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The Conscious Company Global Leaders Forum

Janet Fouts

I spent a few days last week at the new 1440 Multiversity , attending the Conscious Company Global Leaders Forum. Created by Conscious Company Media , the event showcased a variety of businesses, including organizations like; Oxfam , Combat Flip Flops , L.A What do all of these companies have in common? In fact, it never was.

Forums 116
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Zuck’s facts about Facebook

Sherrilynne Starkie

Last week, the Wall Street Journal , arguably one of the highest profile news organizations in the world, published an article by Facebook CEO Mark Zuckerberg, and not before time! And until Mark Zuckerberg offers Facebook’s billions of users a genuine Mea Culpa, the company remains in big trouble. Be contrite. Be responsible.

Facebook 170
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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Upstart Business Journal, the Austin Business Journal and the North Bay Business Journal. This month, I surveyed end users to find out how they draw value from going social. Salesforce surveys, for example, show Chatter reduces email 30 percent and meetings 27 percent. Here’s a snapshot of their responses.

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Industry certification a must for social media career success

Sherrilynne Starkie

I tend to shortlist candidates who possess a degree from a ‘good’ university, including communications, journalism, or business graduates (although I’ve seen some degrees in English and linguistics, too). But still today, I find it difficult to assess what someone actually knows about social media. Success in Online Learning .

Industry 170
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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Social

  To really get to know your customers, Short suggests that brands "survey them. They also have] podcasts like "Protect the Hustle," all about B2B SaaS growth strategies, and web series like "Churning Point," diving into how SaaS companies retain their customers." Interview them. Learn their language.

B2B 95
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5 Examples of How AI Chatbots Can Boost Your Marketing Power

Social Media Strategies Summit

By 2021, it is expected that 50% of enterprise companies will spend more on bots and chatbot creation than they will on traditional mobile app development. According to a survey by Demandbase , only 26% of marketers feel they “understand” AI and only 10% are already using AI in their marketing. Structurely AI Chatbot.

Examples 185
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67% of Consumers Are More Likely To Purchase From Mobile-Friendly Sites

The Realtime Report

Despite this clear expectation by consumers, nearly all of those surveyed (96%) have come across a site that wasn’t mobile-friendly, AdWeek reports. 76% want to be able to find a company’s location or operating hours. 61% want to click a button to call a company. 54% want the ability to send an email to the company.

Mobile 186