Webbiquity SMM

JULY 9, 2012

Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy. Blind case studies: write those case studies, just use generic descriptors (e.g., “a large telecommunications firm”) in place of the actual client name (e.g.,

B2B 189

B2B Case Study Telecommunications Study 189

The Realtime Report

JANUARY 10, 2013

A new report by social customer service software provider Conversocial looks at how social channels are being used to connect with customers, and particularly the rapid growth of customer service on social media. According to the study, ”Consumer demand for social relationships with brands has skyrocketed in 2012.”

Social Media 188

Social Media Brands Twitter Retail 188

Webbiquity SMM

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Oktopost

NOVEMBER 12, 2020

Social media marketing is always changing. Not surprisingly, social networks do the same. The rule of thumb would be to tag customers that already agreed to public disclosure (your case study participants and customer testimonial stars) or to specifically ask for permission to mention them on your LinkedIn Product Page.

LinkedIn 129

LinkedIn Products B2B Review 129

The Realtime Report

AUGUST 1, 2014

Our tech-industry clients develop, manufacture, and sell hardware, software, and services that range from end-user devices and applications to enterprise network solutions and management tools. Insights Social Media Statistics b2b b2b media consumption business decision makers media fragmentation media research Tap study targeting'

Strategy 178

Strategy B2B Marketing Research 178

Buffer Social

DECEMBER 19, 2017

Our learnings: Being a fully-distributed company that sells a software, we don’t have a product or an office to take photos of. 130 social actions (likes, comments, and shares). 219 social actions. 41 social actions. 88 social actions. 77 social actions. 1,173 engagement. 1,149 likes. 16 comments.

Social Media 108

Social Media Study LinkedIn Instagram 108

The Realtime Report

FEBRUARY 12, 2014

The campaign was powered by Aerva’s marketing technology software platform for integrating social and user-generated content. The campaign was initially planned for the US only, but quickly expanded to include the additional four markets as photos poured in.

Campaign 149

Campaign Case Study Mobile Study 149

The Realtime Report

MARCH 25, 2014

Out of websites in 33 industries, social media sites provide the least satisfying experience, according to the American Customer Satisfaction Index’s (ACSI) first-ever website benchmark. Released today, the study found that average website satisfaction is 78.2 Computer Software 75. Social Media 68. Health Insurance 73.

Sites 177

Sites Social Media Insurance Airlines 177

SocMed Sean

JULY 9, 2018

Software and automation are more than bots. According to one study , social networking increases users’ online and offline activities by 30%, and user retention by 17%. Also, social media influences users’ behavior in the real world by 7%.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? And will Google+ end Facebook’s domination of social networking—or will it “break the Internet”? 3 reasons Google+ is not a social network by iMedia Connection. Google+ Guides and Tips.

Google 216

Google Tips Bookmarklet SEO 216

The Realtime Report

AUGUST 6, 2012

Brand advocates — people who share content that results in a new person engaging with a campaign – generate an average of 14 earned media impressions each, according to research released today by Wildfire, the social media marketing software company recently acquired by Google.

Research 194

Research Engagement Strategy Facebook 194

Hootsuite

JULY 25, 2023

Information security and cyber security should be a top priority for your social media accounts and your website. In fact, only 43% of respondents in an American Bar Association study said their law firm website used SSL security (or HTTPS protocol). This can become an issue when outsourcing production to third-party software.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Waxing UnLyrical

APRIL 12, 2018

It’s the perfect case study of how the PESO model works to build authority, increase credibility and drive real business results. It also assumes content and social don’t belong to PR, which I don’t agree with. I’ll wait. Good, right? Then you bring it all together with results.

Team 213

Team Influencer Case Study Industry 213

Socialized

JANUARY 19, 2021

Social media marketing has become an important part of running a company, but for others, it can be challenging to determine when to share. As social media is a visual tool, the images you share will dramatically affect your brand’s perception. Why Photos Play an Important Role when Posted over Social Media?

Campaign 100

Campaign Social Media Patterns Apparel 100

Sprout Social

MARCH 4, 2021

Sprout’s own social media publishing solution comes with robust content curation features to find relevant and engaging posts to share with your social media audience. The Find Content tool crawls through social media platforms to discover the most shared content across major social networks. 25% curated content.

Curation 141

Curation Data Content UGC 141

Sprout Social

MAY 15, 2020

While the data in this article was pulled to review 2019, we’ve also recently updated our data on social media metrics and top times to post across industries – see those updates in our study on how COVID-19 has changed social media behavior. How social stacks up across industries. Posts sent per day.

Industry 123

Industry Real Estate Social Media Sports 123

Buffer Social

DECEMBER 14, 2023

For example, you could create a carousel that walks users through setting up a specific software or tool. The carousel format allows for a detailed breakdown of the problem, solution, and results, making the case study easy to follow and understand. This can be useful for sharing how-to content, tutorials, or tips.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Hootsuite

JULY 12, 2022

Start by shifting your brand’s voice, tone, and style for social in general and then to each individual different social network. So how do you adapt your brand voice for social? They led with this awkwardly-worded pitch: “Intelligent survey software for serious primates of all species.” Source: Wayback Machine.

Brands 114

Brands HootSuite Module Meme 114

Buzz Marketing for Technology

MARCH 30, 2010

Kadient, a software as a service provider, has a number of buyer personas – 2 in fact – one named Anya and one named Luke. Let me know if you have tries this and how it worked out for you – who knows you might even be a case study in my upcoming book! Frankly that’s buyer persona gold for free from your Facebook Ad campaign.

Advertising 205

Advertising Crowdsourcing Facebook Case Study 205

Socialmedia.biz

JUNE 8, 2018

Additionally, Synthesio measures the impact of your activities on social media platforms using social KPIs, which enables you to trigger collective functions in your company to improve brand awareness. It focuses on individuals and crucial conversations that matter to your brand when calculating your social reputation score.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Sprout Social

MARCH 7, 2024

For example, if you’re selling video editing software, you might use a competitive analysis report to learn how easy or difficult it is for novices to use your tool compared to your competitors’ tools. It’s also a great way to visualize all your research in an easy-to-understand and shareable format.

Analysis 94

Analysis Report Examples Tools 94

Webbiquity SMM

JULY 9, 2012

Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy. Blind case studies: write those case studies, just use generic descriptors (e.g., “a large telecommunications firm”) in place of the actual client name (e.g.,

B2B 101

B2B Case Study Telecommunications Banking 101

The Realtime Report

FEBRUARY 16, 2017

Content and social networks are the new currency. In this spirit, we are pleased to present results from the first study to help brands, retailers and agencies capitalizing on trends in influencer marketing. In this study we looked across CPG, Health & Beauty, Electronics, Software, Apparel and Durables.

Video 131

Video Retail Influencer YouTube 131

Later

JUNE 28, 2021

Unlike consumer-facing companies, which have broad audiences and can market to the masses, B2B companies (such as software, manufacturing, or even advertising businesses) have a more niche audience. Organic growth on any social network can be a challenge, and LinkedIn is no exception. Tip #3: Run Targeted Ads.

B2B 88

B2B LinkedIn Marketing How To 88

Webbiquity SMM

DECEMBER 16, 2013

social media including blogs at 79%, case studies 55%, mobile content 11%); the most popular social networks for sharing content; content marketing budget plans; and most helpfully, how budget allocatiions vary by company size. This was post #5 of Content Marketing Week on Webbiquity. #1:

Content 201

Content Marketing B2B Journal 201

Social Media Marketing

APRIL 23, 2013

New social sites like Pocket, Rdio and others represent a trend in direct one-to-one sharing , thus turning the idea of "social" media on its head. A global study by Ipsos has indicated that online content sharing is 25% more popular with women than with men. As Christopher Walken would say, " Quite the conundrum."

Social Media 165

Social Media Tumblr Authentication comScore 165

The Way of the Web

MARCH 7, 2010

And in a related privacy matter, a school appears to have been using anti-theft software on laptops issued to students to spy on them. It would be fascinating to conduct a study into motivations for burglaries. Similarly in the UK, a joke on Twitter led to an arrest under the Terror Act and a lifetime ban from an airport.

Social Networking 33

Social Networking Insurance Blogroll Privacy 33

Twist Image

OCTOBER 30, 2013

Apparently, the media pundits on the news networks would much rather give their perspective on why a technology is failing rather than discuss the sheer volume and appetite that the public has and is demanding for these types of services. online social network. social media. social media crisis communication.

Apple 91

Apple iPhone Software Social Media Management 91

Proactive Report

JANUARY 14, 2013

92% use their email every day and figures from Monetate show that the average conversion rates for email marketing were 4.16% from April till June 2012, while conversion rates for social networks were 0.48%. The move to social. By then, email is expected to become social and be a more effective communication tool.

Social Networking 67

Social Networking Software Issues Research 67

Webbiquity SMM

MAY 10, 2011

More recently, numerous writers including Olivier Blanchard , Neil Glassman and Mark Schaefer have tried to make the case that social media ROI is real, can be measured, and must be measured. Display testimonials linked to case studies in your sidebar. “help desk software&# instead of the product name).

ROI 191

ROI Case Study Bazaarvoice Klout 191

Oktopost

SEPTEMBER 4, 2020

So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? In terms of sheer magnitude, Facebook is hands down the biggest social network at 2.7 Facebook vs LinkedIn by the numbers. billion users. But is bigger always better?

B2B 150

B2B LinkedIn Facebook Statistics 150

Janet Fouts

AUGUST 13, 2011

Most businesses are now well aware of the benefits that using social media can bring, such as driving sales, getting customer feedback, building brand awareness and more. However, the majority are still only focusing on major social networks such as Facebook, Twitter and LinkedIn.

Social Media 134

Social Media LinkedIn Banking Social Networking 134

Sprout Social

JULY 6, 2022

In the last year alone, tech companies – including SaaS, software and B2B – have seen growth in social media engagement on both Facebook and Twitter. Social platforms are incredibly effective for staying in touch with current customers, allowing brands to create a community around their products and offer meaningful customer care.

Twitter 106

Twitter Tourism Travel Education 106

Webbiquity SMM

MAY 3, 2012

Click-through rates on search result ads are higher on mobile, according to a Marin Software study. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. What does mobile mean to your company?

Mobile 180

Mobile iPhone iPad Training 180

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

MARCH 4, 2016

79% of B2B marketers believe social media is an effective marketing channel, but you must be able to provide data and facts using your marketing software. Whatever software you choose should easily demonstrate the statistics of who is converting, at what rates, and from what content. Integrated CRM. Proven Technology.

ROI 60

ROI Statistics Software Metrics 60

Twist Image

MARCH 25, 2016

is a software application that runs automated tasks (scripts) over the Internet. From the news item: " ANA concluded that on average, bot impression fraud had cost the study participants roughly $10 million each. In total, the study's authors estimate that bot fraud will generate $7.2 social network. advertising.

Wikipedia 40

Wikipedia Airlines Marketing iPhone 40