Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? How Nike Stole Social Media Gold From Olympic Sponsor Adidas (Aug 21): 2012 was dubbed the “Social Olympics” and both Nike and official sponsor Adidas planned extensive social media campaigns around the Games.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. There you have it, the #Nifty50 Women of Twitter for 2012.

5 Lessons for Nonprofits from Kony 2012

Waxing UnLyrical

One of the primary criticisms is that the Kony 2012 video doesn’t accurately represent the current state of affairs in Uganda and the LRA , not to mention the fact that Kony hasn’t been in that country in a while. ” Kony 2012 did that in spades.

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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. London 2012 on Facebook, Twitter and Beyond. The 2012 Games had 48 different Twitter accounts, with a total of 1.9

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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

So here are my 8 marketing trends to implement in your 2012 marketing plan. I think these marketing trends are a must for your SMB this year, following how the landscape “ended” in 2011 and are going to be very powerful in 2012. This will be even more prevalent in 2012.

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The State of Social Media 2012 [DATA]

SocialFish

2H12: The State of Social Media & Social Media Marketing in the Second Half of 2012. Self explanatory, really. Read it and weep – or rejoice. Either way, the tidal wave is still going. Thanks, Esteban Contreras for putting this together!

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Jack Dorsey’s Speech at Disrupt 2012 [Full Video]

Idaconcpts

“We probably need to change the name of this conference,” Twitter and Square co-founder Jack Dorsey said on September 10, 2012 from the stage of TechCrunch Disrupt in San Francisco.

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Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

One of the most fun projects I’ve worked on recently was Oxfam America’s (OA) International Women’s Day (IWD) 2012 campaign. write their own blog post to promote IWD 2012.

Highlights from the 2012 PRSA International Conference #prsaicon

Waxing UnLyrical

I wrote last week about how connecting and reconnecting with new and old friends was one of the most meaningful parts of last week’s 2012 PRSA International Conference, and it truly was. Highlights from the 2012 PRSA International Conference #prsaicon.

MeasurePR Enters 2012

Waxing UnLyrical

Last week we held the first #measurePR chat of 2012. Here is the complete transcript of the first #measurePR chat of 2012 , and I hope we’ll see you next week: 12-1 pm ET on Tuesday, January 24 , when Alan Chumley will be joining us. MeasurePR Enters 2012.

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15 Informative 2012 Marketing Infographics

Pamorama

We live in the age of data. The information collected by the world’s databases grows by an astounding 40% annually. How we collect, harness, and use this content shapes our lives — our work, our relationships, everything. One way to make the fire hose of information more understandable is to use visual representations, which is why [.]. Infographics Marketing Social Media Stats

Facebook 2012: This Is What Success Looks Like [INFOGRAPHIC]

Mindjumpers

2012 has been the year of many great achievements and little downfall for the social network. Adding Timeline applications to pages is not the only 2012 change that has been of great importance to brands interacting with their consumers on the network.

Social Business in 2012 Study

Direct Marketing Observations

I just came across a great study co-produced by FedEx and Ketchum, titled The 2012 FedEx/Ketchum Social Business Study. This study, updates and expands upon research first undertaken in 2010 and analyzes the changing impact of social media on business today.

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Mobile-Only Facebook Use Climbs 23% Since March 2012

The Realtime Report

That’s 102 million people accessing Facebook every month only from mobile – a 23% increase over the 83 million mobile-only users in March 2012. Mobile ads just started showing up on Facebook in February 2012.

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How to Create the Perfect Facebook Fan Page, 2012 Edition

Techipedia: Tamar Weinberg

How to Create the Perfect Facebook Fan Page, 2012 Edition is a post written by Tamar Weinberg. ]. The post How to Create the Perfect Facebook Fan Page, 2012 Edition appeared first on Techipedia | Tamar Weinberg. This is a guest post by Tim Ware.

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Social Media for Business in 2012 [Infographic]

Direct Marketing Observations

Since it was a short week, we’re going to go with an infogrpahic from Patricia Redsicker. social media Social Media marketing

Social Commerce IQ 2012 [Report]

Mindjumpers

Data from the report was gathered during the period from August to October this year, where 475 companies based on the 2012 Internet Retailer Top 500 and Second 500 were involved. Important Findings about Social Media around the World in 2012.

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4 Top Facebook Mistakes by Companies in 2012

Atom Thought

Treat Facebook to push Press Releases: More often than not companies push their press releases intended for newspapers and magazines on Facebook. We have seen this become as bad as publishing scanned images of the press releases.

US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year.

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Top Social Media Stats of 2012

The Realtime Report

UPDATE: By Nov 2012, Tumblr reached 20 billion pageviews per month. billion internet users by the end of 2012. Related Stories Social Networking Stats: Twitter Tops 200 Million Monthly Active Users, #RLTM Scoreboard Social Networking Stats: 63% of Users Share Product Info on Facebook, #RLTM Scoreboard Social Networking Stats: Twitter & Politics In 2012, #RLTM Scoreboard. What social media stats got the most attention in the last year?

20 Social Media Blogs You Should Read in 2012

Pamorama

Here’s a list (in alphabetical order) of some great social media blogs to read in 2012. Social media is now an essential component of doing business.

79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. 70% of marketers plan to increase the number of different social platforms they use in 2012.

The State of Digital Marketing 2012 [Infographic]

SocialFish

I posted last week a post from Danny Brown about the State of Social Media Marketing 2012 report. If you haven’t had time to read that, here’s a handy infographic for ya from webmarketing123. Get the full report from Awareness here. Useful Data

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Social Media Takes Gold at the London 2012 Olympics

Cody Ward

For the London 2012 Olympics, the organizers and the International Olympic Committee (IOC) has recognized that people want to receive their event news in different ways. For the London 2012 Olympics, the IOC created a website to become the hub of all digital media. They dub the infographic “ECONOLYMPICS” Content Marketing Online Advertising Social Media 2012 followers infographic olympics social media tweet twitter

U.S. Election 2012 & Social Media: 5 Must-Reads

Firebelly

8 Big Social Media Takeaways from the 2012 Election Campaign. It is with that point that this set of social media takeaways from the 2012 election begins. Election Day in the U.S. is November 6th. Take a look at how social media has influenced campaigns in today’s must-reads.

Three Words for 2012

Justin Levy

Over the past month I’ve been working on my 2012 plans and getting myself organized and set up for the upcoming year. My three words for 2012 are: Consistency, Balance, & Ship. This is actually one of my three words from 2011 that I’m choosing to include again for 2012.

Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)

Firebelly

2012 was an exciting year in the social media space. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. Here are eight disasters from 2012…. 100 Fascinating Social Media Statistics and Figures From 2012.

Webinars in 2012 ? Where are They Going?

SocialFish

Some essential modifications to accommodate the changes in 2012 include: The Implementation of Social Learning. This is a trend that will be changing in 2012. In 2012, there will be significant changes in the use and design of webinar programs.

Social Media Gets the Gold for the 2012 London Olympics

The Social Media Incubator

According to Twitter’s UK Blog , there were more mentions (tweets) on the day of the opening ceremony of the 2012 London Olympics than there were during the entire 2008 Beijing Olympics. Facebook In the Media social media social media news Social Media ROI Social Media Tips Twitter 2012 London Olympics 2012 Olympics 2016 Olympics Michael Phelps olympics on twitter online marketing strategy President Obama social media agency social media for business Twitter profiles

The Biggest Moments in Social Media in 2012

Direct Marketing Observations

Looking back on the year, it’s easy to see what was big when we have the benefit of an infographic. At the least, there’s no doubt that social adds a layer and an element to our memories. Big shoutout to Mashable and The SEO Company. social media

Picking up on #measurePR (May 2012)

Waxing UnLyrical

Here is your transcript of the May Day 2012 edition of #measurePR ; and. Here is your transcript of #measurePR on May 15, 2012 , when Rebecca Denison was our fabulous guest on the chat. Which isn’t bad… Picking up on #measurePR (May 2012).

Ottawa’s Twitter top 20 for 2012

Sherrilynne Starkie

Ottawa's top tweeters for 2012. Sherrilynne’s Ottawa Twitter top 20 lists used to feature on this blog monthly. But they were very time consumer to compile and the grading tools used kept changing algorithms and or other aspects of their service making the lists difficult to standardize. This list was compiled using Twitter Grader. All the profiles included are actually real people, not brands or companies.

Win a ticket to IABC 2012 Canada Business Summit preconference workshop

Sherrilynne Starkie

Here’s your chance to win a free ticket to an IABC 2012 Canada Business Summit preconference workshop. IABC 2012 Canada Business Communicators Summit: Win a pre-conference workshop pass for Nov. Château Laurier, Ottawa, Canada. Seen from the corner of Sussex and Rideau.

The Cannes Lions Grand Prix Winners for 2012

Mindjumpers

Tweet Cannes Lions International Festival of Creativity 2012 was held last week and was the 59th annual festival. Best Practise Cases Marketing & Communication Social Media Cannes Lions 2012 Cannes Lions Grand Prix Winners 2012 Nike FuelBand Nike Plus

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2012 Is The Year of Visual Communication

Mindjumpers

Tweet It’s a known fact that visual stimuli has a strong effect on humans, also compared to other kinds of stimuli such as reading or listening. Now, more than ever before, technology has made it easier to take part in visual storytelling with online communities.

The Biggest Social Media Mistakes & Disasters of 2012

Firebelly

Learn about some of the biggest ones brands made in 2012 (as well as lessons learned) in these must-reads. 11 Biggest Social Media Disasters of 2012. Lessons Learned: The Top 10 Twitter Mistakes of 2012. Lessons from 2012’s Social Media Disasters.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012. ” Beyond the Basics: 30 Fresh Social Media Tips for 2012 by KISSmetrics.

The Fastest and Slowest News Sites in 2012

Adam Sherk

Here are the fastest – and the slowest – news sites in 2012: Home Page Page Speed Score. April 2012. April 2012 Page Speed Score.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

76% of marketers said they planned to increase use of video and YouTube in 2012. ( HubSpot ). In a July 2012 survey, 26% of respondents said they were interested in the iPhone5, while 74% said they were “over it”–just not that intrigued by another new Apple device.

The 2012 Political Conventions on Social Media: 13.5M Tweets Strong

The Realtime Report

But 2012 still has many viewers – it’s just that more and more Americans are watching online and via social networks at their own convenience, rather than relying on a specific TV broadcast. c2gbfi , twitter.com/BarackObama/st… — Barack Obama (@BarackObama) August 31, 2012.