Social Media Today

MARCH 16, 2021

YouTube will now provide more insight into how people are viewing your video content, with data on your connected TV audience.

YouTube 218

YouTube Data Analytics Video 218

Webbiquity SMM

OCTOBER 17, 2023

These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports. CPM) or sales ($2.39 CPM) compared to brand awareness campaigns ($0.34

Research 257

Research Report Social Media CPM 257

Ignite Social Media

APRIL 15, 2024

We sat down with Josh Chaney, the Public Relations and Influencer Marketing Lead at Big Lots, to go behind the scenes of their impressive influencer program and uncover the key strategies and insights that have propelled their efforts. Full disclosure : Big Lots is an Ignite Social Media client and we work together on the influencer program.

Influencer 112

Influencer Retail Marketing Discount 112

Social Media Today

JULY 20, 2021

The expansion will provide a heap more data insight for Instagram marketers.

Data 218

Data Instagram Analytics Marketing 218

Social Media Today

FEBRUARY 15, 2023

A heap of new data insights to help boost your TikTok marketing performance.

Data 156

Data Marketing 156

Jon Loomer

JANUARY 4, 2022

Is Facebook’s Audience Insights Tool still available? Audience Insights * is * still available, though somewhat “rebranded” It looks very different from the previous version of the tool. A quick background: Back in early 2021, Facebook announced that their Audience Insights tool would be removed.

Facebook 217

Facebook Analysis Instagram Tools 217

Social Media Today

DECEMBER 2, 2020

LinkedIn is launching a new 'Sales Insights' platform to help businesses better understand emerging market shifts.

LinkedIn 218

LinkedIn Data Marketing Platform 218

Social Media Today

APRIL 23, 2024

The latest trend data from Pinterest.

Trends 180

Trends Travel Data 180

Social Media Today

OCTOBER 19, 2021

Instagram's added some more detail to its Insights element, providing more ways for marketers to optimize their content approach.

Instagram 206

Instagram Analytics Data Marketing 206

Oktopost

SEPTEMBER 12, 2023

Intent data is your key to simplified B2B marketing lead generation. Intent data allows you to build robust targeted campaigns, boosting lead generation efforts, enhancing conversion rates, and increasing ROI for your business. Jump to Section: What is Intent Data? How Do You Collect Intent Data?

Data 124

Data B2B How To Metrics 124

Social Media Today

APRIL 23, 2024

The latest trend data from Pinterest.

Trends 161

Trends Travel Data 161

Social Media Today

NOVEMBER 16, 2022

A heap of valuable new data filtering tools in TikTok Ads Manager.

Data 211

Data Tools 211

Sprout Social

JUNE 27, 2023

It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. These insights enable you to cut through the noise and understand how customers feel about your business, products and service so you can improve them proactively.

Review 128

Review Brands How To Analysis 128

Oktopost

NOVEMBER 16, 2023

But when it comes to social data, it’s not about how much data you have but rather how you leverage it. Their research and engagement can turn into precious data for your business. Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately.

Analysis 69

Analysis Data Sentiment Metrics 69

Mindjumpers

JANUARY 24, 2013

Today’s consumers share tremendous amounts of data about themselves through social channels. The amount of customer data can be overwhelming, and some companies therefore fail to turn the data into useful information and insight. Real-time data collection a challenge.

Report 220

Report Data Company Survey 220

Social Media Today

MARCH 8, 2024

A very handy set of new data insights from Reddit.

Reddit 122

Reddit Data Analytics 122

Convince & Convert

MARCH 5, 2024

Reddit Internal Data, Global, November 1, 2022 to October 31, 2023 You may be interested in listening to this episode on the Social Pros: The post The Decision Journey: New Insights from Reddit Research appeared first on Convince & Convert.

Reddit 145

Reddit Research Loyalty Survey 145

Social Media Today

OCTOBER 31, 2022

Ads Data Hub matches aggregated ad response data with your first-party ad info.

Data 148

Data Aggregator Platform Google 148

Jon Loomer

AUGUST 23, 2023

Next, click on Personalized Insights. This includes data from 239 “peer ad sets.” The post Meta Ads Benchmarking for Personalized Insights on Performance appeared first on Jon Loomer Digital. Where Is It? You should see the highlights of at least one Benchmark Report. Click “See Report.”

API 147

API Cost Report Consultant 147

Pam Moore

MAY 27, 2019

It's easy to get lost in a sea of avatars and data insights. Marketers must use the data and social media insights to connect in a more human way. We should use the data to build more quality relationships and emotionally connect with the humans we want to do business with.

Data 106

Data Brands Strategy Authentication 106

Audiense

MAY 16, 2023

With evolving technology and a wealth of consumer data at their disposal, the next generation of marketers have their work cut out for them.

Marketing 125

Marketing Data Case Study Study 125

Social Media Today

APRIL 13, 2022

The new Search Insights tab will provide data on what people are searching for in the app, and on your channel specifically.

YouTube 190

YouTube Data 190

Jon Loomer

OCTOBER 16, 2020

One solution is Audience Insights. These are the powerful things that you can discover with Audience Insights. Look, Audience Insights is a relic. Yet, there are still some valuable insights to be found. Access Audience Insights. First, find Audience Insights under Analyze and Report in your Business Tools menu.

Research 205

Research Facebook Privacy Education 205

Oktopost

OCTOBER 30, 2023

For this reason, utilizing intent data has become a pivotal strategy for B2B revenue teams, as more of their budgets become dedicated to generating new business. Intent data offers crucial insights into when prospects are actively seeking solutions and what they intend to purchase based on their online behavior.

Data 124

Data B2B Notification Team 124

Ignite Social Media

AUGUST 9, 2021

We are breaking down 3 Global Web Index insights of IG Reels users below. It’s evident from the data that Reels is an Instagram feature that captures a younger audience. According to GWI data, 16-34 year-olds are heavy users of Instagram Reels. According to GWI Data, Reels users are also on various platforms daily.

Instagram 172

Instagram Overview Fashion Newsletter 172

Social Media Today

JULY 20, 2023

Some new insights to help inform your digital ad targeting approach.

Report 148

Report Data How To 148

Social Media Today

JULY 20, 2023

Some new insights to help inform your digital ad targeting approach.

Report 148

Report Data How To 148

Social Media Today

JUNE 3, 2022

The new tools provide a heap of insight into key trends in the app, by region.

Trends 218

Trends Platform Data Influencer 218

Sprout Social

JUNE 28, 2023

Anyone with an Instagram Business account can use the network’s in-app reporting feature, Instagram Insights. This guide will show you how to access and use Instagram Insights to analyze your data. What is Instagram Insights? Using Instagram Insights for performance analysis What is Instagram Insights?

Metrics 102

Metrics Instagram How To Patterns 102

Social Media Today

DECEMBER 15, 2020

YouTube has shared some new insights into evolving video trends, based on its latest usage insights and survey data.

YouTube 218

YouTube Trends Video Survey 218

Sprout Social

OCTOBER 18, 2023

Social insights that give you a glimpse into the minds of your audience are often the hardest to access by traditional means. Insights like how audiences feel, an overall response to your brand’s events or campaign, your competitor performance—these are all critical findings that require digging deeper than surface level.

Examples 123

Examples Social Media Sentiment Influencer 123

Sprout Social

APRIL 25, 2023

By digging into Facebook audience insights and analytics tools , you are empowered to effectively reach your ideal audience and filter through the billions of active users on the app. Keep reading for an overview of how to use Facebook’s audience insights tool and actionable steps you can take to maximize your paid and organic strategy.

Facebook 115

Facebook How To Aggregator Metrics 115

Social Media Today

APRIL 9, 2020

Twitter has announced a change to its data sharing policy which will see it provide more user insight for ad targeting, and no way to opt out for most users.

Policies 217

Policies Data Twitter Advertising 217

Social Media Today

OCTOBER 10, 2022

YouTube's 'Data Stories' provides key channel performance insights in a simplified format.

YouTube 198

YouTube Data Analytics 198

Bill Hartzer

NOVEMBER 17, 2023

The first part of the study, spearheaded by Mindshare’s Worldwide Data Strategy and Insight team, involved a quantitative survey of over 28,000 adults worldwide. It correlated these need states with generational preferences and social platforms, revealing insightful nuances in engaging diverse audiences.

Social Media 95

Social Media Survey Study Collaboration 95

Social Media Today

FEBRUARY 13, 2024

The integration will provide Adobe Express users with direct insights into key TikTok usage trends.

Trends 183

Trends Platform Data 183

Sprout Social

AUGUST 22, 2023

Within these tools, conversational analytics harnesses the power of customer conversations and discussions by identifying and tracking hidden brand insights. This market-driven, real-time intelligence empowers marketing teams to amplify brand reach in a targeted manner, spot emerging trends and gain competitive insights.

Analytics 85

Analytics Conversation Brands Sentiment 85