Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. There is a lot of training and preparation needed in order to create an engaging end result.

Brands 148

Brands Marketing Real Estate Collaboration 148

The Realtime Report

OCTOBER 23, 2012

Which site has a greater percentage of users engaging with brands? The majority (55%) of Pinterest have engaged with brands and retailers via Pinterest, while just under half (48%) of Facebook users have engaged retailers or brands on Facebook. Of course, Facebook is still way ahead of Pinterest in terms of reach.

Buy 194

Buy Retail Survey Social Networking 194

Adam Sherk

JANUARY 23, 2013

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. Declines in StumbleUpon Traffic: 2012 vs. 2011. One thing to point out is that not every site experienced a decline in 2012.

StumbleUpon 172

StumbleUpon Sites Content Survey 172

Proactive Report

DECEMBER 5, 2011

Today I am going back to the four social media trends Beverly Macy predicted would be hot in 2012 in the Huffington Post. According to a report by Useful Social Media, 12% of the companies surveyed claimed that social media was under the direct control of the CEO. The rise of Social Intelligence. Content creation and curation.

Analytics 92

Analytics Trends Social Media ROI 92

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. When the two men first released VSCO in 2012, it was the app’s focus on creators that helped it stand out from others on the market. But you could also make use of tools like surveys and social listening.

Issues 136

Issues Survey Campaign Authentication 136

Small Business Mavericks

OCTOBER 10, 2014

I just came across an interesting survey, BRANDfog’s 2014: The Global, Social CEO. This annual look at social media engagement in the C-Suite explores the changing role of a business leader’s involvement with social media by surveying 1000 employees in both the UK and the US.

Social Media 107

Social Media Survey Startup Reputation 107

Webbiquity SMM

DECEMBER 12, 2018

Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media. Unlike major influencers, they have much smaller audiences—often less than 10,000—but these audiences are often highly engaged and are interested in everything such influencers have to say. Social Listening.

Trends 166

Trends Marketing Influencer B2B 166

The Realtime Report

JANUARY 17, 2013

A recent survey by Humanize looks at social media and leadership in organizations – in particular, how company leaders are leveraging social media for organizational results. Are the leaders in your company engaging with social media — and if so, do you see the results?

Company 192

Company Social Media Survey Tumblr 192

Sprout Social

FEBRUARY 16, 2022

2012: Watch time. In 2012, YouTube announced a new metric “ Time Watched ” to use in their search and Suggested Video algorithm. Moreover, the company used surveys to collect information on what users enjoyed and preferred. Engagement: Videos that have had the most engagement as related to the search query.

YouTube 122

YouTube Notification Video Trends 122

SocMed Sean

FEBRUARY 24, 2022

In 2012, Facebook became the first social media network to ever surpass one billion monthly users. As a result, in a recent survey called The Future of Social Marketing, close to 96% of respondents ranked Facebook in the top three drivers for return on investment.

Facebook 130

Facebook Strategy Marketing Travel 130

Mindjumpers

AUGUST 3, 2012

Before joining Software Advice in 2012, she worked in sales management and advertising. This month, I surveyed end users to find out how they draw value from going social. Salesforce surveys, for example, show Chatter reduces email 30 percent and meetings 27 percent. Generate more, better ideas and boost engagement.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

The Realtime Report

JULY 10, 2012

Over two in ten internet users worldwide would buy from a brand that a friend “liked” or followed on Facebook or Twitter, according to research conducted by Ipsos in March 2012. Top reasons for engaging with a brand on social media were: to show brand support via a “like” or follow (39% overall).

Buy 183

Buy Brands Facebook Survey 183

Mindjumpers

APRIL 11, 2012

Learnings from internal data: While explaining the importance of social data, Jonas Klit Nielsen explains, “the key to measuring social marketing effectiveness lies in the marketers’ ability to analyze content-to-conversation performance, measuring impressions, reach, frequency, community growth, engagement, virality and share-ability.”

Metrics 268

Metrics Analytics Nielsen Social Media 268

The Realtime Report

JULY 26, 2012

million Australians (44% of the total population) are predicted to be on social media in 2012, according to an eMarketer estimate. Businesses are rapidly moving to engage consumers in this space, and many social media users are welcoming their presence. A total of 9.8 giveaways (54%). product information (48%). tips and advice (41%).

Social Media 175

Social Media Discount Comparison Social Networking 175

Webbiquity SMM

JANUARY 19, 2016

Image credit: The CMO Survey. For all the bashing of “vanity metrics” in social marketing, those likes and shares (“engagement”) remain the most commonly used measure for evaluating social media success. The CMO Survey ). Engagement” (such as likes, shares, etc.) The CMO Survey ).

Social Media 100

Social Media Marketing Survey Metrics 100

Mindjumpers

JULY 23, 2012

Tweet Burson-Marsteller has conducted a survey examining the social media activity of the world’s 100 biggest companies – the Fortune Global 100 companies. The Global Social Media Check-Up 2012 specifically looks into how these companies use Twitter, Facebook, YouTube, Google+ and Pinterest. Facebook placed third in the survey.

Study 256

Study Social Media Survey YouTube 256

Social Media Strategies Summit

FEBRUARY 27, 2020

Source: PEW Surveys conducted 2012-2019. This year, expect to see even more engaging and entertaining content that is focused on capturing a moment, rather than making a hard sell. This trend toward growth and diversity means that no one social platform or channel can be ignored.

Trends 182

Trends Social Media Instagram Platform 182

Josh S Peters

FEBRUARY 22, 2013

You know, the ‘family album’ of some people you met in Thailand that you have so carefully protected from intrusive eyes by placing on a public social network in full view of the world… O Come All Ye Faithful: Attract, Engage & Convert Fans to Brand Advocates. The Demographics of Social Media Users — 2012.

Statistics 159

Statistics ROI API Analysis 159

Hootsuite

JUNE 28, 2023

The term “dark social” was invented in 2012 by Alexis Madrigal, former editor of The Atlantic. Built into the Hootsuite dashboard, Streams can identify engagement opportunities, track competitors, and protect your brand reputation — all in the same place you plan and schedule social content. 1 Social Media Tool Create. No easy feat.)

HootSuite 120

HootSuite URL Analytics Forums 120

Adam Sherk

MARCH 19, 2012

The Pew Research Center’s The State of the News Media 2012 is out and the section on What Facebook and Twitter Mean for News makes for an interesting read. Related posts: News Organizations on Google+: Which Pages Get the Most Engagement? Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter.

News 135

News Organization Twitter Facebook 135

Idaconcpts

MARCH 23, 2013

CPG brands have invested millions of dollars in creating robust brand sites and digital marketing campaigns—all in the interest of engaging loyal buyers. From the graph above, it is easy to see why CPG online retailers believe that it is a simple matter of being a great online marketer. Diving into ecommerce fulfillment is a good investment.

Retail 136

Retail Price Discount Survey 136

Ari Herzog

NOVEMBER 21, 2011

Self-motivated with a zeal for researching, analyzing, and innovating policies and strategies to foster civic engagement, I’m proficient serving as a liaison to government, media, and lay citizens; and adept in facilitating legislative and regulatory processes. The web is where I currently shine. government officials.

Policies 156

Policies Skills Class Survey 156

Waxing UnLyrical

JULY 24, 2013

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

Health Care 192

Health Care Social Media Insurance Education 192

Convince & Convert

JUNE 12, 2012

Yes, you need to build an audience first, and yes, increasing your fan engagement helps support any future conversion efforts. When we surveyed Facebook advertisers earlier this year, we found that most advertisers are not following advertising best practices. The data does not lie. Want to learn more about Facebook advertising?

Facebook 159

Facebook Real Estate Advertising Case Study 159

Twist Image

JANUARY 9, 2013

Men demonstrate a higher understanding of Facebook's monetization strategies at 57%, versus women at 51%, according to findings from The Search Agency and Harris Interactive 's study ' 2012 Online User Behavior and Engagement ,' which analyzes consumer behavior and knowledge around social networks and search engines.

Tumblr 106

Tumblr Sample Samples Mobile 106

ProBlogger

SEPTEMBER 10, 2011

At that gathering the club listened to supporters about how they’d like to see the club engaging online. This has been achieved without advertising or match-day gimmicks, it has been built around engagement with the supporters. As much as you can – what are the plans for 2012 shaping up like with your Social Media strategy?

Social Media 41

Social Media Engagement Training Blogger 41

Social Media Strategery

APRIL 3, 2014

According to a recent Forbes survey , 68% of CMOs and marketing executives put integrated marketing communications ahead of “effective advertising” (65%), when they were asked what the most important thing is that they want from an agency. In 2012, that number increased to more than $1.2 Is your brand willing to retweet his story?

Syndication 103

Syndication Marketing Advertising SEO 103

Mindjumpers

JANUARY 7, 2013

Twitter is definitely a platform that will survive on the long run, constantly growing in terms of increased user base as well as brands joining in order to engage with their audiences. Naturally, Twitter tends to be among the first choice of social media platforms that brands decide to engage in.

Twitter 262

Twitter Brands Nielsen HootSuite 262

Convince & Convert

JUNE 19, 2012

A larger study conducted by social media agency SocialCode in the fall of 2011 suggests that Facebook fans are approximately 291% more likely to convert on any of the 7 engagement actions on a Facebook fan page than non-fans, which includes the ability to purchase products and services. Converting Delivery to Dollars.

Facebook 157

Facebook Study Apple Consultant 157

Twist Image

APRIL 17, 2012

On March 30th, 2012, Marketing Charts published a news item titled, Social Shares Drive 1 in 4 Online Shoppers to Purchase. When a corporate blogs lack attention or a corporate Twitter feed is not engaging for its followers, more often than not, it's because the corporation is not approaching these media with a sharing attitude.

Wiki 102

Wiki Hotels Social CRM Retail 102

Twist Image

MARCH 28, 2013

We are building the next generation of location-based mobile apps that, for the first time, engage with users at the scale that personal interaction actually takes place. Applications range from step-by-step indoor navigation, to product-level retail customer engagement, to proximity-based social networking." customer engagement.

GPS 81

GPS Retail Apple Marketing 81

ProBlogger

OCTOBER 13, 2014

Strategy combined with creativity creates amazing profits and engagement. A survey conducted by Harris Interactive found that people actually like emails based on previous shopping behaviors and preferences. According to Gigaom , Gmail dominated the world market of email and broke the tie with Hotmail back in 2012.

How To 55

How To Case Study Survey System 55

Mindjumpers

DECEMBER 19, 2012

Data from the report was gathered during the period from August to October this year, where 475 companies based on the 2012 Internet Retailer Top 500 and Second 500 were involved. Customer Survey. A survey among 1,819 U.S. 43 % of survey participants have asked their Facebook friends for advice before buying a product.

Report 242

Report Retail Survey Social Graph 242

Webbiquity SMM

OCTOBER 16, 2012

Social media accounts for only 16% of customer engagement today, but is expected to increase to 57%—the second-most used channel, behind only face to face interaction—within five years. 76% of marketers said they planned to increase use of video and YouTube in 2012. ( HubSpot ). Social Media Stats and Demographics. MindJumpers ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Buffer Social

DECEMBER 19, 2016

Surveying 1,520 U.S. The researchers also discovered that Facebook users are much more engaged than other social media platform users. Through a survey of 4,654 U.S. Back in 2012, the figure reported, based on a slightly different question, was only 49 percent. 79% of U.S. The percentage of U.S.

Study 40

Study Social Media Marketing Research 40

ProBlogger

MARCH 24, 2022

Check out the top 20 posts on ProBlogger in 2012 and notice that over 50% of the most read posts that year had personal words in their titles. This not only gets a good number of comments – it gets readers DOING something quite involved which is a sign of real reader engagement. Share Opinions. 161 people added a comment.

Communities 40

Communities Strategy Forums Project 40

Myrland Marketing

APRIL 18, 2013

Those of us who care about all forms of marketing, networking and communication for lawyers anticipate surveys that study the use of Social Media, as well as all marketing tools, when it comes to lawyers’ clients. This is the third survey released by this partnership. The 2nd was in 2012. The 1st was in 2010.

Survey 78

Survey Engagement Wikipedia LinkedIn 78