How Enterprise Social Networking Drive Business Value [Report]
FEBRUARY 24, 2012
Tweet Using social media to bring business value is an obvious choice for many companies. But the benefits of using social media inside an organization still remains somewhat unexplored. Most companies approach enterprise social networks as a technology deployment and fail to understand that the new relationships created by enterprise social networks are the source for value creation.
China: The Most Popular Social Networks
DECEMBER 12, 2012
Currently, he is working on education software for international schools in Asia. . Facebook is a “one size fits all social network” for much of the world. It does not matter what age or social background you have, you are on Facebook. The networks in China are much more fragmented. The users of the top social networks that I will present here, are more divided.
Web Presence Optimization Software Review: gShift Labs
JANUARY 19, 2012
gShift Labs is the first (at least that I’m aware of ) integrated software package for managing web presence optimization (WPO). Given that WPO is the fusion of SEO, social media, interactive PR , and online reputation management, that’s a tall order. Web CEO , SEO Powersuite ), social media monitoring tools (e.g., Unlike pure SEO management tools (e.g., Features.
Six Amazing Stats From Blackbaud’s 2012 Nonprofit Social Networking Report
APRIL 11, 2012
Whether or not you use Blackbaud’s software, one thing you’ve got to respect is their commitment to researching what online fundraising strategies work best for nonprofits. Last week], they published the 2012 Nonprofit Social Networking Report ( download it for free ) that shows how nonprofits are using social media for fundraising. Useful Data
Tesla Is Not A Car. It's A Software Platform
APRIL 4, 2016
What most people don't realize is this: Tesla is the first car based on software, and that's the real game-changer. Why do all of the online social networks do this? . social media. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 morning show. The segment is called, CTRL ALT Delete with Mitch Joel. This week we discussed: .
Facebook’s Privacy Settings (Infographic)
SEPTEMBER 2, 2016
Let’s face it: Most Facebook users just don’t understand the privacy options available to them, despite numerous initiatives by the social network to address this issue. Vound Software and Intella prepared the infographic below to help clear up some of the mysteries and put all of the relevant information in one place.
Want to Learn How to Rock the Top 3 Social Networks?
JUNE 19, 2012
It’s entitled 40+ Tips on How to Become a Social Media Rockstar on Twitter, Facebook, and Google+ – the three social networks I feel are the most important. There’s no money back guarantee, but I am almost positive that anyone who reads this 4,000+ word post will learn something new that will help them with their social media marketing strategy. ComLuv.
The Fifteen Classes of the Social Business Software Suite (Q4, 2010)
OCTOBER 3, 2010
The Techcrunch acquisition dispels those myths 4 days ago « Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? Fast forward a few years, this space has grown tremendously with an influx of new types of software vendors as well as specialization from a growing market. Social Media Management Systems. More data to be revealed shortly.
For Social Business, Remember the 90-9-1 Rule
MAY 22, 2012
There is a risk of the same fallacy today, with the mantra updated to “social media is everyone’s job!”—if ”—if the concept of social business is misunderstood or improperly applied. Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on. Sales is Sales’ job.
Facebook at Work Launching ‘in the Next Few Weeks’
SEPTEMBER 27, 2016
Facebook at Work director Julien Codorniou told Constine the social network will charge companies for each monthly active user, rather than collecting a flat fee, but the rate was not specified. Constine also reported that Facebook at Work will announce integrations or partnerships with other software-as-a-service providers, including Asana.
Workplace (Formerly Facebook at Work) Officially Launches Worldwide
OCTOBER 10, 2016
Workplace brings traditional Facebook features such as News Feed , groups , messaging , Facebook Live livestreaming, Reactions , search and Trending to company networks that are kept separate from Facebook users’ personal profiles. We wanted to build enterprise software the Facebook way. The service will be offered free-of-charge to nonprofits and educational institutions. Norway.
Is Your Social Media Strategy Truly Agile?
JULY 24, 2012
Social media isn’t without these nebulous phrases or buzzwords either. My latest favorite buzzword that is invading both the business and social vocabulary is “Agile” As an ex-software developer, it makes me giggle a little when people use it incorrectly. Sustainable development, able to maintain a constant pace – Social media is a long-term commitment.
The Pareto principle and cross-channel marketing
SEPTEMBER 30, 2012
Life is lopsided, whether it be in business , software development or coming up with good ideas for your own personal betterment. It's that 20 percent of customers that will bring you repeat business, as well as refer you to their social circles as someone they should trust and count on for similar needs. In Internet marketing alone, there is much subdivision, including email newsletter marketing, blog subscriptions, popular social networking sites and even specialized social networking. We all know of areas in our lives that seem off balance. is based.
Social Media Marketing Has a Major Influence on Moms’ Buying
OCTOBER 28, 2012
Want to market to socially-savvy moms? 92% of them buy products based on social media recommendations. Data from a new study by Child’s Play Communications, specialists in connecting companies with moms, shows that moms are increasingly using social networks to research products. Presented at the Marketing to Moms Conference in Chicago,“How Moms are Using Social [.].
Thou Shalt Not Auto-Direct Message On Twitter
JUNE 7, 2012
I’m going to go on my soapbox just one more time in the hopes that this message goes viral , spreads through the Interwebs, and finally convinces every “online marketer”, “ social media guru ” and “eBook entrepreneur” that they should, once-and-for-all, turn off Twitter auto-direct messaging. So…one last plea to the masses. It is a good idea.
Facebook’s Favorite Hacks of 2016
DECEMBER 29, 2016
The social network pointed out that its initial hackathon of 2016 was also its 50th companywide hackathon, so it was dubbed the Global Hack Jubilee. Messenger was also a frequent topic during Facebook’s hackathons, and the social network said in its blog post: Hackathons often aren’t long enough to create something completely from scratch.
Social Pros 7 – Cindy Kim, JDA Software
Convince & Convert
MARCH 15, 2012
This is Episode 7 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Cindy Kim , the Director of Marketing and Social Media for JDA Software. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch.
Facebook Lags Behind Pinterest in Social Shopping Engagement
NOVEMBER 3, 2012
According to a recent report from BizRate Insights, Pinterest is better at inspiring and driving purchases than Facebook — 69% of online consumers who visit the social network have found an item they’ve bought or wanted to buy, while only 40% of Facebook users [.]. Social Media Consumer Electronic commerce engagement Facebook Facebook Users Image Hosting Lag Like Button Online Consumer Online Shopping Photo Sharing Pinterest Recent Report Social Shopping Software User Report Users
[Solved] Posting Photos To Instagram From Your Desktop
FEBRUARY 17, 2013
I’ve stumbled across another one of those social media tasks that should be soooo simple, yet isn’t. After returning from a much-needed family vacation from social media via a Disney cruise to the Bahamas, I now have tons of photos stored on my digital camera. Featured Instagram Mobile Social Media Tech android instagram mobile social media social networking tablet tips
Good Or Bad – You Must Engage With Your Customers Through Social Media
MAY 1, 2012
Today’s post comes from Laura Clarke,a blogger and lover of all things social media. Laura currently works on behalf of Sentiment Metrics, a leading provider of social media management software. I appreciate Laura sharing her thoughts/experiences with customer engagement via social media channels! But how do you know if someone has posted about you? Cheers!
SalesForce Marketing Cloud – The Next Step In Social Media Engagement?
SEPTEMBER 26, 2012
I know it’s been a few weeks since I posted last, but that’s what happens when your full-time job is leading a social media team. So…apologies for the break, but the good news is there a LOT of great posts and social media comics coming soon. What this signals is that Salesforce is serious about social media. No…I haven’t gone off the radar.
Social Networking – Going Round in Circles
AUGUST 1, 2011
Back in January I wrote about rumor that Google would launch a new social network at CES in Las Vegas. It didn’t happen at CES, but Google+ did launch a month ago and it’s certainly caught the interest of the social media set. Mastering Social Media digital. G+ google social media. It already has 20 million users. Google is not done developing G+.
Twitter Beta-Testing a Way to Attach Ads to Tweets in Third-Party Apps
MAY 17, 2016
Senior product manager Mollie Vandor announced in a blog post that the social network is beta-testing a way for brands to display ads from its MoPub ad-serving solution directly via Twitter Kit timelines for Android and iOS applications. She wrote: By integrating our Twitter Kit and MoPub software-development kits, we’ve made it easy for you to plug your app into the world’s conversations and one of the world’s largest mobile ad exchanges at the same time. Advertisers: What are your initial thoughts on this beta-test? https://t.co/FQPSB39qUE
How to Gather Fan Feedback on Social Media
Convince & Convert
JANUARY 15, 2016
Customers today are turning towards social media instead to let companies know exactly what they thought of their experience. According to a recent study carried out by Conversocial , 43% of customers expect social channels to be integrated with other customer service channels. Get Customer Feedback on Social Media. In the bio section on your social profiles.
MARCH 12, 2012
If you have been living under a rock and don’t know what Pinterest is, check out my article on why Pinterest might be able to beat Google+ as the next “big” social network. So…you could use my original social media cartoons to promote Pinterest without every asking my permissions or paying me a dime? So…I’m as guilty as the next guy. Cheers!
Email marketing goes social
JANUARY 26, 2012
Adding social sharing buttons to marketing emails significantly increases click-through rates according to a survey just released by GetResponse , an email marketing software company. In addition, recipients are more likely to share content on Facebook than on other social networks. Brands use social for PR. LinkedIn’s new share button . Related articles.
The Productive Online Business Toolbox: My Must-Have Tools
Techipedia: Tamar Weinberg
MARCH 22, 2011
Rapportive is a social CRM, giving you important information about the person who is emailing you. If they’re connected via social networks, you get their picture, their location, and job titles, in addition to their Twitter feed and Facebook updates (if available) and links to their social profiles. Hopefully, they’ll do the same for you. Gmail. Filter!
Facebook Customizable Push Campaigns for Apps Are Out of Beta
OCTOBER 19, 2016
Software engineer Brian Ni announced in a blog post that push campaigns are now available to all businesses, complete with a redesigned targeting section to ensure that push notifications result in conversions. Finally, Ni advised interested developers to download and implement Facebook’s iOS or Android software-development kits, and to use the social network’s quick-start guide.
Facebook to Bypass Ad Blockers on Desktop; Updates Ad Preferences
AUGUST 9, 2016
Facebook giveth, and Facebook taketh away: Ad-blocking software will no longer work when accessing the social network via desktop, but improved ad preferences were rolled out. When we asked people about why they used ad-blocking software, the primary reason we heard was to stop annoying, disruptive ads. FacebookAdPreferencesUpdateAugust2016 from SocialTimes on Vimeo.
31+ of the Coolest Social Media, Search and Web Tools of 2010
JANUARY 24, 2011
Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once?
3-Part Social Media Strategy That Actually Works
SEPTEMBER 14, 2015
There is a common misconception when it comes to social media marketing. All you have to do is set up a few social networks and the results will start rolling in. If you want to amplify your message through social media, you need more than a wish and a dream. Let’s take a look at how easy it can be to put a social media strategy that actually works in place.
Facebook Gameroom Added as Unity Editor Build Target
NOVEMBER 2, 2016
Facebook Gameroom allows users to play web, ported mobile and Gameroom-native games in an app outside of the social network’s environment, and it is available to users with Windows 7 and up. Facebook Games Arcade is now Facebook Gameroom , and the desktop application for Windows was added as a build target for Unity Editor from Unity Technologies. early next year.
How Can Brands Connect With the Facebook Generation?
JUNE 12, 2011
According to a report by McCann WorldGroup , “The Truth About Youth , millennials live in a new “social economy in which recommending and sharing brands is front and center in their daily lives. According to the study, this group emphasizes public self-definition — they broadcast and narrate their lives via blogging, photos, and inexpensive design and editing software.
Bots And The Next Wave Of Marketing
MARCH 25, 2016
is a software application that runs automated tasks (scripts) over the Internet. Messaging apps now have more active users than social networks." social network. software. Hello, Human. When you open the new Quartz news app , it takes a few minutes to get your bearings. This is not your father's news app. There is no infinite scroll, and there is no standard headline matched with a big image to capture your salivating attention, and get you to click. Instead, what you're faced with is the familiar setting of your messaging app. It learns. ad tech.
What Is A Social Intranet And Is It Right For My Company?
MARCH 5, 2014
Today’s article is a guest post from Karleen Murphy, A Marketing Assistant with Intranet Connections , a Business Intranet Software provider in Vancouver, British Columbia. Thanks to Karleen for sharing her thoughts on how social media capabilities and intranets can be combined to help businesses succeed! They even offer 21-day free trial of their software.
February 17: This week in social media
FEBRUARY 17, 2013
February 17: this week in social media. 17 essential social media guidelines to follow. 100 Content Marketing Tools for PRs: From Content Marketing Software to Content Curation. Headline Social Media Facebook LinkedIn Ottawa Social network TwitterView more lists from Sherrilynne Starkie. Related posts: Five Ottawa Facebook pages worth checking out. Ottawa’s Twitter top 20 for 2012. October’s most popular posts. Click here to start to receive my newsletter. PLEASE LIKE MY FACEBOOK PAGE. Related articles. How do you use lists? via @listly.
Changes in B2B Marketing — Mad Marketing TV Ep 13
Buzz Marketing for Technology
FEBRUARY 29, 2012
Join guest host Jeff Ogden and special guest Paul Dunay, CMO of Networked Insights and author of Facebook Marketing for Dummies, as they discuss: Recent changes in B2B marketing. New social media tools for B2B marketers. Social data and what it means to B2B marketers. MadMarketing TV is sponsored by Act-On Software: Marketing Automation for the Fortune 5 Million.
Facebook Open-Sources Surround 360 3-D 360-Degree Camera System
JULY 27, 2016
Facebook introduced its Surround 360 3-D 360-degree camera system at its F8 global developers conference in April, and this week, the social network open-sourced its specifications. Research scientist Forrest Briggs made the announcement in a blog post : Today we officially open-sourced the specs for Surround 360 , our high-quality 3-D-360 hardware and software video capture system.
Show 444 - Maria Bezaitis on Surprising Need for Strangeness
JULY 21, 2013
The Engaging Brand podcast covering social marketing , business ideas and brand marketing tips has a new episode but first. Do social networking sites encourage us to be insular? 1) You can listen on your PC now without downloading any software just click hear to listen to the latest marketing podcast. Do social networking sites encourage us to be insular?
The Marketing Code Disconnect
APRIL 2, 2013
When an entire profession of creative people, writers and business networkers have had technologies thrust upon them thanks to the incredible Internet successes of the past decade. That creates the major challenge facing modern marketing software companies… Making technological functionality intuitive and easy. Marketers don’t get code, and coders don’t get marketing.