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How Atlassian uses Sprout to enhance Social Media ROI

Sprout Social

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Atlassian started using Sprout Listening in 2019.

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Post Performance Report: Brands transforming social customer care

Sprout Social

Chewy: Melting pet parents’ hearts For help crafting this article, we turned to Sprout Social’s community, The Arboretum , to learn which brands inspired other social pros. Jira by Atlassian: Your new work BFF just entered the chat Jira’s social customer care persona might be described as “your work BFF.”

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What marketers need to know about managing social media through an economic downturn

Sprout Social

Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. Build community “It’s hard to get new customers in this market,” says Dietrich. This advice tracks with one of the biggest social trends we’ll continue to see in 2023—the popularity of closed communities.

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Grow Your Wiki

Buzz Marketing for Technology

online communities. to give Entrepreneurs and Top Management, Human Resource management, and Commercial and Marketing Directors a look at how to increase efficiency, transparency, employee engagement, and conversational interaction with customers, business partners, and the community at large. 21 days of wiki adoption. advertising.

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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Taking Badges Further: I use incentives to reward influencers in my online communities in three ways: Points for repetitive, ongoing and countable activity. Obvious one is Community Moderator for those that volunteer community admin duties. This is a absolutely hideous yet interesting problem for me in communities.

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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. Create a Sense of Community. Nope, with Facebook, you can go in-depth and create a sense of community. How to Use This in Your Business.

Facebook 116
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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. Create a Sense of Community. Nope, with Facebook, you can go in-depth and create a sense of community. How to Use This in Your Business.