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How Atlassian uses Sprout to enhance Social Media ROI

Sprout Social

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Atlassian started using Sprout Listening in 2019.

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How Social Listening Paves the Way for a Winning Social Strategy


Joining the Radically Transparent podcast is Sarah Emmott, Head of Brand for Work Management by Atlassian , one of Fast Company’s “Most Innovative Companies in the Workplace”. She reveals how a deep dive into social listening paved the way for her organizations marketing milestones and successes.

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How AI Project Management Assistants in Trello Transform Team Communication


The acquisition of Trello by Atlassian for $425 million was a turning point. The Introduction of AI in Trello: A Game-Changing Move Atlassians recognition of Trello’s potential marked a step but it was the integration of AI-powered features that ushered in a new era for the platform.

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3 Steps to Set Achievable Social Media Goals For Your Business

Rebekah Radice

Jira Atlassian. Subscribe on iTunes. Subscribe on SoundCloud. Subscribe on Stitcher. Subscribe on Google Play. People, Brands and Resources Mentioned: 2018 Goal Setting Guide. Want to View on YouTube Instead? The post 3 Steps to Set Achievable Social Media Goals For Your Business appeared first on Rebekah Radice.

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The ABCs of Startup Marketing

Justin Levy

Recently Mike Volpe, VP of Marketing at HubSpot spoke at Atlassian Starter Day in San Francisco about startup marketing. For those of you reading this who work at a startup, if there were a set of tips from a successful startup that would help you be a better marketer at your company, you’d want to know about it, right?

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What marketers need to know about managing social media through an economic downturn

Sprout Social

Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. It’s challenging to navigate, but possible with some extra preparation. What does that preparation entail exactly? We tapped Carilu Dietrich to find out. Today, she advises several CEOs and CMOs as they navigate various phases of hypergrowth.

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Top 14 project management software and tools to level-up collaboration

Sprout Social

Like Jira, Confluence is an Atlassian product. It’s ideal for mission-critical, high-stakes projects that require formalized communication and operations. Confluence must be hosted on the cloud, in a data center or on a server. The products work well together. Key features: Integrations including Google Drive,, Lucidchart and Miro.