of US companies have a documented content strategy. Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. Why is this important? Follow me on Twitter. Connect on LinkedIn.

Trends 75

Trends Content Marketing Patterns 75

Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts.

Statistics 207

Statistics B2B Content Marketing 207

Rebekah Radice

DECEMBER 10, 2018

Leading a high-performance marketing team is harder than ever. But there’s also never been a more dynamic and exciting time to lead a marketing team. How To Lead A Successful Marketing Team. A couple of years ago, I had the chance to meet fellow speaker, Kim Scott at Hubspot’s massive Inbound Marketing event.

Team 99

Team How To Marketing Atlassian 99

Convince & Convert

NOVEMBER 19, 2013

Earlier this fall, I keynoted at Lee Jean’s Digital Days, a day long event for Lee Jean’s marketing teams and their agency partners. They asked me to share a few digital marketing trends that were beyond the tipping point. I discussed three: Real-Time Marketing, Creating Youtility, and Empowering Employees & Fans.

Trends 166

Trends Marketing Case Study Loyalty 166

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. 2018 content marketing trends, statistics and predictions.

Template 167

Template Templates Trends Content 167

Oktopost

JUNE 4, 2020

How did this document, originally hated by employees, become such an important component of a brand’s overall social media strategy? Use of company social accounts. HR, legal, marketing, and even IT all play a pivotal role in developing the policy. Having the collaboration of HR, legal and marketing is not enough.

Policies 146

Policies Social Media Guidelines Sentiment 146

Hootsuite

MARCH 23, 2023

Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). Marketers and social media managers AI copywriters can’t create your marketing strategy from scratch, but they can: Suggest KPIs to track, hashtag ideas, and more. Coming soon Big news! Who is ChatGPT for?

Tools 135

Tools HootSuite Price Template 135

The Realtime Report

MAY 17, 2021

Submit Your Formation Document. Regardless of whether you want to form an LLC or a corporation, you need to file a formation document. Both of these documents contain the following information about your business that you need to file. Unique company name. Exact physical address and PO Box of your office.

Insurance 91

Insurance Applications Guidelines Policies 91

Sprout Social

JANUARY 27, 2017

More and more brands are incorporating company culture into their social strategies. However, it can be challenging for social media marketers to document multiple team perspectives to provide a wholistic story. This week at #SproutChat , we discussed incorporating company culture in a business’ social content strategy.

Company 40

Company Content UGC Authentication 40

Ignite Social Media

FEBRUARY 25, 2021

Months later, few can recall more than a smattering of the words on that sacrosanct document. When core values become core, however, is when the company repeatedly takes actions based on them. Values become core when your company makes difficult decisions, including those with financial ramifications, and you are guided by them.

Committee 155

Committee Exercises Team Sentiment 155

The Realtime Report

JULY 8, 2020

This is your chance to tailor your application to the vacancy (and the company). In marketing speak, your cover letter is more like a sales page. Use the Right Document for the Right Purpose. Each document should ‘speak’ to the other. What Is the Role of a Cover Letter? ” Now you know.

Applications 155

Applications Skills Education List 155

Sprout Social

JANUARY 3, 2023

More than ever, companies need to bleed every ounce of impact out of their social media. Think about it: Every team in your company is full of experts. Working with customer service, product and other departments on your strategy helps you get the most from your marketing resources. Common objections or concerns customers have.

Collaboration 122

Collaboration Social Media Team Sentiment 122

Sprout Social

MARCH 26, 2019

These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. This article is meant to be a practical, how-to guide to social listening for social media marketing professionals. Advantages of social media listening. Conduct a competitive analysis.

Social Media 104

Social Media Sentiment Marketing Analysis 104

The Realtime Report

JANUARY 14, 2020

Content marketing is a preferred strategy for many entrepreneurs. No matter what size your business is or what niche you’re working in, content marketing is worth considering. With each year, content marketing remains the top strategy to promote an online business. Here’s what the stats say: According to eMarketer , 84.5%

Diagrams 91

Diagrams Content Analysis Hubspot 91

Rebekah Radice

JUNE 19, 2017

That’s why I’m so excited to bring you my new course, “The Smart Guide to Marketing Your Business on Social Media.” How to Market Your Business on Social Media [New Course]. Each lacks the vision two decades in marketing and social media brings. But under that surface is a bubbling caldron of confusion.

Course 136

Course Social Media How To Marketing 136

Sprout Social

JANUARY 4, 2021

Every new year brings opportunities for marketers to try new things, improve upon their old strategies and pitch ideas that have never been brought to the table before. Inspiration for your social media marketing pitch. Stay up to date on company news. However, future marketing success is often dependent on past results.

Campaign 126

Campaign Social Media Marketing Metrics 126

The Realtime Report

MARCH 25, 2016

Marketing Agility: Posh Buzzword or Business Standard? Until recently, marketing agility was a just buzzword that roamed the business blogs. So, what does marketing agility really mean? This term denotes the ability of the company to stay in tune with market currents and shifts accordingly. By Lilly J.

Marketing 87

Marketing Training Policies Collaboration 87

The Realtime Report

OCTOBER 26, 2012

NASA regularly invites influential bloggers to document key events such as this one. Businesses have always understood that word-of-mouth marketing is one of the most powerful ways to shape opinions and drive awareness, preference and sales. “Influencer marketing” is simply the new, fancy way to describe word-of-mouth.

Influencer 185

Influencer Marketing Upcoming Analysis 185

Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. Shouldn’t brands be focusing on social media as part of a bigger marketing funnel instead?

Meme 108

Meme Marketing Hashtag Campaign 108